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1 ♦ brand
♦ brand /brænd/n.1 (comm.) marca: a new brand of washing powder, una nuova marca di detersivo in polvere; top-selling brands, le marche più vendute; brand image, immagine della marca; brand loyalty, fedeltà alla marca; brand leader, il prodotto più venduto della sua classe; la marca più venduta3 varietà; tipo; genere: the Swedish brand of socialism, la varietà svedese del socialismo; il socialismo di marca svedese7 tizzone; face (poet.)8 (poet.) spada; brando (poet.)● (comm.) brand manager, brand manager □ (comm.) brand-new, nuovissimo; nuovo di zecca □ (market.) brand positioning, posizionamento competitivo.(to) brand /brænd/v. t.3 stigmatizzare; bollare; tacciare: to be branded as a liar, essere bollato come mentitore; essere tacciato di menzognabrandeda.(comm.) di marcabrandingn. [u]● branding iron, ferro per marchiare; marchio.
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