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1 media vehicle
support m médiatique -
2 media
media ['mi:dɪə]1 pl of medium∎ he works in the media il travaille dans les médias;∎ the power of the media la puissance des médias;∎ the news media la presse;∎ he knows how to handle the media il sait s'y prendre avec les journalistes;∎ the media follow or follows her everywhere les journalistes la suivent partout;∎ familiar pejorative he's a bit of a media whore il ferait n'importe quoi pour faire parler de lui dans les médiasdes médias; (interest, coverage) médiatique►► media advertising publicité f média;media analysis analyse f des médias;media analyst analyste mf des médias;media buyer acheteur(euse) m,f d'espaces (publicitaires);media buying achat m d'espace;media circus cirque m médiatique;media consultant conseil m en communication;media coverage couverture f médiatique, médiatisation f;∎ to get too much media coverage être surmédiatisé;media event événement m médiatique;media exposure couverture f médiatique, médiatisation f;media hype battage m médiatique;media mix mix m média;media mogul magnat m des médias;media person homme m de communication, femme f de communication;media plan plan m média;media planner médiaplaneur m, média planner m;media planning média planning m;media research médialogie f;media schedule calendrier m de campagne;media scrum ruée f de journalistes;media studies = études en communication et journalisme;media vehicle support m publicitaire -
3 media
médias m pl;∎ he works in the media il travaille dans les médias;∎ the news media la pressemedia advertising publicité f média;media analysis analyse f des médias;media analyst analyste m f des médias;media buyer acheteur(euse) m, f d'espaces (publicitaires);media buying achat m d'espace;media consultant conseil m en communication;media coverage couverture f médiatique;∎ to get too much media coverage être surmédiatisé(e);media event événement m médiatique;media exposure couverture médiatique;media group groupe m de médias;media hype battage m médiatique;media mix mix média m;media plan plan m média;media planner médiaplaneur m, média planner m;media planning média planning m;media research médialogie f;media schedule calendrier m de campagne;media studies études f pl de communication;media vehicle support m médiatiqueCarlton will use a wide-ranging media mix of radio, posters, press and television … to inform the public, advertising and business communities of its programme and corporate format prior to launch.
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4 trial
A n1 Jur procès m ; murder/embezzlement trial procès m pour meurtre/pour détournement de fonds ; to be on trial être jugé (for sth pour qch ; for doing pour avoir fait) ; to go to trial [case] être jugé ; to bring sb for trial amener qn devant la justice ; to go on trial, to stand trial passer en jugement ; to come up for trial [person] comparaître en justice ; [case] être jugé ; to put sb on trial lit juger qn ; fig [press, person, public] condamner qn ; to send sb for trial, to commit sb to trial faire passer qn en jugement ; without trial sans jugement ; to conduct a trial diriger les débats (d'un procès) ; to be awaiting trial être en instance de jugement ; trial by jury jugement par jury ; trial by media procès médiatique ;2 ( test) (of applicant, machine, recruit, vehicle) essai m ; (of drug, new product, process) test m ; to put sth through trials soumettre qch à des essais or tests ; (to be) on trial (être) à l'essai ; take it on trial prenez-le à l'essai ; to carry out ou conduct ou run/undergo trials effectuer/subir des tests or essais (on sur) ; to give sb a trial faire faire un essai à qn ; medical/clinical trials tests mpl médicaux/cliniques ; by trial and error par expérience ;3 Mus, Sport ( gén pl) épreuve f ; football/horse trials épreuves fpl de football/d'équitation ; voice trials essais mpl de voix ; a trial of strength une épreuve de force ; to hold trials organiser des épreuves ;4 (trouble, difficulty) épreuve f ; ( less strong) difficulté f ; the trials of old age/of being a mother les épreuves or difficultés du grand âge/qu'il y a à être mère ; to be a trial [person] être pénible à supporter (to sb pour qn).B modif gen [arrangement, flight, offer, period, sample, separation] d'essai ; for trial purposes à titre d'essai ; on a trial basis à titre expérimental ; for a trial period pour une période d'essai.
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