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1 Marketing Advertising Research And Communications
Business: MARCУниверсальный русско-английский словарь > Marketing Advertising Research And Communications
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2 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
3 MARC
1) Компьютерная техника: Migration Acquisition Retention And Capitalization, Multiple Area Readout Computer2) Военный термин: MAC ALCE Reaction Communications System, Main Battle Area, Mid Altitude Radial Convergence, Mobile Area Resource Centre, Morris armored reconnaissance car, Multi-technology Automated Reader Card, Multiple Access Reservation Centre, manpower authorization request for change, modern ABM radar complex, multiaxis remote control3) Техника: machine-readable cataloging4) Шутливое выражение: Metropolitan Area Retard Commuters5) Религия: Missionary Athlete Recruitment Campaign6) Метеорология: Mid- America Regional Council7) Ветеринария: Marine Animal Rescue Coalition8) Радио: Mobile Amateur Radio Corps9) Сокращение: MAC Airlift Reaction Communications (USAF), MAchine Readable card Catalog, Machine-Readable Cataloguing, Michigan Aeronautical Research Center (USA), Monitoring and Assessment Research Centre, Multitechnology Automated Reader Card10) Университет: Meat Animal Research Center, Michigan Aeronautical Research Center, Minority Access To Research Centers11) Вычислительная техника: MAchine Readable Cataloging (record)12) Транспорт: Maryland Area Rapid Commuter13) Фирменный знак: Mast Antenna And Rotator Calculator14) Экология: Monitoring and Assessment Research Center15) Деловая лексика: Marketing Advertising Research And Communications16) Глоссарий компании Сахалин Энерджи: minimum area rig concept17) Промышленность: Контракт с полным пакетом услуг и техническим обслуживанием (Full Service and Maintenance Contract (Liebherr))18) Океанография: Milton Area Racing Circuit19) Химическое оружие: Manpower Requirements Criteria20) Расширение файла: Machine Readable Cataloging21) Фантастика Many Aliens Record Contract22) Общественная организация: Membership Application Review Committee, Midwest Area River Coalition23) Хобби: Model A Restorers Club -
4 Marc
1) Компьютерная техника: Migration Acquisition Retention And Capitalization, Multiple Area Readout Computer2) Военный термин: MAC ALCE Reaction Communications System, Main Battle Area, Mid Altitude Radial Convergence, Mobile Area Resource Centre, Morris armored reconnaissance car, Multi-technology Automated Reader Card, Multiple Access Reservation Centre, manpower authorization request for change, modern ABM radar complex, multiaxis remote control3) Техника: machine-readable cataloging4) Шутливое выражение: Metropolitan Area Retard Commuters5) Религия: Missionary Athlete Recruitment Campaign6) Метеорология: Mid- America Regional Council7) Ветеринария: Marine Animal Rescue Coalition8) Радио: Mobile Amateur Radio Corps9) Сокращение: MAC Airlift Reaction Communications (USAF), MAchine Readable card Catalog, Machine-Readable Cataloguing, Michigan Aeronautical Research Center (USA), Monitoring and Assessment Research Centre, Multitechnology Automated Reader Card10) Университет: Meat Animal Research Center, Michigan Aeronautical Research Center, Minority Access To Research Centers11) Вычислительная техника: MAchine Readable Cataloging (record)12) Транспорт: Maryland Area Rapid Commuter13) Фирменный знак: Mast Antenna And Rotator Calculator14) Экология: Monitoring and Assessment Research Center15) Деловая лексика: Marketing Advertising Research And Communications16) Глоссарий компании Сахалин Энерджи: minimum area rig concept17) Промышленность: Контракт с полным пакетом услуг и техническим обслуживанием (Full Service and Maintenance Contract (Liebherr))18) Океанография: Milton Area Racing Circuit19) Химическое оружие: Manpower Requirements Criteria20) Расширение файла: Machine Readable Cataloging21) Фантастика Many Aliens Record Contract22) Общественная организация: Membership Application Review Committee, Midwest Area River Coalition23) Хобби: Model A Restorers Club -
5 marc
1) Компьютерная техника: Migration Acquisition Retention And Capitalization, Multiple Area Readout Computer2) Военный термин: MAC ALCE Reaction Communications System, Main Battle Area, Mid Altitude Radial Convergence, Mobile Area Resource Centre, Morris armored reconnaissance car, Multi-technology Automated Reader Card, Multiple Access Reservation Centre, manpower authorization request for change, modern ABM radar complex, multiaxis remote control3) Техника: machine-readable cataloging4) Шутливое выражение: Metropolitan Area Retard Commuters5) Религия: Missionary Athlete Recruitment Campaign6) Метеорология: Mid- America Regional Council7) Ветеринария: Marine Animal Rescue Coalition8) Радио: Mobile Amateur Radio Corps9) Сокращение: MAC Airlift Reaction Communications (USAF), MAchine Readable card Catalog, Machine-Readable Cataloguing, Michigan Aeronautical Research Center (USA), Monitoring and Assessment Research Centre, Multitechnology Automated Reader Card10) Университет: Meat Animal Research Center, Michigan Aeronautical Research Center, Minority Access To Research Centers11) Вычислительная техника: MAchine Readable Cataloging (record)12) Транспорт: Maryland Area Rapid Commuter13) Фирменный знак: Mast Antenna And Rotator Calculator14) Экология: Monitoring and Assessment Research Center15) Деловая лексика: Marketing Advertising Research And Communications16) Глоссарий компании Сахалин Энерджи: minimum area rig concept17) Промышленность: Контракт с полным пакетом услуг и техническим обслуживанием (Full Service and Maintenance Contract (Liebherr))18) Океанография: Milton Area Racing Circuit19) Химическое оружие: Manpower Requirements Criteria20) Расширение файла: Machine Readable Cataloging21) Фантастика Many Aliens Record Contract22) Общественная организация: Membership Application Review Committee, Midwest Area River Coalition23) Хобби: Model A Restorers Club -
6 director
сущ.1) упр. директор, член правления [совета директоров\] (лицо, уполномоченное собственниками компании на управление компанией)Each Federal Reserve Bank has nine directors. — В совет директоров любого банка Федеральной резервной системы входят девять директоров.
See:acting director, administrative director, alternate director, alternative director, assistant director, associate director 1), codirector, co-director, deputy director, director general, dummy directors, executive director, figurehead directors, inside director, interlocking director, managing director, member-nominated director, nominee director, non-employee director, non-executive director, outside director, representative director, shadow director, worker director, board of directors, directors disqualification, directors' emoluments, directors' fee, director's interest, directors' interests, director's office, directors' remuneration, directors' report, report of the directors, rotation of directors, Directors Law Reporter, Institute of Directors2)а) упр. директор, глава, руководитель (возглавляет какие-л. программу, проект, организацию или ее отдел)He was appointed director of charity. — Он был назначен директором благотворительной организации.
Syn:See:account director, advertising director, assurance product director, brewing director, budget director, communications director, consumer research director, curriculum director, design director 1), director of capital gifts, director of career planning and placement, director of career resources, director of insurance, director of major gifts, director of operations, director of placement, director of public relations, director of research, director of research and development, director of studies, director of technology, district director, employee director, financial director, fundraising director, funds development director, industrial relations director, market research director, marketing research director, media director, media marketing director, membership director, merchandise director, personnel director, procurement services director, production director 1), project director, public relations director, publicity director, purchasing director, quality assurance director, research director, sales director, security director, senior director, service director, technical director, transportation director, underwriter sales director, underwriter solicitation directorб) гос. упр. = chief officer 1),See:3) СМИ режиссер(-постановщик) (отвечает за художественное содержание представления, фильма, телевизионной передачи и т. п.; руководит актерской работой)film director — режиссер картины [фильма\]
See:art director, associate director 2), creative director, design director 2), production director 2), producer 2)4) иск., амер. дирижерSyn:5) тех. направляющее устройствоSee:directional 3)
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директор: лицо, уполномоченное акционерами управлять компанией, член совета директоров; директора бывают исполнительные и неисполнительные, т. е. участвующие только в работе совета директоров; совет директоров утверждает годовой отчет компании и рекомендует собранию акционеров размер дивиденда.* * *директор; заведующий отделом. . Словарь экономических терминов .* * *лицо, назначенное осуществлять повседневное (текущее) управление компанией -
7 service
1. сущ.1) общ. услуга, одолжение; помощьIt was of great service to him during his illness. — Это была огромная помощь для него во время болезни.
to be out of service — быть без работы, бездельничать
My friend did me a service in fixing the door. — Мой друг оказал мне услугу, починив дверь.
2)а) эк. услуга, услуги, обслуживание, сервис (работа, осуществляемая для заказчика в процессе экономической деятельности компании или организации); предоставление услуг ( деятельность в сфере услуг)ATTRIBUTES:
high service — обслуживание [сервис\] на высоком уровне
premium quality [premium grade\] service — услуга премиального качества
COMBS:
to provide a service — оказывать услугу, обслуживать
See:accessorial services, ancillary service, a la carte service, account reconcilement service, accounting service 1), actual service 3), advertising services, advisory service 2), ancillary service 1), assurance services, augmented service, banking services, business reply service, business reply service, carry-out service, consumer service 2), consumer services, contract services, core service, 1), 3), dealer service, delivery service 1), factor services, field service 1), financial intermediation services indirectly measured, financial services, freight services, free services, freight services, full service, home service 1), 2), 3), in-flight service, investment-related services, legal services, limited service, managerial services, market services, medical service, 1), &2 non-factor services, non-market services, non-material services, non-productive services, passenger services, productive services, tax services, trade-related services, balance of services, contract for services, exports of services, quality of service, range of services, service account, service dealer, service dumping, service export, service firm, service import, service mark, services account, services deficit, service director, service manager, services market, services marketing, services surplus, services trade, service worker а), trade in services, balance on goods and services, exports of goods and services, final goods and services, goods and service tax, Bank Export Services Act, Extended Balance of Payments Services Classification, FIATA Model Rules for Freight Forwarding Services, Nice Agreement Concerning the International Classification of Goods and Services for the Purposes of the Registration of Marks, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980, Sale of Goods and Supply of Services Act, 1980б) эк. техническое обслуживание (установка, подготовка к эксплуатации, сервисное обслуживание, чистка, ремонт оборудования или иной техники)COMBS:
Syn:See:, service history, maintenance 3)в) эк. обслуживание (за столом) (накрывание стола, подача еды и т. д., напр., услуги официанта, бармена); прислуживание (работа на кого-л. вышестоящего по положению или должности; обычно: работа домашней прислуги)They complained of poor bar service. — Они пожаловались на плохое обслуживание в баре.
I found the butler's service to be excellent. — На мой взгляд, дворецкий выполнял свои обязанности безукоризненно.
See:3)а) эк. служба, работа ( работа по найму в частной компании или в государственном учреждении)COMBS:
service crime — служебное преступление, преступление по службе
duty of service — служебная [воинская\] обязанность
record of service, service record — послужной список
condition of service — условия работы [прохождения службы\]
to go out of service, to leave the service — уйти с работы
He has been in the company's service for 15 years. — Он работает в этой компании уже 15 лет.
See:active service 2), actual service 1), administrative service 1), a continuous service, full-time service, labour service 2), pensionable service, uninterrupted service, length of service, service worker б) future service benefit, past service benefit, in-service 1), 2)б) эк. служба, работа, эксплуатация (работа оборудования, техники)COMBS:
disposable [fit\] for service — годный для эксплуатации [использования\]
The computer should provide good service for years. — Компьютер должен работать хорошо в течение многих лет.
See:4)а) гос. упр. государственная служба (социально-правовой институт и сфера деятельности государственных гражданских служащих и военнослужащих)COMBS:
See:б) воен. армия, вооруженные силы (какой-л. страны; используется c определенным артиклем); род войскCOMBS:
He joined the service right after college. — Сразу после колледжа он пошел в армию.
Syn:See:uniformed services, member of the services, Selective Service System, Washington Headquarters Services5) гос. упр. обслуживание населения*; услуги населению* (в т. ч. предоставление коммунальных услуг, обеспечение общественным транспортом, средствами коммуникации и т. д.)ATTRIBUTES:
regular service — регулярное обслуживание, регулярное (транспортное) сообщение
rail [railway\] service — железнодорожное сообщение, железнодорожный транспорт [перевозки\]
Syn:public service 2) б)See:communal services, communications services, essential service, health service 1), janitorial service, non-essential service, public service broadcasting, social service, curtailment of service, Community Oriented Policing Services, Institute of Museum and Library Services, Office of Special Education and Rehabilitative Services, probation service6) фин., банк. обслуживание долга ( выплата процентов и основной суммы)Syn:See:7)а) гос. упр. служба, агентство, бюро (государственный орган или предприятие, оказывающее услуги населению и в той или иной степени регулируемое государством)Syn:See:accounting service 2), inspection service, intelligence service, patent service 2), Agricultural Marketing Service, Agricultural Research Service, American Forces Information Service, Animal and Plant Health Inspection Service, Central Security Service, Congressional Research Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Service, Cooperative State Research, Education and Extension Serviceб) эк. служба, отдел (подразделение организации, обслуживающее ее основную деятельность; также независимая фирма, оказывающая услуги)Syn:See:account service 1), advisory service 1), auditing service, back of the house services, customer service, 2), legal service 2), management services, marketing service 1), media buying service, placement service, property service, 1), rating service, rental service, repair service, tax preparation services 1), telephone answering service, Agent/Distributor Service, Advisory, Conciliation and Arbitration Service, Advisory, Conciliation and Arbitration Service, Advisory, Conciliation and Arbitration Service8) юр. исполнение постановления суда; вручение повестки ( в суд)to acknowledge service — получать подтверждение юридического документа (напр., повестки)
COMBS:
speedy service of your documents on both defendants and witnesses — быстрое вручение ваших документов как ответчикам, так и свидетелям
See:actual service 2), 1),9) общ. церковная служба; религиозный обряд10) потр. сервиз (полный набор столовой или чайной посуды, рассчитанный на определенное количество человек)ATTRIBUTES:
Syn:See:11) эк. сфера услугSyn:12) эк. = service charge2. гл.1) общ. обслуживать ( предоставлять или оказывать услуги)to service customers — обслуживать покупателей [клиентов\]
The electric company services all nine counties. — Эта энергетическая компания обслуживает все девять округов.
2) эк. осуществлять [проводить\] техническое обслуживаниеto service the equipment — обслуживать оборудование, осуществлять ремонт оборудования
It is time to get my car serviced. — Пора проходить техобслуживание.
3) фин., банк. обслуживать долг ( выплачивать основную сумму или проценты по займу)to service a debt [a loan\] — обслуживать долг [заем\]
See:
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услуга, обслуживание: 1) банковская услуга; 2) обслуживание долга: своевременная выплата процентов; = debt service; 3) бытовая платная услуга населению: мойка машины, стирка, ремонт часов и т. д. -
8 consumer
сущ.1) эк. потребитель; покупательATTRIBUTES: average 2. 1), 2. 2), conventional 2. 2), end 1. 1), final 1. 1), individual 1. 2), industrial 1. 1), а, loyal 1. 1), potential 2. 2), prospective 2. 2), rational 2. 1), reasonable 2. 1), representative 2. 2), n2, target 3. 1), ultimate 2. 2), n1
British consumers are paying much more than their counterparts in mainland Europe for a wide range of goods. — Британские потребители покупают многие товары по значительно более высокой цене, чем потребители материковой Европы.
Our consumers expect products which are not only delicious (and safe) but which have been produced fairly and ethically. — Наши потребители ожидают таких продуктов, которые не только вкусны и безопасны для здоровья, но еще и были произведены надлежащим образом и в согласии с этическими нормами.
An average consumer for heating in Turkey uses fuel wood at a rate of 0.75 m3 yr. — Среднестатистический потребитель отопления в Турции использует 0,75 м3 в год древесного топлива.
See:average consumer, conventional consumer, disadvantaged consumer, end consumer, end-consumer, fickle consumer, final consumer, green consumers, heat consumer, individual consumer, industrial consumer, interested consumer, intermediate consumer, loyal consumer, manipulated consumer, potential consumer, price-conscious consumer, price-sensitive consumer, prospective consumer, rational consumer, reasonable consumer, representative consumer, savvy consumer, target consumer, ultimate consumer, water consumer, consumer acceptance, consumer account, consumer activist, consumer advertisement, consumer advertising, consumer advisory board, consumer advisory council, consumer advocate, consumer affluence, consumer analysis, consumer anticipations, consumer appeal, consumer attitude, consumer audience, consumer awareness, consumer bank, consumer basket, consumer behaviour, consumer benefit, consumer boom, consumer brochure, consumer budget, consumer business, consumer buying decision, consumer capitalism, consumer choice, consumer clinic, consumer club, consumer commodities, consumer communications, consumer comparison, consumer complaint, consumer confidence, consumer container, consumer cooperation, consumer cooperative, consumer council, consumer credit, consumer culture, consumer debenture, consumer decision making, consumer deficit, consumer delivery, consumer demand, consumer diary, consumer discrimination, consumer durable product, consumer durables, consumer economics, consumer education, consumer effect, consumer electronics, consumer environment, consumer equilibrium, consumer evaluation, consumer expectations, consumer expenditure, consumer favour, consumer feedback, consumer finance company, consumer flow, consumer franchise, consumer fraud, consumer goods, consumer group, consumer guide, consumer habit, consumer impression, consumer income, consumer inertia, consumer information, consumer inquiry, consumer insurance, consumer interest, consumer interview, consumer items, consumer jury, consumer knowledge, consumer language, consumer law, consumer learnings, consumer lease, consumer leasing, consumer legislation, consumer lifestyle, consumer lines, consumer list, consumer loan, consumer lobby, consumer loyalty, consumer magazine, consumer market, consumer marketing, consumer motivation, consumer movement, consumer needs, consumer non-durables, consumer orientation, consumer pack, consumer panel, consumer patronage, consumer perception, consumer personality, consumer policy, consumer population, consumer practice, consumer preferences, consumer premium, consumer pressure, consumer price, consumer products, consumer profile, consumer promotion, consumer properties, consumer protection, consumer psychologist, consumer psychology, consumer publication, consumer purchase, consumer purchaser, consumer rating, consumer reaction, consumer relations, consumer report, consumer research, consumer resistance, consumer response, consumer rights, consumer sale, consumer sales, consumer satisfaction, consumer segment, consumer service, consumer services, consumer setting, consumer shopping, consumer society, consumer sophistication, consumer sovereignty, consumer spending, consumer spendings, consumer study, consumer surplus, consumer survey, consumer tastes, consumer trade practices, consumer trends, consumer use tests, consumer utility, consumer valuation, consumer value, consumer vulnerability, consumer warranty, consumer waste, consumer wealth, consumer welfare, consumer's account, consumers' attitude, consumer's choice, consumer's cooperative, consumer's demand, consumers expenditure, consumer's goods, consumer's indifference curve, consumers market, consumers' market, consumers' panel, consumer's point, consumers' preference, consumers' remedy, consumer's surplus, consumers' surplus, consumer's test, consumer's wants, cost to consumer, price to consumer COMBS: business to consumer, business-to-consumer, business-to-consumer firm, competition for the consumer's dollar, Consumer Credit Act 1974, Consumer Credit Protection Act, Consumer Goods Pricing Act, Consumer Magazine and Agri-Media Rates and Data, Consumer Product Safety Act, Consumer Products Warranties Act, Consumer Protection Act 1961, Consumer Protection Act 1971, Consumer Reports, Consumer Safety Act 1978, Department of Banking and Consumer Finance v. Clarke, Ethical Consumer, Farmer-to-Consumer Direct Marketing Act, Home Equity Loan Consumer Protection Act, Telephone Consumer Protection Act 1991, Uniform Consumer Credit Code, Australian Competition and Consumer Commission, Bureau of Consumer Protection, Consumer Bankers Association, consumer confidence, consumer expenditure2) биол., эк. прир. консумент (организм, который потребляет другие организмы; выделяют первичные, вторичные и третичные консументы)See:
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потребитель: лицо, которое в конечном итоге пользуется данным товаром или услугой (это не всегда покупатель).* * *
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