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  • split run — ˌsplit ˈrun noun [countable] MARKETING a newspaper, magazine, or website that is produced in more than one version, with some different advertisements in each, in order to see which advertisements are most effective: • You can analyse your… …   Financial and business terms

  • split-run — UK US (also split run) noun [C] (also split run test) MARKETING ► a newspaper, magazine, website page, etc. that is produced in two or more forms with different advertisements in each to test which advertisements get the best results: »Newspapers …   Financial and business terms

  • split run — noun a print run of a newspaper during which some articles or advertisements are changed to produce a different edition • Hypernyms: ↑print run, ↑press run * * * noun : a run (as of a newspaper or magazine) in which something (as an illustration… …   Useful english dictionary

  • Split-Run-Verfahren — Methode der Werbemittelforschung, die nach dem Prinzip des Teilgruppenvergleichs (⇡ Split Ballot) vorgeht. Dabei werden verschiedene Anzeigen in unterschiedlichen Gruppen oder Teilstichproben durch Platzierung eines Inserats in nur einem Teil der …   Lexikon der Economics

  • split run — a pressrun, as that of a newspaper or magazine, which is interrupted after the running of a specified number of copies to permit the substitution of type or of a cut, as in a keyed advertisement: a device for testing the relative effectiveness of …   Universalium

  • split run — /splɪt rʌn/ noun the printing of the same issue of a publication in several production runs, so that different advertisements may be placed in different printings, allowing the effects of the advertising to be compared …   Marketing dictionary in english

  • Run — A run consists of a series of bid and offer quotes for different securities or maturities. Dealers give to and ask for runs from each other. The New York Times Financial Glossary * * * ▪ I. run run 1 [rʌn] verb ran PASTTENSE [ræn] …   Financial and business terms

  • run — A run consists of a series of bid and offer quotes for different securities or maturities ( maturity). dealers give and ask for runs from each other. Bloomberg Financial Dictionary * * * ▪ I. run run 1 [rʌn] verb ran …   Financial and business terms

  • Split multi-link trunking — (SMLT) is a link aggregation technology in computer networking designed by Nortel in 2001 as an enhancement to standard Multi Link Trunking (MLT) as defined in IEEE 802.3ad.Link aggregation or Multi Link Trunking (MLT) allows multiple physical… …   Wikipedia

  • Split ergativity — is shown by languages that have a partly ergative behaviour, but employ another syntax or morphology usually accusative in some contexts. In fact, most of the so called ergative languages are not pure but split ergative.The split is usually… …   Wikipedia

  • Split screen (computer graphics) — Split screen is a display technique in computer graphics that consists of dividing graphics and/or text into non movable adjacent parts, typically two or four rectangular areas. This is done in order to allow the simultaneous presentation of… …   Wikipedia

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