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81 stylist styl·ist n
['staɪlɪst]hair stylist — parrucchiere (-a), (in advertising) pubblicitario (-a)
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82 viral vi·ral adj
['vaɪər(ə)l]virale, (advertising, marketing) fatto (-a) da utenti Internet tramite la distribuzione di videoclip -
83 display
I [dɪ'spleɪ]1) comm. (for sale) esposizione f.to put sth. on display — esporre o mettere in mostra qcs
2) (for decoration, to look at) esposizione f., mostra f.3) (demonstration) (of art, craft) dimostrazione f.; (of dance, sport) esibizione f.4) (of emotion, strength) dimostrazione f.; (of wealth) sfoggio m.in a display of — con una dimostrazione o un gesto di [anger, impatience]
5) aut. aer. inform. display m.6) zool. parata f.II 1. [dɪ'spleɪ]2) (reveal) manifestare, dimostrare [intelligence, interest, skill]; manifestare, rivelare [emotion, vice, virtue]3) spreg. (flaunt) fare mostra, sfoggio di [knowledge, wealth]; mettere in mostra [legs, chest]2.verbo intransitivo [ peacock] fare la ruota* * *[di'splei] 1. verb1) (to set out for show: The china was displayed in a special cabinet.) esporre2) (to show: She displayed a talent for mimicry.) mostrare2. noun1) ((an) act of showing or making clear: a display of military strength.) dimostrazione2) (an entertainment etc intended to show the ability etc of those taking part: a dancing display.) dimostrazione3) (something which shows or sets out something else: an advertising display.) dimostrazione4) (the part of a video recorder, calculator, digital watch etc that shows numbers, the date, time, or other information.) display, schermo* * *I [dɪ'spleɪ]1) comm. (for sale) esposizione f.to put sth. on display — esporre o mettere in mostra qcs
2) (for decoration, to look at) esposizione f., mostra f.3) (demonstration) (of art, craft) dimostrazione f.; (of dance, sport) esibizione f.4) (of emotion, strength) dimostrazione f.; (of wealth) sfoggio m.in a display of — con una dimostrazione o un gesto di [anger, impatience]
5) aut. aer. inform. display m.6) zool. parata f.II 1. [dɪ'spleɪ]2) (reveal) manifestare, dimostrare [intelligence, interest, skill]; manifestare, rivelare [emotion, vice, virtue]3) spreg. (flaunt) fare mostra, sfoggio di [knowledge, wealth]; mettere in mostra [legs, chest]2.verbo intransitivo [ peacock] fare la ruota -
84 poster
['pəʊstə(r)]* * *['pəustə](a large notice or advertisement for sticking on a wall etc: Have you seen the posters advertising the circus?) poster, cartellone, manifesto* * *['pəʊstə(r)] -
85 prime
I 1. [praɪm]1) (chief) [aim, factor, suspect] principale; [ importance] primario2) (good quality) attrib. [ site] ottimo; [meat, cuts] di prima scelta; [ foodstuffs] di prima qualitàin prime condition — [ machine] in ottime condizioni; [ livestock] di prima categoria
3) (classic) [example, instance] ottimo4) mat. primo2.in one's prime — (professionally) all'apice; (physically) nel fiore degli anni
to be past its prime — [building, car] avere conosciuto giorni migliori
2) mat. (anche prime number) numero m. primoII [praɪm]1) (brief) preparare [witness, interviewee]to prime sb. about — mettere qcn. al corrente di [ facts]
to prime sb. to say — preparare qcn. a dire
2) (apply primer to) dare una vernice di fondo su [wood, metal]4) tecn. adescare [ pump]* * *I 1. adjective1) (first or most important: the prime minister; a matter of prime importance.)2) (best: in prime condition.)2. noun(the best part (of a person's etc life, usually early middle age): He is in his prime; the prime of life.)- primary- primarily
- primary colours
- prime minister
- prime number
- prime time 3. adjectiveprime-time advertising.) (in prima serata)II verb(to prepare (something) by putting something into or on it: He primed (=put gunpowder into) his gun; You must prime (=treat with primer) the wood before you paint it.)- primer* * *I 1. [praɪm]1) (chief) [aim, factor, suspect] principale; [ importance] primario2) (good quality) attrib. [ site] ottimo; [meat, cuts] di prima scelta; [ foodstuffs] di prima qualitàin prime condition — [ machine] in ottime condizioni; [ livestock] di prima categoria
3) (classic) [example, instance] ottimo4) mat. primo2.in one's prime — (professionally) all'apice; (physically) nel fiore degli anni
to be past its prime — [building, car] avere conosciuto giorni migliori
2) mat. (anche prime number) numero m. primoII [praɪm]1) (brief) preparare [witness, interviewee]to prime sb. about — mettere qcn. al corrente di [ facts]
to prime sb. to say — preparare qcn. a dire
2) (apply primer to) dare una vernice di fondo su [wood, metal]4) tecn. adescare [ pump] -
86 promotion
[prə'məʊʃn]1) (of employee) promozione f., avanzamento m.2) comm. promozione f., pubblicità f.sales promotion — (activity) vendita promozionale; (campaign) campagna pubblicitaria
3) (encouragement) sostegno m., incoraggiamento m.4) AE scol. promozione f.* * *[-ʃən]1) (the raising of a person to a higher rank or position: He has just been given (a) promotion.) promozione2) (encouragement (of a cause, charity etc): the promotion of world peace.) l'incoraggiare3) (the activity of advertising a product etc: He is against the promotion of cigarettes.) promozione* * *[prə'məʊʃn]1) (of employee) promozione f., avanzamento m.2) comm. promozione f., pubblicità f.sales promotion — (activity) vendita promozionale; (campaign) campagna pubblicitaria
3) (encouragement) sostegno m., incoraggiamento m.4) AE scol. promozione f. -
87 self-respect
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88 sponsor
I ['spɒnsə(r)]1) econ. (advertiser, backer) sponsor m., finanziatore m.2) (patron) patrocinatore m. (-trice)3) (guarantor) mallevadore m., garante m. e f.4) relig. (godparent) padrino m., madrina f.5) (for charity) patrono m. (-essa), benefattore m. (-trice)6) pol. (of motion, law) promotore m.II ['spɒnsə(r)]1) econ. sponsorizzare [event, team]; finanziare [course, enterprise]4) (for charity) patrocinare [ person]* * *['sponsə] 1. verb1) (to take on the financial responsibility for (a person, project etc), often as a form of advertising or for charity: The firm sponsors several golf tournaments.) sponsorizzare, patrocinare2) (to promise (a person) that one will pay a certain sum of money to a charity etc if that person completes a set task (eg a walk, swim etc).) sponsorizzare2. noun(a person, firm etc that acts in this way.) sponsor* * *I ['spɒnsə(r)]1) econ. (advertiser, backer) sponsor m., finanziatore m.2) (patron) patrocinatore m. (-trice)3) (guarantor) mallevadore m., garante m. e f.4) relig. (godparent) padrino m., madrina f.5) (for charity) patrono m. (-essa), benefattore m. (-trice)6) pol. (of motion, law) promotore m.II ['spɒnsə(r)]1) econ. sponsorizzare [event, team]; finanziare [course, enterprise]4) (for charity) patrocinare [ person] -
89 tool
I [tuːl]1) attrezzo m., utensile m.2) (aid) strumento m.management tools — strumenti di gestione o gestionali
3) inform. strumento m.4) spreg. (puppet) strumento m., marionetta f.••the tools of the trade — i ferri o gli attrezzi del mestiere
II [tuːl]to down tools — BE (go on strike) incrociare le braccia, mettersi in sciopero; (take break from work) interrompere il lavoro
verbo transitivo lavorare [ leather]- tool up* * *[tu:l](an instrument for doing work, especially by hand: hammers, saws and other tools; the tools of his trade; Advertising is a powerful tool.) attrezzo, strumento* * *I [tuːl]1) attrezzo m., utensile m.2) (aid) strumento m.management tools — strumenti di gestione o gestionali
3) inform. strumento m.4) spreg. (puppet) strumento m., marionetta f.••the tools of the trade — i ferri o gli attrezzi del mestiere
II [tuːl]to down tools — BE (go on strike) incrociare le braccia, mettersi in sciopero; (take break from work) interrompere il lavoro
verbo transitivo lavorare [ leather]- tool up
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