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121 mass
mass [mæs]1 noun∎ Textiles dyed in the mass teinté dans la masse(b) (large quantity or amount) masse f, quantité f;∎ a mass of documents une masse de documents;∎ a mass of work une quantité de travail;∎ the streets were a solid mass of people/traffic les rues regorgeaient de monde/de voitures∎ the dark mass of the mountains la masse sombre des montagnes(d) (majority) majorité f, plupart f;∎ the mass of the people are in favour of this policy la majorité des gens est favorable à cette politique;∎ in the mass dans l'ensemble∎ land mass masse f continentale(for all → communication, education) de masse; (large-scale → starvation, unemployment) à ou sur une grande échelle; (involving many → resignation) massif, en masse; (collective → funeral) collectif;∎ this product will appeal to a mass audience ce produit plaira à un large public∎ the crowds were massing in the square des milliers de personnes se massaient sur la place(troops) masser(a) the masses les masses fpl;∎ culture for the masses la culture à la portée de tous∎ we've got masses on en a plein;∎ masses of des masses de, plein de;∎ we ate masses of sweets on a mangé plein de bonbons►► mass circulation grande diffusion f, diffusion f de masse;mass communication communication f de masse;mass consumption consommation f de masse;mass culture culture f de masse;mass demonstration grande manifestation f;Marketing mass display présentation f en masse;mass distribution distribution f de masse, grande distribution f;mass distribution sector secteur m de la grande distribution;mass execution exécution f en masse;mass extinction extinction f de masse ou massive;mass grave charnier m;mass hypnosis hypnose f collective;mass hysteria hystérie f collective;mass mailing envoi m en nombre;mass market marché m de masse;mass marketing marketing m de grande consommation, marketing m de masse;mass media mass media mpl;mass meeting grand rassemblement m;mass murder tuerie f;Grammar mass noun nom m non comptable;Chemistry mass number nombre m de masse;mass production fabrication f ou production f en série;∎ it goes into mass production next week la production en série commence la semaine prochaine;mass protest protestation f en masse;Computing mass storage mémoire f de masse;mass suicide suicide m collectif;mass tourism tourisme m de masse;mass unemployment chômage m sur une grande échelle -
122 point of sale
Gen Mgtthe place at which a product is purchased by the customer. The point of sale can be a retail outlet, a display case, or even a particular shelf. Retailers refer to both point of sale and to point of purchase. The distinction is a fine one, but a sale and a purchase do not always take place at the same time. The difference becomes relevant where they are clearly separate, for example, with mail order and Internet shopping.Abbr. POS -
123 Lever, William Hesketh
[br]b. 19 September 1851 Bolton, Lancashire, Englandd. 7 May 1925 Hampstead, London, England[br]English manufacturer of soap.[br]William Hesketh Lever was the son of the retail grocer James Lever, who built up the large wholesale firm of Lever \& Co. in the north-west of England. William entered the firm at the age of 19 as a commercial traveller, and in the course of his work studied the techniques of manufacture and the quality of commercial soaps available at the time. He decided that he would concentrate on the production of a soap that was not evil-smelling, would lather easily and be attractively packaged. In 1884 he produced Sunlight Soap, which became the trade mark for Lever \& Co. He had each tablet wrapped, partly to protect the soap from oxygenization and thus prevent it from becoming rancid, and partly to display his brand name as a form of advertising. In 1885 he raised a large capital sum, purchased the Soap Factory in Warrington of Winser \& Co., and began manufacture. His product contained oils from copra, palm and cotton blended with tallow and resin, and its quality was carefully monitored during production. In a short time it was in great demand and began to replace the previously available alternatives of home-made soap and poor-quality, unpleasant-smelling bars.It soon became necessary to expand the firm's premises, and in 1887 Lever purchased fifty-six acres of land upon which he set up a new centre of manufacture. This was in the Wirral in Cheshire, near the banks of the River Mersey. Production at the new factory, which was called Port Sunlight, began in January 1889. Lever introduced a number of technical improvements in the production process, including the heating systems and the recovery of glycerine (which could later be sold) from the boiling process.Like Sir Titus Salt of Saltaire before him, Lever believed it to be in the interest of the firm to house his workers in a high standard of building and comfort close to the factory.By the early twentieth century he had created Port Sunlight Village, one of the earliest and certainly the most impressive housing estates, for his employees. Architecturally the estate is highly successful, being built from a variety of natural materials and vernacular styles by a number of distinguished architects, so preventing an overall architectural monotony. The comprehensive estate comprises, in addition to the factory and houses, a church, an art gallery, schools, a cottage hospital, library, bank, fire station, post office and shops, as well as an inn and working men's institute, both of which were later additions. In 1894 Lever \& Co. went public and soon was amalgamated with other soap firms. It was at its most successful high point by 1910.[br]Principal Honours and DistinctionsFirst Viscount Leverhulme of the Western Isles.Further Reading1985, Dictionary of Business Biography. Butterworth.Ian Campbell Bradley, 1987, Enlightened Entrepreneurs, London: Weidenfeld \& Nicolson.DY -
124 Sinclair, Sir Clive Maries
[br]b. 30 July 1940[br]English electronic engineer and inventor.[br]The son of G.W.C.Sinclair, a machine tool engineer, the young Sinclair's education was disrupted by the failure of his father's business. Aged 12 he left Boxgrove preparatory school and went through twelve more schools before leaving St George's School, Weybridge, at the age of 17. His first job was as an editorial assistant on a hobbyist's magazine, Practical Wireless, and his next as an editor at Bernard Books, writing a series of technical manuals. In 1961 he registered Sinclair Radionics and in the following year announced its first product, a micro-amplifier. This was the first of a series of miniaturized radio products that he put on the market while retaining his editorial job. In 1972 he launched the Sinclair Executive calculator, selling originally at £79.95 but later at £24.95. In 1976, the Black Watch, an electronic watch with digital light-emitting diode (LED) display, was marketed, to be followed by the TV1A, a miniature television with a 2 in. (5 cm) monochrome screen. During the latter part of this period, Sinclair Radionics was supported by investment from the UK National Enterprise Board, who appointed an outside managing director; after making a considerable loss, they closed the company in 1979. However, Sinclair Electronics had already been set up and started to market the UK's first cheap computer kit, the MK 14, which was followed by the ZX 80 and later the ZX 81. Price was kept at a minimum by the extensive use of existing components, though this was a restriction on performance. The small memory was enhanced from one kilobyte to seventeen kilobytes with the addition of a separate memory unit. In January 1985 Sinclair produced the Sinclair C5, a small three-wheeled vehicle driven by a washing-machine engine, intended as a revolutionary new form of personal transport; perceived as unsafe and impractical, it did not prove popular, and the failure of this venture resulted in a contraction of Sinclair's business activities. Later in 1985, a rival electronics company, Amstrad, paid £35,000,000 for all rights to existing Sinclair computer products.In March 1992, the irrepressible Sinclair launched his latest brainchild, the Zike electric bicycle; a price of £499 was forecast. This machine, powered by an electric motor but with pedal assistance, had a top speed of 19 km/h (12 mph) and, on full power, would run for up to one hour. Its lightweight nickel-cadmium battery could be recharged either by a generator or by free-wheeling. Although more practical than the C5, it did not bring Sinclair success on the scale of his earlier micro-electronic products.[br]Principal Honours and DistinctionsKnighted 1983.Further ReadingI.Adamson and R.Kennedy, 1986, Sinclair and the "Sunrise" Technology, Harmondsworth: Penguin.IMcNBiographical history of technology > Sinclair, Sir Clive Maries
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125 cycle
[ˈsaɪkl]access cycle вчт. интервал между моментами допуска accumulation cycle вчт. цикл накопления action cycle вчт. цикл операции break storage cycle вчт. прерывистый цикл business cycle деловой цикл business cycle цикл деловой активности business cycle экономический цикл clock cycle вчт. такт cycle разг. (сокр. от bicycle) велосипед cycle делать обороты (о колесе и т. п.) cycle ездить на велосипеде cycle круговорот cycle вчт. период cycle период cycle повторяться циклически cycle последовательность cycle продолжительный период времени cycle проходить цикл развития cycle тех. (круговой) процесс, такт cycle совершать цикл развития cycle цикл; круг; круговорот cycle вчт. цикл cycle цикл cycle экономический цикл device cycle вчт. цикл работы устройства display cycle вчт. цикл формирования изображения duty cycle вчт. рабочий цикл economic cycle экономический цикл exchange cycle валютный цикл execution cycle вчт. исполнительный цикл fetch cycle вчт. цикл выборки fetch cycle вчт. цикл вызова fixed cycle вчт. постоянный цикл inhibit cycle вчт. цикл запрета instruction cycle вчт. командный цикл life cycle вчт. жизненный цикл life cycle жизненный цикл life cycle цикл долговечности life cycle цикл развития limit cycle вчт. предельный цикл machine cycle вчт. машинный цикл major cycle вчт. большой цикл memory cycle вчт. цикл памяти minor cycle вчт. подцикл motor cycle мотоцикл normal operating cycle нормальный рабочий цикл null cycle вчт. холостой цикл operating cycle коммерческий цикл operating cycle операционный цикл operating cycle производственно-коммерческий цикл operational cycle вчт. рабочий цикл print cycle вчт. цикл печати product life cycle (PLC) жизненный цикл изделия program cycle вчт. цикл программы programming cycle вчт. цикл програмирования programming cycle вчт. цикл программирования pulse repetition cycle вчт. период повторения импульсов read cycle вчт. цикл считывания read-write cycle вчт. цикл считывания и записи retention cycle вчт. срок хранения revision cycle цикл изменения split cycle вчт. распущенный цикл timing cycle вчт. цикл хронирования trade cycle торгово-промышленный цикл trade cycle торговый цикл trade cycle цикл деловой активности trade cycle экономический цикл write cycle вчт. цикл записи -
126 production planning period template
A user-defined timetable that is used to structure and display existing product requirements.English-Arabic terms dictionary > production planning period template
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127 FPD
- функциональная обработка и декодирование
- определение с помощью методов пламенной фотометрии
- обнаружение продуктов деления
- индикаторная панель
- блок функциональной обработки и декодирования
блок функциональной обработки и декодирования
(МСЭ-Т Н.Sup.3).
[ http://www.iks-media.ru/glossary/index.html?glossid=2400324]Тематики
- электросвязь, основные понятия
EN
индикаторная панель
плоский индикатор
—
[Е.С.Алексеев, А.А.Мячев. Англо-русский толковый словарь по системотехнике ЭВМ. Москва 1993]Тематики
Синонимы
EN
обнаружение продуктов деления
—
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
определение с помощью методов пламенной фотометрии
(состава дымовых газов ТЭС)
[А.С.Гольдберг. Англо-русский энергетический словарь. 2006 г.]Тематики
EN
функциональная обработка и декодирование
Пункт обработки видео, аудио или данных на прикладном уровне (МСЭ-Т Н.610).
[ http://www.iks-media.ru/glossary/index.html?glossid=2400324]Тематики
- электросвязь, основные понятия
EN
Англо-русский словарь нормативно-технической терминологии > FPD
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128 information
информация, данные агентства- audio-visual information - background information - business information - confidential information - credit information - design information - exact information - favourable information - first-hand information - health information - know-how information - legal information - patent information - preliminary information - product information - programme support information - public information - recipient of information - reference information - requested information - significant information - specialised information - technical information - useful information - visual informationto retrieve information — осуществлять выборку информации (напр. из хранилища)
См. также в других словарях:
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