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81 Purchase Point Media Corporation
NASDAQ: PPMCУниверсальный русско-английский словарь > Purchase Point Media Corporation
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82 common purchase point
Экономика: общая точка покупок -
83 common purchase point
Banking: CPPУниверсальный русско-английский словарь > common purchase point
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84 punto de compra
• point of purchase -
85 торговельна точка
point of purchase (POP); retail outlet; point of sale (POS); sales outlet; distribution point -
86 POP advertising
point-of-purchase (POP) advertising реклама на месте покупки: реклама нового продукта, которая размещается непосредственно в магазине (обычно рядом с кассой) для привлечения потенциальных покупателей; = point-of-sale advertising. -
87 торговая точка
point of purchase (of sale), sales (retail) outlet, distribution pointBanks. Exchanges. Accounting. (Russian-English) > торговая точка
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88 publicidad en el punto de venta
• point-of-purchase advertising• pop advertisingDiccionario Técnico Español-Inglés > publicidad en el punto de venta
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89 publicidad en punto de compra
• point-of-purchase advertisingDiccionario Técnico Español-Inglés > publicidad en punto de compra
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90 P.O.P.
Англо-русский словарь промышленной и научной лексики > P.O.P.
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91 POP
1) Компьютерная техника: Positively Outstanding Programming, polar orbiting platform2) Медицина: percutaneous osteoplasty3) Американизм: Point Of Purpose, Power Of People4) Военный термин: Partially Ordered Program, period of performance, pipeline outfit, petroleum, preflight operations procedure, primary operation, project objective plan5) Техника: plane of polarization6) Религия: Presbyterian Outreach To Patients7) Метеорология: Professor Ozone Patrol8) Фармакология: Таблетки, содержащие исключительно прогестин (Progestin Only Pills), Таблетки, содержащие исключительно прогестоген (Progestogen Only Pills)9) Телекоммуникации: Post Office Protocol (Internet)10) Сокращение: Perpendicular Ocean Platform, Plug-in, Optronic Payload, Point Of Purchase promotions, Post Office Preferred (European standardized envelopes for automation), Post Office Protocol (Internet) [e.g., POP3 - Post Office Protocol, Version 3], Pulse-On-Pulse, popping, Post Office Protocol (esp. TCP/IP), Prelaunch Operations Plan, Program Operating Plan, Pacific Ocean Park (nautical theme park), Package for Online Programming, Package on Package, Package-Oriented Programming, Parallel Ocean Program (Global Ocean Model), Parity of Product, Partial Order Plan, Passing Out Parade, Pay One Price, Payment on Principal (lending), Peak Optical Power, Peak Overpressure, Pelvic Organ Prolapse, Performance Optimized Program, Perpendicular to Orbital Plane, Persistent Occipitoposterior Position (complication of labor and delivery), Picture Out Picture, Picture Outside Picture (television feature), Picture of Performance (human resources), Picture on Picture, Picture on Profile (roleplaying gaming), Picture over Picture, Piece Of Paper, Piece of Pie, Pissed Off Person, Place of Performance, Planes of Power (Everquest expansion), Plasma Oscillation Probe, Plaster of Paris, Point of Penetration, Point of Production, Poke'mon Organized Play, Polar Orbiting Platform (ASPRS), Pop From Stack, Power Of The Pen, Power Optimization Problem, Power of Prevention (American Association of Clinical Endocrinologists), Pre-Teens Oppose Prohibition (Kids Next Door show), Precision Optical Performance, Premium Offset Plan (insurance), Premium Only Plan (employee benefit plan), Presensitized Offset Plate, Prince of Peace, Prince of Persia (video game), Princess of Power (She-Ra toy and animated TV show), Principal-Only Payment (loans), Printing-Out Paper, Probability of Paternity, Probability of Precipitation, Problem Oriented Policing, Process Operating Procedure, Processor on Plug-In (H/W), Prodigies of Peace, Professional Options Package, Progestogen-Only Pill (contraception), Prolyl Oligopeptidase, Proof Of Purchase, Proof of Payment, Proof of Performance, Proof of Possession, Proof of Principle, Proof of Product (validate/verify vendor's part number), Proofs-Of-Principle, Proper Operating Procedure (military), Prophets of Profit, Protected Object Policy, Protected Outperformance Participation Unit, Pseudo Operation, Public Offering Price (finance), Puerto Plata, Dominican Republic - La Union (Airport Code), Pulsed Optically Pumped (quantum optical physics), Purchase Order Processing, Pursuit of Perfection (gaming), Pustaka-On-Phone, Put on Production11) Университет: Professor Of The Planet12) Вычислительная техника: Post Office Protocol; Point of Presence, процессор с программируемыми данными, Point Of Presence (Internet, ISP), Point of Presence (Telephony), post office protocol14) Гинекология: выпадение органов малого таза (pelvic organ prolapse)15) Педиатрия: Программа Пропаганды Беременности (Pregnancy Outreach Program)17) Фирменный знак: People's Online Publishing18) Экология: Persistent organic pollutant19) Реклама: реклама в месте продажи20) Деловая лексика: Point Of Purchase21) Бурение: putting on pump (installing a pumping unit on a well)22) Глоссарий компании Сахалин Энерджи: put on the pump, Port Open Permit, Plant Operation Permit23) Нефтегазовая техника вертикальная скорость проходки, механическая скорость бурения24) Сетевые технологии: Pass On Packet, Post Office Protocol, местный поставщик Internet-услуг, месторасположение, почтовый протокол, точка входа в сеть, точка присутствия, узел входа в сеть25) Программирование: Pop a Word from the Stack, (Post Office Protocol) протокол почтового отделения (см. Post Office Protocol)26) Пластмассы: Point of Purchase (Marketing Displays)27) Океанография: Parallel Ocean Program28) Сахалин А: project development plan29) Химическое оружие: performance-oriented packaging30) Ювелирное дело: место продажи (напр. магазин) (Point of Purchase)31) Расширение файла: Point Of Presence, Messages index (PopMail), Pop-up menu object (dBASE Application Generator)32) Имена и фамилии: Prince Of Persia33) Чат: Pissing Off People, Premises Of Post34) NYSE. Pope & Talbot, Inc.35) Аэропорты: Puerto Plata, Dominican Republic -
92 PoP
1) Компьютерная техника: Positively Outstanding Programming, polar orbiting platform2) Медицина: percutaneous osteoplasty3) Американизм: Point Of Purpose, Power Of People4) Военный термин: Partially Ordered Program, period of performance, pipeline outfit, petroleum, preflight operations procedure, primary operation, project objective plan5) Техника: plane of polarization6) Религия: Presbyterian Outreach To Patients7) Метеорология: Professor Ozone Patrol8) Фармакология: Таблетки, содержащие исключительно прогестин (Progestin Only Pills), Таблетки, содержащие исключительно прогестоген (Progestogen Only Pills)9) Телекоммуникации: Post Office Protocol (Internet)10) Сокращение: Perpendicular Ocean Platform, Plug-in, Optronic Payload, Point Of Purchase promotions, Post Office Preferred (European standardized envelopes for automation), Post Office Protocol (Internet) [e.g., POP3 - Post Office Protocol, Version 3], Pulse-On-Pulse, popping, Post Office Protocol (esp. TCP/IP), Prelaunch Operations Plan, Program Operating Plan, Pacific Ocean Park (nautical theme park), Package for Online Programming, Package on Package, Package-Oriented Programming, Parallel Ocean Program (Global Ocean Model), Parity of Product, Partial Order Plan, Passing Out Parade, Pay One Price, Payment on Principal (lending), Peak Optical Power, Peak Overpressure, Pelvic Organ Prolapse, Performance Optimized Program, Perpendicular to Orbital Plane, Persistent Occipitoposterior Position (complication of labor and delivery), Picture Out Picture, Picture Outside Picture (television feature), Picture of Performance (human resources), Picture on Picture, Picture on Profile (roleplaying gaming), Picture over Picture, Piece Of Paper, Piece of Pie, Pissed Off Person, Place of Performance, Planes of Power (Everquest expansion), Plasma Oscillation Probe, Plaster of Paris, Point of Penetration, Point of Production, Poke'mon Organized Play, Polar Orbiting Platform (ASPRS), Pop From Stack, Power Of The Pen, Power Optimization Problem, Power of Prevention (American Association of Clinical Endocrinologists), Pre-Teens Oppose Prohibition (Kids Next Door show), Precision Optical Performance, Premium Offset Plan (insurance), Premium Only Plan (employee benefit plan), Presensitized Offset Plate, Prince of Peace, Prince of Persia (video game), Princess of Power (She-Ra toy and animated TV show), Principal-Only Payment (loans), Printing-Out Paper, Probability of Paternity, Probability of Precipitation, Problem Oriented Policing, Process Operating Procedure, Processor on Plug-In (H/W), Prodigies of Peace, Professional Options Package, Progestogen-Only Pill (contraception), Prolyl Oligopeptidase, Proof Of Purchase, Proof of Payment, Proof of Performance, Proof of Possession, Proof of Principle, Proof of Product (validate/verify vendor's part number), Proofs-Of-Principle, Proper Operating Procedure (military), Prophets of Profit, Protected Object Policy, Protected Outperformance Participation Unit, Pseudo Operation, Public Offering Price (finance), Puerto Plata, Dominican Republic - La Union (Airport Code), Pulsed Optically Pumped (quantum optical physics), Purchase Order Processing, Pursuit of Perfection (gaming), Pustaka-On-Phone, Put on Production11) Университет: Professor Of The Planet12) Вычислительная техника: Post Office Protocol; Point of Presence, процессор с программируемыми данными, Point Of Presence (Internet, ISP), Point of Presence (Telephony), post office protocol14) Гинекология: выпадение органов малого таза (pelvic organ prolapse)15) Педиатрия: Программа Пропаганды Беременности (Pregnancy Outreach Program)17) Фирменный знак: People's Online Publishing18) Экология: Persistent organic pollutant19) Реклама: реклама в месте продажи20) Деловая лексика: Point Of Purchase21) Бурение: putting on pump (installing a pumping unit on a well)22) Глоссарий компании Сахалин Энерджи: put on the pump, Port Open Permit, Plant Operation Permit23) Нефтегазовая техника вертикальная скорость проходки, механическая скорость бурения24) Сетевые технологии: Pass On Packet, Post Office Protocol, местный поставщик Internet-услуг, месторасположение, почтовый протокол, точка входа в сеть, точка присутствия, узел входа в сеть25) Программирование: Pop a Word from the Stack, (Post Office Protocol) протокол почтового отделения (см. Post Office Protocol)26) Пластмассы: Point of Purchase (Marketing Displays)27) Океанография: Parallel Ocean Program28) Сахалин А: project development plan29) Химическое оружие: performance-oriented packaging30) Ювелирное дело: место продажи (напр. магазин) (Point of Purchase)31) Расширение файла: Point Of Presence, Messages index (PopMail), Pop-up menu object (dBASE Application Generator)32) Имена и фамилии: Prince Of Persia33) Чат: Pissing Off People, Premises Of Post34) NYSE. Pope & Talbot, Inc.35) Аэропорты: Puerto Plata, Dominican Republic -
93 Pop
1) Компьютерная техника: Positively Outstanding Programming, polar orbiting platform2) Медицина: percutaneous osteoplasty3) Американизм: Point Of Purpose, Power Of People4) Военный термин: Partially Ordered Program, period of performance, pipeline outfit, petroleum, preflight operations procedure, primary operation, project objective plan5) Техника: plane of polarization6) Религия: Presbyterian Outreach To Patients7) Метеорология: Professor Ozone Patrol8) Фармакология: Таблетки, содержащие исключительно прогестин (Progestin Only Pills), Таблетки, содержащие исключительно прогестоген (Progestogen Only Pills)9) Телекоммуникации: Post Office Protocol (Internet)10) Сокращение: Perpendicular Ocean Platform, Plug-in, Optronic Payload, Point Of Purchase promotions, Post Office Preferred (European standardized envelopes for automation), Post Office Protocol (Internet) [e.g., POP3 - Post Office Protocol, Version 3], Pulse-On-Pulse, popping, Post Office Protocol (esp. TCP/IP), Prelaunch Operations Plan, Program Operating Plan, Pacific Ocean Park (nautical theme park), Package for Online Programming, Package on Package, Package-Oriented Programming, Parallel Ocean Program (Global Ocean Model), Parity of Product, Partial Order Plan, Passing Out Parade, Pay One Price, Payment on Principal (lending), Peak Optical Power, Peak Overpressure, Pelvic Organ Prolapse, Performance Optimized Program, Perpendicular to Orbital Plane, Persistent Occipitoposterior Position (complication of labor and delivery), Picture Out Picture, Picture Outside Picture (television feature), Picture of Performance (human resources), Picture on Picture, Picture on Profile (roleplaying gaming), Picture over Picture, Piece Of Paper, Piece of Pie, Pissed Off Person, Place of Performance, Planes of Power (Everquest expansion), Plasma Oscillation Probe, Plaster of Paris, Point of Penetration, Point of Production, Poke'mon Organized Play, Polar Orbiting Platform (ASPRS), Pop From Stack, Power Of The Pen, Power Optimization Problem, Power of Prevention (American Association of Clinical Endocrinologists), Pre-Teens Oppose Prohibition (Kids Next Door show), Precision Optical Performance, Premium Offset Plan (insurance), Premium Only Plan (employee benefit plan), Presensitized Offset Plate, Prince of Peace, Prince of Persia (video game), Princess of Power (She-Ra toy and animated TV show), Principal-Only Payment (loans), Printing-Out Paper, Probability of Paternity, Probability of Precipitation, Problem Oriented Policing, Process Operating Procedure, Processor on Plug-In (H/W), Prodigies of Peace, Professional Options Package, Progestogen-Only Pill (contraception), Prolyl Oligopeptidase, Proof Of Purchase, Proof of Payment, Proof of Performance, Proof of Possession, Proof of Principle, Proof of Product (validate/verify vendor's part number), Proofs-Of-Principle, Proper Operating Procedure (military), Prophets of Profit, Protected Object Policy, Protected Outperformance Participation Unit, Pseudo Operation, Public Offering Price (finance), Puerto Plata, Dominican Republic - La Union (Airport Code), Pulsed Optically Pumped (quantum optical physics), Purchase Order Processing, Pursuit of Perfection (gaming), Pustaka-On-Phone, Put on Production11) Университет: Professor Of The Planet12) Вычислительная техника: Post Office Protocol; Point of Presence, процессор с программируемыми данными, Point Of Presence (Internet, ISP), Point of Presence (Telephony), post office protocol14) Гинекология: выпадение органов малого таза (pelvic organ prolapse)15) Педиатрия: Программа Пропаганды Беременности (Pregnancy Outreach Program)17) Фирменный знак: People's Online Publishing18) Экология: Persistent organic pollutant19) Реклама: реклама в месте продажи20) Деловая лексика: Point Of Purchase21) Бурение: putting on pump (installing a pumping unit on a well)22) Глоссарий компании Сахалин Энерджи: put on the pump, Port Open Permit, Plant Operation Permit23) Нефтегазовая техника вертикальная скорость проходки, механическая скорость бурения24) Сетевые технологии: Pass On Packet, Post Office Protocol, местный поставщик Internet-услуг, месторасположение, почтовый протокол, точка входа в сеть, точка присутствия, узел входа в сеть25) Программирование: Pop a Word from the Stack, (Post Office Protocol) протокол почтового отделения (см. Post Office Protocol)26) Пластмассы: Point of Purchase (Marketing Displays)27) Океанография: Parallel Ocean Program28) Сахалин А: project development plan29) Химическое оружие: performance-oriented packaging30) Ювелирное дело: место продажи (напр. магазин) (Point of Purchase)31) Расширение файла: Point Of Presence, Messages index (PopMail), Pop-up menu object (dBASE Application Generator)32) Имена и фамилии: Prince Of Persia33) Чат: Pissing Off People, Premises Of Post34) NYSE. Pope & Talbot, Inc.35) Аэропорты: Puerto Plata, Dominican Republic -
94 pop
1) Компьютерная техника: Positively Outstanding Programming, polar orbiting platform2) Медицина: percutaneous osteoplasty3) Американизм: Point Of Purpose, Power Of People4) Военный термин: Partially Ordered Program, period of performance, pipeline outfit, petroleum, preflight operations procedure, primary operation, project objective plan5) Техника: plane of polarization6) Религия: Presbyterian Outreach To Patients7) Метеорология: Professor Ozone Patrol8) Фармакология: Таблетки, содержащие исключительно прогестин (Progestin Only Pills), Таблетки, содержащие исключительно прогестоген (Progestogen Only Pills)9) Телекоммуникации: Post Office Protocol (Internet)10) Сокращение: Perpendicular Ocean Platform, Plug-in, Optronic Payload, Point Of Purchase promotions, Post Office Preferred (European standardized envelopes for automation), Post Office Protocol (Internet) [e.g., POP3 - Post Office Protocol, Version 3], Pulse-On-Pulse, popping, Post Office Protocol (esp. TCP/IP), Prelaunch Operations Plan, Program Operating Plan, Pacific Ocean Park (nautical theme park), Package for Online Programming, Package on Package, Package-Oriented Programming, Parallel Ocean Program (Global Ocean Model), Parity of Product, Partial Order Plan, Passing Out Parade, Pay One Price, Payment on Principal (lending), Peak Optical Power, Peak Overpressure, Pelvic Organ Prolapse, Performance Optimized Program, Perpendicular to Orbital Plane, Persistent Occipitoposterior Position (complication of labor and delivery), Picture Out Picture, Picture Outside Picture (television feature), Picture of Performance (human resources), Picture on Picture, Picture on Profile (roleplaying gaming), Picture over Picture, Piece Of Paper, Piece of Pie, Pissed Off Person, Place of Performance, Planes of Power (Everquest expansion), Plasma Oscillation Probe, Plaster of Paris, Point of Penetration, Point of Production, Poke'mon Organized Play, Polar Orbiting Platform (ASPRS), Pop From Stack, Power Of The Pen, Power Optimization Problem, Power of Prevention (American Association of Clinical Endocrinologists), Pre-Teens Oppose Prohibition (Kids Next Door show), Precision Optical Performance, Premium Offset Plan (insurance), Premium Only Plan (employee benefit plan), Presensitized Offset Plate, Prince of Peace, Prince of Persia (video game), Princess of Power (She-Ra toy and animated TV show), Principal-Only Payment (loans), Printing-Out Paper, Probability of Paternity, Probability of Precipitation, Problem Oriented Policing, Process Operating Procedure, Processor on Plug-In (H/W), Prodigies of Peace, Professional Options Package, Progestogen-Only Pill (contraception), Prolyl Oligopeptidase, Proof Of Purchase, Proof of Payment, Proof of Performance, Proof of Possession, Proof of Principle, Proof of Product (validate/verify vendor's part number), Proofs-Of-Principle, Proper Operating Procedure (military), Prophets of Profit, Protected Object Policy, Protected Outperformance Participation Unit, Pseudo Operation, Public Offering Price (finance), Puerto Plata, Dominican Republic - La Union (Airport Code), Pulsed Optically Pumped (quantum optical physics), Purchase Order Processing, Pursuit of Perfection (gaming), Pustaka-On-Phone, Put on Production11) Университет: Professor Of The Planet12) Вычислительная техника: Post Office Protocol; Point of Presence, процессор с программируемыми данными, Point Of Presence (Internet, ISP), Point of Presence (Telephony), post office protocol14) Гинекология: выпадение органов малого таза (pelvic organ prolapse)15) Педиатрия: Программа Пропаганды Беременности (Pregnancy Outreach Program)17) Фирменный знак: People's Online Publishing18) Экология: Persistent organic pollutant19) Реклама: реклама в месте продажи20) Деловая лексика: Point Of Purchase21) Бурение: putting on pump (installing a pumping unit on a well)22) Глоссарий компании Сахалин Энерджи: put on the pump, Port Open Permit, Plant Operation Permit23) Нефтегазовая техника вертикальная скорость проходки, механическая скорость бурения24) Сетевые технологии: Pass On Packet, Post Office Protocol, местный поставщик Internet-услуг, месторасположение, почтовый протокол, точка входа в сеть, точка присутствия, узел входа в сеть25) Программирование: Pop a Word from the Stack, (Post Office Protocol) протокол почтового отделения (см. Post Office Protocol)26) Пластмассы: Point of Purchase (Marketing Displays)27) Океанография: Parallel Ocean Program28) Сахалин А: project development plan29) Химическое оружие: performance-oriented packaging30) Ювелирное дело: место продажи (напр. магазин) (Point of Purchase)31) Расширение файла: Point Of Presence, Messages index (PopMail), Pop-up menu object (dBASE Application Generator)32) Имена и фамилии: Prince Of Persia33) Чат: Pissing Off People, Premises Of Post34) NYSE. Pope & Talbot, Inc.35) Аэропорты: Puerto Plata, Dominican Republic -
95 Werbung
Werbung f 1. GEN (infrml) ad; 2. V&M advertisement, advertising, billing, publicity; (infrml) advert (Anzeige, Inserat) • ohne Werbung GEN unadvertised (Produkt) • Werbung machen für V&M advertise for • Werbung treiben V&M advertise* * *f 1. < Geschäft> ad infrml ; 2. <V&M> advertisement, advertising, billing, publicity, Anzeige, Inserat advert infrml ■ ohne Werbung < Geschäft> Produkt unadvertised ■ Werbung machen für <V&M> advertise for ■ Werbung treiben <V&M> advertise* * *Werbung
advertising, advertisement (Br.), propaganda, publicity, promotion (US), copy, (Anwerbung) enrolment, enlistment, recruiting (US), (Aufträge) soliciting, (Stimmen) canvassing, (Verkaufsförderung) sales promotion;
• aggressive Werbung disparaging (knocking, Br., competitive, US) copy, competitive advertising (US);
• anreißerische Werbung puffing advertising (publicity) (Br.), ballyhoo (coll.);
• ansprechende Werbung appealing advertising, advertising appeal;
• anstößige Werbung indecent advertising;
• antizyklische Werbung anticyclical advertising;
• redaktionell aufgemachte Werbung editorial advertisement, editorial (sl.);
• aufklärende Werbung reason-why advertising;
• an ethischen Gesichtspunkten ausgerichtete Werbung ethical advertising;
• belehrende Werbung educational advertising;
• betrügerische Werbung deceptive advertising;
• diskriminierende Werbung discriminatory advertising;
• überregional durchgeführte Werbung nation-wide (across-the-board) advertising;
• einführende Werbung original advertisement;
• eingeblendete Werbung tie-in advertising;
• erzieherische Werbung educational copy;
• firmenbetonte (firmeneigene, institutionelle) Werbung institutional advertising (US);
• fremdsprachige Werbung foreign-language advertising;
• geballte Werbung mass advertising;
• gefühlsbestimmte Werbung sense-appeal copy;
• gelegentliche Werbung opportunity advertising;
• gemeinsame Werbung association (cooperative) advertising;
• auf Massenwirkung gerichtete Werbung mass-emotional appeal;
• auf einen bestimmten Personenkreis gerichtete Werbung selective appeal;
• direkt gestreute Werbung direct advertising;
• gezielte Werbung direct (selective) advertising (advertisement);
• großzügige Werbung large-scale advertising;
• herabsetzende Werbung disparaging (knocking-down, competitive) copy;
• im eigenen Betrieb hergestellte Werbung in-house advertising;
• institutionelle Werbung institutional (US) (goodwill) advertising;
• irreführende Werbung misleading (deceptive) advertisement (advertising);
• kindbezogene Werbung kid appeal;
• kostspielige Werbung expensive advertising;
• lautere Werbung advertising ethics;
• marktschreierische Werbung puffing advertising (Br.);
• massierte Werbung mass advertising;
• nachfassende Werbung follow-up advertising;
• produktbezogene Werbung product advertising;
• redaktionelle Werbung editorial publicity;
• kostenlose redaktionelle Werbung write-up (US), free puff (Br.);
• reißerische Werbung loud publicity, harmless puffing (Br.);
• schwungvolle Werbung dynamic advertising;
• sensationelle Werbung stunt advertising, gimmick (US);
• täuschende Werbung misleading advertising;
• überregionale Werbung national (general, nation-wide) advertising;
• überzogene Werbung persuasive advertising, advertisement puff (Br.), harmless puffing (Br.);
• ungewöhnliche Werbung offbeat advertising;
• ungezielte Werbung non-selective advertising;
• unlautere Werbung unethical advertising;
• unterschwellige Werbung subliminal advertising;
• unterstützende Werbung auxiliary advertising;
• unverlangte Werbung unsolicited advertising;
• unwahre Werbung false advertising;
• zwei miteinander verbundene Werbungen tie-in;
• vergleichende Werbung competitive (comparative) advertising;
• verpuffte Werbung fall-flat advertising;
• in rascher Folge wiederholte Werbung high-pressure advertising;
• wirksamste Werbung advertising pulling the best results;
• zielbewusste Werbung systematic advertising;
• zugkräftige Werbung audience builder, attractive advertising;
• zusätzliche Werbung accessory (supplementary) advertising;
• Werbung bei Aktienkunden stock touting (US);
• Werbung von Arbeitskräften recruiting of labor (US);
• Werbung durch Ausgabe von Warenproben sample advertising;
• Werbung auf Bundesebene national advertising (US);
• Werbung auf dem Bürgersteig pavement advertisement;
• Werbung mit größter Durchschlagskraft advertising pulling the best results;
• Werbung im Einzelhandelsgeschäft point-of-sale (purchase) advertising;
• Werbung innerhalb des Einzelhandelsgeschäfts inside-the-store advertising;
• Werbung in Fachkreisen professional advertising;
• Werbung in Fachzeitschriften trade-paper advertisement;
• Werbung für den Fremdenverkehr tourist advertising;
• Werbung für Gelegenheitskäufe bargain-sale advertising;
• Werbung für Grundstücksbeteiligungen syndicate advertising;
• Werbung für Industrieerzeugnisse industrial advertising;
• Werbung am Kaufort point-of-purchase advertising;
• Werbung mit Kennziffern keyed advertising;
• Werbung beim Kunden direct advertising;
• Werbung im Ladeninnern inside-the-store advertising;
• Werbung mit Lockartikeln bait advertising;
• Werbung in der Luft air advertisement, aerial advertising;
• Werbung für Markenerzeugnisse (Markenartikel) brand advertising;
• Werbung in gedruckten Medien print[ed] advertising;
• Werbung von Mitgliedern membership drive;
• Werbung durch Musterverteilung sampling, free trial, free-gift (novelty) advertising;
• Werbung durch Plakate outdoor (billboard, Br.) advertising;
• Werbung durch Postversand direct-mail promotion (US);
• Werbung mit dem [niedrigen] Preis price advertising;
• Werbung in der Presse press (newspaper) advertising;
• Werbung im Rundfunk broadcast advertising;
• Werbung für Sonderangebote bargain-sale advertising;
• Werbung in der Straßenbahn streetcar advertising;
• Werbung in den Tageszeitungen newspaper advertising;
• Werbung in Verbindung mit einem Fernsehprogramm program(me) advertising;
• [breit gestreute] Werbung für den Verbraucher [large-scale] consumer advertising;
• Werbung am Verkaufsort point-of-purchase advertising;
• Werbung an der Verkaufsstelle point-of-purchase advertising;
• Werbung an einem Verkehrsknotenpunkt head-on position;
• Werbung in eigenen Verkehrsmitteln self-operation;
• Werbung in öffentlichen Verkehrsmitteln travel(l)ing display;
• Werbung am Verkehrsstrom outdoor advertising;
• Werbung durch Verteilung von Geschenkartikeln novelty (free-gift) advertising;
• viel Geld für Werbung ausgeben to advertise in a big way;
• Werbung betreiben to advertise;
• auffällige Werbung betreiben to beat (thump) the drum;
• Werbung durchführen to publicize, to advertise;
• großzügige Werbung veranstalten to advertise widely;
• jem. unverlangt Werbung zusenden (Internet) to spam s. o. -
96 Einkaufsabrechnung
Einkaufsabrechnung
(Einkaufskommissionär) account purchases;
• Einkaufsabschluss buying contract;
• Einkaufsabteilung purchasing department, buying office;
• Einkaufs- und Verkaufsabteilung buying and sales department;
• Einkaufsagent market representative;
• Einkaufsangebot purchase tender;
• Einkaufsanweisung purchase requisition;
• Einkaufsausschuss purchasing (merchandise) committee;
• Einkaufsbedingungen buying conditions, purchase (merchandise) terms;
• Einkaufsbeleg purchase voucher (record);
• Einkaufsbuch bought (invoice, register, record) book, purchase journal;
• Einkaufsbudget purchase budget;
• Einkaufsbummel buying (shopping) spree;
• im Internet auf Einkaufsbummel gehen to go window-shopping on the Internet;
• Einkaufsbüro buying (purchasing) office;
• gemeinsames Einkaufsbüro associated buying office;
• Einkaufs- und Verkaufsbüro trading desk;
• Einkaufsdelegation buying mission;
• Einkaufsdisposition purchasing decision;
• richtige Einkaufsdisposition purchase planning;
• telefonische Einkaufserledigung shop-by-phone;
• Einkaufserleichterung shopping facility;
• Einkaufsermächtigung commission to buy;
• Einkaufsetat purchase budget;
• Einkaufsfahrt buying trip;
• Einkaufsfinanzierung purchase finance;
• Einkaufsgebiet purchase area;
• Einkaufsgegend buying location;
• Einkaufsgemeinschaft purchasing combine (group, pool);
• Einkaufsgenehmigung purchasing permit, docket (Br.);
• Einkaufsgenossenschaft cooperative purchasing association, (Einzelhandel) retail co-ops, (Großeinkauf) cooperative wholesale society (buying association), wholesale purchasing cooperative;
• staatliches Einkaufsgeschäft state-run shop;
• Einkaufsgesellschaft trading company, buying association, purchasing agency (association);
• staatliche Einkaufsgesellschaft state-buying organization;
• Einkaufsgewohnheiten buying habits;
• freie Einkaufsgrenze (im Einzelhandel) open-to-buy allowance (US);
• Einkaufsgutschein purchase coupon;
• Einkaufshäufigkeit purchasing frequency;
• Einkaufsjournal purchase journal;
• Einkaufskommission purchasing commission, buying committee;
• Einkaufskommissionär buying (purchasing) agent, commission buyer;
• Einkaufskontingent buying (purchase) quota;
• Einkaufskonto buying (purchase) account;
• Einkaufskorb shopping basket;
• Einkaufskosten abzüglich Warenskonto merchandise cost;
• Einkaufskraft einer Familie family buying power;
• Einkaufsland country of purchase;
• Einkaufsleiter (Einkaufsabteilung) purchasing manager (officer), chief buyer;
• Einkaufsliste shopping list;
• zollfreie Einkaufsmöglichkeit duty-free facilities;
• Einkaufsmöglichkeiten rund um die Uhr 24-hour convenience;
• staatliches Einkaufsmonopol state-buying monopoly;
• Einkaufsnetz string bag, marketing net;
• Einkaufsorder buying order;
• [staatliche] Einkaufsorganisation [state] buying organization;
• Einkaufsorgie shopping spree;
• Einkaufsort point of purchase;
• Einkaufspolitik purchasing policy. -
97 banner
сущ.1) общ. знамя, флаг, вымпелSyn:2) баннера) рекл., комп. (в интернет-рекламе: рекламный носитель в виде статической или анимированной картинки, размещаемой на веб-страницах; обычно такая картинка является ссылкой, по которой можно перейти на рекламируемый сайт или на страницу, содержащую более развернутую информацию о рекламируемом товаре)Syn:See:cached banner, personal banner, business banner, web site banner, commercial banner, non-commercial banner, interactive banner, flash banner, banner caching, banner advertising, banner burnout, banner view, banner exchange system, internet advertising, ad 2), text block, clickthrough rate, advertising imageб) рекл. (в рекламе в местах продажи: прямоугольный или треугольный рекламный планшет из пластика, ткани или бумаги, подвешиваемый в витринах, на стенах или в проходах торгового помещения)Syn:show card 1)See:window banner, wall banner, point-of-purchase advertising, point-of-purchase sign, point-of-purchase material, overwire hangerв) рекл. (в наружной рекламе: материал, содержащий рекламное сообщение, который, как правило, растягивают между двумя стенами или зданиями; транспарант, растяжка)See:3) СМИ, рекл. = banner headline* * *. 1) рекламный графический блок связанный гиперссылкой с сайтом рекламодателя. 2) Графический файл (GIF, JPG), помещаемый на web-страницу и имеющий гиперссылку на другую (рекламируемую) страницу. Как правило, имеет прямоугольную форму. Для обеспечения быстрой загрузки баннера, системы показов баннеров обычно накладывают на него ограничения по размеру (например не более 15 Килобайт). Так что сделать красочный, анимированный баннер, да и еще уложиться в жесткие требования по размеру файла часто бывает непростой задачей. Самый распространенный размер баннеров 468 на 60 пикселей, хотя помимо этого существует изрядное количество баннеров других размеров. . Internet advertisement .* * *прямоугольный или треугольный планшет из пластика, ткани или бумаги, подвешиваемый в витринах, на стенах или в проходах торгового помещения и несущийрекламные сообщения -
98 место продажи
1) General subject: kerb-stone market2) Trade: sales location3) Advertising: point of purchase4) Business: POS, POS terminal (point-of-sale terminal), point of sale, point-of-sale terminal (POS terminal)5) Jewelry: (напр. магазин) POP (Point of Purchase) -
99 Verkaufsstelle
Verkaufsstelle f V&M point of purchase, point-of-sale, POS, sales outlet, outlet* * *f <V&M> point of purchase, point-of-sale (POS), sales outlet, outlet* * *Verkaufsstelle
sales agency (outlet, US), (Einzelhandel) retail outlet, (Fahrkarten) ticket office (US), (im Laden) selling point, (Vorverkauf) booking (Br.) (box) office;
• anerkannte Verkaufsstelle established retail outlet;
• fabrikeigene Verkaufsstelle manufacturer’s sales branch;
• fahrbare Verkaufsstelle mobile shop, shopmobile. -
100 материалы для оформления мест продажи
1) General subject: point-of-sale( point-of-purchase) materials, POS materials2) Advertising: point-of-purchase materials, point-of-sale materialsУниверсальный русско-английский словарь > материалы для оформления мест продажи
См. также в других словарях:
point of purchase — ˌpoint of ˈpurchase written abbreviation POP noun points of purchase PLURALFORM [countable usually singular] MARKETING COMMERCE the place where a product is bought: • Refunds ca … Financial and business terms
point-of-purchase — ˌpoint of ˈpurchase written abbreviation POP noun points of purchase PLURALFORM [countable usually singular] MARKETING COMMERCE the place where a product is bought … Financial and business terms
Point of Purchase — Point of sale in einer Wal Mart Filiale Der Begriff Verkaufsort (englisch: Point of Purchase (PoP) oder Point of Sale (PoS)) bezeichnet im Marketing aus Sicht des Konsumenten die Einkaufsstelle, zumeist ein Kassenarbeitsplatz, und aus Sicht des… … Deutsch Wikipedia
point-of-purchase — ¦ ̷ ̷ ̷ ̷ ˈ ̷ ̷ ̷ ̷ adjective : of or relating to the place (as a supermarket aisle) where a decision to purchase is made compare point of sale herein * * * /poynt euhv perr cheuhs/, adj. designating or in use at a retail outlet where an item… … Useful english dictionary
point-of-purchase — adjective Date: 1939 of or relating to the place (as a supermarket aisle) where a decision to purchase is made < point of purchase displays > … New Collegiate Dictionary
point-of-purchase — /poynt euhv perr cheuhs/, adj. designating or in use at a retail outlet where an item can be purchased; point of sale: point of purchase displays to entice the buyer. * * * … Universalium
point of purchase advertising — ➔ advertising … Financial and business terms
point-of-purchase advertising — UK US noun [U] ► MARKETING, COMMERCE advertising for products and services at the places where they are bought … Financial and business terms
point of purchase promotions — (POP) Elements of promotional campaigns for products and services sold at retail that are prominently and timely displayed in lobby and counter areas … Glossary of postal terms
point of purchase — point′ of pur′chase n. bus a retail outlet, mail order house, or other place where an item can be purchased Abbr.: POPP.O.P. Also called point′ of sale′. Etymology: 1950–55 point′ of pur′chase, adj … From formal English to slang
Point of Purchase - POP — A place where sales are made. On a macro level, a point of purchase may be a mall, market or city. On a micro level, retailers consider a point of purchase to be the area surrounding the counter where customers pay. Also known as point of sale .… … Investment dictionary