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81 связи с общественностью
связи с общественностью
Задачи ОКОИ в сфере коммуникаций сводятся к максимально эффективному доведению своих основных решений и посланий до сознания общественности, к разработке активной стратегии по созданию доброжелательного отношения к Играм в деловых, правительственных, медийных и общественных кругах на уровне всей страны. ОКОИ пропагандирует идеалыОлимпизма как в обществе и СМИ, так и в собственной среде.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]EN
public relations (PR)
Term relates to the management of the execution of overall communications directives to optimize the reach and effectiveness of the OCOG's key messages. This area generates goodwill for the Games throughout all levels of corporate, government, media and community groups by lobbying with a proactive and strategic approach to maximize national reach. The ideals of Olympism are promoted both within the OCOG and externally to media, corporate and community groups.
[Департамент лингвистических услуг Оргкомитета «Сочи 2014». Глоссарий терминов]Тематики
EN
Русско-английский словарь нормативно-технической терминологии > связи с общественностью
См. также в других словарях:
proactive — pro‧ac‧tive [prəʊˈæktɪv ǁ proʊ ] adjective approving doing something to influence or make changes happen and being prepared for change to happen: • For our guarantee to be effective, our employees had to adopt a more proactive attitude toward… … Financial and business terms
proactive — proactive1 [prō ak′tiv] adj. [ PRO 2 + active, as in REACTIVE] assuming an active, rather than passive, role in doing, accomplishing, etc.; taking the initiative [a proactive approach to fighting drug abuse] proactive2 [prō ak′tiv] adj. [ PRO 1 + … English World dictionary
proactive — is a vogue word, formed on the analogy of reactive, that came into prominence in the 1970s, and is used to mean ‘creating or controlling a situation by taking the initiative’, usually in the context of business administration: • a new kind of… … Modern English usage
proactive — (adj.) also pro active, 1933, in psychology (learning theory), from PRO (Cf. pro ) + ACTIVE (Cf. active). Of persons or policies, as an opposition to REACTIVE (Cf. reactive), attested from 1971. Related: Proactively; proactiveness; proactivity … Etymology dictionary
proactive — ► ADJECTIVE ▪ creating or controlling a situation rather than just responding to it. DERIVATIVES proactively adverb … English terms dictionary
Proactive — The word proactive sometimes also written pro active was used by the Austrian existential neuropsychiatrist [http://query.nytimes.com/gst/fullpage.html?res=9E00E1DF1530F937A3575AC0A961958260 sec= spon= pagewanted=2 Dr. Viktor Emil Frankl] , in… … Wikipedia
ProActive — Infobox Software name = ProActive caption = collapsible = developer = OW2 Consortium latest release version = latest release date = latest preview version = latest preview date = operating system = Cross platform programming language = Java genre … Wikipedia
Proactive — Proactif Voir « proactif » sur le Wiktionnaire … Wikipédia en Français
proactive — [[t]proʊæ̱ktɪv[/t]] ADJ GRADED Proactive actions are intended to cause changes, rather than just reacting to change. In order to survive the competition a company should be proactive not reactive... Industry must adopt a much more proactive… … English dictionary
proactive — adjective Date: 1933 1. [pro (I)] relating to, caused by, or being interference between previous learning and the recall or performance of later learning < proactive inhibition of memory > 2. [pro (II) + reactive] acting in anticipation of future … New Collegiate Dictionary
proactive — /proh ak tiv/, adj. serving to prepare for, intervene in, or control an expected occurrence or situation, esp. a negative or difficult one; anticipatory: proactive measures against crime. [1930 35; PRO 1 + ACTIVE] * * * … Universalium
