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81 market
1) рынок (как экономическая категория) || рыночный2) биржа3) городской рынок4) торговля || сбывать [продавать, реализовать] на рынке5) амер. специализированный продовольственный магазин (напр. мясной)6) рынок транспортных услуг7) объём потенциальных перевозок -
82 system
1) система; способ; метод2) устройство; строй3) классификация4) учение5) сеть (дорог) -
83 pricing
сущ.марк. ценообразование, установление [формирование, назначение\] цен(ы) ( назначение цены на товар или услугу по определенной формуле или принципу)The proper pricing of any commodity brings an early sale especially in real estate. — Правильное установление цены на товар способствует ускорению продажи, особенно в случае с недвижимостью.
The cycle starts with the determination of the initial assumptions to use in the pricing of the new product. — Цикл начинается с определения начальных предпосылок, которые должны использоваться при установлении цены на новый товар.
See:absorption pricing, administrative pricing, arbitrage pricing, arm's length pricing, average cost pricing, bait pricing, bait-and-switch pricing, ballpark pricing, bracket pricing, break-even pricing, common pricing, competition-based pricing, competition-oriented pricing, competitive pricing, competitive-oriented pricing, contribution pricing, convenience pricing, cost-based pricing, cost-oriented pricing, cost-plus pricing, cyclical pricing, deceptive pricing, deposit pricing, destroyer pricing, differentiated pricing, discount pricing, dual pricing, ethical pricing, export pricing, follow-the-leader pricing, geographic pricing, incentive pricing, loan pricing, loss leader pricing, market-minus pricing, new product pricing, odd-even pricing, planned pricing, predatory pricing, product-bundle pricing, product-mix pricing, psychological pricing, transfer pricing, tiered pricing, variable pricing, pricing mix, pricing point, pricing specialist, price discrimination, skimming 3) а), price leadership, managerial accounting, costing, sales budget, price calculation, overpricing, underpricing
* * *
установление цены, процентной ставки; калькуляция цены по определенной формуле или принципу.* * */action/ оценка* * *калькуляция; формирование цены; ценообразование. . Словарь экономических терминов .* * *процедура, во вре-мя которой учитывается множество факторов: срок аренды, целевая норма прибыли, степень риска и гарантийное обеспечение сделки, остаточная стоимость, налоговые льготы -
84 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
* * *
продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
85 clause
1. n1) статья, пункт, условие2) оговорка, клаузула
- abandonment clause
- acceleration clause
- additional clause
- all risks clause
- anchor-and-chain clause
- appraisal clause
- approval-of-order clause
- arbitration clause
- assignment clause
- availability clause
- average clause
- bailee clause
- bearer clause
- berth clause
- berthing clause
- binding clause
- blanket clause
- both-to-blame collision clause
- break clause
- breakage clause
- bunker clause
- bunkering clause
- cancellation clause
- cancelling clause
- capital clause
- cesser clause
- cession clause
- collateral clause
- collision clause
- compensation clause
- competition clause
- competitive clause
- contestable clause
- continuation clause
- contract clause
- contracting-out clause
- cost clause
- cost of living clause
- craft clause
- currency clause
- del credere clause
- detrimental clause in a bill of lading
- deviation clause
- disaster clause
- dispatch clause
- duration clause
- escalation clause
- escalator clause
- escape clause
- excepted perils clause
- exception clause
- exchange clause
- exchange-rate clause
- exclusion clause
- exemption clause
- expiration clause
- extended cover clause
- extraterritorial sales clause
- first refusal clause
- fluctuation clause
- force majeure clause
- free from particular average clause
- freight clause
- frustration clause
- general average clause
- gold clause
- gold-bullion clause
- gold-coin clause
- gold-value clause
- goodwill clause
- grounding clause
- guarantee clause
- ice clause
- infant industry clause
- Institute Cargo clauses
- insurance clause
- interpretation clause
- Jason clause
- jeopardy clause
- jurisdiction clause
- label clause
- let-out clause
- lien clause
- lighter clause
- lighterage clause
- minimum turnover clause
- moisture clause
- monopoly clause
- most favoured nation clause
- multiple currency clause
- negative pledge clause
- negligence clause
- no-disposal clause
- noncompetition clause
- nondelivery clause
- nonwarranty clause
- objectives clause
- objects clause
- off-hire clause
- omnibus clause
- option clause
- optional clause
- overside delivery clause
- partial limitation clause
- payment clause
- penalty clause
- prepayment clause
- price clause
- price adaptation clause
- price escalation clause
- price fall clause
- price revision clause
- price rise clause
- price variation clause
- pro rata distribution clause
- protection clause
- ready berth clause
- recapture clause
- reciprocal clause
- reciprocity clause
- red clause
- reinstatement clause
- replacement clause
- review clause
- rise and fall clause
- running down clause
- safeguard clause
- salvage clause
- Saturday afternoon clause
- SDR clause
- secrecy clause
- security clause
- sharing clause
- sister ship clause
- sliding-price clause
- special conditions clause
- strike clause
- subrogation clause
- substitution clause
- superimposed clause
- switch clause
- territory clause
- transit clause
- transport clause
- trigger clause
- tying clause
- variation clause
- waiver clause
- war clause
- warranty clause
- without recourse clause
- clause of an agreement
- clause of a contract
- clause of warranty
- apply a clause
- bear a clause
- include a clause
- insert a clause
- word a clause2. v
- clause a documentEnglish-russian dctionary of contemporary Economics > clause
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86 competitiveness
сущ.1) эк. конкурентоспособность (способность выдержать конкуренцию, т. е. способность товара или услуги выдержать сравнение с аналогичными товарами и услугами других производителей при сохранении среднерыночной цены; также способность самой фирмы или страны производить продукцию, выдерживающую сравнение с другими фирмами или странами)Syn:See:2) общ. дух соперничества; стремление вырваться впередSee:competition 1)* * *способность экономики удовлетворять возрастающий совокупный спрос и поддерживать экспорт -
87 public goods
эк. общественные блага (блага, обладающие свойствами неконкурентности, т. е. потребление такого блага одним человеком не сокращает количество блага, доступное другим, и неисключаемости в потреблении, т. е. нельзя исключить кого-л. из пользования этими благами без исключения всех остальных; эти характеристики не позволяют назначать плату за общественные блага, и частный сектор оказывается незаинтересованным в их производстве; общественные блага предоставляются государством за счет бюджетных средств)Ant:public sector economics, public consumption 2), club goods, joint goods 2), merit goods, non-competitiveness, non-rivalry, non-rivalrous, non-excludability, non-excludable, excludable, subtractable, pure public good, impure public good, vertical summation, common-pool resource, collective goods, social goods 1), non-competitive good, non-excludable good, private goods, club goods, indivisible public goods, divisible public goods, free-rider problem, Lindahl priceSee:public sector economics, public consumption 2), club goods, joint goods 2), merit goods, non-competitiveness, non-rivalry, non-rivalrous, non-excludability, non-excludable, excludable, subtractable, pure public good, impure public good, vertical summation, common-pool resource, collective goods, social goods 1), non-competitive good, non-excludable good, private goods, club goods, indivisible public goods, divisible public goods, free-rider problem, Lindahl price -
88 model
1) модель (напр. экономики)2) тип, марка конструкции, модель (напр. автомобиля) -
89 offer
1. nпредложение, оферта
- acceptable offer
- additional offer
- aggregate offer
- attractive offer
- banking offer
- bargain offer
- basic offer
- binding offer
- blind offer
- cable offer
- capital stock exchange offer
- cash offer
- cash tender offer
- commercial offer
- competitive offer
- comprehensive offer
- conditional offer
- counter offer
- credit offer
- cut-price offer
- definite offer
- excessive offer of securities
- export offer
- fair offer
- favourable offer
- final offer
- firm offer
- foreign offer
- free offer
- general offer
- genuine offer
- hidden offer
- implied offer
- introductory offer
- low offer
- low-priced offer
- minimum price offer
- original offer
- overall offer
- preference offer
- preferential offer
- premium offer
- price offer
- price cutting offer
- proforma offer
- public offer
- reduced-price offer
- revised offer
- sampled offer
- special offer
- subscription offer
- temporary offer
- tender offer
- tentative offer
- total offer
- unconditional offer
- unsolicited offer
- valid offer
- offer for cooperation
- offer for delivery
- offer for sale
- offer for sale by tender
- offer for subscription
- offer for supply
- offer in compromise
- offer of banking services
- offer of goods
- offer of novelties
- offer of a price
- offer of services
- offer of shares for sale
- offer to buy
- offer to purchase
- offer to supply
- offer with samples
- offer without commitment
- offer without engagement
- offer without obligation
- offer subject to confirmation
- offer subject to prior sale
- abandon an offer
- accept an offer
- accept an offer with reservation
- amend an offer
- confirm an offer
- consider an offer
- decline an offer
- discuss an offer
- draw up an offer
- elaborate an offer
- entertain an offer
- evaluate an offer
- examine an offer
- go on offer
- invite an offer
- make an offer
- outline an offer
- prepare an offer
- propose an offer
- receive an offer
- refuse an offer
- reject an offer
- request an offer
- revoke an offer
- take an offer
- turn down an offer
- withdraw an offer
- work out an offer2. v -
90 offer
1.2.предложение, оферта• -
91 good
1. n1) добро, благо2) польза3) pl товар, товары; изделия4) pl груз; багаж
- abandoned goods
- acceptable goods
- advertised goods
- afloat goods
- agricultural goods
- assorted goods
- auction goods
- back-to-school goods
- bale goods
- baled goods
- barter goods
- basic goods
- bonded goods
- branded goods
- bulk goods
- bulky goods
- bundle goods
- bundled goods
- canned goods
- capital goods
- cased goods
- choice goods
- commercial goods
- competitive goods
- competitively priced goods
- complementary goods
- consignment goods
- consumable goods
- consumer goods
- consumption goods
- contraband goods
- contract goods
- convenience goods
- cotton goods
- covered goods
- crated goods
- critical goods
- cultural and household goods
- custom made goods
- cut-price goods
- damaged goods
- damaging goods
- dangerous goods
- defective goods
- defence goods
- delayed goods
- deliverable goods
- delivered goods
- diplomatic goods
- dispatched goods
- distressed goods
- domestic goods
- dry goods
- durable goods
- duty-free goods
- easy-to-sell goods
- economic good
- eligible goods
- essential goods
- ethical goods
- exchange goods
- exchangeable goods
- exhibition goods
- explosive goods
- export goods
- exported goods
- express goods
- factored goods
- fair goods
- fancy goods
- farm goods
- fashion goods
- fast-moving goods
- fast-selling goods
- faulty goods
- final goods
- finished goods
- first class goods
- first order goods
- fixed price goods
- foreign goods
- foreign-made goods
- fragile goods
- free goods
- frozen goods
- gift goods
- groupage goods
- half-finished goods
- hard goods
- hazardous goods
- heavy goods
- heavyweight goods
- high-grade goods
- high-priced goods
- high-quality goods
- high-technology goods
- home-made goods
- household goods
- import goods
- imported goods
- impulse goods
- inbound goods
- incoming goods
- indestructible goods
- industrial goods
- industrialized goods
- inferior goods
- inflammable goods
- insured goods
- intermediate goods
- internationally tradeable goods
- investment goods
- inward goods
- labour-intensive goods
- large-scale goods
- late goods
- light goods
- liquid goods
- long-lived goods
- loose goods
- low-grade goods
- low-price goods
- low value added primary goods
- luxury goods
- Manchester goods
- manufactured goods
- marked goods
- marked-down goods
- marketable goods
- mass production goods
- measurement goods
- merchant goods
- miscellaneous goods
- missing goods
- new goods
- nondurable goods
- noncompetitive goods
- nonconforming goods
- nonfood goods
- nonessential goods
- nonhazardous goods
- nonsensitive goods
- nontraditional good
- novelty goods
- off-guage goods
- official goods
- ordered goods
- outbound goods
- outgoing goods
- out of time goods
- output goods
- outward goods
- over-dimensioned goods
- over-priced goods
- oversized goods
- packaged goods
- packed goods
- packed-up goods
- packeted goods
- palleted goods
- palletised goods
- parcel goods
- parity goods
- past due goods
- patent goods
- perishable goods
- perishing goods
- piece goods
- pledged goods
- point-of-purchase goods
- popular goods
- prepackaged goods
- prepacked goods
- prestige goods
- price-maintained goods
- primary goods
- private goods
- processed goods
- producer durable goods
- producer's goods
- production goods
- professional goods
- prohibited goods
- protected goods
- proprietary goods
- public good
- public goods
- quality goods
- quota goods
- realized goods
- received goods
- received for shipment goods
- reexport goods
- reexported goods
- refrigerated goods
- rejected goods
- remote goods
- repaired goods
- replaced goods
- reproducible goods
- retail goods
- return goods
- sale goods
- salvaged goods
- saved goods
- scarce goods
- seasonal goods
- secondhand goods
- secondrate good
- selected goods
- semidurable goods
- semifinished goods
- semimanufactured goods
- serially produced goods
- shipped goods
- shopping goods
- short-delivered goods
- short-shipped goods
- similar goods
- slow-moving goods
- soft goods
- sold goods
- sophisticated goods
- specialty goods
- spoiled goods
- spot goods
- spring goods
- stacked goods
- standardized goods
- staple goods
- storage goods
- store goods
- stranded goods
- strategic goods
- substandard goods
- substitutional goods
- superior goods
- surplus goods
- technical consumer goods
- textile goods
- top-quality goods
- tradeable goods
- trademarked goods
- traditional export goods
- transit goods
- transportable goods
- truck-packaged goods
- unaccepted goods
- unaddressed goods
- unbonded goods
- unclaimed goods
- uncovered goods
- undamaged goods
- undeclared goods
- undelivered goods
- unfinished goods
- uninsured goods
- unmarketable goods
- unmerchantable goods
- unordered goods
- unpacked goods
- unprotected goods
- unsaleable goods
- unshipped goods
- unsold goods
- unwrapped goods
- utility goods
- varied goods
- wage goods
- warehouse goods
- weight goods
- wet goods
- goods for bulk shipment
- goods for immediate delivery
- goods from stock
- goods in bales
- goods in bond
- goods in bulk
- goods in grain form
- goods in powder form
- goods in process
- goods in short supply
- goods in stock
- goods in store
- goods in transit
- goods of the best brands
- goods of damaging nature
- goods of dangerous character
- goods of equal value
- goods of equal worth
- goods of first priority
- goods of foreign make
- goods of foreign origin
- goods of high quality
- goods of inferior quality
- goods of inflammable nature
- goods of low quality
- goods of poor quality
- goods of prime necessity
- goods of sound quality
- goods of superior quality
- goods of top quality
- goods on consignment
- goods on hand
- goods out of season
- goods under arrest
- goods under customs bond
- goods under customs seal
- goods intended for shipment
- goods light in weight
- goods subject to deterioration
- accept goods
- accept goods for carriage
- advertise goods
- buy goods
- carry goods
- charge goods in an invoice
- claim goods
- clear goods
- collect goods
- consign goods
- convey goods
- declare goods
- declare goods waste
- delay goods
- deliver goods
- deliver goods at the disposal of smb
- deliver goods on sale or return
- demonstrate goods
- detain goods
- discharge goods
- dispatch goods
- dispose of goods
- distribute goods
- effect transhipment of goods
- enter goods for customs clearing
- enter goods for home consumption
- examine goods
- exchange goods
- exhibit goods
- export goods
- feature goods
- forward goods
- furnish with goods
- grade goods
- handle goods
- hand over goods
- have goods on trial
- hold goods in store
- import goods
- inspect goods
- insure goods
- introduce goods
- investigate goods
- invoice goods
- keep goods
- keep goods in stock
- land goods
- launch goods
- load goods
- make goods
- make goods ready for shipment
- make goods upon order
- make up goods
- manufacture goods
- mark goods
- mortgage goods
- move goods to the market
- need goods
- obtain goods
- obtain goods free of tax
- obtain possession of goods
- offer goods
- off-load goods
- order goods
- pack goods
- palletise goods
- pay for goods
- pick up goods
- place goods at the disposal of smb
- place goods on the market
- pledge goods with a bank
- present goods
- press goods on smb
- price goods
- produce goods
- protect goods
- provide goods
- purchase goods
- push goods
- put goods on the market
- readdress goods
- recall goods
- receive goods
- reconsign goods
- reject goods
- redeem pledged goods
- reexport goods
- release goods
- reload goods
- remove goods
- render goods marketable
- require goods
- resell goods
- retain goods
- return goods
- safeguard goods
- salvage goods
- search for goods
- secure goods
- sell goods
- sell goods retail
- sell goods wholesale
- sell out goods
- send goods on consignment
- ship goods
- show goods to advantage
- stack goods
- stock goods
- store goods
- submit goods to a careful examination
- supply goods
- survey goods
- tag goods
- take goods
- take goods on commission
- take goods on sale
- take goods out of pledge
- take stock of goods
- tally goods
- test goods
- throw goods on the market
- trace goods
- trade in goods
- transfer goods
- transfer goods to a warehouse
- tranship goods
- transport goods
- turn out goods
- turn goods over to smb
- unload goods
- value goods
- warehouse goods
- withdraw goods from the market
- withdraw goods from a warehouse2. adj1) хороший, годный3) надежный; кредитоспособный
- good faith
- good this month
- good this week
- good through
- good till cancelled -
92 CAP
1) Общая лексика: hum. сокр. Catabolite Activator Protein, hum. сокр. Cytoskeleton Associated Proteins, Единая сельскохозяйственная политика (Common Agricultural Policy( политика, проводимая Еврокомисией с целью оказания финансовой помощи сельскому хозяйству стран ЕС)), Consolidated Appeals Process (Простите, коллеги! но это так и называется... www.ocha.ru (УКГВ ООН)), Committee on Accounting Procedure, Common Agricultural Program2) Компьютерная техника: Computer Accommodations Program, Computer Aided Planning / Computer Aided Publishing, Computer And Printer, Cut And Paste, автоматизированное планирование (computer-aided planning), автоматизированная технологическая подготовка (computer-assisted planning)3) Биология: coronary artery pressure4) Авиация: computer aided publishing6) Американизм: Comprehensive Airport Program7) Спорт: Celebration Of Athletic Participation8) Военный термин: Canadian Air Publication, Capabilities, Capability, Configuration Audit Plan, Configuration and Alarm Panel, Crisis Action Planning, Crisis Action Procedures, Current Approved Program, centralized assignment procedure, chief aviation pilot, chloroacetophenone, civil air patrol, cleared as planned, combat air patrol, combat aircraft prototype, combined action platoon, combined action program, command analysis pattern, commander's audit program, commencing at a point, communications afloat program, community alert patrol, computerized assignment of personnel, contingency amphibious plan, contract administration panel, contractor-acquired property, control and authorization process, cost analysis plan, current assessment plan, ДВВ, барражирование, дежурство в воздухе9) Техника: cable access point, cleaner air package, codes and paging, continuous audit program, corrective action program, cryogenic associative processor, crystalline anisotropy field, current amplification factor10) Юридический термин: Child Assistance Program, Citizen Action Patrol, Crime Action Policy, Crime Awareness Program, Crimes Against Persons11) Бухгалтерия: Competency Assessment Program, Customer Approved Payment, chargeable accounting period12) Фармакология: cellulose acetate phthalate13) Финансы: ОАП, общая аграрная политика14) Биржевой термин: competitive advantage period15) Дипломатический термин: (Common Agricultural Policy) единая сельскохозяйственная политика (в ЕЭС), (Common Agricultural Policy) общая сельскохозяйственная политика (в ЕЭС)16) Телекоммуникации: Carrierless Amplitude/Phase modulation17) Сокращение: Capacity, Carrier Air Patrol, Carrierless Amplitude-Phase, Centre Aeroporte de Toulouse (France), Channel Access Protocol, Chloroacetophenone (Tear gas), Citizens Against Pornography, College of American Pathologists, Columbia Appletalk Package, Combat Aircraft Prototype programme (USA), Combat Ammunition Production (USAF), Combustible/Combustion Augmented Plasma, Commander's Advanced Planning System (USA), Common Agricultural Policy, Commonwealth Association of Planners, Competitive Access Provider, Contractor Assessment Program (USA), Control & Audio Panel, Conventional Armaments Plan (NATO), Corporate Automation Plan, computer-aided planning, cost-awareness program, Cellular Array Processor, Countermeasures Advisory Panel, Consolidated Appeals Process18) Университет: Campus Access Point, Campus Accountability Partner, Capital Academic Program, Centre For Academic Practice, Clinical Advancement Program, Computer Analysis Project, Cumulative Average Point, Curricular Academic Program19) Физиология: Central Auditory Processing, Cognitive Affective And Physical20) Вычислительная техника: Carrierless Amplitude Phase modulation, Central Arbitration Point, Communications-electronics Accommodation Program, Component Approval Process, computer-aided publishing, computer-assisted publishing, controlled access protection, автоматизированная подготовка полиграфической продукции, Computer Aided Planning (CIM), Carrierless Amplitude Phase (modulation, ADSL, AT&T), компьютерная издательская деятельность21) Нефть: caliper log, corporate accounting principles22) Генетика: белок-активатор катаболитных оперонов (димерный регуляторный белок, известный у прокариот; находясь в комплексе с циклическим монофосфатом, он связывается с промотором, активируя транскрипцию оперона, - например, lac-оперона E. coli)23) Иммунология: Cyclase Activating Pth24) Биохимия: Chloramphenicol25) Связь: CAMEL Application Part26) Воздухоплавание: Civil Aviation Planning Committee, Civil Aviation Publication27) Экология: Climate Applications Program28) СМИ: Community Access Programing, Community Arts Partnership, Content Acquisition Program, Coordination Actors And Production29) Деловая лексика: Change Acceleration Process, Change And Partnership, Client Appreciation Program, Collected And Assessed Problem, Committee Of Advertising Practice, Compliance Assurance Program, Coordinating Agency Partner, Cost Avoidance Program, Courtesy Awareness Programme, Customer Appreciation Program, общая сельскохозяйственная политика (ЕЭС, common agricultural policy), единая сельскохозяйственная политика (common agricultural policy)30) Глоссарий компании Сахалин Энерджи: Concern, Action, Perspective31) Менеджмент: contract award price, ex capital expenditure32) Образование: Cooperative Advantage Program, Corrective Action Plan, Creative Arts Program33) Планирование: Critical Assumptions Planning (http://en.wikipedia.org/wiki/Critical_assumption_planning)34) Валютные операции: коэффициент корректировки валютного курса (currency adjustment factor)35) Сетевые технологии: Collaborative Analytical Processing, Columbia Appletalk Protocol, communication access point, communications access processor, competitive access providers, процессор доступа к среде передачи, пункт доступа к среде передачи36) Полимеры: cellulose acetate propionate, chloracetophenone37) Программирование: Compressed And Packed38) Автоматика: computer access processor, computer-aided production39) Контроль качества: continuous audit procedure40) Пластмассы: Centre For Amphiphilic Polymers, Coated Abrasive Product41) Океанография: Circum- Atlantic Project42) Пульмонология: community-acquired pneumonia43) Медицинская техника: customer acceptance procedure44) Химическое оружие: Chemical Activity, Pacific45) Авиационная медицина: cyclic alternating pattern46) Расширение файла: Carrierless Amplitude and Phase-Modulation, Communication Application Platform, Compressed music file, Computer Analysts and Programmers, Session capture file (ProComm - Telix), Caption (Ventura Publisher)47) Молекулярная биология: catabolic activator protein48) ООН: Control And Power49) Общественная организация: Childcare Action Project, Children Awaiting Parents, Christian Appalachian Project50) Должность: Career Alignment Profile, Career Apprenticeship Program, Come And Pay51) Программное обеспечение: Common Aftermarket Protocol -
93 Cap
1) Общая лексика: hum. сокр. Catabolite Activator Protein, hum. сокр. Cytoskeleton Associated Proteins, Единая сельскохозяйственная политика (Common Agricultural Policy( политика, проводимая Еврокомисией с целью оказания финансовой помощи сельскому хозяйству стран ЕС)), Consolidated Appeals Process (Простите, коллеги! но это так и называется... www.ocha.ru (УКГВ ООН)), Committee on Accounting Procedure, Common Agricultural Program2) Компьютерная техника: Computer Accommodations Program, Computer Aided Planning / Computer Aided Publishing, Computer And Printer, Cut And Paste, автоматизированное планирование (computer-aided planning), автоматизированная технологическая подготовка (computer-assisted planning)3) Биология: coronary artery pressure4) Авиация: computer aided publishing6) Американизм: Comprehensive Airport Program7) Спорт: Celebration Of Athletic Participation8) Военный термин: Canadian Air Publication, Capabilities, Capability, Configuration Audit Plan, Configuration and Alarm Panel, Crisis Action Planning, Crisis Action Procedures, Current Approved Program, centralized assignment procedure, chief aviation pilot, chloroacetophenone, civil air patrol, cleared as planned, combat air patrol, combat aircraft prototype, combined action platoon, combined action program, command analysis pattern, commander's audit program, commencing at a point, communications afloat program, community alert patrol, computerized assignment of personnel, contingency amphibious plan, contract administration panel, contractor-acquired property, control and authorization process, cost analysis plan, current assessment plan, ДВВ, барражирование, дежурство в воздухе9) Техника: cable access point, cleaner air package, codes and paging, continuous audit program, corrective action program, cryogenic associative processor, crystalline anisotropy field, current amplification factor10) Юридический термин: Child Assistance Program, Citizen Action Patrol, Crime Action Policy, Crime Awareness Program, Crimes Against Persons11) Бухгалтерия: Competency Assessment Program, Customer Approved Payment, chargeable accounting period12) Фармакология: cellulose acetate phthalate13) Финансы: ОАП, общая аграрная политика14) Биржевой термин: competitive advantage period15) Дипломатический термин: (Common Agricultural Policy) единая сельскохозяйственная политика (в ЕЭС), (Common Agricultural Policy) общая сельскохозяйственная политика (в ЕЭС)16) Телекоммуникации: Carrierless Amplitude/Phase modulation17) Сокращение: Capacity, Carrier Air Patrol, Carrierless Amplitude-Phase, Centre Aeroporte de Toulouse (France), Channel Access Protocol, Chloroacetophenone (Tear gas), Citizens Against Pornography, College of American Pathologists, Columbia Appletalk Package, Combat Aircraft Prototype programme (USA), Combat Ammunition Production (USAF), Combustible/Combustion Augmented Plasma, Commander's Advanced Planning System (USA), Common Agricultural Policy, Commonwealth Association of Planners, Competitive Access Provider, Contractor Assessment Program (USA), Control & Audio Panel, Conventional Armaments Plan (NATO), Corporate Automation Plan, computer-aided planning, cost-awareness program, Cellular Array Processor, Countermeasures Advisory Panel, Consolidated Appeals Process18) Университет: Campus Access Point, Campus Accountability Partner, Capital Academic Program, Centre For Academic Practice, Clinical Advancement Program, Computer Analysis Project, Cumulative Average Point, Curricular Academic Program19) Физиология: Central Auditory Processing, Cognitive Affective And Physical20) Вычислительная техника: Carrierless Amplitude Phase modulation, Central Arbitration Point, Communications-electronics Accommodation Program, Component Approval Process, computer-aided publishing, computer-assisted publishing, controlled access protection, автоматизированная подготовка полиграфической продукции, Computer Aided Planning (CIM), Carrierless Amplitude Phase (modulation, ADSL, AT&T), компьютерная издательская деятельность21) Нефть: caliper log, corporate accounting principles22) Генетика: белок-активатор катаболитных оперонов (димерный регуляторный белок, известный у прокариот; находясь в комплексе с циклическим монофосфатом, он связывается с промотором, активируя транскрипцию оперона, - например, lac-оперона E. coli)23) Иммунология: Cyclase Activating Pth24) Биохимия: Chloramphenicol25) Связь: CAMEL Application Part26) Воздухоплавание: Civil Aviation Planning Committee, Civil Aviation Publication27) Экология: Climate Applications Program28) СМИ: Community Access Programing, Community Arts Partnership, Content Acquisition Program, Coordination Actors And Production29) Деловая лексика: Change Acceleration Process, Change And Partnership, Client Appreciation Program, Collected And Assessed Problem, Committee Of Advertising Practice, Compliance Assurance Program, Coordinating Agency Partner, Cost Avoidance Program, Courtesy Awareness Programme, Customer Appreciation Program, общая сельскохозяйственная политика (ЕЭС, common agricultural policy), единая сельскохозяйственная политика (common agricultural policy)30) Глоссарий компании Сахалин Энерджи: Concern, Action, Perspective31) Менеджмент: contract award price, ex capital expenditure32) Образование: Cooperative Advantage Program, Corrective Action Plan, Creative Arts Program33) Планирование: Critical Assumptions Planning (http://en.wikipedia.org/wiki/Critical_assumption_planning)34) Валютные операции: коэффициент корректировки валютного курса (currency adjustment factor)35) Сетевые технологии: Collaborative Analytical Processing, Columbia Appletalk Protocol, communication access point, communications access processor, competitive access providers, процессор доступа к среде передачи, пункт доступа к среде передачи36) Полимеры: cellulose acetate propionate, chloracetophenone37) Программирование: Compressed And Packed38) Автоматика: computer access processor, computer-aided production39) Контроль качества: continuous audit procedure40) Пластмассы: Centre For Amphiphilic Polymers, Coated Abrasive Product41) Океанография: Circum- Atlantic Project42) Пульмонология: community-acquired pneumonia43) Медицинская техника: customer acceptance procedure44) Химическое оружие: Chemical Activity, Pacific45) Авиационная медицина: cyclic alternating pattern46) Расширение файла: Carrierless Amplitude and Phase-Modulation, Communication Application Platform, Compressed music file, Computer Analysts and Programmers, Session capture file (ProComm - Telix), Caption (Ventura Publisher)47) Молекулярная биология: catabolic activator protein48) ООН: Control And Power49) Общественная организация: Childcare Action Project, Children Awaiting Parents, Christian Appalachian Project50) Должность: Career Alignment Profile, Career Apprenticeship Program, Come And Pay51) Программное обеспечение: Common Aftermarket Protocol -
94 cap
1) Общая лексика: hum. сокр. Catabolite Activator Protein, hum. сокр. Cytoskeleton Associated Proteins, Единая сельскохозяйственная политика (Common Agricultural Policy( политика, проводимая Еврокомисией с целью оказания финансовой помощи сельскому хозяйству стран ЕС)), Consolidated Appeals Process (Простите, коллеги! но это так и называется... www.ocha.ru (УКГВ ООН)), Committee on Accounting Procedure, Common Agricultural Program2) Компьютерная техника: Computer Accommodations Program, Computer Aided Planning / Computer Aided Publishing, Computer And Printer, Cut And Paste, автоматизированное планирование (computer-aided planning), автоматизированная технологическая подготовка (computer-assisted planning)3) Биология: coronary artery pressure4) Авиация: computer aided publishing6) Американизм: Comprehensive Airport Program7) Спорт: Celebration Of Athletic Participation8) Военный термин: Canadian Air Publication, Capabilities, Capability, Configuration Audit Plan, Configuration and Alarm Panel, Crisis Action Planning, Crisis Action Procedures, Current Approved Program, centralized assignment procedure, chief aviation pilot, chloroacetophenone, civil air patrol, cleared as planned, combat air patrol, combat aircraft prototype, combined action platoon, combined action program, command analysis pattern, commander's audit program, commencing at a point, communications afloat program, community alert patrol, computerized assignment of personnel, contingency amphibious plan, contract administration panel, contractor-acquired property, control and authorization process, cost analysis plan, current assessment plan, ДВВ, барражирование, дежурство в воздухе9) Техника: cable access point, cleaner air package, codes and paging, continuous audit program, corrective action program, cryogenic associative processor, crystalline anisotropy field, current amplification factor10) Юридический термин: Child Assistance Program, Citizen Action Patrol, Crime Action Policy, Crime Awareness Program, Crimes Against Persons11) Бухгалтерия: Competency Assessment Program, Customer Approved Payment, chargeable accounting period12) Фармакология: cellulose acetate phthalate13) Финансы: ОАП, общая аграрная политика14) Биржевой термин: competitive advantage period15) Дипломатический термин: (Common Agricultural Policy) единая сельскохозяйственная политика (в ЕЭС), (Common Agricultural Policy) общая сельскохозяйственная политика (в ЕЭС)16) Телекоммуникации: Carrierless Amplitude/Phase modulation17) Сокращение: Capacity, Carrier Air Patrol, Carrierless Amplitude-Phase, Centre Aeroporte de Toulouse (France), Channel Access Protocol, Chloroacetophenone (Tear gas), Citizens Against Pornography, College of American Pathologists, Columbia Appletalk Package, Combat Aircraft Prototype programme (USA), Combat Ammunition Production (USAF), Combustible/Combustion Augmented Plasma, Commander's Advanced Planning System (USA), Common Agricultural Policy, Commonwealth Association of Planners, Competitive Access Provider, Contractor Assessment Program (USA), Control & Audio Panel, Conventional Armaments Plan (NATO), Corporate Automation Plan, computer-aided planning, cost-awareness program, Cellular Array Processor, Countermeasures Advisory Panel, Consolidated Appeals Process18) Университет: Campus Access Point, Campus Accountability Partner, Capital Academic Program, Centre For Academic Practice, Clinical Advancement Program, Computer Analysis Project, Cumulative Average Point, Curricular Academic Program19) Физиология: Central Auditory Processing, Cognitive Affective And Physical20) Вычислительная техника: Carrierless Amplitude Phase modulation, Central Arbitration Point, Communications-electronics Accommodation Program, Component Approval Process, computer-aided publishing, computer-assisted publishing, controlled access protection, автоматизированная подготовка полиграфической продукции, Computer Aided Planning (CIM), Carrierless Amplitude Phase (modulation, ADSL, AT&T), компьютерная издательская деятельность21) Нефть: caliper log, corporate accounting principles22) Генетика: белок-активатор катаболитных оперонов (димерный регуляторный белок, известный у прокариот; находясь в комплексе с циклическим монофосфатом, он связывается с промотором, активируя транскрипцию оперона, - например, lac-оперона E. coli)23) Иммунология: Cyclase Activating Pth24) Биохимия: Chloramphenicol25) Связь: CAMEL Application Part26) Воздухоплавание: Civil Aviation Planning Committee, Civil Aviation Publication27) Экология: Climate Applications Program28) СМИ: Community Access Programing, Community Arts Partnership, Content Acquisition Program, Coordination Actors And Production29) Деловая лексика: Change Acceleration Process, Change And Partnership, Client Appreciation Program, Collected And Assessed Problem, Committee Of Advertising Practice, Compliance Assurance Program, Coordinating Agency Partner, Cost Avoidance Program, Courtesy Awareness Programme, Customer Appreciation Program, общая сельскохозяйственная политика (ЕЭС, common agricultural policy), единая сельскохозяйственная политика (common agricultural policy)30) Глоссарий компании Сахалин Энерджи: Concern, Action, Perspective31) Менеджмент: contract award price, ex capital expenditure32) Образование: Cooperative Advantage Program, Corrective Action Plan, Creative Arts Program33) Планирование: Critical Assumptions Planning (http://en.wikipedia.org/wiki/Critical_assumption_planning)34) Валютные операции: коэффициент корректировки валютного курса (currency adjustment factor)35) Сетевые технологии: Collaborative Analytical Processing, Columbia Appletalk Protocol, communication access point, communications access processor, competitive access providers, процессор доступа к среде передачи, пункт доступа к среде передачи36) Полимеры: cellulose acetate propionate, chloracetophenone37) Программирование: Compressed And Packed38) Автоматика: computer access processor, computer-aided production39) Контроль качества: continuous audit procedure40) Пластмассы: Centre For Amphiphilic Polymers, Coated Abrasive Product41) Океанография: Circum- Atlantic Project42) Пульмонология: community-acquired pneumonia43) Медицинская техника: customer acceptance procedure44) Химическое оружие: Chemical Activity, Pacific45) Авиационная медицина: cyclic alternating pattern46) Расширение файла: Carrierless Amplitude and Phase-Modulation, Communication Application Platform, Compressed music file, Computer Analysts and Programmers, Session capture file (ProComm - Telix), Caption (Ventura Publisher)47) Молекулярная биология: catabolic activator protein48) ООН: Control And Power49) Общественная организация: Childcare Action Project, Children Awaiting Parents, Christian Appalachian Project50) Должность: Career Alignment Profile, Career Apprenticeship Program, Come And Pay51) Программное обеспечение: Common Aftermarket Protocol -
95 ценообразование
ср. price formation, pricingс. pricing, price formation;
конкурентное ~ competitive pricing;
методика ~я methods of price formation;
принципы ~я principles of price formation.Большой англо-русский и русско-английский словарь > ценообразование
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96 model
n1) модель, образец2) модель, тип, марка конструкции
- activity analysis model
- advertising model
- aggregate econometric model
- allocation model
- approved model
- backlogging model
- bargaining model
- basic model
- basic decision model
- behavioral model
- bidding model
- bid price determination model
- bilateral monopoly model
- binomial model
- buffer-stock model
- business cycle model
- capital asset pricing model
- closed model
- collective risk model
- company model
- competition model
- competitive model
- continuous-time model
- control model
- corporate financial model
- cost model
- cost benefit model
- cost effectiveness model
- cost minimizing model
- cut-away model
- decision model
- decision theory model
- demonstration model
- discreet-time model
- distributed lag model
- double-risk model
- dynamic model
- dynamic sequential model
- econometric model
- economic growth model
- estimation model
- expanded model
- expected cost model
- expected value model
- experimental model
- export model
- feasibility model
- financial model
- fixed-service-level model
- forecasting model
- full-scale model
- functional model
- game model
- generalized model
- growth model
- industrial model
- in-process inventory model
- input-output model
- inspection model
- inventory model
- jazz model
- large-scale model
- learning model
- linear model
- long-range transport model
- loss transfer model
- lot-size model
- low-volume model
- macrolevel model
- marketing model
- market split model
- master model
- mathematical model
- maximum reliability model
- migration model
- modern model
- multicommodity model
- multicontract bidding model
- multiechelon model
- multiplier model
- multiproduct model
- multisectoral model
- multistage model
- network model
- new model
- obsolete model
- one-commodity model
- one-product model
- open model
- out-of-date model
- planning model
- prediction model
- preference model
- price adjustment model
- price breaks model
- price speculation model
- probability model
- production model
- production scheduling model
- profitability model
- programming model
- queueing model
- reduced model
- reduced-scale model
- registered model
- replacement model
- return model
- sampling model
- scale model
- scheduling model
- service model
- shortage model
- shortest-route model
- simulation model
- single period model
- single product model
- single purchase model
- single-stage model
- software model
- statistical model
- stockage model
- storage model
- test model
- trade-cycle model
- traffic model
- transportation model
- transhipment model
- up-to-date model
- utility model
- working model
- model of export-driven growth
- modify a model
- test a model -
97 market
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98 model
модель, образец• -
99 goods
pl товар, товары; изделия• -
100 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом
См. также в других словарях:
competitive — com‧pet‧i‧tive [kəmˈpettɪv] adjective COMMERCE 1. used to describe situations and behaviour in which businesses are trying very hard to be more successful than others, for example by selling their goods or services more cheaply than others: •… … Financial and business terms
price — A fixed value of something. Prices are usually expressed in monetary terms. In a free market, prices are set as a result of the interaction of supply and demand in a market; when demand for a product increases and supply remains constant, the… … Financial and business terms
price — /praɪs/ noun 1. money which has to be paid to buy something ♦ competitive price a low price aimed to compete with a rival product ♦ to sell goods off at half price to sell goods at half the price at which they were being sold before ♦ cars in the … Marketing dictionary in english
price — /praɪs/ noun money which has to be paid to buy something ♦ asking price price which the seller is hoping to be paid for the item when it is sold ♦ competitive price a low price aimed to compete with a rival product ♦ to sell goods off at half… … Dictionary of banking and finance
competitive — /kəm petɪtɪv/ adjective which competes fairly ♦ a competitive price a low price aimed to compete with a rival product ♦ competitive products products made to compete with existing products ▪▪▪ ‘…the company blamed fiercely competitive market… … Marketing dictionary in english
competitive — /kəm petɪtɪv/ adjective 1. involving competition 2. intended to compete with others, usually by being cheaper or better ♦ competitive price a low price aimed to compete with a rival product ♦ competitive product a product made or priced to… … Dictionary of banking and finance
competitive — [[t]kəmpe̱tɪtɪv[/t]] ♦♦♦ 1) ADJ GRADED Competitive is used to describe situations or activities in which people or firms compete with each other. Only by keeping down costs will America maintain its competitive advantage over other countries...… … English dictionary
competitive — competitively, adv. competitiveness, n. /keuhm pet i tiv/, adj. 1. of, pertaining to, involving, or decided by competition: competitive sports; a competitive examination. 2. well suited for competition; having a feature that makes for successful… … Universalium
competitive — com•pet•i•tive [[t]kəmˈpɛt ɪ tɪv[/t]] adj. 1) of, pertaining to, involving, or decided by competition 2) well suited for competition: a competitive price[/ex] 3) having a strong desire to compete or to succeed • Etymology: 1820–30… … From formal English to slang
price war — /ˈpraɪs wɔ/ (say pruys waw) noun a fiercely competitive price cutting battle, usually among retailers …
Competitive heterogeneity — is a concept from strategic management that examines why industries do not converge on one best way of doing things. Microeconomics predicts that competition will result in industries composed of identical firms offering identical products at… … Wikipedia