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1 рекламная распродажа
Русско-английский словарь по экономии > рекламная распродажа
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2 распродажа
1. close-out sale2. sell-out3. clearance sale4. close-out5. sellout6. yard saleдешевая продажа; распродажа со скидкой — bargain sale
7. saleраспродажа всех товаров, полная распродажа — storewide sale
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3 рекламный
1. advertisementбюро объявлений, рекламное бюро — office for advertisements
2. dummy3. promotional4. advertising -
4 рекламная продажа
1) General subject: promotional sale2) Business: loss leader -
5 рекламная распродажа
Business: promotional saleУниверсальный русско-английский словарь > рекламная распродажа
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6 система утверждения рекламных материалов
система утверждения рекламных материалов
Маркетинг-партнерам следует представлять на предварительное письменное одобрение любые маркетинговые и рекламные материалы, относящиеся к Играм. Представление этих материалов группе ОКОИ по работе с клиентами должно происходить на стадии разработки концепции, задолго до начала производства, публикации, распространения, продажи или использования этих материалов. Ранний отклик со стороны ОКОИ позволит устранить любые потенциальные проблемы и значительно упростит и ускорит процесс утверждения.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
promotional materials approval system (PMAS)
Marketing partners are required to submit for prior written approval all Games-related marketing, advertising and promotional materials. Submission of these materials to the OCOG account management team should be made at an early stage of the concept development, well before the commencement of production, publication, distribution, sale or use of these items. Early input from the OCOG will flush out any potential issues and ensure a smoother and quicker approval process.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > система утверждения рекламных материалов
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7 promotionnel
promotionnel, -elle [pʀɔmosjɔnεl]adjective* * *- elle pʀɔmɔsjɔnɛl adjectif promotionalgrande vente promotionnelle — big promotion GB, big sale US
* * *pʀɔmosjɔnɛl adj promotionnel, -le* * *promotionnel, - elle adj promotional; grande vente promotionnelle big promotion GB, big sale US; prix promotionnel special offer.( féminin promotionnelle) [prɔmɔsjɔnɛl] adjectif -
8 promozionale
promozionale agg. promotional: campagna, vendita promozionale, promotional campaign, sale; gestire la campagna promozionale di un prodotto, to manage the promotion of a product; un viaggio con fine promozionale, a trip for promotional purposes // (econ.) budget promozionale, promotional budget.* * *[promottsjo'nale]aggettivo promotionalvideo promozionale — promotional, sample, promo colloq.
* * *promozionale/promottsjo'nale/promotional; vendita promozionale sales promotion; video promozionale promotional, sample, promo colloq. -
9 oferta
f.1 offer (propuesta, ofrecimiento).ofertas de trabajo o empleo situations vacant, job opportunities (en anuncio)2 supply (economics) (suministro).la oferta y la demanda supply and demandoferta monetaria money supply3 bargain, special offer (rebaja).de oferta bargain, on offerartículos de oferta sale goods, goods on offerestar de oferta to be on offeroferta especial special offer4 bid, tender (finance) (proposición).pres.indicat.3rd person singular (él/ella/ello) present indicative of spanish verb: ofertar.imperat.2nd person singular (tú) Imperative of Spanish verb: ofertar.* * *1 offer2 COMERCIO bid, tender3 (suministro) supply\estar de oferta to be on (special) offerla ley de la oferta y la demanda the law of supply and demandoferta pública de adquisición (OPA) takeover bid* * *noun f.1) offer2) bid, bidding•* * *SF1) (=ofrecimiento) offer2) (Com) [gen] offer; [para contrato, concurso] tender; [en subasta] bid; (Econ) supply; (=ganga) special offerestar de o en oferta — to be on offer
ofertas de trabajo — [en periódico] situations vacant (column), job openings (EEUU)
3) (=regalo) gift, present* * *1)a) ( proposición) offerofertas de trabajo — job vacancies, situations vacant
b) (Econ, Fin) supply2) (Com) offerestán de or en oferta — they are on special offer
•* * *= bargain, line, offer, provision, supply, offering, tender, line-up.Ex. In general, the costs of packages vary considerably, but it is usually the case that you get what you pay for, although there are some notable bargains.Ex. Now ISI has added to its compact disc line the Social Sciences Citation Index and new, improved search software.Ex. She then said 'Thanks for the offer, but I've signed a contract and made a deposit on an apartment'.Ex. Some school libraries are becoming involved in life-long learning but local government and public libraries must take responsibility for provisions for this.Ex. The increasing demand for paper of all sorts, which the giant productivity of the Fourdrinier machine could easily meet, resulted in a parallel demand for rags which was soon outstripping the supply.Ex. Currently SilverPlatter's major offering in this key topic area is 'Food Science and Technology Abstracts'.Ex. Following the issue of a letter of intent to major bodybuilders, the tender was drawn up requiring tenderers to submit a breakdown of costs.Ex. The title of the article is 'The information market: a line-up of competitors'.----* abierto a ofertas = ono [or nearest offer].* artículo de oferta = teaser, loss-leader.* buena oferta = good deal.* cazador de ofertas = bargain-hunter.* convocatoria de oferta de servicios = invitation to tender (ITT).* gestión de la oferta de productos = range management.* hacer una oferta = make + an offer.* la mejor oferta = the best deal.* ley de la oferta y la demanda = law of supply and demand.* mejor oferta = best buy.* mejor oferta, la = best value for money, the, best value, the.* oferta de compra de una compañía por otra = takeover bid.* oferta de cursos = course offering.* oferta de empleo = career opportunity, job vacancy, job opportunities, job placement, career option, employment opportunity.* oferta de productos = product offering.* oferta de prueba = trial offer.* oferta de servicios = service provision, service offer.* oferta de trabajo = job advertisement, job offer, help wanted ad, help wanted notice.* oferta especial = special offer.* ofertas = sales promotion, sale(s).* ofertas de trabajo = help-wanted advertising.* oferta y demanda = supply and demand.* proponer una oferta = propose + offer.* * *1)a) ( proposición) offerofertas de trabajo — job vacancies, situations vacant
b) (Econ, Fin) supply2) (Com) offerestán de or en oferta — they are on special offer
•* * *= bargain, line, offer, provision, supply, offering, tender, line-up.Ex: In general, the costs of packages vary considerably, but it is usually the case that you get what you pay for, although there are some notable bargains.
Ex: Now ISI has added to its compact disc line the Social Sciences Citation Index and new, improved search software.Ex: She then said 'Thanks for the offer, but I've signed a contract and made a deposit on an apartment'.Ex: Some school libraries are becoming involved in life-long learning but local government and public libraries must take responsibility for provisions for this.Ex: The increasing demand for paper of all sorts, which the giant productivity of the Fourdrinier machine could easily meet, resulted in a parallel demand for rags which was soon outstripping the supply.Ex: Currently SilverPlatter's major offering in this key topic area is 'Food Science and Technology Abstracts'.Ex: Following the issue of a letter of intent to major bodybuilders, the tender was drawn up requiring tenderers to submit a breakdown of costs.Ex: The title of the article is 'The information market: a line-up of competitors'.* abierto a ofertas = ono [or nearest offer].* artículo de oferta = teaser, loss-leader.* buena oferta = good deal.* cazador de ofertas = bargain-hunter.* convocatoria de oferta de servicios = invitation to tender (ITT).* gestión de la oferta de productos = range management.* hacer una oferta = make + an offer.* la mejor oferta = the best deal.* ley de la oferta y la demanda = law of supply and demand.* mejor oferta = best buy.* mejor oferta, la = best value for money, the, best value, the.* oferta de compra de una compañía por otra = takeover bid.* oferta de cursos = course offering.* oferta de empleo = career opportunity, job vacancy, job opportunities, job placement, career option, employment opportunity.* oferta de productos = product offering.* oferta de prueba = trial offer.* oferta de servicios = service provision, service offer.* oferta de trabajo = job advertisement, job offer, help wanted ad, help wanted notice.* oferta especial = special offer.* ofertas = sales promotion, sale(s).* ofertas de trabajo = help-wanted advertising.* oferta y demanda = supply and demand.* proponer una oferta = propose + offer.* * *A1 (proposición) offerhacer/rechazar una oferta to make/reject an offerno hemos recibido ninguna oferta we haven't received any offers[ S ] ofertas de trabajo job vacancies, situations vacantla ley de la oferta y la demanda the law of supply and demandB ( Com) offerestán de or en oferta they are on special offer¡aproveche nuestras increíbles ofertas! make the most of our unbelievable offers!Compuestos:introductory offerspecial offerunfriendly o hostile takeover bid* * *
Del verbo ofertar: ( conjugate ofertar)
oferta es:
3ª persona singular (él/ella/usted) presente indicativo2ª persona singular (tú) imperativo
Multiple Entries:
oferta
ofertar
oferta sustantivo femenino
1
b) (Econ, Fin) supply
2 (Com) offer;
están de or en oferta they are on special offer
oferta sustantivo femenino
1 offer
ofertas de empleo, job vacancies
2 Fin Ind bid, tender
3 Econ oferta y demanda, supply and demand
4 Com bargain
ofertas en la primera planta, bargains on the first floor
♦ Locuciones: estar de/en oferta, on (special) offer
ofertar verbo transitivo to offer
' oferta' also found in these entries:
Spanish:
desechar
- empresaria
- empresario
- inmejorable
- irrisoria
- irrisorio
- lanzamiento
- OPA
- rechazar
- regalar
- seductor
- seductora
- subasta
- última
- último
- bueno
- considerar
- declinar
- despreciar
- doblar
- espera
- firme
- formal
- hacer
- inigualable
- jalador
- ley
- mejorar
- pie
- propuesta
English:
accept
- acceptable
- approach
- attractive
- bargain
- bid
- bidding
- bonus
- desirable
- gazump
- gazumping
- head-hunt
- hold
- introductory
- offer
- package deal
- refusal
- refuse
- seize on
- seize upon
- should
- snub
- subject
- supply
- takeover bid
- tender
- member
- proposition
- stand
- take
- trial
* * *oferta nf1. [propuesta, ofrecimiento] offer;oferta en firme firm offer;la ciudad cuenta con una enorme oferta teatral the city offers a very wide choice of theatrical entertainmentla oferta y la demanda supply and demandoferta monetaria money supply3. [rebaja] bargain, special offer;oferta especial special offer;artículos de oferta sale goods, goods on offer;han puesto muchas ofertas en el supermercado there are a lot of special offers at the supermarketoferta de lanzamiento introductory offer oferta pública de adquisición takeover bid;oferta pública hostil hostile takeover bid* * *f offer;oferta especial special offer;tener en oferta have on offer* * *oferta nf1) : offer2) : sale, bargainlas camisas están en oferta: the shirts are on sale3)oferta y demanda : supply and demand* * *oferta n1. (cosa ofrecida) offer2. (suministro) supplyofertas de trabajo vacancies / situations vacant -
10 publicité
publicité [pyblisite]feminine nouna. ( = méthode, profession) advertising• faire de la publicité pour qch (Business) to advertise sth ; ( = inciter à acheter) to plug sth (inf)• son livre a été lancé à grand renfort de publicité his book was launched amid a blaze of publicityb. ( = annonce) advertisement ; (Cinema, TV) commercialc. ( = révélations) publicity* * *pyblisite1) (activité, profession) advertising2) ( annonce) advertisement, advert GB, ad (colloq)3) ( diffusion) publicityfaire une mauvaise publicité à quelqu'un/quelque chose — to give somebody/something a bad press
•Phrasal Verbs:* * *pyblisite nf1) (= secteur) advertisingMuriel travaille dans la publicité. — Muriel works in advertising.
2) (= annonce) advertisement, advert Grande-Bretagne adIl y a trop de publicités dans ce journal. — There are too many advertisements in this newspaper.
3) (= battage) publicityfaire de la publicité pour qch [produit, entreprise] — to advertise sth, [événement, concert] to publicize sth
* * *publicité nf1 (activité, profession) advertising; il travaille dans la publicité he's in advertising; faire de la publicité pour un produit to advertise a product; service (de) publicité advertising department; coup de publicité publicity stunt; c'était un beau coup de publicité it was good publicity;2 ( annonce) Presse advertisement, advert GB, ad; Cin, Radio, TV commercial, advertisement, advert GB, ad; passer une publicité à la télévision/radio to run an advert GB ou ad on television/the radio;3 ( diffusion) publicity; donner or faire de la publicité à qn/qch to give sb/sth publicity; faire une mauvaise publicité à qn/qch to give sb/sth a bad press.publicité comparative comparative advertising; publicité des débats open debate; publicité directe direct mail advertising; publicité institutionnelle corporate advertising; publicité sur les lieux de vente, PLV point-of-sale advertising; publicité mensongère misleading advertising; publicité des prix publishing of prices; publicité rédactionnelle advertising feature GB, reading notice US.[pyblisite] nom féminin1. [action commerciale, profession] advertisingpublicité audiovisuelle/par affichage audiovisual/poster advertising2. [annonce commerciale] advertisement[pour une association] publicity3. [caractère public] public nature4. DROIT [en droit civil] public announcement -
11 tabacalera
adj.relating to the culture, manufacture, or sale of tobacco; tobacco, as adjective. (Philosophy)f.tobacconist (en tienda), tobacco grower (cultivador), tobacco merchant (comerciante).* * ** * *See:ver nota culturelle ESTANCO in estanco* * *femenino cigarette factory* * *= tobacconist, tobacconist's shop, tobacco company.Ex. But outlets known in the trade as 'CTNs' (confectioners, tobacconists, and newsagents) can often sell quite a variety of books.Ex. Even in tobacconists' and newsagents' shops there are plenty of examples to be seen of those books which are commonly referred to as 'coffee-table' books.Ex. Most sports cards were originally promotional items given out by tobacco companies to promote their products.* * *femenino cigarette factory* * *= tobacconist, tobacconist's shop, tobacco company.Ex: But outlets known in the trade as 'CTNs' (confectioners, tobacconists, and newsagents) can often sell quite a variety of books.
Ex: Even in tobacconists' and newsagents' shops there are plenty of examples to be seen of those books which are commonly referred to as 'coffee-table' books.Ex: Most sports cards were originally promotional items given out by tobacco companies to promote their products.* * ** * *
tabacalero,-a
I adj Ind tobacco
II sustantivo masculino y femenino
1 Agr (cultivador) tobacco grower
2 Com (vendedor, negociante) tobacco trader
* * *Tabacalera nf= state tobacco monopoly in Spain* * *I adj tobacco atr ;compañía tabacalera cigarette company, tobacco company;industria tabacalera tobacco industryII m, tabacalera f tobacco grower -
12 стимулирование сбыта
1) Commerce: marketing promotion2) Economy: promotion of sales, promotional effort, sales promotion, selling inducements, trade promotion3) Business: sale promotion, sales promoting4) EBRD: marketing, promotion, purchaser motivationУниверсальный русско-английский словарь > стимулирование сбыта
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13 Reklame
Reklame f V&M advertisement, promotion, promo • Reklame machen V&M advertise • Reklame machen für V&M promote* * *f <V&M> advertisement, promotion (promo) ■ Reklame machen <V&M> advertise ■ Reklame machen für <V&M> promote* * *Reklame
advertisement [material], advertising, publicity, propaganda, puff (Br.), claptrap, boost (US), promotion (US);
• durch Reklame verschandelt disfigured by advertisement;
• mit Reklame übersät plastered with advertisement;
• anreißerische (aufdringliche) Reklame hoopla (US sl.);
• ausgefallene Reklame offbeat advertising;
• im ganzen Land durchgeführte Reklame national advertisement;
• einwandfreie Reklame clean advertisement;
• ganzseitige Reklame full-page advertisement;
• gemeinsame Reklame association advertising;
• irreführende Reklame misleading advertisement;
• kolossale Reklame big boom;
• laute Reklame ballyhoo, puff;
• marktschreierische Reklame flaring advertisement, puff (Br.);
• täuschende Reklame deceptive advertising;
• überregionale Reklame national (nation-wide) advertisement;
• übertriebene Reklame puffery (Br.);
• unverlangte Reklame unsolicited advertisement;
• in rascher Folge wiederholte Reklame high-pressure advertising;
• wirksamste Reklame advertising getting the best results;
• Reklame innerhalb des Ladens point-of-purchase advertising;
• gute Reklame abgeben to serve as good propaganda;
• aufdringliche Reklame betreiben to ballyhood;
• Reklame machen to advertise, to boom, to promote (US), to boost, to publicize, to push, to set up propaganda;
• in Reklame machen to be in the advertising game;
• gewaltig Reklame machen to cry up;
• mit Reklame übersät sein to be covered with advertisements;
• Stadt mit Reklame übersäen (überschütten) to bill a town;
• wilder Reklameanschlag fly posting;
• zweiseitige Reklameanzeige center spread (US);
• Reklameartikel advertised article (product), leading line;
• Reklameaufschrift advertising label;
• Reklameauslage advertising display, layout;
• Reklameballon propaganda balloon;
• Reklamebeigabe dealer help;
• Reklamebeilage (Zeitung) inset, stuffer (US);
• Reklamebeitrag advertising contribution;
• Reklamebeleuchtung advertising lights;
• fachmännische Reklameberatung expert advertising advice;
• Reklamebild advertising picture;
• Reklamebroschüre promotional brochure, leaflet;
• Reklamedrucksache advertising matter;
• Reklamefeldzug [advertising] campaign;
• blitzartiger Reklamefeldzug advertising blitz;
• Reklamefeldzug durchführen to run an advertising campaign;
• Reklamefigur advertising figure;
• Reklamefläche advertising space, hoarding (Br.), billboard (US);
• bewilligter Reklamefonds appropriation for advertising, advertising appropriation;
• Reklamegerüst signboard (US);
• Reklamegeschenk advertising article, free gift;
• Reklamegestaltung copywriting;
• aus Reklamegründen for propaganda advantage;
• Reklameidee advertising idea;
• Reklamekärtchen [zur Beschreibung der Ware] store sign (card);
• Reklamekosten advertising expenditure (cost, outlay), costs for advertising;
• Reklamemasche public-relations stunt;
• Reklamematerial advertising (advertisement) material;
• Reklamematerial für Postwurfsendungen direct mail literature;
• Reklameplakat advertising poster;
• Reklamepreis knockdown (early-bird, cut-rate) price, loss leader;
• Reklameprospekt handbill, leaflet, throwaway, dodger (US, Australia);
• Reklamerummel ballyhoo, publicity stunt, boom (US);
• Reklameschild publicity (sky) sign, ad card;
• Reklameschlager stunt;
• Reklameschlepp airposter towing;
• Reklameschrift advertising type;
• Reklameschriften propaganda writings;
• ganzseitige Reklameseite bleed;
• Reklamesendung (Rundfunk) commercial, plug, soap opera (US);
• Reklamestreifen blurb;
• Reklamestück showpiece;
• riesige, grelle Reklametafel screamer;
• Reklametätigkeit advertising activity;
• Reklametechnik advertising technique;
• Reklameteil (Zeitung) advertising columns (part);
• Reklametext advertising copy;
• Reklametexter copywriter;
• Reklameträger medium;
• Reklametrick stunt, bluff, gimmick (US);
• Reklametrommeln rühren to drum up business (fam.);
• Reklameverkauf bargain sale;
• Reklamewagen advertising van;
• Reklamewand advertisement hoarding, billboard (US);
• Reklamewert attention value;
• Reklamewoche propaganda week;
• Reklamewort slogan;
• Reklamezeichner advertising artist (designer), signwriter;
• Reklamezettel handbill, throwaway, leaflet, dodger (US);
• Reklamezettel verteilen to scatter handbills;
• Reklamezweck advertising end, show purpose. -
14 publicidad
f.1 publicity.dar publicidad a algo to publicize something2 advertising (commerce).publicidad directa direct mailingpublicidad subliminal subliminal advertising3 advertising material (folletos).4 commercial, ad, advertisement, promotional material.* * *1 (comercial) advertising2 (divulgación) publicity* * *noun f.* * *SF1) (Com) advertisingpublicidad de lanzamiento — advertising campaign to launch a product, advance publicity
2) (=divulgación) publicity* * *a) (de tema, suceso) publicityb) (Com, Marketing) advertising* * *= publicity material, publicity, advertising, sales pitch.Ex. Course brochure and prospectuses of course programmes, in addition to publicity materials, were acquired.Ex. The publicity adopted for the promotion of this type of documentation seems ill-suited to the purposes envisaged.Ex. Forms of outreach include advertising, leaflets, talks, radio and television spots and knocking on doors.Ex. The term 'commercial communications' covers all forms of advertising promoting products and services but not packaging and sales pitches by individual salesperson.----* agencia de publicidad = advertising agency.* anunciado en la publicidad = advertised [advertized, -USA].* campaña de publicidad = publicity campaign, press campaign.* dar publicidad = publicise [publicize, -USA], give + publicity.* directivo de agencia de publicidad = advertising executive.* evitar la publicidad = shun + the public eye, keep out of + the public eye.* fotografía de publicidad = advertising photography.* publicidad a través de la prensa = press advertising.* publicidad conjunta = joint publicity.* publicidad de la administración pública = public service announcement (PSA).* publicidad de organismo oficial = public service announcement (PSA).* publicidad televisiva = television advertising, TV advertising.* recibir publicidad = receive + publicity.* * *a) (de tema, suceso) publicityb) (Com, Marketing) advertising* * *= publicity material, publicity, advertising, sales pitch.Ex: Course brochure and prospectuses of course programmes, in addition to publicity materials, were acquired.
Ex: The publicity adopted for the promotion of this type of documentation seems ill-suited to the purposes envisaged.Ex: Forms of outreach include advertising, leaflets, talks, radio and television spots and knocking on doors.Ex: The term 'commercial communications' covers all forms of advertising promoting products and services but not packaging and sales pitches by individual salesperson.* agencia de publicidad = advertising agency.* anunciado en la publicidad = advertised [advertized, -USA].* campaña de publicidad = publicity campaign, press campaign.* dar publicidad = publicise [publicize, -USA], give + publicity.* directivo de agencia de publicidad = advertising executive.* evitar la publicidad = shun + the public eye, keep out of + the public eye.* fotografía de publicidad = advertising photography.* publicidad a través de la prensa = press advertising.* publicidad conjunta = joint publicity.* publicidad de la administración pública = public service announcement (PSA).* publicidad de organismo oficial = public service announcement (PSA).* publicidad televisiva = television advertising, TV advertising.* recibir publicidad = receive + publicity.* * *1 (de un tema, suceso) publicityse le ha dado mucha publicidad it has received a lot of publicityagencia de publicidad advertising agencyespacios de publicidad advertising spotsle están haciendo mucha publicidad al nuevo modelo they're advertising o ( colloq) plugging the new model a lothay demasiada publicidad en la tele there's too much advertising on TV, there are too many commercials o ( BrE) advertisements on TVCompuestos:skywritingbillboard advertising* * *
publicidad sustantivo femenino
b) (Com, Marketing) advertising;
publicidad sustantivo femenino
1 publicity
2 (propaganda) advertising
hacer publicidad, to advertise
3 (anuncios) advertisements pl ➣ Ver nota en publicity
' publicidad' also found in these entries:
Spanish:
activar
- agencia
- condicionar
- display
- subliminal
- tríptico
- agente
- cartel
English:
advertise
- advertising
- advertising agency
- counteract
- endorse
- endorsement
- focus
- hand-out
- hype
- publicity
- shun
- exposure
- widely
* * *publicidad nf1. [difusión] publicity;dar publicidad a algo to publicize sth;han preferido no dar publicidad al nombramiento they have chosen not to make the appointment public[en televisión] ads, commercials, Br adverts;una campaña de publicidad an advertising campaignpublicidad directa direct mailing;publicidad estática billboards;publicidad subliminal subliminal advertising3. [folletos] advertising material;no me gusta recibir publicidad por correo I don't like being sent junk mail* * *f1 ( divulgación) publicity2 COM advertising;hacer publicidad advertise;dar publicidad a algo publicize o advertise sth3 ( anuncios) advertisements pl* * *publicidad nf1) : publicity2) : advertising* * *1. (propaganda) advertising2. (anuncios) adverts3. (divulgación) publicity -
15 propagandistico
propagandistico agg. propagandistic; (comm.) advertising, promotional, promotion (attr.): (pol.) stampa propagandistica, propaganda press; fare una campagna propagandistica, to run an advertising campaign; vendita propagandistica, promotion sale.* * ** * *propagandisticopl. -ci, - che /propagan'distiko, t∫i, ke/[ materiale] advertising, propaganda attrib. -
16 платежи
платежи
Данный термин означает платежи, получаемые Оргкомитетом «Сочи-2014»:
• по всем контрактам, относящимся к Совместной маркетинговой программе Оргкомитета «Сочи-2014» или содержащим любые элементы коммерческого использования символики Оргкомитета «Сочи-2014», символики ОКР либо так или иначе связанным с Играми, включая без ограничений доходы от продажи входных билетов на соревнования Игр;
• по всем контрактам на вклады в натуральной форме и другим формам вознаграждения за любые рекламные, льготные и другие права или в связи с ними.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
consideration
Term refers to consideration received by Sochi 2014:
• of all contracts pertaining to the Sochi 2014 joint marketing program or containing any element of commercial exploitation of the Sochi 2014 marks, the ROC marks, or relating to the Games in any way, including but not limited to the revenues for the sale of admission tickets to the Games;
• of all contracts which provide for value-in-kind or other forms of consideration to be supplied in return for, or in connection with, any advertising, promotional or other rights.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > платежи
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