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61 HIP
1) Общая лексика: hum. сокр. Hsc Interacting Protein, Home Information Pack2) Компьютерная техника: Hard Interlacing Picture, Highly Individualized Places, Human Information Production3) Медицина: heat-inactivated plasma4) Американизм: Honor In Politics, Honor Intellectual Property5) Спорт: Hasn't Improved Play6) Военный термин: Hawk improvement program, Howitzer Improved Program, habitability improvement plan, helicopter improvement program, hospital improvement program, howitzer improvement program7) Техника: Hanford Isotopes Plant, Harpoon indicator panel, highly ionized plasma, высокоинтегрированное защитное устройство8) Религия: High Impact Praise9) Юридический термин: Healthfully Involved Peers, Human And Intellectual Property10) Музыка: Here In Person11) Оптика: hot isostatic pressing12) Телекоммуникации: Holes In Phonebooks13) Сокращение: HAWK Improvement Program (USA), Health Insurance Plan, Hot Isostatic Press, Howitzer Improvement Program (USA)14) Университет: Headship Induction Programme, Humanities Interdisciplinary Program15) Физика: Hot Isostatic Process, Hot Isostatic Processing16) Физиология: Health Improvement Project, Health Information Project, Help For Incontinent People17) Биотехнология: Haploinsufficiency profiling18) Транспорт: Handling Improvement Project19) Фирменный знак: Haight Independent Proprietors, Harlem Irving Plaza20) СМИ: Health In Perspective21) Деловая лексика: Honesty Integrity And Professionalism22) Сетевые технологии: HSSI Interface Processor, Host Information Program, Host Input Process, Host Interface Portal23) Океанография: Highly Improvised Performance24) Безопасность: Hacking In Progress, Health Information Privacy25) Маркетология: High Involvement Product (A marketing term for a product which requires a high amount of thought before purchase.)26) Общественная организация: Hot In Place -
62 IMPACT
2) Американизм: Information Management Public Affairs Construction And Traffic3) Спорт: Increased Mastery And Professional Application Of Coaching Theory, Intense Motivated Performance Altering Conditioning Techniques4) Военный термин: Indiana Militia Practicing Airsoft Combat Tactics, Insensitive Munitions Packaging Technology, Intelligence Management Performance Accountability Communication And Tactical, implementation planning and control technique, improved administrative capability test6) Религия: Individuals Making Progress And Coming Together, Intensely Moving People After Christ Today, Intensive Ministry Program Advancing The Church Of Today, International Ministries Of Prophetic And Apostolic Churches Together7) Юридический термин: Informed Merchants To Prevent Alcoholic Crime Tendencies8) Телекоммуникации: Integrated Manufacturing Precision Assembly Cellular Technology9) Сокращение: Implementation, Planning And Control Technique, Integrated Missile Procedure And Control Trainer (UK)10) Университет: Impelling Manpower Practice And College Together, Institute For Modern Pedagogy And Creative Teaching, Integrated Multi Perspective Access To Campus Technology11) Вычислительная техника: Information Market Policy ACTions (ECHO)12) Космонавтика: Investigation of Magnetospheric Particle Acceleration and Turbulence (Sweden)13) Деловая лексика: Improving Mentor Practices And Communication Techniques, Increasing Markets Productivity And Construction Teamwork, Individualized Management Of Personal Assistant Consumer Teams, Involvement Motivation Professionalism Achievement Challenge Teamwork14) Образование: I'm Making Positive Action Choices Today, Im Making Positive Action Choices Today, Increasing Might Power Academics Choices Truth, Individualized Movement And Physical Activity For Children Today15) Сетевые технологии: Integrated Message Processing And Communications Technology16) Контроль качества: Inventory Management Program And Control Techniques17) Нефть и газ: Integrated Mechanical Properties Analysis & Characterization of Near-Wellbore Heterogeneity, комплексный метод анализа и описания механических свойств и зоны вокруг ствола скважины18) Общественная организация: Incorporation to Maximize Personal Achievement with Community Training19) Международная торговля: International Marketing Program For Agricultural Commodities And Trade -
63 hip
1) Общая лексика: hum. сокр. Hsc Interacting Protein, Home Information Pack2) Компьютерная техника: Hard Interlacing Picture, Highly Individualized Places, Human Information Production3) Медицина: heat-inactivated plasma4) Американизм: Honor In Politics, Honor Intellectual Property5) Спорт: Hasn't Improved Play6) Военный термин: Hawk improvement program, Howitzer Improved Program, habitability improvement plan, helicopter improvement program, hospital improvement program, howitzer improvement program7) Техника: Hanford Isotopes Plant, Harpoon indicator panel, highly ionized plasma, высокоинтегрированное защитное устройство8) Религия: High Impact Praise9) Юридический термин: Healthfully Involved Peers, Human And Intellectual Property10) Музыка: Here In Person11) Оптика: hot isostatic pressing12) Телекоммуникации: Holes In Phonebooks13) Сокращение: HAWK Improvement Program (USA), Health Insurance Plan, Hot Isostatic Press, Howitzer Improvement Program (USA)14) Университет: Headship Induction Programme, Humanities Interdisciplinary Program15) Физика: Hot Isostatic Process, Hot Isostatic Processing16) Физиология: Health Improvement Project, Health Information Project, Help For Incontinent People17) Биотехнология: Haploinsufficiency profiling18) Транспорт: Handling Improvement Project19) Фирменный знак: Haight Independent Proprietors, Harlem Irving Plaza20) СМИ: Health In Perspective21) Деловая лексика: Honesty Integrity And Professionalism22) Сетевые технологии: HSSI Interface Processor, Host Information Program, Host Input Process, Host Interface Portal23) Океанография: Highly Improvised Performance24) Безопасность: Hacking In Progress, Health Information Privacy25) Маркетология: High Involvement Product (A marketing term for a product which requires a high amount of thought before purchase.)26) Общественная организация: Hot In Place -
64 impact
2) Американизм: Information Management Public Affairs Construction And Traffic3) Спорт: Increased Mastery And Professional Application Of Coaching Theory, Intense Motivated Performance Altering Conditioning Techniques4) Военный термин: Indiana Militia Practicing Airsoft Combat Tactics, Insensitive Munitions Packaging Technology, Intelligence Management Performance Accountability Communication And Tactical, implementation planning and control technique, improved administrative capability test6) Религия: Individuals Making Progress And Coming Together, Intensely Moving People After Christ Today, Intensive Ministry Program Advancing The Church Of Today, International Ministries Of Prophetic And Apostolic Churches Together7) Юридический термин: Informed Merchants To Prevent Alcoholic Crime Tendencies8) Телекоммуникации: Integrated Manufacturing Precision Assembly Cellular Technology9) Сокращение: Implementation, Planning And Control Technique, Integrated Missile Procedure And Control Trainer (UK)10) Университет: Impelling Manpower Practice And College Together, Institute For Modern Pedagogy And Creative Teaching, Integrated Multi Perspective Access To Campus Technology11) Вычислительная техника: Information Market Policy ACTions (ECHO)12) Космонавтика: Investigation of Magnetospheric Particle Acceleration and Turbulence (Sweden)13) Деловая лексика: Improving Mentor Practices And Communication Techniques, Increasing Markets Productivity And Construction Teamwork, Individualized Management Of Personal Assistant Consumer Teams, Involvement Motivation Professionalism Achievement Challenge Teamwork14) Образование: I'm Making Positive Action Choices Today, Im Making Positive Action Choices Today, Increasing Might Power Academics Choices Truth, Individualized Movement And Physical Activity For Children Today15) Сетевые технологии: Integrated Message Processing And Communications Technology16) Контроль качества: Inventory Management Program And Control Techniques17) Нефть и газ: Integrated Mechanical Properties Analysis & Characterization of Near-Wellbore Heterogeneity, комплексный метод анализа и описания механических свойств и зоны вокруг ствола скважины18) Общественная организация: Incorporation to Maximize Personal Achievement with Community Training19) Международная торговля: International Marketing Program For Agricultural Commodities And Trade -
65 Leistungsfähigkeit
Leistungsfähigkeit f 1. GEN ability, efficiency; 2. WIWI efficiency • bei voller Leistungsfähigkeit GEN at full capacity* * *f 1. < Geschäft> ability, efficiency; 2. <Vw> efficiency* * *Leistungsfähigkeit
ability, capability, functional capacity, job efficiency, effectiveness, proficiency, form, (Ergiebigkeit) productivity, productiveness, (Maschine) service capacity, ability, (Produktionsleistung) output, (Produktivität) productive capacity, (Zahlungsfähigkeit) ability to pay, solvency;
• berufliche Leistungsfähigkeit job (occupational) efficiency;
• betriebliche Leistungsfähigkeit productive (plant, operating) efficiency, operating competence, production (plant) capacity;
• durchschnittliche Leistungsfähigkeit (Arbeiter) production standard;
• finanzielle Leistungsfähigkeit financial capacity (ability, power), solvency, (Staat) viability;
• gesamtwirtschaftliche Leistungsfähigkeit overall economic potential;
• geschäftliche Leistungsfähigkeit business ability;
• körperliche Leistungsfähigkeit physical faculty (capacity);
• steuerliche Leistungsfähigkeit taxable capacity;
• vergleichbare Leistungsfähigkeit comparative performance;
• wirtschaftliche Leistungsfähigkeit productivity, economic vitality (performance), industrial (economic) efficiency;
• Leistungsfähigkeit des Absatzapparates marketing efficiency;
• Leistungsfähigkeit eines Betriebes (Geschäfts) business efficiency;
• Leistungsfähigkeit bei voll ausgefahrener Kapazität full-operating capacity;
• Leistungsfähigkeit eines Mannes manpower;
• Leistungsfähigkeit der Steuersysteme (EU) efficiency of tax systems;
• finanzielle Leistungsfähigkeit eines Unternehmens productiveness of an enterprise;
• Leistungsfähigkeit des Vorstands management efficiency;
• Leistungsfähigkeit der Wirtschaft industrial efficiency, economic vitality;
• betriebliche Leistungsfähigkeit voll ausfahren to work to capacity;
• seine Leistungsfähigkeit unter Beweis stellen to prove one’s potential, to show what one is made of;
• finanzielle Leistungsfähigkeit einer ausgeklügelten Überprüfung unterziehen to conduct a sophisticated examination of the financial capacity. -
66 Liefergarantie
Liefergarantie
supply (performance) guarantee, performance bid (US);
• Liefergebühren cost of delivery, delivery cost;
• Liefergegenstand delivery item, article to be supplied;
• Liefergemeinschaft associative marketing;
• Liefergenehmigung delivery licence;
• Liefergeschäft (Börse) time bargain (purchase), futures (US), (Prämiengeschäft) option deal, trading in puts and calls (US);
• Liefergewicht weight delivered, delivery weight;
• Lieferhafen port of delivery;
• Lieferhindernis sofort melden to report immediately any delivery holdup;
• Lieferkartei term file;
• Lieferkaution supply guarantee, delayed delivery bond;
• Lieferklausel delivery clause;
• Lieferklauseln commercial (trade) terms;
• internationale (international vereinbarte) Lieferklauseln International Commercial Terms (Incoterms);
• Lieferkommando (Flugzeug) ferry (specified) command;
• Lieferkonsortium suppliers' syndicate;
• Lieferkonto trading account;
• Lieferkosten cost of delivery, delivery cost;
• Lieferland supplier’s country, country of delivery;
• Liefermenge quantity delivered, lot;
• Liefermodell model of supply;
• Liefermöglichkeit delivery power, (Börse) stock availability;
• begrenzte Liefermöglichkeit limited supplies. -
67 system
1) система || системный3) вчт операционная система; программа-супервизор5) вчт большая программа6) метод; способ; алгоритм•system halted — "система остановлена" ( экранное сообщение об остановке компьютера при наличии серьёзной ошибки)
- CPsystem- H-system- h-system- hydrogen-air/lead battery hybrid system- Ksystem- Lsystem- L*a*b* system- master/slave computer system- p-system- y-system- Δ-system -
68 benefit
1 noun(a) (advantage) avantage m;∎ to have the benefit of sth bénéficier de qch;∎ the benefits of a good education les avantages mpl ou les bienfaits mpl d'une bonne éducation;∎ she is starting to feel the benefits of the treatment elle commence à ressentir les bienfaits du traitement;∎ she did it for the benefit of the whole family elle a agi pour le bien-être de toute la famille;∎ I'm saying this for your benefit je dis cela pour toi ou pour ton bien;∎ for the benefit of those who arrived late pour les retardataires ou ceux qui sont arrivés en retard;∎ the speech she made was all for his benefit le discours qu'elle a prononcé ne s'adressait qu'à lui;∎ the holiday wasn't of much benefit to him les vacances ne lui ont pas fait tellement de bien;∎ our discussion was of no benefit to me notre discussion ne m'a rien apporté;∎ it's to your benefit to watch your diet il est dans votre intérêt de surveiller ce que vous mangez;∎ this law is to the benefit of the wealthy cette loi favorise les gens aisés;∎ to offer sb the benefit of one's experience faire profiter qn de son expérience;∎ with the benefit of hindsight, I now see I was wrong avec le recul ou rétrospectivement, je m'aperçois que j'avais tort;∎ to give sb the benefit of the doubt laisser ou accorder à qn le bénéfice du doute;∎ Finance benefits (to employee) avantages mpl sociaux∎ social security benefits prestations fpl sociales;∎ American tax benefit dégrèvement m, allègement m fiscal(do good to) faire du bien à; (bring financial profit to) profiter à;∎ a steady exchange rate benefits trade un change stable est avantageux pour le commerce ou favorise le commerce;∎ whom does it benefit? qui en bénéficie?;∎ it will benefit mankind c'est l'humanité toute entière qui en profitera∎ to benefit by or from sth bénéficier de qch, profiter de qch, tirer avantage de qch;∎ he will benefit from the experience l'expérience lui sera bénéfique;∎ no one is likely to benefit by or from the closures personne n'a de chance de tirer avantage des fermetures;∎ the novel would benefit greatly from judicious editing le roman gagnerait beaucoup à être révisé de façon judicieuse;∎ you would benefit from a stay in the country un séjour à la campagne vous ferait du bien;∎ who benefits most from his death? à qui sa mort profite-t-elle le plus?►► British Administration Benefits Agency caisse f des allocations sociales;benefit concert concert m (au profit d'une association caritative);Sport benefit match match m (au profit d'un joueur auquel on rend hommage);Finance benefits package (to employee) avantages mpl sociaux;Theatre benefit performance représentation f de bienfaisance;Marketing benefit segmentation segmentation f par avantages recherchés; -
69 pull
pull [pʊl]fait de tirer ⇒ 1 (a) traction ⇒ 1 (b) résistance ⇒ 1 (c) attrait ⇒ 1 (d) influence ⇒ 1 (e) tirer ⇒ 2 (a)-(c), 3 (a) traîner ⇒ 2 (a) arracher ⇒ 2 (d) se déchirer ⇒ 2 (e) réussir ⇒ 2 (f)1 noun(a) (tug, act of pulling)∎ to give sth a pull, to give a pull on sth tirer (sur) qch;∎ give it a hard or good pull! tirez fort!;∎ give it one more pull tire encore un coup;∎ we'll need a pull to get out of the mud nous aurons besoin que quelqu'un nous remorque ou nous prenne en remorque pour nous désembourber;∎ with a pull the dog broke free le chien tira sur sa laisse et s'échappa;∎ she felt a pull at or on her handbag elle a senti qu'on tirait sur son sac à main;∎ I felt a pull on the fishing line ça mordait∎ the winch applies a steady pull le treuil exerce une traction continue;∎ the gravitational pull is stronger on Earth la gravitation est plus forte sur Terre;∎ we fought against the pull of the current nous luttions contre le courant qui nous entraînait(c) (resistance → of bowstring) résistance f;∎ adjust the trigger if the pull is too stiff for you réglez la détente si elle est trop dure pour vous(d) (psychological, emotional attraction) attrait m;∎ the pull of city life l'attrait m de la vie en ville;∎ he resisted the pull of family tradition and went his own way il a résisté à l'influence de la tradition familiale pour suivre son propre chemin∎ to have a lot of pull avoir le bras long;∎ he has a lot of pull with the Prime Minister il a beaucoup d'influence sur le Premier ministre;∎ his money gives him a certain political pull son argent lui confère une certaine influence ou un certain pouvoir politique;∎ his father's pull got him in son père l'a pistonné∎ it'll be a long pull to the summit la montée sera longue (et difficile) pour atteindre le sommet;∎ it will be a hard pull upstream il faudra ramer dur pour remonter le courant;∎ it's going to be a long uphill pull to make the firm profitable ça sera difficile de remettre l'entreprise à flot(g) (in rowing → stroke) coup m de rame ou d'aviron;∎ with another pull he was clear of the rock d'un autre coup de rame, il évita le rocher∎ to take a pull at or on one's beer boire ou prendre une gorgée de bière;∎ to take a pull at or on one's cigarette/pipe tirer sur sa cigarette/pipe(j) (snag → in sweater) accroc m;∎ my cardigan has a pull in it j'ai fait un accroc à mon cardigan(k) Typography épreuve f∎ she pulled my hair elle m'a tiré les cheveux;∎ to pull the blinds baisser les stores;∎ to pull the British curtains or∎ American drapes tirer ou fermer les rideaux;∎ we pulled the heavy log across to the fire nous avons traîné la lourde bûche jusqu'au feu;∎ pull the lamp towards you tirez la lampe vers vous;∎ he pulled his chair closer to the fire il approcha sa chaise de la cheminée;∎ she pulled the hood over her face elle abaissa le capuchon sur son visage;∎ he pulled his hat over his eyes il enfonça ou rabattit son chapeau sur ses yeux;∎ he pulled the steering wheel to the right il a donné un coup de volant à droite;∎ to pull a drawer open ouvrir un tiroir;∎ she came in and pulled the door shut behind her elle entra et ferma la porte derrière elle;∎ pull the rope taut tendez la corde;∎ pull the knot tight serrez le nœud;∎ pull the tablecloth straight tendez la nappe;∎ he pulled the wrapping from the package il arracha l'emballage du paquet;∎ he pulled the sheets off the bed il enleva les draps du lit;∎ she pulled her hand from mine elle retira (brusquement) sa main de la mienne;∎ she pulled the box from his hands elle lui a arraché la boîte des mains;∎ he was pulling her towards the exit il l'entraînait vers la sortie;∎ he pulled her closer (to him) il l'a attirée plus près de lui;∎ the current pulled us into the middle of the river le courant nous a entraînés au milieu de la rivière;∎ he pulled himself onto the riverbank il se hissa sur la berge;∎ figurative the sound of the doorbell pulled him out of his daydream le coup de sonnette l'a tiré de ou arraché à ses rêveries;∎ figurative he was pulled off the first team on l'a écarté ou exclu de la première équipe;∎ to pull to bits or pieces (toy, appliance) démolir, mettre en morceaux; (book, flower) déchirer; figurative (book, play, person) démolir(b) (operate → lever, handle) tirer;∎ pull the trigger appuyez ou pressez sur la détente(c) (tow, draw → load, trailer, carriage, boat) tirer, remorquer;∎ carts pulled by mules des charrettes tirées par des mules;∎ a suitcase with wheels that you pull behind you une valise à roulettes qu'on tire ou traîne derrière soi;∎ the barges were pulled along the canals les péniches étaient halées le long des canaux∎ he pulled a dollar bill from his wad/wallet il a tiré un billet d'un dollar de sa liasse/sorti un billet d'un dollar de son portefeuille;∎ he pulled a gun on me il a braqué un revolver sur moi;∎ to pull a cork déboucher une bouteille;∎ to have a tooth pulled se faire arracher une dent;∎ it was like pulling teeth c'était pénible comme tout;∎ getting him to talk is like pulling teeth! il faut lui arracher les mots de la bouche!;∎ familiar can you pull that file for me? pourriez-vous me sortir ce dossier?□(e) (strain → muscle, tendon) se déchirer;∎ she pulled a muscle elle s'est déchiré un muscle, elle s'est fait un claquage;∎ a pulled muscle un claquage;∎ my shoulder feels as if I've pulled something j'ai l'impression que je me suis froissé un muscle de l'épaule∎ she has pulled several daring financial coups elle a réussi plusieurs opérations financières audacieuses;∎ he pulled a big bank job in Italy il a réussi un hold-up de première dans une banque italienne;∎ to pull a trick on sb jouer un tour à qn□ ;∎ what are you trying to pull? qu'est-ce que tu es en train de combiner ou manigancer?□ ;∎ don't try and pull anything! n'essayez pas de jouer au plus malin!;∎ don't ever pull a stunt like that again ne me/nous/ etc refais jamais un tour comme ça□ ;∎ to pull a fast one on sb avoir qn, rouler qn;∎ American I pulled an all-nighter j'ai bossé toute la nuit∎ to pull a horse retenir un cheval;∎ also figurative to pull one's punches retenir ses coups, ménager son adversaire;∎ figurative she didn't pull any punches elle n'y est pas allée de main morte(h) (in golf, tennis → ball) puller;∎ to pull a shot puller(i) (in rowing → boat) faire avancer à la rame;∎ he pulls a good oar c'est un bon rameur;∎ the boat pulls eight oars c'est un bateau à huit avirons(l) (gut → fowl) vider∎ people complained and they had to pull the commercial ils ont dû retirer la pub suite à des plaintes∎ the festival pulled a big crowd le festival a attiré beaucoup de monde;∎ how many votes will he pull? combien de voix va-t-il récolter?□∎ he pulls pints at the Crown il est barman au Crown(a) (exert force, tug) tirer;∎ pull harder! tirez plus fort!;∎ to pull on or at a rope tirer sur un cordage;∎ the bandage may pull when I take it off le pansement risque de vous tirer la peau quand je l'enlèverai;∎ the steering pulls to the right la direction tire à droite;∎ Cars the 2-litre model pulls very well le modèle 2 litres a de bonnes reprises;∎ figurative they're pulling in different directions ils tirent à hue et à dia(b) (rope, cord)∎ the rope pulled easily la corde filait librement(c) (go, move)∎ pull into the space next to the Mercedes mettez-vous ou garez-vous à côté de la Mercedes;∎ he pulled into the right-hand lane il a pris la file de droite;∎ pull into the garage entrez dans le garage;∎ when the train pulls out of the station quand le train quitte la gare;∎ she pulled clear of the pack elle s'est détachée du peloton;∎ he pulled clear of the traffic and sped on il est sorti du flot de la circulation et a accéléré;∎ he pulled sharply to the left il a viré brutalement sur la gauche;∎ the lorry pulled slowly up the hill le camion gravissait lentement la côte∎ the engine's pulling le moteur fatigue ou peine∎ the head of personnel is pulling for you or on your behalf vous avez le chef du personnel derrière vous□(f) (snag → sweater) filer;∎ my sweater's pulled in a couple of places mon pull a plusieurs mailles filées∎ to pull for shore ramer vers la côte;∎ to pull with a long stroke ramer à grands coups d'aviron∎ did you pull last night? t'as levé une nana/un mec hier soir?►► American pull date date f limite de vente;Marketing pull strategy stratégie f pull;(handle roughly → person) malmener; (→ object) tirer dans tous les sens, tirailler;∎ stop pulling me about! mais lâche-moi donc!prendre de l'avance;∎ to pull ahead of sb prendre de l'avance sur qn(load, vehicle) tirer; (person) entraîner;∎ he was pulling the suitcase along by the strap il tirait la valise derrière lui par la sangle;∎ she pulled me along by my arm elle m'entraînait en me tirant par le bras(a) (take to pieces → machine, furniture) démonter;∎ now you've pulled it all apart, are you sure you can fix it? maintenant que tu as tout démonté, es-tu sûr de pouvoir le réparer?(b) (destroy, break → object) mettre en morceaux ou en pièces; (→ clothing) déchirer; (body, flesh) déchiqueter;∎ the wreck was pulled apart by the waves les vagues ont disloqué l'épave;∎ tell him where it's hidden or he'll pull the place apart dites-lui où c'est (caché) sinon il va tout saccager(e) (make suffer) déchirer(furniture) se démonter, être démontable;∎ the shelves simply pull apart les étagères se démontent sans outils(a) (cart, toy, suitcase) tirer derrière soi(b) (make turn) tourner, faire pivoter;∎ he pulled the horse around il fit faire demi-tour à son cheval(a) (strain at, tug at) tirer sur;∎ the dog pulled at the leash le chien tira sur la laisse;∎ we pulled at the rope nous avons tiré sur la corde;∎ I pulled at his sleeve je l'ai tiré par la manche;∎ each pulled at an oar chacun tirait sur un aviron;∎ the wind pulled at her hair le vent faisait voler ses cheveux(b) (suck → pipe, cigar) tirer sur;∎ (→ bottle) he pulled at his bottle of beer il a bu une gorgée de bière(withdraw → covering, hand) retirer; (grab) arracher;∎ she pulled her hand away elle retira ou ôta sa main;∎ he pulled me away from the window il m'éloigna de la fenêtre;∎ she pulled the book away from him elle lui arracha le livre(a) (withdraw → person) s'écarter;∎ I put out my hand but she pulled away j'ai tendu la main vers elle mais elle s'est détournée;∎ he had me by the arm but I managed to pull away il me tenait par le bras mais j'ai réussi à me dégager∎ the boat pulled away from the bank le bateau quitta la rive;∎ the train pulled away from the station le train a quitté la gare;∎ as the train began to pull away alors que le train s'ébranlait(c) (get ahead → runner, competitor) prendre de l'avance;∎ she's pulling away from the pack elle prend de l'avance sur le peloton, elle se détache du peloton(a) (draw backwards or towards one) retirer;∎ he pulled his hand back il retira ou ôta sa main;∎ she pulled back the curtains elle ouvrit les rideaux;∎ pull the lever back tirez le levier (vers l'arrière);∎ he pulled me back from the railing il m'a éloigné de la barrière;∎ to pull sb/a company back from the brink faire refaire surface à qn/une entreprise, tirer qn/une entreprise d'affaire(b) (withdraw → troops) retirer(a) (withdraw → troops, participant) se retirer;∎ it's too late to pull back now il est trop tard pour se retirer ou pour faire marche arrière maintenant;∎ they pulled back from committing themselves fully ils ont renoncé à s'engager complètement(b) (step backwards) reculer;∎ to pull back involuntarily avoir un mouvement de recul involontaire(c) (jib → horse, person) regimber(a) (lower → lever, handle) tirer (vers le bas); (→ trousers, veil) baisser; (→ suitcase, book) descendre; (→ blind, window) baisser;∎ pull the blind/the window down baissez le store/la vitre;∎ with his hat pulled down over his eyes son chapeau rabattu sur les yeux;∎ she pulled her skirt down over her knees elle ramena sa jupe sur ses genoux;∎ I pulled him down onto the chair je l'ai fait asseoir sur la chaise;∎ he's pulling the whole team down il fait baisser le niveau de toute l'équipe;∎ my marks in the oral exam will pull me down mes notes à l'oral vont baisser ou descendre ma moyenne(b) (demolish → house, wall) démolir, abattre;∎ they're pulling down the whole neighbourhood ils démolissent tout le quartier;∎ figurative it'll pull down the government ça va renverser le gouvernement(blind) descendre➲ pull in(a) (line, fishing net) ramener;∎ they pulled the rope in ils tirèrent la corde à eux;∎ to pull sb in (into building, car) tirer qn à l'intérieur, faire entrer qn; (into water) faire tomber qn à l'eau∎ to pull oneself in rentrer son ventre(c) (attract → customers, investors, investment) attirer;∎ the show's really pulling them in le spectacle attire les foules∎ they pulled him in for questioning ils l'ont arrêté pour l'interroger(f) (stop → horse) retenir, tirer les rênes de;∎ to pull one's car in to the kerb se ranger près du trottoir;∎ to be pulled in for speeding être arrêté pour excès de vitesse(vehicle, driver → stop) s'arrêter; (→ park) se garer; (→ move to side of road) se rabattre; (arrive → train) entrer en gare;∎ I pulled in for petrol je me suis arrêté pour prendre de l'essence;∎ the car in front pulled in to let me past la voiture devant moi s'est rabattue pour me laisser passer;∎ pull in here arrête-toi là;∎ to pull in to the kerb se ranger près du trottoir;∎ the express pulled in two hours late l'express est arrivé avec deux heures de retard➲ pull off(a) (clothes, boots, ring) enlever, retirer; (cover, bandage, knob, wrapping) enlever; (page from calendar, sticky backing) détacher;∎ to pull the sheets off the bed retirer ou enlever les draps du lit;∎ I pulled her hat off je lui ai enlevé son chapeau; (more violently) je lui ai arraché son chapeau(b) familiar (accomplish → deal, stratagem, mission, shot) réussir□ ; (→ press conference, negotiations) mener à bien□ ; (→ plan) réaliser□ ; (→ prize) décrocher, gagner□ ;∎ the deal will be difficult to pull off cette affaire ne sera pas facile à négocier;∎ will she (manage to) pull it off? est-ce qu'elle va y arriver?;∎ he pulled it off il a réussi∎ to pull sb off branler qn;∎ to pull oneself off se branler∎ he pulled off onto a side road il bifurqua sur une petite route;∎ there's no place to pull off il n'y a pas de place pour s'arrêter∎ the lid simply pulls off il suffit de tirer pour enlever le couvercle;∎ the top pulls off to reveal… le dessus se retire et on peut voir…➲ pull on(clothes, boots, pillow slip) mettre, enfiler(a) (tug at → rope, handle etc) tirer sur(b) (draw on → cigarette, pipe) tirer sur➲ pull out(a) (remove → tooth, hair, weeds) arracher; (→ splinter, nail) enlever; (→ plug, cork) ôter, enlever; (produce → wallet, weapon) sortir, tirer;∎ she pulled a map out of her bag elle a sorti une carte de son sac;∎ he pulled a page out of his notebook il a déchiré une feuille de son carnet;∎ pull the paper gently out of the printer retirez doucement le papier de l'imprimante;∎ to pull a nail out of a plank arracher un clou d'une planche;∎ the tractor pulled us out of the mud/ditch le tracteur nous a sortis de la boue/du fossé;∎ to pull the country out of recession (faire) sortir le pays de la récession;∎ to pull sb out of a tight spot tirer qn d'un mauvais pas;∎ familiar to pull out all the stops (to do sth) faire le maximum (pour faire qch)∎ pull the bed out from the wall écartez le lit du mur;∎ he pulled a chair out from under the table il a écarté une chaise de la table(c) (withdraw → troops, contestant) retirer;∎ the battalion was pulled out of the border area le bataillon a été retiré de la région frontalière;∎ he threatened to pull the party out of the coalition il menaça de retirer le parti de la coalition(a) (withdraw → troops, ally, participant) se retirer; (→ company from project, buyer) se désister; (→ company from place) quitter une/la région/ville/ etc;∎ when they pulled out of Vietnam quand ils se sont retirés du Viêt-nam;∎ she's pulling out of the election elle retire sa candidature;∎ they've pulled out of the deal ils se sont retirés de l'affaire∎ she was pulling out of the garage elle sortait du garage;∎ he pulled out to overtake il a déboîté pour doubler;∎ a truck suddenly pulled out in front of me soudain, un camion m'a coupé la route;∎ to pull out into traffic s'engager dans la circulation;∎ Aviation to pull out of a dive sortir d'un piqué, se rétablir∎ to pull out of a recession/a crisis sortir de la récession/d'une crise∎ the sofa pulls out into a bed le canapé se transforme en lit;∎ the shelves pull out on peut retirer les étagères;∎ the table top pulls out c'est une table à rallonges(a) (draw into specified position) tirer, traîner;∎ pull the chair over to the window amenez la chaise près de la fenêtre;∎ she pulled the dish over and helped herself elle a tiré le plat vers ou à elle et s'est servie(b) (make fall → pile, person, table) faire tomber, renverser;∎ watch out you don't pull that lamp over fais attention de ne pas faire tomber cette lampe(c) (usu passive) (stop → vehicle, driver) arrêter;∎ I got pulled over for speeding je me suis fait arrêter pour excès de vitesse(vehicle, driver → stop) s'arrêter; (→ move to side of road) se ranger, se rabattre;∎ pull over and let the fire engine past rangez-vous ou rabattez-vous sur le côté et laissez passer les pompiers∎ a drop of brandy will pull her round un peu de cognac la remettra ou remontera(regain consciousness) revenir à soi, reprendre connaissance; (recover) se remettre(a) (draw through → rope, thread) faire passer;∎ pull the needle through to the other side faites sortir l'aiguille de l'autre côté(b) (help survive or surmount) tirer d'affaire;∎ he says his faith pulled him through il dit que c'est sa foi qui lui a permis de s'en sortir(recover) s'en sortir, s'en tirer(shut → door, gate) fermer(a) (place together, join) joindre∎ I've pulled together a few suggestions j'ai préparé ou noté quelques propositions(c) to pull oneself together se reprendre, se ressaisir;∎ pull yourself together! ressaisissez-vous!, ne vous laissez pas aller!∎ pull together! (in rowing) avant partout!(b) (combine efforts, cooperate) concentrer ses efforts, agir de concert;∎ we've all got to pull together on this one il faut que nous nous y mettions tous ensemble, il faut que nous nous attelions tous ensemble à la tâche➲ pull up(a) (draw upwards → trousers, sleeve, blanket, lever) remonter; (→ blind) hausser, lever; (→ skirt) retrousser, relever; (hoist oneself) hisser;∎ they pulled the boat up onto the beach ils ont tiré le bateau sur la plage;∎ she pulled herself up onto the ledge elle s'est hissée sur le rebord;∎ to pull one's socks up tirer ou remonter ses chaussettes; familiar figurative se remuer, s'activer(b) (move closer → chair) approcher;∎ I pulled a chair up to the desk j'ai approché une chaise du bureau;∎ why don't you pull up a chair and join us? prenez donc une chaise et joignez-vous à nous!;∎ he pulled the crate up to the scales il a traîné la caisse jusqu'à la balance(c) (uproot → weeds) arracher; (→ bush, stump, tree) arracher, déraciner; (rip up → floorboards) arracher∎ to be pulled up (by the police) se faire arrêter (par un agent);∎ his warning pulled me up short je me suis arrêté net lorsqu'il m'a crié de faire attention;∎ he was about to tell them everything but I pulled him up (short) il était sur le point de tout leur dire mais je lui ai coupé la parole∎ his good marks in maths pulled him up again ses bonnes notes en maths ont remonté sa moyenne∎ he was pulled up for being late il s'est fait enguirlander pour être arrivé en retard;∎ if your work is sloppy, they'll pull you up on it si ton travail est bâclé, tu vas te faire taper sur les doigts∎ as I was pulling up at the red light alors que j'allais m'arrêter au feu rouge;∎ pull up at or outside the main entrance arrêtez-vous devant l'entrée principale;∎ to pull up short s'arrêter net ou brusquement(c) (draw even) rattraper;∎ to pull up with sb rattraper qn;∎ Sun Boy is pulling up on the outside! Sun Boy remonte à l'extérieur!(d) (improve → student, athlete, performance) s'améliorer -
70 practice
ˈpræktɪs
1. сущ.
1) а) практика;
выполнение, осуществление (на практике) to put in(to) practice ≈ осуществлять in practice Syn: performance, execution;
working, operation б) уст., мн. дела, действия, поступки
2) а) привычка, обычай;
установленный порядок to make a practice of smth. ≈ взять что-л. за правило common, usual practice ≈ обычное дело, обычная практика universal practice ≈ общее правило It was her practice to drink a glass of wine every evening. ≈ У нее была привычка выпивать стакан вина каждый вечер. Syn: procedure, tradition, habit, custom б) обыденность, рутинность It was with difficulty that he was induced to stoop from speculation to practice. ≈ Его с трудом убедили снизойти от размышлений до прозы жизни.
3) практика, деятельность( юриста, врача) group practice ≈ совместная деятельность lucrative practice ≈ выгодное дело professional practice ≈ профессиональная деятельность legal practice ≈ юридическая практика medical practice ≈ врачебная/лечебная практика private practice ≈ частная деятельность;
частный бизнес
4) практика, тренировка, упражнение practice ground Syn: training
5) воен. учебная боевая стрельба practice ammunition ≈ учебные боеприпасы Syn: instruction practice
6) а) обыкн. мн. интриги, козни, происки corrupt practices ≈ взяточничество sharp practice ≈ мошенничество Syn: machination, treachery;
trickery, artifice б) тайный сговор, тайное соглашение( с отрицательными целями) Syn: collusion, conspiracy в) уловка, маневр (как элемент сплетенной интриги)
2. гл.;
= practise практика;
применение, осуществление на практике - in * на практике, на деле, фактически;
на поверку - to put in(to) * осуществлять, проводить в жизнь - theory without * is useless теория без практики бессмысленна /мертва/ обычай;
обыкновение;
привычка;
установившийся порядок - international * международная практика - established diplomatic * установившаяся /общепринятая/ дипломатическая практика - usual /routine/ * обычная /установившаяся/ практика;
обычное дело - * of trade торговый обычай, торговая практика - to make a * of daily exercise взять себе за правило ежедневно делать физзарядку - my usual * is to tip the waiter я имею обыкновение давать чаевые - it was then the * тогда это было принято - the * of going to bed late привычка поздно ложиться спать ритуал;
церемониал тренировка, упражнение - choir * репетиция хора - dry rowing * (спортивное) "сухой" курс гребли - * ground (военное) учебный плац;
(сельскохозяйственное) опытное поле - * jump (спортивное) учебный прыжок;
пробный прыжок - to be out of * разучиться, давно не заниматься( чем-л.) - to keep in * держать себя в форме, не прекращать тренировок /занятий/ - she's doing her * at the piano она упражняется в игре на рояле - I haven't done much * я мало упражнялся /тренировался/ - it takes years of * нужны годы /упорных/ занятий - * makes perfect навык мастера ставит учебная стрельба (тж. instruction *) - * ammunition (военное) учебные боеприпасы - * dummy( военное) учебный патрон практика, деятельность (врача, адвоката) - dental * зубоврачебная практика - to be in * практиковать - he has retired from * он бросил практику практика, клиентура - he has a large * он имеет большую практику /клиентуру/ (юридическое) процессуальная норма;
процессуальное право pl (устаревшее) делишки, махинации - corrupt *s ловкие происки - discreditable *s темные дела - sharp *s мошенничество происки, интрига (американизм) тренироваться, упражняться, практиковаться( американизм) тренировать, обучать( американизм) практиковать, заниматься (какой-л.) деятельностью профессионально( американизм) осуществлять, применять на практике (американизм) (on, upon) пользоваться, злоупотреблять( чем-л.) ;
играть( на чем-л.) (американизм) делать (что-л.) по привычке, иметь обыкновение accounting ~ практика отчетности auditing ~ порядок проведения ревизии banking ~ банковская практика ~ практика, упражнение, тренировка;
to be out of practice не упражняться, не иметь практики business ~ практика ведения торгово-промышленной деятельности business ~ практика деловых отношений commercial ~ торговая практика common ~ обычай court ~ судебная практика customary ~ обычная практика ~ (обыкн. pl) происки, интриги;
corrupt practices взяточничество;
discreditable practices темные дела;
sharp practice мошенничество illegal ~ запрещенная практика in ~ на поверку;
to put in(to) practice осуществлять in ~ на практике, на деле investment ~ практика инвестирования ~ привычка, обычай;
установленный порядок;
it was then the practice это было тогда принято;
to put into practice ввести в обиход, в обращение legal ~ юридическая практика marketing ~ метод сбыта medical ~ врачебная практика official ~ официальная практика practice v = practise ~ клиентура ~ круг занятий ~ нормы процесса, процессуальные нормы, процессуальное право ~ обыкновение ~ обычай, обыкновение ~ обычай ~ практика, деятельность (юриста, врача) ~ практика, упражнение, тренировка;
to be out of practice не упражняться, не иметь практики ~ практика;
применение;
осуществление на практике;
established practice установившаяся практика ~ практика ~ привычка, обычай;
установленный порядок;
it was then the practice это было тогда принято;
to put into practice ввести в обиход, в обращение ~ (обыкн. pl) происки, интриги;
corrupt practices взяточничество;
discreditable practices темные дела;
sharp practice мошенничество ~ процессуальная норма ~ процессуальное право ~ ритуал ~ тренировка ~ воен. учебная боевая стрельба ~ attr. учебный, практический;
опытный ~ for granting loans практика предоставления ссуд ~ for granting permits практика выдачи разрешений ~ ground с.-х. опытное поле;
practice march учебный марш;
practice makes perfect посл. = навык мастера ставит ~ ground воен. учебный плац ~ ground с.-х. опытное поле;
practice march учебный марш;
practice makes perfect посл. = навык мастера ставит ~ ground с.-х. опытное поле;
practice march учебный марш;
practice makes perfect посл. = навык мастера ставит practice v = practise practise: practise заниматься (чем-л.), практиковать ~ практиковать(ся), упражнять(ся) ;
тренировать(ся) ;
practise upon обманывать;
злоупотреблять (чем-л.) ~ применять, осуществлять;
to practise what one preaches жить согласно своим взглядам;
to practise (smb.'s) teachings следовать( чьему-л.) учению in ~ на поверку;
to put in(to) practice осуществлять ~ привычка, обычай;
установленный порядок;
it was then the practice это было тогда принято;
to put into practice ввести в обиход, в обращение sales ~ торговая практика selling ~ торговая деятельность ~ (обыкн. pl) происки, интриги;
corrupt practices взяточничество;
discreditable practices темные дела;
sharp practice мошенничество sharp: ~ продувной, хитрый;
недобросовестный;
he was too sharp for me он меня перехитрил;
sharp practice мошенничество sound business ~ разумная практика деловых отношений trade ~ торговая практика vocational ~ профессиональная практикаБольшой англо-русский и русско-английский словарь > practice
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71 Effie award
марк. премия "Эффи" (присуждается рекламным агентствам за наиболее эффективные рекламные кампании Нью-Йоркским отделением Американской маркетинговой ассоциации)See:
* * *
награда "Эффи": золотая, серебряная или бронзовая награда, ежегодно вручаемая Нью-Йоркским отделением Американской маркетинговой ассоциации рекламным агентствам и их клиентам в разных категориях за наиболее эффективные рекламные кампании. -
72 financial
прил.1) фин. финансовый, денежный (относящийся к деньгам, касающихся денежных вопросов)See:2) фин. финансовый ( относящийся в управлению финансовыми ресурсами)financial market — финансовый рынок, рынок финансов
See:financial accounting, financial adviser, financial analysis, financial analyst, financial asset, financial consultant, financial control, financial director, financial economics, financial investment, financial leverage, financial management, financial ratio, financial statement, financial analyst, financial capital, financial consultant, financial contract, financial credit, financial credit risk, financial decision, financial economics, financial engineering, financial expense, financial futures, financial innovation, financial institution, financial instrument, financial intermediary, financial liquidity, financial manager, financial market, financial marketing, financial modelling, financial officer, financial options, financial performance, financial plan, financial planning, financial position, financial pyramid, financial reinsurance, financial report, financial risk, financial statement, financial supermarket, financial system, financial tables, financial year, Certified in Financial Management, Debt Management and Financial Analysis System, Financial Analysis Journal, Financial Times, Financial Times Actuaries All Share Index, Financial Times Actuaries Share Indexes, Financial Times Index, Financial Times Industrial Ordinary Share Index, Financial Times World Index, Hulbert Financial Digest, NASDAQ Financial-100 Index, Financial Reporting Release, Financial Services Act 1986, Financial Services and Markets Act, Financial Statement and Budget Report, Association of Financial Professionals, Certified Financial Planner Board, Community Development Financial Institutions Fund, Financial Analysts Federation, Financial Crimes Enforcement Network, Financial Executives International, Financial Instruments Exchange, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association, Financial Intermediaries, Managers and Brokers Regulatory Association -
73 market
1. сущ.1) эк. рынок; базар (специальное место, где осуществляется торговля)COMBS:
It is cheaper to buy vegetables from the market than from a shop. — Овощи дешевле покупать на рынке, чем в магазине.
Syn:marketplace 1), bazaar 1)See:2) эк. рынок (совокупность продавцов и покупателей какого-л. товара)to place [to put\] goods on the market, to bring goods to market — предлагать товар к продаже
In 1930 the first home laundry machine and refrigerator were put on the market. — В 1930 г. на рынке появилась первая бытовая стиральная машина и холодильник.
ATTRIBUTES [structure\]: actual 1. 1), auction 1. 1), call 1. 1), n6б, captive 1. 1), n4, classical 1. 3), concentrated 1. 1) а), continuous 1. 1) а), first 2. 3) а), forward 1. 1), n4, fourth, imperfect 1. 1), б, inside 2. 1) а), intermediate 2. 2) а), inverted 1. 3), monopolistic, oligopolistic, one-sided 1. 3), one-way 2. 4) а), open outcry, outcry, over-the-counter 2. 1) а), over-the-telephone, parallel 2. 1) а), perfect 1. 1), n2б, pitching, physical 2. 1) а), public 1. 1), n4, pure 1. 1) а), retail 2. 1) а), screen-based, second 1. 1), n2, sideways 2. 6) а), spot 2. 1) а), third 2. 3) а), wholesale 2. 1) а)
ATTRIBUTES [legality\]: administered 1), bear 1. 2), black 1. 3) а), blocked 1. 2) а), controlled, democratic 1), formal 1. 1) а), free 1. 1) а), informal 1), б, illicit, kerb, organized 1), в, overt 1. 2) а), regulated, rigged 1. 2) а)
See:CHILD [product\]: product market, financial market, services market, political market, pollution permit market, related markets CHILD [structure\]: actual market 2), 3), aftermarket 1), auction market, call market, carrying market, cash market, 1), 1), continuous market, double auction market, double-auction market, first market, forward market, fourth market, imperfect market, inside market 2), inter-dealer market, intermediate market, inverted market, monopolistic market, non-exchange market, off-board market, oligopolistic market, one-sided market, one-way market, open outcry market, OTC market, outcry market, 2), over-the-counter market, over-the-counter securities market, over-the-telephone market, parallel market, perfect market, physical market, public market 2), pure market, retail market, screen-based market, second market, spot market, street market 1), third market, upstairs market 2), wholesale market CHILD [legality\]: administered market, bear market 2), black market 1) а), blocked market, closed market, controlled market, formal market, free market, free and open market, informal market, grey market 1) а), illicit market, kerb market, organized market, price-making market, regulated market 1) а), rigged market, self-regulated market, access to market, market access, market disruption, inside market 1), 1), market-determined price3)а) эк. спрос; объем спроса, размер рынка (наличие желающих купить товар; часто используется как характеристика определенной территории)COMBS:
The European market for this product is estimated at $10 billions during next 5 years. — По оценкам, объем европейского рынка этого продукта будет равен 10 млрд долл. в течение ближайших пяти лет.
ATTRIBUTES: actual 1. 1), assured 1. 2), brisk 1. 1), business 1. 4) а), commercial 1. 1), consumer 1. 1), consumers, customer 1. 1), dealer 1. 1), б, enterprise 1. 2) а), government 1. 7) а), heavy user, industrial 1. 1), а, institutional 1. 1), а, manufacturing 2. 1) а), organizational, personal 1. 2) а), potential, producer 1. 1), professional 1. 1), promising, ready 1. 1), reseller, trade 1. 2), world 2. 1) а)
See:actual market 1), assured market, brisk market, business market, commercial market, consumer market, consumers market, consumers' market, customer market, dealer market, enterprise market, government market, heavy-user market, industrial market, institutional market, large-volume market, manufacturing market, organizational market, personal market 1), potential market 1) б), producer market, professional market, promising market, ready market, reseller market, trade market, world market 2) б)б) эк. потребителиATTRIBUTES: brand-loyal, control 3. 1), conventional 3. 2), core 2. 2), exploratory, intended, main 1. 1), mass 3. 1), personal 3. 2), potential, primary 2. 2), n2, principal 2. 2), n1, prospective, target 3. 1), test 3. 1), traditional
Syn:See:brand-loyal market, control market, conventional market, core market, exploratory market, intended market, main market 2), personal market 2), potential market 2) а), primary market 2), principal market 1) а), prospective market, target market, test market, traditional market, market acceptance, market attritionв) марк. рынок сбыта ( географический район)ATTRIBUTES: colonial, domestic 2) а), export 3. 2) а), external 1. 2) а), foreign 1. 1) а), global 1. 1) а), home 2. 2) а), internal 1. 2) а), international 1. 1) а), dispersed, distant 1. 1) а), local 1. 1) а), national 1. 1) а), nation-wide, nationwide, overseas 1. 2) а), regional, scattered 1. 1) а), world 2. 1) а), world-wide
Syn:See:colonial market, domestic market 1), export market, external market 1), foreign market 1), global market, home market, internal market 1), 2), international market, dispersed market, distant market, local market, national market, nation-wide market, overseas market, regional market, scattered market, world market 1), worldwide market, new-to-market, old-to-marketг) марк. = market segmentATTRIBUTES:
ATTRIBUTES: concentrated 1) а), craft 1. 1) а), demographic, downscale 1. 2) а), heterogeneous, homogeneous, high-income, low-end, metro, metropolitan, middle-aged, middle-class, mid-range, military, rural, specialized, specialty, silver 2. 3) а), upscale 1. 2) а), youth 2. 4) а)
See:black market 2), 2), craft market, demographic market, downmarket, down-market, downscale market, heterogeneous market, homogeneous market, high-income market, low-end market, lower end of the market, middle-aged market, middle-class market, mid-range market, military market 2) б), specialized market, specialty market, silver market 1) б), upscale market, youth market4) эк. конъюнктура, уровень цен, состояние рынка (состояние рынка в значении 2, с точки зрения активности продавцов и покупателей и соответствующей динамики изменения цен)ATTRIBUTES: active 1. 3), advancing, bid 1. 3), bear 1. 2), barren 1. 3), broad 1. 1), bull 1. 2), close II 2. 3) в), competitive II 2. 2) а), complete 1. 2), confident II 2. 1) а), congested, contango, contestable, crossed II 2. 2) а), crowded II 2. 1) а), а, dead 1. 2), declining, deep II 2. 2) а), depressed II 2. 2) а), б, differentiated, dull II 2. 1) а), efficient II 2. 1) а), б, emerging, established II 2. 1) а), expanding, falling, fast II 1. 2) а), fertile II 2. 1) а), firm I 1. 1) а), flat I 2. 4) а), graveyard, growing 1. 1), growth II 2. 1) а), heavy II 2. 1) а), inactive II 2. 2) а), increasing, jumpy II 2. 1) а), б, languid II 2. 2) а), limited II 2. 1) а), liquid I 2. 6) а), locked II 2. 2) а), lucrative, mature 1. 2), narrow 1. 1), nervous I 2. 5) б), normal I 1. 5) б), offered, overstocked II 2. 1) а), а, pegged I 1. 3) б), present I 2. 2) б), price-sensitive, productive I 1. 3) б), profitable II 2. 1) а), protected, recession-hit, restricted II 2. 1) а), restrictive II 2. 1) а), rising, sagging I 2. 2) б), saturated I 1. 3) б), seller II 2. 1) а), а, selective I 2. 5) б), sensitive I 2. 4) б), short 1. 1), shrinking, slack I 2. 2) б), sluggish II 2. 2) а), soft I 2. 4) б), sold-out, stable I 2. 1) б), stagnant II 2. 1) а), static I 2. 2) б), steady 1. 1), stiff 1. 1), б, strong II 2. 2) а), technically strong, technically weak, tight I 2. 4) б), wide II 2. 1) а)
See:active market, advancing market, bid market, bear market 1), Big Emerging Markets, broad market, bull market, buyers' market, close market, competitive market, complete market, contango market, contestable market, crossed market, crowded market, dead market, declining market, deep market, depressed market, differentiated market, dull market, efficient market, emerging market, established market, expanding market, fast market, fertile market, firm market, flat market, growing market, inactive market, jumpy market, languid market, lemons market, limited market, liquid market, locked market, lucrative market, market of lemons, mature market, narrow market, normal market, offered market, overstocked market, pegged market, present market, price-sensitive market, productive market, profitable market, protected market, recession-hit market, restricted market, restrictive market, rising market, sagging market, saturated market, sellers market, seller's market, sellers' market, selective market, sensitive market, short market, shrinking market, slack market, sluggish market, soft market, sold-out market, stable market, stagnant market, static market, steady market, stiff market, strong market, technically strong market, technically weak market, tight market, wide market5) эк., амер. розничный магазин (обычно специализированный, напр., мясной, рыбный)6) эк., пол. рынок (принцип устройства экономической системы, предусматривающий свободное формирование цен под воздействием спроса и предложения)See:7) межд. эк. рынок (экономический союз нескольких стран, в основе которого лежит создание единого торгового пространства для товаров, услуг и факторов производства)ATTRIBUTES: common 1) а), single 2) а)
See:common market, single market, Andean Common Market, Arab Common Market, Central American Common Market, Central American Common Market, common market, Common Market for Eastern and Southern Africa2. гл.1) эк. продавать, реализовывать, распространятьto receive approval from X agency to market the product — получить разрешение от органа Х на распространение продукта
2) марк. осуществлять маркетинг, позиционировать, продвигатьE-mail is recognized as the easiest and cheapest way to market your organization, your programs, and your issues. — Электронная почта считается самым легким и недорогим способом продвижения [рекламирования\] вашей организации, ваших программ и вашей работы.
See:3. прил.1) эк. рыночныйAnt:market age, market animal, market livestock, market output, market place, market quality 1), market services, market stall, market weight 1)See:market activity 1), market behaviour 2), market capitalism, 1), market competition, market conduct, market discipline, market economy, market exchange, market fundamentalism, market ideology, market mechanism, market mode of coordination, market order of worth, market political culture, market sector 3), market socialism, market system, market transactionSee:market absorption, market acceptance, market activity 2), market appraisal, market area, market attractiveness, market attrition, market audience, market basket, market behaviour 1), market breadth, market break, market breakdown, market cap, market capacity, market capitalization, market challenger, 2), market clearance 2), market clearing, market communications, market composition, market concentration, market condition, market conditions 2), market coverage, market decline, market definition, market demand, market depth, market disequilibrium, market dominance, market dynamics, market equilibrium, market expectation, market expectations, market failure, market focus, market follower, market form, market glut, market grade, 1), market growth, market homogeneity, market interest rate, market intermediary, market jitters, market leader, market leadership, market level 2), market maker, market making, market needs, market nicher, market organization, market out, market participant, market partnership, market pattern, market position, market potential, market power, market presence, market pressure, market price, market profile, market quality 2), market quotation, market rate, market rate of interest, market range, market reaction, market requirements, market resistance, market response, market return, market satisfaction, market saturation, market segment, market selection, market sensitivity, market sentiment, market share, market situation 1), market size, market stability, market standard, market standing, market structure, market supply, market tone, market trader, market trend, market undertone, market user, market value, market value added, market volume, market weight 2) Market EyeSee:market analysis, market analyst, market approach, market arbitrage, market audit, market average, market barrier, market build-up, market channel, market clearance 1), market closing, market conditions 1), market conversion price, market cycle, market data, market development, market discount, market entry, market evidence, market exit, market expansion, market experiment, market exploration, market exposure, market factor, market fluctuation, market fluctuations, market forces, market forecast, market forecasting, 2), market hours, market incentive, market index, market indicator, market information, market inroad, market intelligence, market interface, market investigation, market letter, market level 1), market liquidity, market manager, market mapping, market matching, market maximization, market model, market modification, market movement, market multiple, market niche, market node, market opening, market opportunity, market order, market orientation, market outlet, market penetration, market performance, market period, market plan, market planning, market portfolio, market positioning, market prognosis, market ratio, market report, market research, market researcher, market reversal, market review, market risk, market rollout, market sector 1), &2, market segmentation, market selectivity, market sharing, market signal, market situation 2), market skimming, market specialist, market specialization, market stimulant, market strategy, market study, market survey, market sweep, market target, market targeting, market test, market testing, market timer, market timing2) эк. товарный, рыночный ( предназначенный для продажи на рынке)market fish — товарная рыба, рыба для продажи
market stock — товарный скот, скот для продажи
market vegetables — товарные овощи, овощи для продажи
Syn:marketable 3)See:market age, market animal, market livestock, market output, market place, market quality 1), market services, market stall, market weight 1)
* * *
market; Mkt; mart 1) рынок: организованная или неформальная система торговли товарами, услугами или финансовыми инструментами на основе четких правил (напр., фондовая биржа); 2) рыночные цены, состояние конъюнктуры; 3) совокупность людей или юридических лиц, предъявляющих текущий или потенциальный спрос на товары услуги; равнозначно спросу; 4) основные участники финансового рынка: дилеры, торгующие за свой счет, посредники и покупатели; 5) = marketplace; 6) рынок как столкновение спроса и предложения покупателей и продавцов, в результате которого определяется цена товара; 7) (to) продавать; см. marketing; 8) = market value; 9) "The Market"= Dow Jones Industrial Average.* * *рынок; рыночное хозяйство; рыночная экономика; рыночный механизм; спрос; конъюнктура. Как правило, употребляется применительно к фондовому рынку. 'Сегодня рынок упал' означает, что в этот день стоимость сделок на фондовом рынке снизилась . Инвестиционная деятельность .* * *организованное собрание/встреча людей, на которой происходит торговля ценными бумагами-----территория, на которой встречаются продавцы и покупатели, чтобы обменяться тем, что представляет ценность-----конъюнктурный обзор; бюллетень о состоянии рынка -
74 productivity
сущ.1) эк., стат. производительность (выработка продукции в расчете на одну единицу затраченного ресурса; обычно расчитывается путем деления объема полученного продукта на объем затраченных ресурсов; объем затраченных ресурсов может измеряться как в натуральном, так и в денежном выражении; очень часто используется в контексте производительности труда; в некоторых случаях расчет производительности представляется проблематичным, так как очень сложно измерить полученный продукт, напр., в ситуации с производительностью маркетинговых действий)Syn:See:CHILD [object\]: advertising productivity, labour productivity, marketing productivity, sales productivity CHILD [character\]:, marginal productivity2) эк. тр., стат. производительность (ежеквартальный макроэкономический индикатор, характеризующий изменение объема выпущенной продукции, приходящегося на одного работника; индикатор оказывает существенное влияние на анализ состояния экономики)See:3) с.-х. урожайность, плодородность, продуктивность (количество какого-л. полезного ресурса получаемого от одного животного или от единицы сельскохозяйственной площади)Syn:See:
* * *
производительность: выработка продукции в расчете на одного работника (рабочий час).* * *. . Словарь экономических терминов .* * *показатель объема производства на единицу вложенных ресурсов фирмы или экономики -
75 requirement
сущ.1) общ. требование; (необходимое) условие; цензSee:convergence requirements, domestic content requirement, local content requirement, minimum balance requirement, export performance requirement, reserve requirements, usual marketing requirements, census, qualification2)а) псих. необходимость, нужда, потребность (побуждение живого организма к осуществлению качественно определенных форм деятельности, необходимых для сохранения и развития индивида и рода)Syn:See:б) гос. фин., тж. мн. потребность в средствах; испрашиваемые средстваSee: -
76 IPM
1) Компьютерная техника: Irs Pcr Multiplex2) Авиация: Inspection Procedures Manual3) Военный термин: Intelligence Programs Management, Interface Processor for Imagery Exchange, Interpersonal Messaging, in-service preventive maintenance, industrial preparedness measures, inspection progress notification4) Техника: incidental phase modulation, incremental phase modulation, interference prediction model, ion engine propulsion module5) Сельское хозяйство: Improved Pesticide Marketing, Integrated Pest Management - комплексная защита растений от вредителей (уничтожение насекомых-вредителей другими (полезными) насекомыми без применения химикатов), Integrated Pest Management (уничтожение насекомых-вредителей другими (полезными) насекомыми без применения химикатов)6) Лингвистика: ЧМС (сокр. от instances per million words - частота (встречаемости) на миллион словоформ)7) Биржевой термин: Investment Per Member8) Телекоммуникации: Interpersonal Messaging System9) Сокращение: Institute of Personnel Management, Integrated Propulsion Module, Interpersonal Message10) Университет: Institute Of Psychosexual Medicine11) Физика: Ionization Profile Monitor12) Физиология: Improved Pathogen Mortality13) Электроника: Intelligent Power Module14) Вычислительная техника: Impulses Per Minute, independent peripheral manufacturer15) Нефть: профилактическое техническое обслуживание в процессе эксплуатации (in-service preventive maintenance)16) Банковское дело: Integrated Product Message-сообщение для интегрированных продуктов (формат сообщений для карт EMV)17) Фирменный знак: Integrated Pest Management18) Экология: интеллектуальная система борьбы с вредителями19) СМИ: Information Publishing Management20) Деловая лексика: Integrated People Management, Integrated Plant Management, Intelligent People Management, Intense Paper Management, Internet Provider Management21) Сетевые технологии: intelligent power management, интеллектуальное управление питанием22) Программирование: Ignore Programmer's Mistakes23) Контроль качества: inventory policy model24) Телефония: Internetwork Performance Monitor25) Химическое оружие: Integrated Project Management26) Макаров: International Power Market27) Расширение файла: Images Per Minute28) Программное обеспечение: Interactive Presentation Manager29) Единицы измерений: Impressions Per Minute30) Международная торговля: International Project Management31) Базы данных: Interaction Pattern Mining -
77 PDM
1) Компьютерная техника: Physical Data Member, pit depth modulation2) Военный термин: Pay Duties Manual, Power Distribution Module, Product Descriptive Matter, Programmed Decision Making, payload deployment mechanism, period-delay mechanism, point defense missile, program decision memorandum, programmed depot maintenance, project data manual, projectile-delivered mine, propellant dispersion munition, publications distribution manager, pursuit deterrent munitions3) Техника: portable differential magnetometer, pulse-delay modulation, pulse-duration modulation, Plastic Design and Moulding4) Сельское хозяйство: Protected Difference Milk5) Автомобильный термин: passenger door module6) Биржевой термин: possible duplication message7) Телекоммуникации: Physical Medium Dependent (FDDI)8) Сокращение: Periodic Depot Maintenance, Point Defence Missile, Program Decision Memorandum (USA), Pursuit Deterrent Mine, Pursuit Deterrent Munition (See also ADAM), physical distribution management9) Электроника: Product Data Manager10) Вычислительная техника: Program Development Manager (IBM, ADT), physical medium-dependent (layer), управление данными о продуктах (product data management), physical data model11) Нефть: photoclinometer dip meter, positive displacement meter, positive displacement motor, preliminary design memorandum, product development memorandum12) Космонавтика: широтно-импульсная модуляция13) Деловая лексика: Performance Data Manufacturing, Product Definition Management, Product Differentiation Method14) Бурение: ГЗД, гидравлический забойный двигатель15) Глоссарий компании Сахалин Энерджи: precedence diagraming method, used in project controls, Project Director - Marketing (Project execution sub-team)16) Менеджмент: precedence diagram method, precedence diagramming method17) Сетевые технологии: physical medium-dependent layer, pulse duration modulation18) Автоматика: product data management19) Полупроводники: phase detection microscopy20) Химическое оружие: projectile disassembly machine21) Нефть и газ: PDM motor, забойный двигатель двигатель объёмного типа для КГТ [винтовой или аксиально-поршневой], mud motor22) Программное обеспечение: Parallel Development Manager, Php Dump Maker -
78 PMB
1) Американизм: Postal Mail Box, Private Mail Bag2) Военный термин: Political-Military Bureau, penetrating manned bomber, performance measurement baseline, practice multiple bomb, program management board3) Техника: processor-memory bus4) Сокращение: Private Mail Box5) Энергетика: project management board, Орган управления проектом6) Деловая лексика: Potato Marketing Board7) Сетевые технологии: Personal Mail Box8) Химическое оружие: Permanent medical building, Personnel and Maintenance Building, Program Milestone Baseline9) Расширение файла: Post Mortem Dump10) Нефтеперерабатывающие заводы: (polymer modified bitumen) полимерцементный битум -
79 ipm
1) Компьютерная техника: Irs Pcr Multiplex2) Авиация: Inspection Procedures Manual3) Военный термин: Intelligence Programs Management, Interface Processor for Imagery Exchange, Interpersonal Messaging, in-service preventive maintenance, industrial preparedness measures, inspection progress notification4) Техника: incidental phase modulation, incremental phase modulation, interference prediction model, ion engine propulsion module5) Сельское хозяйство: Improved Pesticide Marketing, Integrated Pest Management - комплексная защита растений от вредителей (уничтожение насекомых-вредителей другими (полезными) насекомыми без применения химикатов), Integrated Pest Management (уничтожение насекомых-вредителей другими (полезными) насекомыми без применения химикатов)6) Лингвистика: ЧМС (сокр. от instances per million words - частота (встречаемости) на миллион словоформ)7) Биржевой термин: Investment Per Member8) Телекоммуникации: Interpersonal Messaging System9) Сокращение: Institute of Personnel Management, Integrated Propulsion Module, Interpersonal Message10) Университет: Institute Of Psychosexual Medicine11) Физика: Ionization Profile Monitor12) Физиология: Improved Pathogen Mortality13) Электроника: Intelligent Power Module14) Вычислительная техника: Impulses Per Minute, independent peripheral manufacturer15) Нефть: профилактическое техническое обслуживание в процессе эксплуатации (in-service preventive maintenance)16) Банковское дело: Integrated Product Message-сообщение для интегрированных продуктов (формат сообщений для карт EMV)17) Фирменный знак: Integrated Pest Management18) Экология: интеллектуальная система борьбы с вредителями19) СМИ: Information Publishing Management20) Деловая лексика: Integrated People Management, Integrated Plant Management, Intelligent People Management, Intense Paper Management, Internet Provider Management21) Сетевые технологии: intelligent power management, интеллектуальное управление питанием22) Программирование: Ignore Programmer's Mistakes23) Контроль качества: inventory policy model24) Телефония: Internetwork Performance Monitor25) Химическое оружие: Integrated Project Management26) Макаров: International Power Market27) Расширение файла: Images Per Minute28) Программное обеспечение: Interactive Presentation Manager29) Единицы измерений: Impressions Per Minute30) Международная торговля: International Project Management31) Базы данных: Interaction Pattern Mining -
80 pmb
1) Американизм: Postal Mail Box, Private Mail Bag2) Военный термин: Political-Military Bureau, penetrating manned bomber, performance measurement baseline, practice multiple bomb, program management board3) Техника: processor-memory bus4) Сокращение: Private Mail Box5) Энергетика: project management board, Орган управления проектом6) Деловая лексика: Potato Marketing Board7) Сетевые технологии: Personal Mail Box8) Химическое оружие: Permanent medical building, Personnel and Maintenance Building, Program Milestone Baseline9) Расширение файла: Post Mortem Dump10) Нефтеперерабатывающие заводы: (polymer modified bitumen) полимерцементный битум
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Marketing performance measurement and management — Marketing Key concepts Product marketing · Pricing … Wikipedia
Marketing operations — Key concepts Adobe • Automation • Benchmarking Best Practices • Budget Cisco Systems • CMO Data Privacy • Data Quality Data Warehouses • Database Marketing Demand Generation Digital Asset Management Enterprise… … Wikipedia
Marketing mix modeling — is a term of art for the use of statistical analysis such as multivariate regressions on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. It… … Wikipedia
Marketing accountability — is a term that signifies management with data that is understandable to the management of the enterprise. Overview Within marketing accountability the expression “integrated marketing communications” (IMC) implies that marketing and… … Wikipedia
Marketing research — Marketing Key concepts Product marketing · Pricing … Wikipedia
Marketing management — Marketing Key concepts Product marketing · Pricing … Wikipedia
Marketing-mix models — measure the impact of marketing activities, competitive effects and market environment on sales of a product. This method is extensively used in Consumer Packaged Goods (CPG) industry, although it is now being adopted in retail, telecom and… … Wikipedia
Marketing effectiveness — Marketing Key concepts Product marketing · Pricing … Wikipedia
Marketing IQ — Marketing IQ, Inc. is a full service marketing firm based in Chicago, Illinois (U.S.A.). Founded in 2009 by Marc Shull and James Hoskins, Marketing IQ is privately held firm. Marketing IQ provides a broad range of marketing services with a… … Wikipedia
Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… … Wikipedia
Performance Management — Der Begriff Leistungsmanagement oder englisch Performance Management bezeichnet das Management einer Organisation, das sich mit der Steuerung der Leistungserbringung befasst. Gemessen und gesteuert wird die Zeit zur Erbringung von Leistungen und… … Deutsch Wikipedia