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1 social ethics
упр. социальная этика (моральные нормы, связанные с благополучием общества в целом, а также стабильностью во взаимоотношениях как отдельных членов общества, так и социальных групп) -
2 social ethics
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3 social ethics
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4 ethics
сущ.1) соц. этика, мораль, этические [нравственные\] принципы (система ценностей и норм поведения какого-л. сообщества, организации или индивида)We have to remove personalities of doubtful ethics. — Мы должны избавиться от людей с сомнительной этикой.
His ethics forbade betrayal. — Его нравственные принципы отвергали предательство.
See:advertising ethics, professional ethics, social ethics, work ethics, meta-ethics, normative ethics, descriptive ethics, applied ethics, accountability, ethical standard, ethics training, code of ethics, code of professional ethics2) фил. этика (философское учение о морали, ее принципах, развитии и роли в обществе)Syn:See:, descriptive ethics, normative ethics, applied ethics, legal ethics, business ethics, meta-ethics, antinomianism
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этические принципы: моральные и профессиональные принципы в бизнесе; обычно такие принципы для каждой отрасли бизнеса разрабатываются добровольными профессиональными ассоциациями.* * *. . Словарь экономических терминов . -
5 ethics
nэтика; мораль; принятые нормы поведения- code of ethics
- lifeboat ethics
- office of ethics
- social ethics
- theological ethics -
6 ethics
1. n этика; учение о морали; теория нравственности2. n мораль, нравственность, этика, этичностьmedical ethics — деонтология, врачебная этика
3. n принятые нормы поведения; правила порядочности; корректностьСинонимический ряд:1. conventions (noun) conventions; ideals; moralities; morals; mores; scruples; standards2. moral principles (noun) code of right and wrong; conduct; decency; moral practice; moral principles; morality; social laws; social values3. principles (noun) principles4. propriety (noun) propriety; righteousness; rightness -
7 social responsibility
1) общ. социальная ответственность, ответственность перед обществом (концепция, в соответствии с которой каждый человек или организация рассматриваются как части единого общества, призванные способствовать его развитию и процветанию)I feel that social responsibility is the responsibility we feel towards those who are less fortunate than ourselves. — Думаю, социальная ответственность — это ответственность за тех, кому повезло меньше, чем нам.
2) упр. социальная ответственность (деятельность организации, осуществляемая во благо общества добровольно, а не по требованию закона)He thinks that social responsibility is just a PR tool for businesses. — Он считает социальную ответственность всего лишь инструментом пиара компании.
See:
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социальная ответственность: ответственность перед обществом; считается, что бизнес должен стремиться к улучшению благосостояния общества, а не только к прибыли; моральная, а не юридическая категория; в годовых отчетах крупных компаний часто пишут об участии компании в социальных программах, образовании, благотворительности и т. д. -
8 ethics, social
Westminster dictionary of theological terms > ethics, social
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9 SERV
1) Военный термин: scientific evaluation of reentry vehicles, surface effect rescue vessel2) Техника: single-stage earth-orbital reusable vehicle3) Религия: Social Ethics And Religious Values4) Сокращение: service5) Школьное выражение: South Eugene Responsive Volunteers6) Биохимия: Surface Effect Rescue Vehicle7) Пищевая промышленность: Society Of Ethical And Religious Vegetarians8) Образование: School Emergency Response To Violence -
10 serv
1) Военный термин: scientific evaluation of reentry vehicles, surface effect rescue vessel2) Техника: single-stage earth-orbital reusable vehicle3) Религия: Social Ethics And Religious Values4) Сокращение: service5) Школьное выражение: South Eugene Responsive Volunteers6) Биохимия: Surface Effect Rescue Vehicle7) Пищевая промышленность: Society Of Ethical And Religious Vegetarians8) Образование: School Emergency Response To Violence -
11 Социальная этика
♦ ( ENG social ethics)этика, фокусирующаяся на социальных структурах, процессах или сообществах людей. Термин описывает также образцы моральных решений и поведения групп людей. К социально-этическим относятся и заботы церкви о моральной жизни, поскольку они также проявляются в обществе.Westminster dictionary of theological terms > Социальная этика
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12 mores
n лат. pl нравыСинонимический ряд:1. ethics (noun) ethics; moralities2. manners (noun) amenities; civilities; decorum; decorums; etiquette; manners; proprieties3. moral principles (noun) code of right and wrong; conduct; decency; ethic; ideals; moral practice; moral principles; morality; morals; principles; social laws; social values; standards -
13 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
14 SEE
1) Общая лексика: Юго-Восточная Европа2) Американизм: Social Environmental And Ethical3) Военный термин: School of Electrical Engineering, Society of Explosives Engineers, Softcopy Exploitation Environment, Standard External Evaluation, Supplementary Electronic Equipment, System Engineering and Evaluation, senior electrical engineer, small emplacement excavator, strategic bomber enhancement, systems effectiveness evaluation, systems efficiency expert5) Математика: Standard Error Of Estimate6) Метеорология: Static Exchange Evaluation7) Биржевой термин: Stock Earnings Escalator, Swiss Electronic Exchange8) Сокращение: School of Electronic Engineering, Single Event Effects, Systems Effectiveness Engineering9) Университет: Science Education And Ethics, Selection, Education, and Enrollment, Students For Energy Education10) Вычислительная техника: Software Engineering Environments, Systems Equipment Engineering11) Экология: Society of Environmental Engineers12) Энергетика: Static Exitation Equipment13) Деловая лексика: Search Evaluate Execute, Social And Environmental Entrepreneurs, Social Environmental And Economic, Support Encourage And Enhance14) Образование: Science And Everyday Experiences, Senior Educational Experience, Signing Exact English, Successful Education Endeavors, Summer Enrichment Experience, Summer Exploratory Experience, Support Education And Encouragement15) Сетевые технологии: Software Engineering Environment16) Программирование: Binary Painter Operator17) Макаров: secondary electron emission18) Общественная организация: Surgical Eye Expeditions19) Должность: Society Economy And Environment20) NYSE. Sealed Air Corporation21) Аэропорты: Gillespie Field, San Diego, California USA22) НАСА: Space Environments Ecovillage -
15 see
1) Общая лексика: Юго-Восточная Европа2) Американизм: Social Environmental And Ethical3) Военный термин: School of Electrical Engineering, Society of Explosives Engineers, Softcopy Exploitation Environment, Standard External Evaluation, Supplementary Electronic Equipment, System Engineering and Evaluation, senior electrical engineer, small emplacement excavator, strategic bomber enhancement, systems effectiveness evaluation, systems efficiency expert5) Математика: Standard Error Of Estimate6) Метеорология: Static Exchange Evaluation7) Биржевой термин: Stock Earnings Escalator, Swiss Electronic Exchange8) Сокращение: School of Electronic Engineering, Single Event Effects, Systems Effectiveness Engineering9) Университет: Science Education And Ethics, Selection, Education, and Enrollment, Students For Energy Education10) Вычислительная техника: Software Engineering Environments, Systems Equipment Engineering11) Экология: Society of Environmental Engineers12) Энергетика: Static Exitation Equipment13) Деловая лексика: Search Evaluate Execute, Social And Environmental Entrepreneurs, Social Environmental And Economic, Support Encourage And Enhance14) Образование: Science And Everyday Experiences, Senior Educational Experience, Signing Exact English, Successful Education Endeavors, Summer Enrichment Experience, Summer Exploratory Experience, Support Education And Encouragement15) Сетевые технологии: Software Engineering Environment16) Программирование: Binary Painter Operator17) Макаров: secondary electron emission18) Общественная организация: Surgical Eye Expeditions19) Должность: Society Economy And Environment20) NYSE. Sealed Air Corporation21) Аэропорты: Gillespie Field, San Diego, California USA22) НАСА: Space Environments Ecovillage -
16 propriety
1. n правильность2. n приличия, пристойность3. n правильность поведения4. n уместность5. n уст. собственность6. n редк. черта; свойство; особенностьСинонимический ряд:1. ethics (noun) ethics; righteousness; rightness2. etiquette (noun) breeding; correctness; decency; decorum; etiquette; good behavior; modesty; protocol; refinement; respectability; seemliness3. order (noun) accordance; appositeness; appropriateness; aptness; congruity; correctitude; decorousness; dignity; expediency; fitness; meetness; order; orderliness; properness; suitability; suitableness4. proprieties (noun) amenities; civilities; proprieties; social gracesАнтонимический ряд:impropriety; inaccuracy; misconduct; unfitness; unseemliness -
17 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
18 RISE
1) Американизм: Responsibility Initiative Solutions Empowerment2) Военный термин: radiation induced surface effect, readiness improvement status evaluation, readiness improvement summary evaluation, reliability improvement selected equipment, reusable inflatable salvage equipment3) Техника: reliability improvement of selected equipment4) Биржевой термин: Redefining Investment Strategy And Education5) Сокращение: Reliability Improved Selected Equipment6) Университет: Reactive Intermediates Student Exchange, Redefining Investment Strategy Education, Research Initiative For Scientific Enhancement8) Транспорт: Route Improvement Synthesis And Evaluation9) Деловая лексика: Recognition Of Innovation, Support, And Excellence, Respect Integrity Strength And Ethics10) Образование: Resources for Indispensable Schools and Educators, Retention Involvement Social Enhancement11) Правительство: Revitalize Iowa's Sound Economy -
19 rise
1) Американизм: Responsibility Initiative Solutions Empowerment2) Военный термин: radiation induced surface effect, readiness improvement status evaluation, readiness improvement summary evaluation, reliability improvement selected equipment, reusable inflatable salvage equipment3) Техника: reliability improvement of selected equipment4) Биржевой термин: Redefining Investment Strategy And Education5) Сокращение: Reliability Improved Selected Equipment6) Университет: Reactive Intermediates Student Exchange, Redefining Investment Strategy Education, Research Initiative For Scientific Enhancement8) Транспорт: Route Improvement Synthesis And Evaluation9) Деловая лексика: Recognition Of Innovation, Support, And Excellence, Respect Integrity Strength And Ethics10) Образование: Resources for Indispensable Schools and Educators, Retention Involvement Social Enhancement11) Правительство: Revitalize Iowa's Sound Economy -
20 act
1. n1) действие, поступок, акт, шаг2) акт, закон, постановление ( судебного органа), законодательство3) акт, документ•to block the passage of the act — мешать принятию акта / закона
to carry out an act — совершать какое-л. действие / какой-л. акт
to catch smb in the act of doing smth — поймать кого-л. в момент совершения чего-л.; брать кого-л. с поличным
to challenge an act — не подчиняться закону; бросать вызов закону
to commit an act — совершать какое-л. действие / какой-л. акт
to hold smb under the Prevention of Terrorism Act — задерживать кого-л. в соответствии с Законом о предотвращении терроризма
to hush up a criminal act — замять / скрыть преступный акт
to invoke an act — воспользоваться законом / актом
to pass an act — принимать акт / закон
to perform an act — совершать какое-л. действие / какой-л. акт
to prevent smb's act — пресекать чьи-л. действия
- Acquitted of Godto protest against smb's unilateral acts — протестовать / выступать против чьих-л. односторонних действий / шагов
- Act of Parliament
- act in law
- act is before the Parliament
- act of accession
- act of aggression
- act of amnesty
- act of barbarism
- act of betrayal
- act of deception
- act of defiance
- act of despair
- act of faith
- act of flexibility
- act of force
- act of good faith
- act of good will
- act of grace
- act of heroism
- act of homage
- act of hostage taking
- act of hostility
- act of humanity
- act of insubordination
- act of intimidation
- act of law
- act of lawlessness
- act of mutiny
- act of piracy
- act of Providence
- act of provocation
- act of public nature
- act of remembrance
- act of reprisal
- act of sabotage
- act of state
- act of terrorism
- act of treachery
- act of treason
- act of violence
- act of war
- act of worship
- act warranted by law
- administration of justice act
- Agents Identities Act
- aggressive act
- anti-labor act
- anti-social act
- Anti-Terrorism Act
- arbitrary act
- barbaric act
- barbarous act
- belligerent act
- brave act
- clear cut act
- Companies Act
- conciliatory act
- constituent act
- Corrupt Practices Act
- courageous act
- covert act
- criminal acts
- dangerous acts
- despicable acts
- discourteous acts
- epoch making act
- Equal Pay Act
- equitable acts
- ethical act
- Ethics in Government Act
- final act
- foolish act
- formal act
- Freedom of Information Act
- Government Official Secrets Act
- Hatch Act
- heroic act
- historic act
- hostile acts
- House of Commons Disqualification Act
- humane act
- illegal act
- immoral act
- impartial acts
- Industrial Relations Act
- infamous acts
- Internal Security Act
- international act
- international law act
- irresponsible acts
- justified acts
- lawful acts
- legal act
- legislative act
- legitimate acts
- Lend-Lease Act
- logical act
- magnanimous act
- noble act
- penal act
- perpetrator of a criminal act
- Prevention of Terrorism Act
- public act
- Public Order Act
- Race Relations Act
- rash acts
- Rent Act
- senseless act
- Separate Amenities Act
- Sex Discrimination Act
- Special Powers Act
- statesmanlike act
- statutory act
- Street Offences Act
- Suppression of Communism Act
- terrorist act
- thoughtful act
- under the act
- unfriendly act
- unilateral act
- unlawful act
- US Atomic Energy Act
- US Freedom of Information Act
- vile act
- violable act 2. vдействовать, поступать, вести себяto act against smb — действовать против кого-л.
to act as a go-between / as an intermediary / as a mediator — действовать / выступать в качестве посредника
to act at the behest of smb — действовать по чьему-л. научению
to act for smb — выполнять чьи-л. функции; действовать от чьего-л. лица / имени
to act illegally — поступать незаконно, совершать незаконные действия
to act in the execution of one's duties — действовать в соответствии со своими обязанностями
to act in the interests of smb — действовать / поступать в чьих-л. интересах
to act on smb's behalf / on behalf of smb — выполнять чьи-л. функции; действовать от чьего-л. лица / имени; действовать по поручению кого-л.
to act on the defensive — обороняться, защищаться
to act unlawfully — поступать незаконно, совершать незаконные действия
to act up to one's principles — действовать / поступать в соответствии со своими принципами / убеждениями
to act with the approval of smb — действовать с чьего-л. одобрения
to act with the knowledge of smb — действовать с чего-л. ведома
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