-
61 Werbeschrift
f prospectus, advertising brochure* * *die Werbeschriftadvertising leaflet* * *Wẹr|be|schriftfpublicity leaflet; (für Verbrauchsgüter) advertising leaflet* * *Wer·be·schriftf advertising [or publicity] leaflet, prospectus, flyer* * *Werbeschrift f prospectus, advertising brochure* * *f.advertising brochure n. -
62 propaganda
iz.1. (Pol.)a. (z.o.) political advertising, campaign literature; hauteskundeetako \propagandan agindu zutena what they promised in their election {material || advertising}b. (z.tx.) propaganda; hori \propaganda hutsa da! that's sheer propaganda!2.a. Fin. advertising; aldizkari horrek \propaganda besterik ez dauka that magazine has nothing but advertising in it; \propagandako boligrafoa eman zidaten I was given a pen with their {name || logo} on itb. ( inprimakia) flier; kalean \propaganda banatzen zuen he was handing out advertising {leaflet || fliers} in the streetb. (irud.) liburu berriaren alde \propaganda egiten ari dira they're promoting the new book; ezagutu nahi nuke, hainbeste \propaganda egin diote eta I'd like to meet meet after all they've talked about her -
63 specialist
1) эк. специалист, профессионал (человек, профессионально занимающийся определенной деятельностью); эксперт (в какой-л. области)She's a specialist in modern French literature. — Она специализируется на современной французской литературе.
specialist advice [help\] — совет [помощь\] эксперта
Syn:See:advertising specialist, agricultural extension specialist, agricultural specialist, computer specialists, contract specialist, creative specialist, customs import specialist, design specialist, financial specialists, functional specialist, go-ahead specialist, graphics specialist, job development specialist, market specialist, marketing specialist, media specialist, nutritional specialist, pricing specialist, public relations specialists, recreation specialist, sales promotion specialist, skin care specialists, takeover specialist, tax specialist, technical specialist, training specialist, trash-collection specialist, specialist buyer, specialist contractor, specialist farm, specialist farmer, specialist unit, specialist's book2) бирж., амер. специалист (член фондовой биржи, зарегистрированный как специалист по одному или нескольким видам ценных бумаг; поддерживает рынок по этим бумагам, проводя операции за свой счет)Syn:See:3) ауд. специалист (консультант аудитора по не связанным с бухгалтерией вопросам, напр., оценщик или эколог)See:
* * *
"специалист" (США): члены фондовой биржи, зарегистрированные как специалисты по одному или нескольким видам ценных бумаг (примерно 400 на Нью-Йоркской фондовой бирже); поддерживают рынок по этим бумагам (оперируя за свой счет) и выступают в роли посредников между брокерскими фирмами, исполняя ограниченные приказы за часть комиссии брокеров; к специалистам предъявляются жесткие требования относительно собственного капитала и правил проведения операций; = specialist unit.* * *Специалист, первичный дилер. Компания - член фондовой биржи, которая зарегистрирована как специалист по одному или нескольким видам ценных бумаг, поддерживает рынок по этим бумагам (оперируя за свой счет) и выступает посредником между брокерскими фирмами. На один вид акций может быть назначен лишь один 'специалист', однако дилеры по обращающимся на бирже обычным акциям могут быть 'специалистами' по нескольким видам акций. В противоположность этому, на внебиржевом рынке может быть несколько компаний, специализирующихся на одном и том же виде ценных бумаг . Инвестиционная деятельность . -
64 alcoholismo
m.alcoholism.* * *1 alcoholism* * *SM alcoholism* * *masculino alcoholism* * *= alcoholism, drinking problem.Ex. Right and left parentheses must be balanced; for example, '( alcoholism or (alcohol or drug) abuse) literature'.Ex. Advertising may have a direct impact on youth drinking practices and drinking problems.* * *masculino alcoholism* * *= alcoholism, drinking problem.Ex: Right and left parentheses must be balanced; for example, '( alcoholism or (alcohol or drug) abuse) literature'.
Ex: Advertising may have a direct impact on youth drinking practices and drinking problems.* * *alcoholism* * *
alcoholismo sustantivo masculino
alcoholism
alcoholismo sustantivo masculino alcoholism
' alcoholismo' also found in these entries:
English:
alcoholism
* * *alcoholismo nmalcoholism* * *m alcoholism* * *alcoholismo nm: alcoholism -
65 desarrollarse
1 (crecer) to develop2 (transcurrir) to take place* * ** * *VPR1) (=madurar) [adolescente] to develop, reach puberty; [planta, animal] to develop, reach maturity; [país] to develop2) (=ocurrir) [suceso, reunión] to take place; [trama] to unfold, develop3) (=desenrollarse) [algo enrollado] to unroll; [algo plegado] to unfold, open (out)* * *(v.) = proceed, grow, build up, burgeon, unfold, grow up, come up, shape upEx. Instructions should be clear and unambiguous, and they should proceed in a logical manner.Ex. No true reader can be expected to grow on a diet of prescribed texts only regardless of how well chosen they are.Ex. The third thing I'm perturbed about is this general atmosphere of negativism which seems to be building up.Ex. The other principal omission from UNESCO's 1950 listing was report literature -- a field of published record which has burgeoned in the last thirty years = La otra omisión principal de la lista de 1950 de la UNESCO fueron los informes, un área que se ha desarrollado en los últimos treinta años.Ex. Research in any scientific field can never be neutral: the process is initially motivated by the researcher's own questioning of perceived realities, and unfolds in a particular historical moment, subject to the social, political and ideological influences of that context.Ex. In the 1920s and 30s factory libraries grew up in all types of industries, particularly textile industries, but their size and quality varied.Ex. Do you feel that we should stay with our old number-crunching, inefficient system or switch to voice transmission, which seems to be coming up fairly fast?.Ex. A major war may be shaping up over videotex advertising between cable television operators and the telephone companies.* * *(v.) = proceed, grow, build up, burgeon, unfold, grow up, come up, shape upEx: Instructions should be clear and unambiguous, and they should proceed in a logical manner.
Ex: No true reader can be expected to grow on a diet of prescribed texts only regardless of how well chosen they are.Ex: The third thing I'm perturbed about is this general atmosphere of negativism which seems to be building up.Ex: The other principal omission from UNESCO's 1950 listing was report literature -- a field of published record which has burgeoned in the last thirty years = La otra omisión principal de la lista de 1950 de la UNESCO fueron los informes, un área que se ha desarrollado en los últimos treinta años.Ex: Research in any scientific field can never be neutral: the process is initially motivated by the researcher's own questioning of perceived realities, and unfolds in a particular historical moment, subject to the social, political and ideological influences of that context.Ex: In the 1920s and 30s factory libraries grew up in all types of industries, particularly textile industries, but their size and quality varied.Ex: Do you feel that we should stay with our old number-crunching, inefficient system or switch to voice transmission, which seems to be coming up fairly fast?.Ex: A major war may be shaping up over videotex advertising between cable television operators and the telephone companies.* * *
■desarrollarse verbo reflexivo
1 (crecer una persona, enfermedad, etc) to develop
2 (suceder, tener lugar) to take place: el espectáculo se desarrolló en un parque público, the show took place in a park
' desarrollarse' also found in these entries:
Spanish:
evolucionar
- desarrollar
- formar
- ir
English:
develop
- evolve
- progress
- shape up
- smoothly
- unfold
- grow
- mature
- shape
* * *vpr1. [crecer, mejorar] to develop;la proteína es imprescindible para desarrollarse protein is essential for development o growth2. [suceder] [reunión, encuentro, manifestación] to take place;[película, obra, novela] to be set;la manifestación se desarrolló sin incidentes the demonstration went off without incident;la acción de la novela se desarrolla en el siglo XIX the novel is set in the 19th century3. [evolucionar] to develop;¿cómo se desarrollarán los acontecimientos? how will events develop?* * *v/r1 develop, evolve2 ( ocurrir) take place* * *vr: to take place* * *1. (en general) to develop -
66 fotografía artística
(n.) = artistic photographyEx. This article discusses the role of photography in literature and examines the value of artistic photography, advertising photography and documentary photography.* * *(n.) = artistic photographyEx: This article discusses the role of photography in literature and examines the value of artistic photography, advertising photography and documentary photography.
-
67 fotografía histórica
(n.) = documentary photographyEx. This article discusses the role of photography in literature and examines the value of artistic photography, advertising photography and documentary photography.* * *(n.) = documentary photographyEx: This article discusses the role of photography in literature and examines the value of artistic photography, advertising photography and documentary photography.
-
68 información técnica
(n.) = technical informationEx. It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.* * *(n.) = technical informationEx: It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.
-
69 ni que decir tiene que
= it goes without saying that, needless to sayEx. It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.Ex. Needless to say, any errors which remain are entirely our responsibility.* * *= it goes without saying that, needless to sayEx: It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.
Ex: Needless to say, any errors which remain are entirely our responsibility. -
70 no hace falta decir que
= it goes without saying that, needless to sayEx. It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.Ex. Needless to say, any errors which remain are entirely our responsibility.* * *= it goes without saying that, needless to sayEx: It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.
Ex: Needless to say, any errors which remain are entirely our responsibility. -
71 revoltijo
m.scramble, hodgepodge, hodge-podge, mishmash.* * *1 (mezcla) mess, clutter, jumble2 figurado (confusión) mess, chaos* * *revoltillo masculino1) (fam) ( desorden) mess, jumble2) (fam) (comida, bebida) mixture, concoction* * *= mixed bag, mess, jumble and squeeze, jumble, hodgepodge [hotchpotch, -UK], hotchpotch [hodgepodge, USA], cobbling together, mash-up, mishmash, melange.Ex. The book trade is a mixed bag of ups and downs even within one broad category of publishing.Ex. 'Look, Mel,' said James after the hiatus, 'I'm irritated at the convoluted mess this simple case of filling a vacancy has become'.Ex. The vista of main street shows in addition to the jumble and squeeze of shops, a 12-story skyscraper, several impressive banks, and a few elderly housing units.Ex. Compared to this fairly ordered monographic literature, the multiple contents of a collection of periodicals seemed like a terrible jumble.Ex. Whilst, presumably, a set of standards for the conduct of reference work, the document is in fact a hodgepodge shaped by faddish misconceptions.Ex. It has thus has created a logical and ordered system out of what was once a hotchpotch of individual decision.Ex. It argues that Genesis is a unified text rather than a clumsy cobbling together of disparate materials.Ex. ' Mash-ups' of data on the web are starting to appear on Australian sites and could provide a new means of online advertising.Ex. We follow a mishmash of characters as they move through their unfortunate life without felicity.Ex. There were space cadets, aimless women -- the melange was incredible.----* hacer un revoltijo = cobble together.* revoltijo de letras = jumbled letters.* un revoltijo de = a jumble of, a welter of.* * *revoltillo masculino1) (fam) ( desorden) mess, jumble2) (fam) (comida, bebida) mixture, concoction* * *= mixed bag, mess, jumble and squeeze, jumble, hodgepodge [hotchpotch, -UK], hotchpotch [hodgepodge, USA], cobbling together, mash-up, mishmash, melange.Ex: The book trade is a mixed bag of ups and downs even within one broad category of publishing.
Ex: 'Look, Mel,' said James after the hiatus, 'I'm irritated at the convoluted mess this simple case of filling a vacancy has become'.Ex: The vista of main street shows in addition to the jumble and squeeze of shops, a 12-story skyscraper, several impressive banks, and a few elderly housing units.Ex: Compared to this fairly ordered monographic literature, the multiple contents of a collection of periodicals seemed like a terrible jumble.Ex: Whilst, presumably, a set of standards for the conduct of reference work, the document is in fact a hodgepodge shaped by faddish misconceptions.Ex: It has thus has created a logical and ordered system out of what was once a hotchpotch of individual decision.Ex: It argues that Genesis is a unified text rather than a clumsy cobbling together of disparate materials.Ex: ' Mash-ups' of data on the web are starting to appear on Australian sites and could provide a new means of online advertising.Ex: We follow a mishmash of characters as they move through their unfortunate life without felicity.Ex: There were space cadets, aimless women -- the melange was incredible.* hacer un revoltijo = cobble together.* revoltijo de letras = jumbled letters.* un revoltijo de = a jumble of, a welter of.* * *revoltijo, revoltilloA ( fam) (desorden) mess, jumbleB ( fam) (comida, bebida) mixture, concoction* * *
revoltijo,◊ revoltillo sustantivo masculino (fam)
revoltijo sustantivo masculino
1 (de cosas) jumble, clutter
2 (situación) chaos, mess
' revoltijo' also found in these entries:
English:
clutter
- jumble
- mishmash
* * *revoltijo, revoltillo nmjumble* * *m mess, jumble* * *revoltijo nm1) fárrago: mess, jumble* * *revoltijo n jumble -
72 se cae de su peso que
Ex. It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.* * *Ex: It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.
-
73 tomar forma
v.to take shape, to get formed, to become a reality, to be formed.La idea se formó The idea took shape.* * *to take shape* * *(v.) = take + form, take + shape, assume + form, shape upEx. The process will take form and crystallize into a framework as we learn more.Ex. We shall, therefore, attempt to illustrate by examples the subject that is currently taking shape under the umbrella term of 'information technology'.Ex. In the nineteenth century, with developments in the book trade and education, popular literature assumed a greater number of different physical forms.Ex. A major war may be shaping up over videotex advertising between cable television operators and the telephone companies.* * *(v.) = take + form, take + shape, assume + form, shape upEx: The process will take form and crystallize into a framework as we learn more.
Ex: We shall, therefore, attempt to illustrate by examples the subject that is currently taking shape under the umbrella term of 'information technology'.Ex: In the nineteenth century, with developments in the book trade and education, popular literature assumed a greater number of different physical forms.Ex: A major war may be shaping up over videotex advertising between cable television operators and the telephone companies. -
74 tratar con prudencia
(v.) = treat with + caution, view with + cautionEx. It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.* * *(v.) = treat with + caution, view with + cautionEx: It goes without saying that advertising claims should be treated with caution, but product literature should contain all the necessary technical information about the system.
Ex: The fourth is rather more interesting, though, as with PMEST, we may view it with caution. -
75 коммерческая реклама
1) General subject: advertising, commercial, commercial tat2) Economy: business publicity, commercial publicity, trade advertisement3) Polygraphy: trade literature4) Advertising: commercial advertising5) Business: commercial audienceУниверсальный русско-английский словарь > коммерческая реклама
-
76 Werbematerial
n promotional material* * *Wẹr|be|ma|te|ri|alntadvertising material* * *Wer·be·ma·te·ri·alnt advertising [or publicity] material, sales literature* * *Werbematerial n promotional material* * *n.advertising material n. -
77 Verkaufsprojekt
Verkaufsprojekt
sales proposition;
• Verkaufsproportion sales proportion;
• Verkaufsprospekt sales brochure (literature), selling prospect;
• Verkaufsprovision seller’s (selling) commission, selling brokerage, commission paid on sales, (Kapitalanlagegesellschaft) underwriting provision;
• Verkaufspsychologie sales psychology;
• Verkaufspunkte selling points;
• Verkaufsquittung sales check (US);
• Verkaufsquote sales quota, sales proportion;
• Verkaufsrabatt sales discount (allowance), rebate (rebatement) on sales;
• Verkaufsraum saleroom (Br.), warehouse room, wareroom, (Produktenbörse) commercial sale room;
• Verkaufsrechnung sale invoice, (Einzelhandel) bill, account, sales ticket (US), (Großhandel) invoice, (Kommissionsgeschäft) sales account, account sales (US);
• fingierte Verkaufsrechnung pro forma account sales;
• Verkaufsregal shelf;
• Verkaufsregulierung sales control;
• Verkaufsreinerlös net sales proceeds;
• Verkaufsreklame sales promotion (publicity), consumer advertising, (im Laden) point of purchase advertising;
• Verkaufsrekord sales record;
• Verkaufsresultat sales results;
• Verkaufsrichtlinien principles of selling;
• Verkaufsrichtung destination of goods sold;
• Verkaufsrisiko merchandising risk;
• Verkaufsroute tally walk;
• Verkaufsrückgang fall (letdown, decline) in sales, sales drop;
• Verkaufssaison selling (marketing) season;
• Verkaufsschätzung sales estimate;
• Verkaufsschein sale sheet, sales warrant;
• Verkaufsschlager big (hot) seller, article of quick sale, draw-card, hit (US), quick-selling line, (Buch) best seller, knockout (sl.);
• kein großer Verkaufsschlager sein not to be a big runner;
• Verkaufsschulung sales test (training);
• Verkaufsschwankungen sales fluctuations;
• Verkaufssignal sell signal;
• Verkaufssituation sell condition;
• Verkaufssoll-Quotenmethode (Werbeetat) unit-of-sales method;
• Verkaufssollsumme sales target;
• Verkaufsspanne margin on sales;
• Verkaufsspesen selling expenses, (Kapitalanlagegesellschaft) sales load, redemption cost;
• Verkaufsspezialist marketing specialist;
• Verkaufsspielraum (Börse) trading range;
• Verkaufsstab selling staff, sales force (people, US, personnel);
• Verkaufsstab mit den neuesten Informationen versehen to update the sales forces;
• Verkaufsstand stall, stand, sales booth, bulk, (Zeitungen) news-stand;
• Verkaufsstand aufschlagen to pitch a sales booth;
• Verkaufsständer rack, counter display container, (Selbstbedienungsladen) gondola;
• werbemäßiger Verkaufsstandpunkt advertising sales angle (aproach). -
78 патентно-ассоциированная литература
1) Advertising: patent-associated literature (непатентная литература, используемая при экспертизе заявки)Универсальный русско-английский словарь > патентно-ассоциированная литература
-
79 comparative
1. adjective1) vergleichend [Anatomie, Sprachwissenschaft usw.]2) (estimated by comparison)the comparative merits/advantages of the proposals — die Vorzüge/Vorteile der Vorschläge im Vergleich
3) (relative) relativin comparative comfort — relativ od. verhältnismäßig komfortabel
4) (Ling.) komparativ (fachspr.)2. nouna comparative adjective/adverb — ein Adjektiv/Adverb im Komparativ
(Ling.) Komparativ, der* * *see academic.ru/14729/compare">compare* * *com·para·tive[kəmˈpærətɪv, AM -ˈperət̬ɪv]I. n Komparativ mII. adj\comparative form Komparativ m, erste Steigerungsformthere's a \comparative rise this year in the number of babies born dieses Jahr wurden im Vergleich mehr Babys geboren\comparative law vergleichende Rechtswissenschaft\comparative linguistics vergleichende Sprachwissenschaft\comparative literature vergleichende Literaturwissenschaft, Komparatistik f fachspr\comparative research vergleichende Forschunga \comparative study eine vergleichende Studie3. (relative) relativ* * *[kəm'prətɪv]1. adj1) religion, philology etc vergleichendcomparative literature — vergleichende Literaturwissenschaft, Komparatistik f
2)the comparative form (Gram) — der Komparativ, die erste Steigerungsstufe
3) (= relative) relativ2. n (GRAM)Komparativ m* * *comparative [kəmˈpærətıv]A adj1. vergleichend:comparative advertising vergleichende Werbung;2. Vergleichs…3. verhältnismäßig, relativ4. beträchtlich, ziemlich:5. LING komparativ, Komparativ…:B s LING Komparativ m, Vergleichsstufe fcomp. abk1. comparative2. compare3. comparison4. compilation5. compiled6. complete7. composer* * *1. adjective1) vergleichend [Anatomie, Sprachwissenschaft usw.]the comparative merits/advantages of the proposals — die Vorzüge/Vorteile der Vorschläge im Vergleich
3) (relative) relativin comparative comfort — relativ od. verhältnismäßig komfortabel
4) (Ling.) komparativ (fachspr.)2. nouna comparative adjective/adverb — ein Adjektiv/Adverb im Komparativ
(Ling.) Komparativ, der* * *adj.vergleichend adj. n.Komparativ f. -
80 nom
nom [nɔ̃]1. masculine nouna. ( = appellatif) name• vos nom et prénom ? your surname and first name, please?• se faire un nom to make a name for o.s.• nom de Dieu ! (inf!) God damn it! (inf!)• au nom de la loi, ouvrez ! open up in the name of the law!2. compounds* * *nɔ̃
1.
nom masculin1) ( désignation) namesans nom — pej unspeakable
cela porte un nom: la fainéantise — there's a word for that: laziness
nom de nom — (colloq)
nom d'un chien (colloq) or d'une pipe — (colloq) hell (colloq)
2) ( nom propre) name; ( opposé à prénom) surname, second nameGeorge Sand, de son vrai nom Aurore Dupin — George Sand, whose real name was Aurore Dupin
nom à coucher dehors — (colloq) impossible name
nom à rallonges — (colloq) impossibly long name
3) ( réputation) name4) Linguistique ( partie du discours) noun
2.
au nom de locution prépositive1) ( en vertu de) in the name of2) ( de la part de) on behalf of•Phrasal Verbs:••traiter quelqu'un de tous les noms (d'oiseaux) — (colloq) to call somebody all the names under the sun
* * *nɔ̃ nm1) [personne] name2) [chose] nameIl connaissait le nom de toutes les plantes. — He knew the names of all the plants.
nom de Dieu! * — God damn it! * bloody hell! Grande-Bretagne **
4) LINGUISTIQUE noun* * *A nm1 ( désignation) name; quel est le nom de ces plantes? what's the name of these plants, what are these plants called?; digne de ce nom worthy of the name; une dictature qui n'ose pas dire son nom a dictatorship masquerading as something else; la maladie doit or emprunte son nom à the disease owes its name to; la lexicographie, comme son nom l'indique, est… as its name implies, lexicography is…; n'avoir de république que le nom to be a republic in name only; connu sous le nom de known as; donner un nom à to name; sans nom péj unspeakable; cela porte un nom: la fainéantise there's a word for that: laziness; nom de nom○, nom d'un chien○ or d'une pipe○ hell○; qu'est-ce que tu fais ici, nom de nom? what the hell are you doing here?;2 ( nom propre) name; ( opposé à prénom) surname, second name; quel est ton nom? what's your name?; demander/connaître le nom de qn to ask/know sb's name; connaître qn de nom to know sb by name; mettre un nom sur un visage to put a name to a face; porter le nom de son mari to use one's husband's surname; quelqu'un du nom de Grunard somebody by the name of Grunard; réserver au nom de Grunard to book GB ou make a reservation in the name of Grunard; sous mon/leur nom under my/their own name; George Sand, de son vrai nom Aurore Dupin George Sand, whose real name was Aurore Dupin; nom et prénom full name; (c'est) à quel nom? under what name?; répondre au nom de to answer to the name of; nom à coucher dehors○ impossible name; nom à rallonge○ or tiroirs impossibly long name; Louis le neuvième du nom Louis IX; petit nom first name; parler en son propre nom to speak for oneself; rassembler les électeurs sous or sur son nom to rally the voters behind one; en France, le produit se vend sous le nom de ‘Calex’ in France, the product is marketed under the ‘Calex’ tradename; ⇒ faux;3 ( réputation) name; se faire un nom to make a name for oneself (comme, en tant que as); il s'est fait un nom dans la publicité he made his name in advertising; vouloir laisser un nom to want to become famous;4 Ling ( partie du discours) noun; nom propre/commun proper/common noun; nom composé/féminin compound/feminine noun.B au nom de loc prép1 ( en vertu de) in the name of; au nom de la loi/notre amour in the name of the law/our love; au nom du Père, du Fils et du Saint-Esprit in the name of the Father, of the Son and of the Holy Ghost;2 ( de la part de) on behalf of; au nom de tous vos collègues on behalf of all your colleagues.nom de baptême Christian name; nom de code code name; nom commercial corporate name; nom déposé Comm, Jur registered trademark; nom de domaine Ordinat domain name; nom double double-barrelled name GB, hyphenated name; nom d'emprunt pseudonym; nom de famille surname; nom de guerre nom de guerre; nom de jeune fille maiden name; nom de lieu place-name; nom de plume pen name, nom de plume; nom de théâtre stage name; ⇒ petit.traiter qn de tous les noms (d'oiseaux) to call sb all the names under the sun; appeler les choses par leur nom to call a spade a spade.[nɔ̃] nom masculin1. [patronyme] name[prénom] (Christian) ou first namea. [prénom] she was named after her motherb. [patronyme] she has ou uses her mother's surnameLarousse, c'est un nom que tout le monde connaît Larousse is a household namequelqu'un du nom de ou qui a pour nom Kregg vous demande someone called Kregg ou someone by the name of Kregg is asking for youen son/mon/ton nom in his/my/your name, on his/my/your behalfnom à particule ou à rallonges (familier) ouà tiroirs (familier) ouà courants d'air (familier) aristocratic surname ≃ double-barrelled namenom de guerre nom de guerre, aliastraiter ou appeler quelqu'un de tous les noms d'oiseaux to call somebody all the names under the sunnom de plume nom de plume, pen namesous un faux nom under a false ou an assumed name2. [appellation - d'une rue, d'un animal, d'un objet, d'une fonction] named'empereur, il ne lui manquait que le nom he was emperor in all but namecruauté/douleur sans nom unspeakable cruelty/painune censure qui ne dit pas son nom hidden ou disguised censorshipnom scientifique/vulgaire d'une plante scientific/common name of a plantnom commercial ou de marque trade nameappeler ou nommer les choses par leur nom to call things by their names, to call a spade a spadenom propre proper noun ou name4. (locution)nom de Dieu, les voilà! (très familier) bloody hell (très familier, especially UK, très familier & US) ou goddam, here they come!je t'avais pourtant dit de ne pas y toucher, nom de Dieu! (très familier) for Christ's sake, I did tell you not to touch it!————————au nom de locution prépositionnelleau nom de la loi, je vous arrête I arrest you in the name of the law
См. также в других словарях:
literature — lit‧e‧ra‧ture [ˈlɪtrətʆə ǁ tʆʊr] noun [uncountable] 1. MARKETING information about a product, company etc: • The speed quoted in the sales literature is frankly optimistic. • advertising literature … Financial and business terms
advertising — in the broadest sense of making goods publicly known developed as early as commodity exchange took shape in human society. In China, as elsewhere, the earliest medium of advertising was oral and even musical. The Book of Odes recorded an entry in … Encyclopedia of Contemporary Chinese Culture
Literature of Taiwan — is different from Chinese literature, but many books popular in China are also popular in Taiwan.PoliticsIn fact, with the establishment of the Communist regime in China in 1949, books from China were not often published in Taiwan and books from… … Wikipedia
literature — [lit′ər ə chər, li′trəchoor΄] n. [ME litterature < OFr < L litteratura < littera, LETTER1] 1. the profession of an author; production of writings, esp. of imaginative prose, verse, etc. 2. a) all writings in prose or verse, esp. those of … English World dictionary
advertising — /ad veuhr tuy zing/, n. 1. the act or practice of calling public attention to one s product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by… … Universalium
literature — /lit euhr euh cheuhr, choor , li treuh /, n. 1. writings in which expression and form, in connection with ideas of permanent and universal interest, are characteristic or essential features, as poetry, novels, history, biography, and essays. 2.… … Universalium
literature — noun 1) English literature Syn: writing, poetry, drama, prose 2) the literature on prototype theory Syn: publications, reports, studies, material 3) election literature … Synonyms and antonyms dictionary
ADVERTISING: Infomercials — ▪ 1996 In 1964 a gadget inventor and salesman named Ron Popeil started a company named Ronco and became instrumental in creating the television infomercial industry in the U.S. Poised between superficial talk shows and the strident tones of … Universalium
literature — /ˈlɪtrətʃə / (say litruhchuh), /ˈlɪtərətʃə / (say lituhruhchuh) noun 1. writings in which expression and form, in connection with ideas of permanent and universal interest, are characteristic or essential features, as poetry, romance, history,… …
Tobacco advertising — Part of a series on Tobacco … Wikipedia
Alcohol advertising — is the promotion of alcoholic beverages by alcohol producers through a variety of media. Along with tobacco advertising, it is one of the most highly regulated forms of marketing. Scientific research around the world conducted by governments,… … Wikipedia