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21 circulation
[ˌsɜːkjə'leɪʃ(ə)n]сущ.1) круговорот, циркуляция; круговое движениеThe waters of the Earth are in a state of constant circulation. — Водяные массы Земли находятся в состоянии постоянной циркуляции.
systemic / greater circulation — большой круг кровообращения
pulmonary / lesser circulation — малый круг кровообращения
artificial / extracorporeal circulation — искусственное, экстракорпоральное кровообращение
3) тираж (газет, журналов)4) распространение (информации, изданий)- circulation manager5) эк. обращение- circulation of commoditiescoins in circulation — монеты, находящиеся в обращении
- put into circulation6) абонемент, выдача книг на дом -
22 circulation
сущ.1) общ. круговорот, циркуляция; круговое движениеcirculation of information among departments — обмен информацией между отделами.
2) общ. кровообращение3) общ. распространение (информации, изданий и т. п.)See:4) СМИ тираж (газет, журналов)circulation promotion — стимулирование роста тиража, содействие росту тиража
See:5) эк. обращение (процесс обмена, оборота денежных средств, капитала, товара)ATTRIBUTES: home
6) общ. абонемент, выдача книг на дом7) маркс. обмен (в марксизме, одна из стадий цикла товарооборота)
* * *
1) тираж газеты или журнала; 2) число семей (домов), которые регулярно смотрят данную телевизионную программу; 3) обращение, денежное обращение; см. money in circulation.* * *. . Словарь экономических терминов . -
23 circulation
noun1) круговорот, циркуляция; круговое движение2) кровообращение (тж. circulation of the blood)3) денежное обращение4) тираж (газет, журналов)5) распространение (слухов и т. п.)6) обращение; to put into circulation пустить в обращение; withdrawn from circulation изъятый из обращения; circulation of commodities обращение товаров7) (attr.) связанный с распространением; circulation department отдел распространения (в газете, журнале и т. п.); circulation manager начальник отдела распространения (газеты, журнала и т. п.)* * *(n) движение; кругооборот; обращение; распространение; тираж; циркуляция* * ** * *[cir·cu·la·tion || ‚sɜːkjʊ'leɪʃn] n. циркуляция, круговорот, движение по кругу; распространение, тираж; обращение, денежное обращение; кровообращение* * *кровообращениекруговороткруговращениекруговращениякругообороткругообращениеоборотобращениераспространениетиражциркуляция* * *1) круговорот, циркуляция; круговое движение 2) кровообращение 3) тираж (газет, журналов) 4) распространение (информации, изданий и т. п.) -
24 circulation
[së:kju'leishën] n 1. qarkullim; withdraw from circulation heq nga qarkuilimi. 2. anat. qarkullim i gjakut. 3. tirazh (gazete)circulation manager [së:kju'leishën 'mænixhë:] n. përgjegjës i shpërndarjes (së gazetës) -
25 Sales and Distribution Management Occupations
эк. тр., амер. "специальности, связанные с управлением продажами и распределением" (163 раздел в "Словаре названий профессий"; включает в себя 11 профессий)See:Англо-русский экономический словарь > Sales and Distribution Management Occupations
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26 распространение
ср.
1) spread( ing), expansion;
diffusion
2) (об идеях и т.п.) dissemination, propagation
3) (распространенность) circulation;
prevalence, distribution начальник отдела распространения ≈ (газеты, журнала и т. п.) circulation managerс.
1. (действие) spreading, dissemination;
2. (распространённость) prevalence;
иметь большое ~ be* widespread;
(о методах и т. п.) be* widely practised;
~ ядерного оружия proliferation of nuclear weapons;
3. circulation;
4. distribution
5. propagation.Большой англо-русский и русско-английский словарь > распространение
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27 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
28 road
road [rəʊd]1 noun∎ minor road route f secondaire;∎ by road par la route;∎ the Liverpool road la route de Liverpool;∎ is this the (right) road for or to Liverpool? est-ce la (bonne) route pour Liverpool?;∎ are we on the right road? sommes-nous sur la bonne route?;∎ on the road to Liverpool, the car broke down en allant à Liverpool, la voiture est tombée en panne;∎ we took the road from Manchester to Liverpool on a pris la route qui va de Manchester à Liverpool ou qui relie Manchester à Liverpool;∎ to be on the road (travelling) être en route ou chemin ou voyage; (salesman) être sur la route; (pop star, troupe) être en tournée;∎ we've been on the road since six o'clock this morning nous roulons depuis six heures ce matin;∎ his car shouldn't be on the road sa voiture devrait être retirée de la circulation;∎ someone of his age shouldn't be on the road une personne de son âge ne devrait pas prendre le volant;∎ British the price on the road excludes number plates and delivery le prix clés en mains ne comprend pas les frais de livraison et d'immatriculation;∎ my car is off the road at the moment ma voiture est en panne ou chez le garagiste∎ a road of shops/of houses une rue de magasins/de maisons, une artère commerçante/résidentielle;∎ he lives just down the road il habite un peu plus loin dans la même rue;∎ Mr James from across the road M. James qui habite en face;∎ he lives across the road from us il habite en face de chez nous∎ to stand in the middle of the road se tenir au milieu de la route ou de la chaussée;∎ figurative let's get this show on the road! bon, on y va!;∎ familiar one for the road un petit coup avant de partir;∎ proverb the road to hell is paved with good intentions l'enfer est pavé de bonnes intentions∎ if we go down that road si nous nous engageons sur cette voie;∎ we don't want to go down the road of military intervention nous ne voulons pas nous engager dans la voie d'une intervention armée;∎ to be on the right road être sur la bonne voie;∎ to be on the road to success/recovery être sur le chemin de la réussite/en voie de guérison;∎ he is on the road to an early death il est (bien) parti pour mourir jeune;∎ down the road (in the future) à l'avenir;∎ no one can see what is down the road personne ne peut savoir ce que l'avenir réserve;∎ a few years down the road dans quelques années;∎ yes, when I'm seventy, but that's a long way down the road (yet) oui, quand j'aurai soixante-dix ans, mais ce n'est pas pour tout de suite;∎ British familiar you're in my road! (I can't pass) vous me bouchez le passage!□ ; (I can't see) vous me bouchez la vue!□ ;∎ familiar it was getting in the road of solving the problem cela empêchait de résoudre le problème□ ;∎ proverb all roads lead to Rome tous les chemins mènent à Rome∎ any road (up) de toute façon□ ;∎ it's too late, any road de toute façon, c'est trop tardroad atlas atlas m routier;road book guide m routier;road haulage camionnage m, transports mpl routiers;road haulage company entreprise f de transports routiers;road haulage forwarding agent groupeur m routier;road haulier transporteur m routier, affréteur m routier;familiar road kill = animaux écrasés par des voitures;road maintenance voirie f;road manager responsable mf de tournée (d'un chanteur ou d'un groupe pop);road map carte f routière;road movie road-movie m;road pricing = instauration d'un système de routes à péage;road race (in cycling) course f cycliste sur route;road rage = accès de colère provoqué par la conduite des autres automobilistes;road roller rouleau m compresseur;road safety sécurité f routière;road sense (for driver) sens m de la conduite;∎ children have to be taught road sense on doit apprendre aux enfants à faire attention à la circulation;road sign panneau m de signalisation;British road tax taxe f sur les automobiles;∎ have you paid your road tax? ≃ est-ce que tu as acheté ta vignette?;road tax disc ≃ vignette f (automobile);road test essai m sur route;road train train m ou convoi m routier;road transport transports mpl routiers;road transport company entreprise f de transport routier;road works travaux mpl (d'entretien des routes) -
29 general
1. adjective1) allgemeinthe general public — weite Kreise der Öffentlichkeit od. Bevölkerung
his general health/manner — sein Allgemeinbefinden/sein Benehmen im allgemeinen
he has had a good general education — er hat eine gute Allgemeinbildung
2) (prevalent, widespread, usual) allgemein; weitverbreitet [Übel, Vorurteil, Aberglaube, Ansicht]it is the general custom or rule — es ist allgemein üblich od. ist Sitte od. Brauch
as a general rule, in general — im allgemeinen
2. nounthe general idea or plan is that we... — wir haben uns das so vorgestellt, dass wir...
(Mil.) General, der* * *['‹enərəl] 1. adjective1) (of, involving etc all, most or very many people, things etc: The general feeling is that he is stupid; His general knowledge is good although he is not good at mathematics.) allgemein2) (covering a large number of cases: a general rule.) allgemein3) (without details: I'll just give you a general idea of the plan.) allgemein4) ((as part of an official title) chief: the Postmaster General.) General-...2. noun- academic.ru/30756/generalize">generalize- generalise
- generalization
- generalisation
- generally
- General Certificate of Education
- general election
- general practitioner
- general store
- as a general rule
- in general
- the general public* * *gen·er·al[ˈʤenərəl]I. adjthe confusion was \general es herrschte allgemeine Verwirrungthe \general feeling das vorherrschende Gefühla \general idea eine verbreitete Vorstellung\general impression Gesamteindruck mto be of \general interest von allgemeinem Interesse seinit is \general practice to do sth es ist allgemein üblich, etw zu tunthe \general reader der Durchschnittsleser/die Durchschnittsleserinas a \general rule in der Regel, im Allgemeinen, normalerweiseto be in \general use allgemein benutzt [o gebraucht] werdenin \general im Allgemeinen, generell2. (for everybody) allgemein, generellmost of the soldiers lived in \general quarters die meisten Soldaten lebten in der Kasernemost of the books in this library are available for \general circulation die meisten Bücher dieser Bücherei können von jedem ausgeliehen werden\general amnesty Generalamnestie f\general meeting Vollversammlung f\general mobilization Generalmobilmachung ffor \general use für den allgemeinen [o normalen] Gebrauchto serve the \general welfare im öffentlichen Interesse sein3. (unspecific) allgemein\general American AM LING die amerikanische Standardsprache\general costs allgemeine Kosten\general semantics LING allgemeine Semantik4. (wide) allgemeinthe school gives the children a \general background die Schule vermittelt den Kindern einen allgemeinen Hintergrund\general education Ausbildung f in den Standardfächern5. (not detailed) allgemein\general idea ungefähre Vorstellungto talk in \general terms [nur] allgemein gültige Aussagen machen, nichts Spezifisches sagen\general comptroller Hauptrechnungsprüfer(in) m(f)\general consulate Generalkonsulat nt\general contractor Hauptunternehmer(in) m(f)Attorney G\general Generalstaatsanwalt, -anwältin m, fConsul G\general Generalkonsul(in) m(f)four-star \general Viersternegeneral(in) m(f)* * *['dZenərəl]1. adjallgemeinthis is not the general view — diese Ansicht wird nicht allgemein geteilt
there was general agreement among the two groups — die beiden Gruppen waren sich grundsätzlich einig
the general attitude toward(s) the war is optimistic — es herrscht allgemein eine optimistische Einstellung zum Krieg
to be in general use —
the general plan or idea is that... — wir hatten uns/sie hatten sich (dat) etc das so gedacht, dass...
the general idea of that is to... — damit soll bezweckt werden, dass..., es geht dabei darum, dass...
that was the general idea —
the general idea is to wait and see — wir/sie etc wollen einfach mal abwarten
I've got the general idea (of it) — ich habe eine Vorstellung or ich weiß so ungefähr, worum es geht
in general terms, in a general sense — generell
she recounted in very general terms the events of recent months —
my general advice would be to leave them alone — grundsätzlich würde ich Ihnen raten, sie in Ruhe zu lassen
general labourer — ungelernter Arbeiter, ungelernte Arbeiterin
general drudge — Mädchen nt für alles
2. n1)to go from the general to the particular — vom Allgemeinen ins Besondere gehen
* * *general [ˈdʒenərəl]1. allgemein, gemeinschaftlich, Gemeinschafts…2. allgemein (gebräuchlich oder verbreitet), allgemeingültig, üblich, gängig:the general practice das übliche Verfahren;as a general rule meistens, üblicherweise;it seems to be the general rule es scheint allgemein üblich zu sein3. allgemein, Allgemein…, generell, umfassend:the general public die breite Öffentlichkeit, die Allgemeinheit;general term Allgemeinbegriff m;of general interest von allgemeinem Interesse4. allgemein, nicht spezialisiert:the general reader der Durchschnittsleser;general store Gemischtwarenhandlung f5. allgemein (gehalten) (Studie etc):in general terms allgemein (ausgedrückt)6. ganz, gesamt:the general body of citizens die gesamte Bürgerschaft7. ungefähr, unbestimmt:a general idea eine ungefähre Vorstellung8. Haupt…, General…:a) Generalbevollmächtigte(r) m/f(m),b) WIRTSCH Generalvertreter(in);general manager Generaldirektor m;general power of attorney Generalvollmacht f;general sales manager Verkaufsleiter m10. MIL Generals…B s1. MILa) General mb) Heerführer m, Feldherr mc) auch allg Stratege m2. MIL USa) (Vier-Sterne-)General m (zweithöchster Generalsrang)3. REL (Ordens)General m, (General)Obere(r) min general im Allgemeinen, im Großen und Ganzengen. abk1. gender2. general (generally)* * *1. adjective1) allgemeinthe general public — weite Kreise der Öffentlichkeit od. Bevölkerung
his general health/manner — sein Allgemeinbefinden/sein Benehmen im allgemeinen
2) (prevalent, widespread, usual) allgemein; weitverbreitet [Übel, Vorurteil, Aberglaube, Ansicht]it is the general custom or rule — es ist allgemein üblich od. ist Sitte od. Brauch
3) (not limited in application) allgemein; (true of [nearly] all cases) allgemein gültig; generellas a general rule, in general — im allgemeinen
4) (not detailed, vague) allgemein; ungefähr, vage [Vorstellung, Beschreibung, Ähnlichkeit usw.]2. nounthe general idea or plan is that we... — wir haben uns das so vorgestellt, dass wir...
(Mil.) General, der* * *adj.Haupt- präfix.allgemein adj.generell adj.pauschal adj. -
30 office
управление; департамент; комитет; отдел; бюро; секретариат, канцелярия; разг. кабина экипажаJoint Service Cruise Missile Program [Project] office — объединенное управление разработки КР (для ВВС и ВМС)
office of Information, Navy — информационное управление ВМС
office of Research, Development and Evaluation — управление НИОКР ВМС
office of the Chief, Army Reserve — управление резерва СВ
office of the Comptroller, Navy — управление главного финансового инспектора ВМС
office of the Deputy COFS for Research, Development and Acquisition — управление заместителя НШ по НИОКР и закупкам (СВ)
office, Aerospace Research — управление воздушно-космических исследований
office, Analysis and Review — управление анализа и контроля потребностей
office, Armor Force Management and Standardization — управление по вопросам администрации и стандартизации бронетанковых войск
office, Assistant COFS for Force Development — управление ПНШ по строительству ВС
office, Assistant COFS for Intelligence — управление ПНШ по разведке
office, Assistant COFS — управление [отдел] ПНШ
office, Assistant Secretary of Defense — аппарат [секретариат] ПМО
office, Chief of Chaplains — управление начальника службы военных священников (СВ)
office, Chief of Civil Affairs — управление по связям с гражданской администрацией и населением
office, Chief of Engineers — управление начальника инженерных войск
office, Chief of Finance (and Accounting) — управление начальника финансовой службы (СВ)
office, Chief of Legislative Liaison — отдел связи с законодательными органами
office, Chief of Ordnance — управление начальника артиллерийско-технической службы (СВ)
office, Chief of R&D — управление НИОКР (СВ)
office, Chief of Transportation — управление [отдел] начальника транспортной службы
office, Chief, Chemical Corps — управление начальника химической службы
office, COFS for Operations — оперативное управление НШ
office, COFS, Army — аппарат НШ СВ
office, Consolidated Personnel — управление гражданских рабочих и служащих
office, Coordinator of Army Studies — управление координатора разработок СВ
office, Defense Transportation — управление военно-транспортной службы
office, Deputy Chief of Naval Operations, Air Warfare — управление заместителя НШ ВМС по боевому применению авиации
office, Deputy COFS for Aviation — отдел заместителя НШ по авиации (МП)
office, Deputy COFS for Installations and Logistics — управление заместителя НШ по расквартированию и тыловому обеспечению
office, Deputy COFS for Manpower — управление заместителя НШ по людским ресурсам
office, Deputy COFS for Operations and Training — управление заместителя НШ по оперативной и боевой подготовке
office, Deputy COFS for Plans and Logistics — управление заместителя НШ по планированию тылового обеспечения
office, Development and Engineering — отдел технических разработок (ЦРУ)
office, Development and Weapon Systems Analysis — управление разработки и анализа систем вооружения
office, Director of Development Planning — управление планирования строительства (ВВС)
office, Director of Foreign Intelligence — управление начальника внешней разведки
office, Distribution Services — отдел распределения и рассылки картографических изданий (МО)
office, Economic Research — отдел экономических исследований (ЦРУ)
office, Emergency Transportation — управление чрезвычайных перевозок
office, Employment Policy and Grievance Review — отдел по вопросам занятости и рассмотрению жалоб (СВ)
office, Federal Procurement Policy — управление разработки федеральной политики в области закупок
office, Force Planning and Analysis — управление планирования и анализа строительства ВС
office, General Council — управление генерального юрисконсульта
office, Geographic and Cartographic Research — отдел географических и картографических исследований (ЦРУ)
office, Imagery Analysis — отдел анализа видовой информации (ЦРУ)
office, Information and Legal Affairs — управление информации и права (МО)
office, Information for. the Armed Forces — управление информации ВС
office, JCS — аппарат КНШ
office, Judge Advocate General — управление начальника военно-юридической службы
office, Management and Budget — административно-бюджетное управление
office, Military Assistance — управление по оказанию военной помощи
office, Personnel Manager — отдел кадров (СВ)
office, Services and Information Agency — отдел управления информационного обеспечения
office, Special Assistant for Logistical Support of Army Aircraft — отдел специального помощника по вопросам МТО армейской авиации
office, Special Assistant for Logistical Support of Tactical Communications — отдел специального помощника по вопросам МТО тактических систем связи
office, the Inspector General — управление генерального инспектора
office, the Legislative Affairs — управление военного законодательства
office, Under Secretary of Navy — аппарат заместителя министра ВМС
office, Under Secretary of the Air Force — аппарат заместителя министра ВВС
Personnel, Plans and Training office — отдел по вопросам ЛС, планирования и боевой подготовки
Strategic Objectives [Targets] Planning office — управление планирования стратегических задач (КНШ)
Surveillance, Target Acquisition and Night Observation System office — управление разработки систем наблюдения, засечки целей и ПНВ
— Resources Management office -
31 GCM
1) Общая лексика: hum. сокр. Genetic Critical Mass2) Военный термин: Good Conduct Medal, Ground Control Manual, general court-martial, good conditions, meteorological, ground combat model, МОЦ, модель общей циркуляции (атмосферы)3) Техника: government communications manager, greatest common measure4) Математика: Greatest Common Multiple5) Метеорология: Global Climate Model6) Автомобильный термин: governor control module, полная масса автопоезда, общая масса автопоезда ( Gross Combination Mass)7) Горное дело: модель состояния горного массива (ground control model), модель управления горным давлением8) Нефть: gas-cut mud, газированный буровой раствор (gas-cut mud), generic choke model9) Экология: general circulation model10) Деловая лексика: General Clearing Member12) Макаров: generator coordinate method13) Электротехника: generator condition monitor14) Аэропорты: Grand Cayman Island, West Indies -
32 TMC
1) Медицина: Total Midwifery Care2) Спорт: Trekking Mountaineering And Climbing3) Военный термин: Thompson machine carbine, Total Maintenance Contract, Transportation Materiel Command, Troop Medical Clinic, tactical medical center, tactical multichannel communications, test monitoring console, total materiel control, traffic movement control, training medical center, transport movement control4) Техника: time-and-1077 materials contract, total maintenance cost5) Шутливое выражение: The Ministry Of Carnage6) Юридический термин: Trouble Makin Crew7) Автомобильный термин: Traffic Message Channel, Traffic Messaging Channel8) Астрономия: Telescope Makers Convention9) Металлургия: Thermal Mechanical Control10) Оптика: total metal ceramic11) Телекоммуникации: Time-slot Management Channel12) Сокращение: Temporary Mobilization Centre, Test Management Center, Thermal Management Control, Titanium-Matrix Composite, time-and-materials contract, total annual material cost13) Университет: Top Of My Class14) Физика: Time Minimal Control15) Вычислительная техника: Traffic Message Channel (GPS), Thinking Machines Corporation (Hersteller)16) Литература: ToastMasters Club17) Фирменный знак: Taiwan Magnetic Company, The Most Creative, Thinking Machines Corporation19) Деловая лексика: Technology Management Centre, Total Market Coverage, Travel Manager Center20) Полимеры: tetramethylol cyclohexanol, thick molding compound (обозначение для прессованных изделий толще 25 мм.)21) NYSE. Times Mirror Company22) НАСА: The Maintenance Council23) Программное обеспечение: Theta Music Composer, Tini Mutation Compiler24) Единицы измерений: Trillion Meter Cube25) Международная торговля: Trilateral Municipal Cooperation -
33 audit
1 nounFINANCE vérification f ou contrôle m des comptes, audit mAudit Bureau of Circulation ≃ Bureau m de vérification de la publicité;audit committee comité m d'audit;audit company cabinet m d'audit;audit manager directeur(trice) m, f du service d'audit;ADMINISTRATION Audit office ≃ Cour f des Comptes;audit trail vérification f à reboursFINANCE (accounts) vérifier, apurer, examiner -
34 Churchward, George Jackson
[br]b. 31 January 1857 Stoke Gabriel, Devon, Englandd. 19 December 1933 Swindon, Wiltshire, England[br]English mechanical engineer who developed for the Great Western Railway a range of steam locomotives of the most advanced design of its time.[br]Churchward was articled to the Locomotive Superintendent of the South Devon Railway in 1873, and when the South Devon was absorbed by the Great Western Railway in 1876 he moved to the latter's Swindon works. There he rose by successive promotions to become Works Manager in 1896, and in 1897 Chief Assistant to William Dean, who was Locomotive Carriage and Wagon Superintendent, in which capacity Churchward was allowed extensive freedom of action. Churchward eventually succeeded Dean in 1902: his title changed to Chief Mechanical Engineer in 1916.In locomotive design, Churchward adopted the flat-topped firebox invented by A.J.Belpaire of the Belgian State Railways and added a tapered barrel to improve circulation of water between the barrel and the firebox legs. He designed valves with a longer stroke and a greater lap than usual, to achieve full opening to exhaust. Passenger-train weights had been increasing rapidly, and Churchward produced his first 4–6– 0 express locomotive in 1902. However, he was still developing the details—he had a flair for selecting good engineering practices—and to aid his development work Churchward installed at Swindon in 1904 a stationary testing plant for locomotives. This was the first of its kind in Britain and was based on the work of Professor W.F.M.Goss, who had installed the first such plant at Purdue University, USA, in 1891. For comparison with his own locomotives Churchward obtained from France three 4–4–2 compound locomotives of the type developed by A. de Glehn and G. du Bousquet. He decided against compounding, but he did perpetuate many of the details of the French locomotives, notably the divided drive between the first and second pairs of driving wheels, when he introduced his four-cylinder 4–6–0 (the Star class) in 1907. He built a lone 4–6–2, the Great Bear, in 1908: the wheel arrangement enabled it to have a wide firebox, but the type was not perpetuated because Welsh coal suited narrow grates and 4–6–0 locomotives were adequate for the traffic. After Churchward retired in 1921 his successor, C.B.Collett, was to enlarge the Star class into the Castle class and then the King class, both 4–6–0s, which lasted almost as long as steam locomotives survived in service. In Church ward's time, however, the Great Western Railway was the first in Britain to adopt six-coupled locomotives on a large scale for passenger trains in place of four-coupled locomotives. The 4–6–0 classes, however, were but the most celebrated of a whole range of standard locomotives of advanced design for all types of traffic and shared between them many standardized components, particularly boilers, cylinders and valve gear.[br]Further ReadingH.C.B.Rogers, 1975, G.J.Churchward. A Locomotive Biography, London: George Allen \& Unwin (a full-length account of Churchward and his locomotives, and their influence on subsequent locomotive development).C.Hamilton Ellis, 1958, Twenty Locomotive Men, Shepperton: Ian Allan, Ch. 20 (a good brief account).Sir William Stanier, 1955, "George Jackson Churchward", Transactions of the NewcomenSociety 30 (a unique insight into Churchward and his work, from the informed viewpoint of his former subordinate who had risen to become Chief Mechanical Engineer of the London, Midland \& Scottish Railway).PJGRBiographical history of technology > Churchward, George Jackson
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35 Denny, William
SUBJECT AREA: Ports and shipping[br]b. 25 May 1847 Dumbarton, Scotlandd. 17 March 1887 Buenos Aires, Argentina[br]Scottish naval architect and partner in the leading British scientific shipbuilding company.[br]From 1844 until 1962, the Clyde shipyard of William Denny and Brothers, Dumbarton, produced over 1,500 ships, trained innumerable students of all nationalities in shipbuilding and marine engineering, and for the seventy-plus years of their existence were accepted worldwide as the leaders in the application of science to ship design and construction. Until the closure of the yard members of the Denny family were among the partners and later directors of the firm: they included men as distinguished as Dr Peter Denny (1821(?)–95), Sir Archibald Denny (1860–1936) and Sir Maurice Denny (1886– 1955), the main collaborator in the design of the Denny-Brown ship stabilizer.One of the most influential of this shipbuilding family was William Denny, now referred to as William 3! His early education was at Dumbarton, then on Jersey and finally at the Royal High School, Edinburgh, before he commenced an apprenticeship at his father's shipyard. From the outset he not only showed great aptitude for learning and hard work but also displayed an ability to create good relationships with all he came into contact with. At the early age of 21 he was admitted a partner of the shipbuilding business of William Denny and Brothers, and some years later also of the associated engineering firm of Denny \& Co. His deep-felt interest in what is now known as industrial relations led him in 1871 to set up a piecework system of payment in the shipyard. In this he was helped by the Yard Manager, Richard Ramage, who later was to found the Leith shipyard, which produced the world's most elegant steam yachts. This research was published later as a pamphlet called The Worth of Wages, an unusual and forward-looking action for the 1860s, when Denny maintained that an absentee employer should earn as much contempt and disapproval as an absentee landlord! In 1880 he initiated an awards scheme for all company employees, with grants and awards for inventions and production improvements. William Denny was not slow to impose new methods and to research naval architecture, a special interest being progressive ship trials with a view to predicting effective horsepower. In time this led to his proposal to the partners to build a ship model testing tank beside the Dumbarton shipyard; this scheme was completed in 1883 and was to the third in the world (after the Admiralty tank at Torquay, managed by William Froude and the Royal Netherlands Navy facility at Amsterdam, under B.J. Tideman. In 1876 the Denny Shipyard started work with mild-quality shipbuilding steel on hulls for the Irrawaddy Flotilla Company, and in 1879 the world's first two ships of any size using this weight-saving material were produced: they were the Rotomahana for the Union Steamship Company of New Zealand and the Buenos Ayrean for the Allan Line of Glasgow. On the naval-architecture side he was involved in Denny's proposals for standard cross curves of stability for all ships, which had far-reaching effects and are now accepted worldwide. He served on the committee working on improvements to the Load Line regulations and many other similar public bodies. After a severe bout of typhoid and an almost unacceptable burden of work, he left the United Kingdom for South America in June 1886 to attend to business with La Platense Flotilla Company, an associate company of William Denny and Brothers. In March the following year, while in Buenos Aires, he died by his own hand, a death that caused great and genuine sadness in the West of Scotland and elsewhere.[br]Principal Honours and DistinctionsPresident, Institution of Engineers and Shipbuilders in Scotland 1886. FRS Edinburgh 1879.BibliographyWilliam Denny presented many papers to various bodies, the most important being to the Institution of Naval Architects and to the Institution of Engineers and Shipbuilders in Scotland. The subjects include: trials results, the relation of ship speed to power, Lloyd's Numerals, tonnage measurement, layout of shipyards, steel in shipbuilding, cross curves of stability, etc.Further ReadingA.B.Bruce, 1889, The Life of William Denny, Shipbuilder, London: Hodder \& Stoughton.Denny Dumbarton 1844–1932 (a souvenir hard-back produced for private circulation by the shipyard).Fred M.Walker, 1984, Song of the Clyde. A History of Clyde Shipbuilding, Cambridge: PSL.FMW
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