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21 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
22 budget
1. сущ.1)а) фин., учет бюджет, смета, финансовый план (план доходов и расходов на определенный срок; может иметься в виду соответствующий план государства, региона, компании или отдельного домохозяйства)ATTRIBUTES:
municipal budget — муниципальный бюджет, бюджет муниципального образования
national [state\] budget — государственный бюджет
COMBS:
a budget data — бюджетные данные, бюджетная информация
an item in [on\] a budget — статья в бюджете
the budget debate; the debate on the budget — обсуждение бюджета
The budget debate [the debate on the budget\] lasted for two days. — Обсуждение бюджета продолжались два дня.
to submit [present\] a budget — предоставить бюджет на рассмотрение
to pass [approve\] the budget — принять [одобрить, утвердить\] бюджет
The council could refuse to set a legal budget which would result in its being unable to borrow money and pay its employees. — Совет может отказаться от составления официального бюджета, в результате чего не сможет брать кредиты и оплачивать труд своих служащих.
See:consumer budget 1), actual budget, administrative budget, adopted budget, advertising and promotion budget, advertising budget, alternative budget, annual budget, appropriated budget, bottom-up budget, balanced budget, bottom-up budgeting, baseline budget, capital budget, cash budget, civilian budget, Common Budget, complete budget, congressional budget, continuous budget, consolidated budget, consolidated cash budget, construction budget 1), cost of goods manufactured budget, cost of goods sold budget, current budget, defense budget, deficit budget, departmental budget, direct labour budget, direct materials budget, draft budget, executive budget, family budget, federal budget 1), financial budget, fixed assets budget, fixed budget, flexed budget, flexible budget, forecast budget, full-employment budget, functional budget, high-employment budget, household budget, incremental budget, labour budget, lame-duck budget, life-cycle budget, line-item budget, local budget, long-range budget, manufacturing overhead budget, marketing budget, master budget, materials budget, merchandise budget, military budget, national income accounts budget, non-appropriated budget, operating budget, original budget, overhead budget, partial budget, participative budget, performance budget, planned budget, president's budget, production budget, profit budget, pro forma budget, programme budget, promotion budget 1) а), project budget 1) а), proposed budget, publicity budget, purchasing budget, regulatory budget, revised budget, sales cost budget, selling and administrative expense budget, short-range budget, state budget, stock budget, supporting budget, surplus budget, tax expenditure budget, top-down budget, training budget 1) а), travel budget 1) а), Treasury Budget, unbalanced budget, unified budget, zero-based budget, budget analyst, budget balance, budget deficit, budget director, budget surplus, budget accountant, budget allocation, budget analysis, budget analyst, budget assumption, budget authority, budget balance, budget bill, Budget Bureau, budget category, budget classification, budget day, budget deficit, budget director, budget engineer, budget estimates, budget examiner, budget expenditures, budget line, budget message, budget officer, budget planning, budget price, budget process, budget programming, budget proposal, budget receipts, budget report, budget resolution, budget revenues, budget statement, budget variance, budget year, balance the budget, Congressional Budget Office, Financial Statement and Budget Report, off-budget, Office of Management and Budget, on-budget, budgeting, backdoor financing, highlightsб) фин., учет бюджет (план хозяйственный деятельности, выраженный не в денежных, а в натуральных единицах; напр., план производства, в котором данные о количестве использованных материалов, запасов незавершенного производства на конец и начало планируемого периода и количестве готовой продукции приводятся в физических (натуральных) единицах измерения: штуках, килограммах и т. п.)See:production budget, labour budget, materials budget, stock budget, quantitative budget, purchasing budget, budget accountant2) фин., учет бюджет (сумма, выделенная на реализацию какой-л. программы, осуществление проекта или покрытие каких-л. целевых расходов)ATTRIBUTES:
tight budget — напряженный [ограниченный, стесненный\] бюджет
to exceed [stretch\] a budget — выходить за пределы бюджета
to cut [reduce\] a budget — урезать [сократить\] бюджет
See:advertising budget, construction budget 2), consumer budget 2), administrative budget, budget level, advertising and promotion budget, federal budget 1), training budget 1) б), travel budget 1) б), total budget, publicity budget, promotion budget 1) б), project budget 1) б) budget constraint3) фин., учет бюджет, бюджетный фонд* (единый пул средств, образуемый в течение данного периода и предназначенный для покрытия ряда расходов)To get reimbursed from our budget for purchases, you must fill out a voucher form. — Чтобы получить возмещение стоимости покупки из нашего закупочного фонда, вы должны заполнить подтверждающий документ.
4) эк. прир. баланс (схема движения какого-л. ресурса и оценка его запаса на начало и конец периода)energy budget — энергетический баланс (количественное описание энергообмена в физической или экологической системе)
See:5) общ. запас, большое количество.2. гл.If you don't dedicate an adequate budget of time and money to marketing, it's unlikely you'll attract enough customers to sustain and grow your venture. — Маловероятно, что вам удастся привлечь достаточное количество клиентов, чтобы поддерживать и развивать свое предприятие, если вы не выделите на маркетинг достаточное количество времени и денег.
фин., учет намечать, планировать, составлять бюджет [смету\], бюджетировать; предусматривать [выделять\] в бюджете, ассигновать по бюджету (выделять в бюджете сумму на какую-л. цель)to budget expenditures — составлять бюджет [смету\] расходов
The council is budgeting for a 25% increase in expenditure on roads. — Совет планирует двадцатипятипроцентное увеличение расходов на дороги.
How will I know how much to budget for my entire cruise vacation? — Как я узнаю, какие средства нужно выделить на весь круиз?
The university had to budget for an increase in the number of students. — Университету пришлось предусмотреть в бюджете средства на увеличение числа студентов.
See:3. прил.1) эк. дешевый, недорогой; экономичныйbudget price — низкая [невысокая\] цена
Syn:See:budget price 1)2) общ. малобюджетный, имеющий ограниченный бюджет, с ограниченными средствамиSee:
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бюджет: 1) детальный план (предполагаемые размеры) расходов и доходов правительства на новый финансовый год; 2) прогноз финансового положения предприятия (компании) в течение определенного периода; расчет материальных затрат и потребностей; обычно расчет идет от бюджета производства и материальных затрат к наличному бюджету и далее - к расчетному балансу компании и счету прибылей; 3) смета расходов и доходов по проекту, мероприятию; см. balanced budget; 4) экономичный, на основе продуманного бюджета, дешевый (напр., бюджетный отдых (budget holiday)).* * *• /vt/ ассигновать• бюджет* * *бюджет; смета; финансовая смета; планируемые расходы; план по расходам; план по расходам и доходам. Детальная смета финансовой деятельности, например, рекламный бюджет (смета расходов на рекламу), план сбыта, бюджет капиталовложений (смета инвестиций в основной капитал) . ассигновать; предусматривать в бюджете Словарь экономических терминов .* * *Финансы/Кредит/Валюта-----роспись денежных доходов и расходов государства, предприятия на определенный период, утвержденный в законодательном порядке см. bdgt-----количественное выражение плана, помощь для его координации и воплощения -
23 promotion
сущ.1) марк. стимулирование, поощрение, раскрутка, продвижение, рекламирование, промоушен, содействие; пропаганда (деятельность направленная на увеличение популярности какого-л. лица или продукта, спроса на какой-л. продукт или группу продуктов, объемов продаж и т. п.)promotion planner — разработчик планов стимулирования [продвижения\]
promotion of health — укрепление здоровья, оздоровление
promotion costs — издержки по стимулированию спроса [продвижению товара\]
promotion measures — мероприятия по стимулированию [продвижению\]
See:above-the-line promotion, below-the-line promotion, cents-off promotion, cold mail promotion, combo promotion, consumer franchise building promotion, consumer promotion, cross-promotion, direct promotion, direct response promotion, donor promotion, indirect promotion, in-store promotion, joint promotion, national promotion, personality promotion, piggyback promotion, price promotion, product promotion, retailer promotion, sale promotion, sales promotion, sales-force promotion, saturation promotion, self-promotion, tie-in promotion, trade promotion 1), 2), umbrella promotion, weekly promotions, event promotion, export promotion, import promotion, industrial promotion, investment promotion, trade promotion 3) promotion allowance, promotion budget, promotion campaign, promotion expenditure, promotion expense, promotion manager, promotion marketing, promotion mix, promotion money 2), promotion spending, promotion measures, promotion money 1) British Code of Sales Promotion Practice, British Codes of Advertising and Sales Promotion, ICC International Code of Sales Promotion, Market Promotion Program, Convention (No. 154) concerning the Promotion of Collective Bargaining, Investment Promotion and Protection Agreement, Institute of Sales Promotion, Center for Nutrition Policy and Promotion, Korea Trade Promotion Corporation, Korea Trade-Investment Promotion Agency, Manufactured Imports Promotion Organization, Promotion of Non-Executive Directors, promote, promoter2) рекл. реклама, рекламный материал (рекламные объявления, листовки, проспекты, брошюры, плакаты и иные материалы, используемые с целью продвижения компаний, людей, товаров, идей и т. п.)See:3) упр. продвижение, повышение ( по службе)COMBS: discrimination in promotion
Syn:advance 1. 4)See:competitive promotion, internal promotion, non-competitive promotion, promotion examination, promotion ladder, promotion track, Convention (No. 168) concerning Employment Promotion and Protection against Unemployment, demotion
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1) содействие, поощрение; 2) поддержка; 3) учреждение, основание (компании); 4) содействие в продаже, создание благоприятных условий для продажи товаров; продвижение товаров на рынке; 5) повышение в должности.* * *стимулирование сбыта; продвижение товаров на рынок; реклама; инициация, стимулирование. . Словарь экономических терминов .* * *совокупность разнообразных методов стимулирования, используемых компаниями при взаимодействии с целевыми рынками и широкой общественностью -
24 CLASP
2) Религия: Christian Link Association Of Single Parents3) Юридический термин: Consortium Of Local Authorities Special Programme4) Оптика: closed-loop adaptive single parameter5) Сокращение: Comprehensive Logistics Automated Support Program6) Общественная организация: Center for Law And Social Policy -
25 GLOBE
2) Космонавтика: Global Learning and Observation to Benefit the Environment programme3) Деловая лексика: Global Learning Online For Business And Education, Global Learning Opportunities And Business Experiences4) Образование: Global And Local Objectives For Better Education5) Океанография: Global Backscatter Experiment, Global Learning and Observations to Benefit the Environment6) Расширение файла: Global Learning by Observations to Benefit the Environment (Internet) -
26 LAMP
1) Компьютерная техника: Linux Animation And Movie Player2) Военный термин: LANTCOM Message Processing System, LOD advanced mirror program, Legal Assistance For Military Personnel, Lockwood Analytical Method for Prediction LAMPS (1) Light Airborne Multipurpose System, logistics automation master plan4) Религия: Latin American Mission Partnership, Leadership And Ministry Program, Local Association Missionary Project, Lutheran Association Of Missionary Pilots5) Сокращение: Large Advanced Mirror Program (satellite laser), Large Advanced Mirror Programme, Learning Abilities Measurement Program, Lockheed Adaptive Modular Payload, Low Altitude Manned Penetration, Low Angle MultiPath, Lunar Analysis and Mapping Program, Lower Academically-Minded Person (Euphemistic reference to an idion, or someone who's behavior resembles one.), Large Account Managemant Process6) Университет: Liberal Arts Major Preference7) Образование: Language Aptitude Made Possible8) Программное обеспечение: Linux Animations And Movies Player9) Библиотечное дело: Library Access To Music Project -
27 LISA
1) Компьютерная техника: Linguistic Intelligent Synthetic Agent, Local Integrated Software Architecture2) Военный термин: Lithographer Seaman Apprentice, linear systems analysis3) Техника: lateral integrated silicon accelerometer4) Шутливое выражение: Liquid Information Speaking Assistant5) Сокращение: Linear System Analysis programme, Large Installation Systems Administration (USENIX), Ассоциация Стандартов Локализации6) Вычислительная техника: Linux Installation & System Administration (Linux, LST), Large Installation Systems Administration (USENIX specific?)8) Сетевые технологии: Large Installation System Administration9) Океанография: Leading Interconnect Systems Approach10) Должность: Leasing Information And Service Assistant11) НАСА: Laser Interferometer Space Antenna -
28 Lisa
1) Компьютерная техника: Linguistic Intelligent Synthetic Agent, Local Integrated Software Architecture2) Военный термин: Lithographer Seaman Apprentice, linear systems analysis3) Техника: lateral integrated silicon accelerometer4) Шутливое выражение: Liquid Information Speaking Assistant5) Сокращение: Linear System Analysis programme, Large Installation Systems Administration (USENIX), Ассоциация Стандартов Локализации6) Вычислительная техника: Linux Installation & System Administration (Linux, LST), Large Installation Systems Administration (USENIX specific?)8) Сетевые технологии: Large Installation System Administration9) Океанография: Leading Interconnect Systems Approach10) Должность: Leasing Information And Service Assistant11) НАСА: Laser Interferometer Space Antenna -
29 SLC
1) Общая лексика: suspended looping coaster (тип американской горки (аттракциона)), Student Loans Company2) Компьютерная техника: Single-Level Cell (технология флэш-памяти с одноуровневыми ячейками), Small Logic Controller3) Американизм: Settlement Lands Committee, Strategic Leaders Conference4) Военный термин: Software Life Cycle, Standing Liaison Committee, searchlight control, space launch complex, standard launch complex, strategic laser communications, submarine laser communications, support landing craft, system life cycle5) Техника: State liaison coordinator, side-lobe clutter, simultaneous lobe comparison, smectic liquid crystal, standby liquid control, straight-line capacitance7) Железнодорожный термин: San Luis Central Railroad Company8) Бухгалтерия: Sight Letter Of Credit9) Финансы: резервный аккредитив ( standby letter of credit)10) Грубое выражение: Shitty Local Copper, Stupid Little Compiler11) Оптика: satellite laser communications12) Телекоммуникации: Service Level Contract, Subscriber Line Carrier, Subscriber Loop Carrier13) Сокращение: Sidelobe Canceling, Sidelobe Cancellation, Sonobuoy Launch Container, Submarine Laser Communications programme (USA), Systems & Logistics Corp. (USA), side-lobe cancellation, slice, status at last contact14) Университет: Sarah Lawrence College, Standard Laboratory Conditions, Student Leadership Council, Student Life Center15) Физиология: Short leg cast16) Электроника: Single Layer Coating, Sound Level Conversion, Speaker Lead Compensator, Surface Laminar Circuit, Single Level Cell17) Вычислительная техника: shift left and count, subscriber-loop carrier, Space Launch Complex (Space), Subscriber Loop Carrier (Telephony), Simple Line Code (modulation)18) Нефть: safety life cycle19) Биотехнология: Surrogate light chains20) Транспорт: Salt Lake City International Airport, Sport Luxury Coupe21) Пищевая промышленность: Salt Lettuce And Cucumber, Salt Lick City, Smooth Like Chocolate22) Фирменный знак: Soundtrack Listeners Communications, St. Lawrence Cement23) Глоссарий компании Сахалин Энерджи: Special Logistics Contractor, specialist logistics contractor24) Образование: Schools And Library Corporation, Small Learning Community, Smaller Learning Communities25) Расширение файла: Simulated Linguistic Computer, Subscriber Line Concentrator, Telix Compiled SALT script26) Логистика: ЛОГИСТИЧЕСКИЙ ЦЕНТР ПОСТАВЩИКА (ЛЦП) (SUPPLIER LOGISTICS CENTER)27) Электротехника: subloop controllers28) Аэропорты: Salt Lake City, Salt Lake City International Airport, Salt Lake City, Utah USA -
30 clasp
2) Религия: Christian Link Association Of Single Parents3) Юридический термин: Consortium Of Local Authorities Special Programme4) Оптика: closed-loop adaptive single parameter5) Сокращение: Comprehensive Logistics Automated Support Program6) Общественная организация: Center for Law And Social Policy -
31 globe
2) Космонавтика: Global Learning and Observation to Benefit the Environment programme3) Деловая лексика: Global Learning Online For Business And Education, Global Learning Opportunities And Business Experiences4) Образование: Global And Local Objectives For Better Education5) Океанография: Global Backscatter Experiment, Global Learning and Observations to Benefit the Environment6) Расширение файла: Global Learning by Observations to Benefit the Environment (Internet) -
32 lamp
1) Компьютерная техника: Linux Animation And Movie Player2) Военный термин: LANTCOM Message Processing System, LOD advanced mirror program, Legal Assistance For Military Personnel, Lockwood Analytical Method for Prediction LAMPS (1) Light Airborne Multipurpose System, logistics automation master plan4) Религия: Latin American Mission Partnership, Leadership And Ministry Program, Local Association Missionary Project, Lutheran Association Of Missionary Pilots5) Сокращение: Large Advanced Mirror Program (satellite laser), Large Advanced Mirror Programme, Learning Abilities Measurement Program, Lockheed Adaptive Modular Payload, Low Altitude Manned Penetration, Low Angle MultiPath, Lunar Analysis and Mapping Program, Lower Academically-Minded Person (Euphemistic reference to an idion, or someone who's behavior resembles one.), Large Account Managemant Process6) Университет: Liberal Arts Major Preference7) Образование: Language Aptitude Made Possible8) Программное обеспечение: Linux Animations And Movies Player9) Библиотечное дело: Library Access To Music Project -
33 lisa
1) Компьютерная техника: Linguistic Intelligent Synthetic Agent, Local Integrated Software Architecture2) Военный термин: Lithographer Seaman Apprentice, linear systems analysis3) Техника: lateral integrated silicon accelerometer4) Шутливое выражение: Liquid Information Speaking Assistant5) Сокращение: Linear System Analysis programme, Large Installation Systems Administration (USENIX), Ассоциация Стандартов Локализации6) Вычислительная техника: Linux Installation & System Administration (Linux, LST), Large Installation Systems Administration (USENIX specific?)8) Сетевые технологии: Large Installation System Administration9) Океанография: Leading Interconnect Systems Approach10) Должность: Leasing Information And Service Assistant11) НАСА: Laser Interferometer Space Antenna -
34 Committee
-
35 clear
1. I1) the weather /it/ (the sky) is clearing погода (небо) прояснивается; it rained and then it cleared сначала шел дождь, а потом погода разгулялась; the wine will clear if the sediment is allowed to settle вино станет прозрачным, если дать ему отстояться; his face /his brow/ cleared он перестал хмуриться, его лицо просветлело2) they announced great reductions in order to clear они объявили большую скидку с целью распродажи2. III1) clear smth. clear the road (the path, a wood, land, etc.) очищать /расчищать/ дорогу и т. д.; clear the way а) расчищать дорогу, прокладывать путь; б) подготавливать почву; clear the way /the course/I [прочь] с дороги!; the rain had cleared the streets дождь разогнал прохожих [, и улицы опустели]; clear a chocked pipe (a filtre) прочистить /выбить/ забитую трубку (фильтр); clear a room освободить комнату, вынести все из комнаты; clear a desk /the table/ снять /убрать/ все со стола; clear the dishes убрать стол /посуду со стола/; clear one's plate очистить тарелку, все съесть дочиста; clear the letters /the letter-box/ вынуть письма из почтового ящика; clear a ship разгрузить судно; clear one's throat откашливаться, прочищать горло; clear the /one's/ bowels а) освободить желудок; б) прочистить кишечник; clear the air а) очистить воздух; б) разрядить атмосферу; thunder has cleared the air после грозы воздух стал чистым; clear a doubt рассеять /разрешить/ сомнения2) clear smb. the jury's verdict. cleared the accused man решением присяжных обвиняемый был оправдан; clear oneself оправдаться, отвести от себя подозрения; clear smth. clear smb.'s reputation /smb.'s character/ снять пятно с чьей-л. репутации, обелять кого-л.; clear one's conscience очистить совесть3) clear smth. clear a ditch (a hedge, a fence, a five-bar gate, etc.) перепрыгнуть /перескочить/ через канаву и т. д; clear a barrier взять барьер; clear six feet взять высоту в шесть футов; clear the gatepost (a corner, etc.) проехать, едва не задев ворота и т. д.; my car just cleared the other car in the lane моя машина чуть не задела другую машину в переулке; jack up that wheel until it clears the ground поставь машину на домкрат, чтобы освободить колесо4) clear smth. coll. clear a big profit получать большую чистую прибыль; clear ten per cent получать десять процентов чистого дохода; he cleared L 100 он получил сто фунтов чистой прибыли5) clear smth. clear one's costs /one's expenses/ покрывать /оплачивать/ расходы; clear one's debts оплачивать свои долги; I didn't clear my expenses я не оправдал расходов6) clear smth. clear the cargo /the goods/ выполнять таможенные формальности в отношении груза; clear the ship econ. очищать судно от пошлин; clear a port получить разрешение на выход из порта (о судке)7) || clear goods распродавать товары (по сниженным ценам), clear a cheque получать деньги по чеку3. IVclear smth. in some manner the plane barely cleared the tree-tops (the roof of the tower, etc.) самолет чуть-чуть не задел верхушки деревьев и т. д.; the car just cleared the narrow entrance машина едва прошла в узкие ворота4. XI1) be cleared the judge ordered the court to be cleared судья приказал очистить зал заседаний2) be cleared from (of) smth. he was cleared from (of) the charge brought against him с него было полностью снято предъявленное ему обвинение3) be cleared by (with) smth. their papers (his passport, these documents, etc.) have been cleared by the police (by the authorities, etc.) их документы и т. д. прошли проверку полиции и т. д.; he has been cleared by Security его проверили на лояльность; have these cameras been cleared with the Customs? Эти фотоаппараты прошли таможенный досмотр?; get smb. cleared with smth. get these people cleared with Security проверьте лояльность этих людей4) be cleared by smth. new plans (our expenses, new projects, etc.) have not been cleared by the local Council новые планы и т. д. еще не утверждены /не приняты/ местным советом5. XVIclear out of smth. coll. clear out of a house (out of smb.'s room, out of a place, etc.) освобождать помещение и т. д., выехать из дома и т. д.; he had to clear out of the country immediately ему пришлось немедленно покинуть страну6. XXI11) clear smth. for smth. clear the room for dances (land for cultivation, the hall for the occasion, etc.) расчищать /подготавливать/ комнату для танцев и т. д.; clear the decks /а ship/ for action hunt, приготовиться к бою; clear smth. from smth. clear the snow from the pavement (the stones from the road, things from the table, etc.) убирать снег с тротуаров и т. д.; clear cobwebs from the ceiling снимать паутину с потолка; clear smth. of smth. clear a canal of mines (the pavement of snow, the streets of wreckage, a track of land of trees and bushes, etc.) очищать канал от мин и т. д.', clear the road of traffic освободить / очистить/ дорогу от транспорта; clear a room of smoke проветрить комнату от дыма; clear one's mind of doubts (of suspicions) выбрасывать из головы /рассеивать/ сомнения (подозрения); clear smth. out of smth. clear boxes out of my way! уберите ящики с дороги!; clear smth. of smb. clear the country of invaders (the road of the mob, the place of enemy troops, etc.) освобождать /очищать/ страну от захватчиков и т. д.2) clear smb. of /from/ smth. clear him of suspicion (of blame, etc.) отводить от /снимать с/ него подозрение и т. д.; clear him from all complicity снять с него обвинение в соучастии3) clear smth. by smth. clear a barrier by three inches пройти на три дюйма выше барьера; the car cleared the.lorry by an inch легковая машина прошла на расстоянии одного дюйма от грузовика; clear smth. with smth. clear a ditch with one jump перепрыгнуть / перескочить/ через канаву с одного раза, перемахнуть через канаву4) clear smth. in /on, by/ smth. coll. clear L 10 in /on/ a transaction (by a voyage, etc.) заработать десять фунтов на сделке и т. д.5) clear smth. at (with, through) smth. clear goods at the custom-house уплачивать таможенную пошлину на товары; clear a ship (smb.'s luggage, etc.) at /with, through/ the Customs производить таможенный досмотр судна и т. д; have you cleared your things (your trunk, your camera, etc.) at /with/ the Customs? вы прошли таможенный досмотр?; clear my plan (my expenses, the programme, etc.) with the chief утвердить свой план и т. д. у начальника7. XXIIclear smth. for doing smth., clear the room for dancing (the barn for storing ammunition, etc.) освобождать /подготавливать/ комнату для танцев и т. д. -
36 budget
1. n1) бюджет; детальный план доходов и расходов правительства
- ad budget
- additional budget
- administrative budget
- adverse budget
- advertising budget
- annual budget
- approved budget
- austerity budget
- autonomous budget
- balanced budget
- balanced state budget
- capital budget
- capital assets budget
- capital expenditure budget
- cash budget
- city budget
- consolidated budget
- consumer budget
- current budget
- defence budget
- deficit-free budget
- deficit-ridden
- department budget
- district budget
- double budget
- draft budget
- emergency budget
- excise budget
- expense budget
- extraordinary budget
- family budget
- federal budget
- fixed budget
- fixed assets budget
- flexible budget
- forecast budget
- formula budget
- government budget
- household budget
- independent budget
- labour budget
- legislative budget
- local budget
- low budget
- manpower budget
- manufacturing overhead budget
- master budget
- materials budget
- military budget
- mini budget
- multiple budget
- municipal budget
- national budget
- operating budget
- ordinary budget
- overall budget
- overhead budget
- performance budget
- physical budget
- planning budget
- practicable budget
- programme budget
- project budget
- proposed budget
- publicity budget
- purchase budget
- realizable budget
- regional budget
- sales budget
- sequestrated budget
- sliding-scale budget
- state budget
- state social insurance budget
- step budget
- supplementary budget
- surplus budget
- tough budget
- transitional budget
- unbalanced budget
- unified budget
- voted budget
- budget of expenditure
- budget of volume and expenditure
- approve the budget
- balance the budget
- bring in the budget
- build up a budget
- cut the budget
- decrease the budget
- draw up a budget
- exceed the budget
- execute the budget
- implement the budget
- include in the budget
- increase the budget
- make a budget
- open the budget
- pass the budget
- prepare the budget
- present the budget
- stretch the budget
- submit the budget
- subsidize from the budget
- work out a budget2. v2) планироватьEnglish-russian dctionary of contemporary Economics > budget
-
37 loan
1. nзаем; ссуда; кредит
- accommodation loan
- active loan
- adjustable mortgage loan
- advance loan
- agency loan
- agricultural loan
- amortization loan
- asset-based loan
- back-to-back loan
- bad loan
- balloon loan
- bank loan
- banking sector's nonperforming loans
- bank-to-bank loan
- below-market loan
- big loan
- bilateral loan
- blank loan
- borrowed-pledge security loan
- bottomry loan
- bridge loan
- bridging loan
- broker's loan
- building loan
- bullet loan
- business loan
- call loan
- callable loan
- capped floating rate loan
- cash loan
- character loan
- cheap loan
- clearance loan
- collared floating rate loan
- collateral loan
- collateralized loan
- commercial loan
- committed loan
- commodity loan
- compulsory loan
- concessionary loan
- consolidated loan
- consumption loan
- corporate loan
- Crown loan
- currency loan
- customer's loan
- daily loan
- day loan
- day-to-day loan
- dead loan
- dealer loan
- defaulted loan
- delinquent loan
- demand loan
- development loan
- direct loan
- disbursed loan
- discount loan
- discount interest loan
- distressed loan
- dollar loan
- domestic loan
- downstream loan
- droplock loan
- dud loan
- emergency loan
- emergency reconstruction loan
- Eurocurrency loan
- Eurosyndicated loans
- excess loan
- export adjustment loan
- external loan
- farm loan
- federal loan
- fiduciary loan
- fixed loan
- fixed-date loan
- fixed-interest loan
- fixed rate loan
- floated loan
- floating-rate loan
- forced loan
- foreign loan
- free-limit loan
- frozen loan
- funded loan
- funding loan
- gold loan
- government loan
- hard loan
- hedged loan
- high-interest loan
- home loan
- home finance loan
- home improvement loan
- housing construction loan
- hybrid loan
- indexed loan
- industrial loan
- industrial and trade policy adjustment loan
- installment loan
- interbank loan
- intercompany loan
- interest bearing loan
- interest-free loan
- interim loan
- intermediate loan
- internal loan
- inventory loan
- investment loan
- jeopardy loan
- jumbo loan
- large loan
- limited recourse loan
- local loan
- lombard loan
- long loan
- long-dated loan
- long-period loan
- long-sighted loan
- long-term loan
- long-term mortgage loan
- low-interest loan
- low-interest-rate mortgage loan
- lucrative loan
- margin loan
- market loan
- medium-term loan
- money loan
- morning loan
- mortgage loan
- multicurrency loan
- multilateral loan
- municipal loan
- national loan
- negative amortization loan
- net loans
- nonperforming loan
- on call loan
- one-off purpose-oriented loan
- outstanding loan
- overage loan
- overdue loan
- overnight loan
- package loan
- parallel loan
- participating loan
- participation loan
- past-due loan
- performing loan
- permanent loan
- permanent government loan
- perpetual loan
- personal loan
- pledge loan
- poorly performing loan
- precarious loan
- prematured loan
- prime-rate loan
- problem loan
- programme loan
- public loan
- purpose loan
- real estate loan
- receivable loan
- reconstruction loan
- recourse loan
- redeemable loan
- redemption loan
- rehabilitation import loan
- reimbursable loan
- renegotiated loan
- repaid loan
- replacement loan
- resetter loan
- seasonal loan
- seasoned loan
- sector loan
- sector adjustment loan
- sector investment and maintenance loan
- secured loan
- securities loan
- securitized loan
- self-liquidating loan
- self-liquidation loan
- senior loan
- short loan
- short-dated loan
- short-sighted loan
- short-term floating rate loan
- short-time loan
- sight loan
- signature loan
- simple-interest loan
- single loan
- sinking-fund loan
- small business loan
- soft loan
- sovereign loan
- sovereign-risk loan
- stabilization loan
- stand-by loan
- state loan
- sterling loan
- stock exchange loan
- straight loan
- street loan
- subsidiary loan
- swing loan
- syndicate loan
- tax-exempt loan
- technical assistance loan
- term loan
- tied loan
- time loan
- time-slice loan
- underperforming loan
- undersubscribed loan
- underwater loan
- undisbursed loan
- unlimited loan
- unrecoverable loan
- unsecured loan
- upstream loan
- utilized loan
- variable rate loan
- viable loan
- watch loan
- weekly loan
- loan against borrower's note
- loan against goods
- loan against a guarantee
- loan against hypothecation of goods
- loan against payment documents
- loan against pledged bills
- loan against pledge of goods
- loan against a promissory note
- loan against securities
- loan against shares
- loan at call
- loan at interest
- loan at notice
- loan for a period of
- loan in sterling
- loan of money
- loan on bills of exchange
- loan on call
- loan on collateral
- loan on debentures
- loan on easy terms
- loan on favourable terms
- loan on goods
- loan on interest
- loan on landed property
- loan on merchandise
- loan on mortgage
- loan on pawn
- loan on policy
- loan on securities
- loan on the security of bills
- loan on short notice
- loans to customers
- loan without interest
- loan without security
- loan with participations
- loan with strings attached
- loan bearing no interest
- loan payable on request of the creditor
- accelerate a loan
- accommodate with a loan
- advance a loan
- allow a loan
- apply for a loan
- assess delinquent loans
- back a loan
- book loans
- call in a loan
- cancel a call loan
- complete a loan
- contract a loan
- cover a loan
- default on a loan
- disburse a loan
- downgrade a loan
- extend a loan
- finance a loan
- float a loan
- forfeit a loan
- get a loan
- give a loan
- grant a loan
- guarantee a loan
- issue a loan
- launch a loan
- liquidate a loan
- make a loan
- meet a loan
- monitor a loan
- negotiate a loan
- obtain a loan
- offer a loan
- pay back a loan
- pay down a loan
- pay off a loan
- place a loan
- provide a loan
- put out on loan
- qualify for a loan
- raise a loan
- recall a loan
- redeem a loan
- renew a loan
- repay a loan
- request a loan
- retire a loan
- retrieve a loan
- secure a loan
- secure a new loan
- service a loan
- sink a loan
- slash loans
- subscribe to a loan
- support a loan
- take up a loan
- warrant a loan
- write off bad loans2. v -
38 cost
nиздержки, расходы; стоимость, себестоимость -
39 item
1. n пункт, параграфitem on the agenda — пункт, вопрос повестки дня
2. n вопрос, пункт повестки дня3. n номер программыitem number — номер позиции; номер элемента
4. n отдельный предмет5. n воен. предмет снабженияstand-by item — предмет, содержащийся в небольшом количестве
large quantity item — предмет, отпускаемый крупными партиями
noncatalogued item — предмет, не предусмотренный каталогом
6. n эк. статьяdebit item — дебетовая статья; приходная статья
7. n эк. вид товара, товар; изделие8. n эк. сообщение, новость, небольшая заметка9. n эк. вчт. элементарная группа или элемент данных, элемент информации, единица информацииgroup item — групповой элемент; группа
10. n эк. амер. диал. поговорка; афоризм11. n эк. разг. кусочек, незначительное количество12. adv также, кроме того13. v арх. вычислять, подсчитывать; фиксировать по пунктамСинонимический ряд:1. article (noun) article; commodity; component; consideration; detail; element; feature; ingredient; matter; object; paragraph; part; particular; piece; point; squib; story; substance; technicality; thing; unit2. also (other) additionally; along; also; as well; besides; futhermore; likewise; more; moreover; still; too; withal; yea; yet
Страницы
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Local Heroes — is an award winning science and history television programme in the United Kingdom, presented by Adam Hart Davis.Made by Screenhouse Productions and directed by Paul Bader, it was first aired on the ITV regional network Yorkshire Television in… … Wikipedia
Local transport plan — Local transport plans, divided into full local transport plans (LTP) and local implementation plans for transport (LIP) are an important part of transport planning in England. Strategic transport authorities (county councils, unitary authorities … Wikipedia
Programme européen des forêts certifiées — Programme de Reconnaissance des Certifications Forestières Logo du PEFC. Le Programme de Reconnaissance des Certifications Forestières ou PEFC (« Pan European Forest Certification » devenu « Programme for the Endorsement of Forest… … Wikipédia en Français
Programme for the Endorsement of Forest Certification schemes — Programme de Reconnaissance des Certifications Forestières Logo du PEFC. Le Programme de Reconnaissance des Certifications Forestières ou PEFC (« Pan European Forest Certification » devenu « Programme for the Endorsement of Forest… … Wikipédia en Français
