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1 mass-coloured
Текстиль: окрашенный в массе -
2 mass-coloured
adj (BrE)COLOUR teñido en la masa -
3 mass
12 nCHEM, GEOPHYS, PHYS masa f -
4 mass-colored
(AmE) see mass-coloured BrE -
5 concrete
1) бетон3) бетонный4) бетонировать; сращивать5) конкретный; определённый•to lay concrete in alternate bay — укладывать бетонное покрытие "через плиту" ( дорожное строительство)
to let into concrete — забетонировать; заделать в бетон
to mix concrete "en route" — перемешивать бетон в пути ( в автобетономешалке)
to prestress reinforced concrete by post-tensioning — предварительно напрягать железобетон натяжением на упоры
to transfer stress from the reinforcing steel to the concrete — обжимать бетон при предварительном напряжении в изделии
to strike off surplus concrete — снимать, срезать излишки бетона
- concrete of stiff consistency - above-water concrete - acid-resisting concrete - adjustment of concrete mixture - aerated concrete - ageing of concrete - agglomerate-foam concrete - air-entrained concrete - air-entraining concrete - air-entrapped concrete - air-hardening of concrete - airfree concrete - air-placed concrete - airtight concrete - antiseptic concrete - application of concrete mixture - architectural concrete - architectural exposed concrete - armoured concrete - articulated concrete - asbestos-foamed concrete - as cast concrete - ash concrete - asphalt concrete - asphaltic concrete - asphaltic-cement concrete - as-placed concrete - autoclaved concrete - autoclaved cellular concrete - awakened concrete - balancing of proposed concrete mix - arrangement of steel in reinforced concrete - ballast concrete - batching of concrete mix - batching of concrete mix by volume - batching of concrete mix by weight - belt-conveyed concrete - biological shielding concrete - bituminous concrete - bituminous concrete pavement - bleeding of concrete - blown-out concrete - bonded to the steel concrete - booted concrete - breakdown test for concrete sample - breeze concrete - broken concrete - build concrete - buried concrete - bush-hammered concrete - cassie concrete - cast concrete - cast-in-place concrete - cast-in-situ concrete - cell concrete - cellular concrete - cement concrete - cement concrete pavement - central-mixed concrete - ceramsite concrete - cinder concrete - close-up failures in concrete structure - coarse concrete - coarseness of concrete mixture grading - cinder cement concrete - coke cement concrete - cold weather concrete - colloidal concrete - coloured concrete - compacted concrete - continuous concrete - controlled-quality concrete - copper-bearing concrete - corrosion-damaged concrete - crack safety of reinforced concrete elements - crazed concrete - crushed concrete - crushed-stone concrete - cured concrete - curing of concrete by ponding - curing of concrete units - curing of test concrete specimens - custom concrete - dead load of concrete structure - de-aerated concrete - deformation of concrete mix - delayed-setting concrete - dense concrete - dense ballast concrete - deposing of concrete - dry-mix concrete - dry concrete - early-strength concrete - earth concrete - electrically conductive concrete - epoxy concrete - excess concrete - expansive concrete - exposed concrete - extra-heavy concrete - fast-hardening concrete - fat concrete - faulty concrete - fibrous concrete - field concrete - fine concrete - finished concrete - floated concrete - floating concrete mixture plant - fluating of concrete - fluid concrete - fly-ash concrete - foam concrete - folding concrete form - fresh concrete - fully consolidated concrete - gas concrete - glass concrete - glass-fibre reinforced concrete - granite concrete - gravel concrete - gravel-aggregated concrete - green concrete - grouted-aggregate concrete - guss concrete - hand-compacted concrete - gypsum concrete - gypsum fibre concrete - hard concrete - hard rock concrete - hardened concrete - hardening of concrete - harsh concrete - haydite concrete - hearting concrete - heat-insulating concrete - heat-resistant concrete - heavy concrete - high-slump concrete - high-strength concrete - hollow concrete - homogeneous concrete - honeycombing concrete - hooped concrete - hot-laid asphaltic concrete - hydraulic concrete - ingredients of concrete - in-situ concrete - integral waterproofing of concrete - iron-shot concrete - job-mixed concrete - job-placed concrete - jonquil concrete - lean concrete - light aggregate concrete - lightweight concrete - lightweight aggregate concrete - lilac concrete - lime concrete - liquid concrete - liquid glass concrete - loose concrete - low-porosity concrete - low-slump concrete - machine-mixed concrete - marine concrete - mass concrete - mushy consistency of concrete - nailable concrete - nailing concrete - normal concrete - normal heavy concrete - no-slump concrete - off-formwork concrete - ordinary dense concrete - overnight concrete - oversite concrete - pavement concrete - placeability of concrete - placement of concrete - plain concrete - polymer concrete - polypropylene-fibre reinforced concrete - polystyrene-foam concrete - poor concrete - poor-quality concrete - popcorn concrete - porous concrete - portland-cement concrete - portland-pozzolana concrete - poured-in-place concrete - post-stressed concrete - post-tensioned concrete - precast concrete - precast structural concrete - prepacked aggregate concrete - pressed concrete - prestressed concrete - prestressed concrete with anchor loops - prestressed concrete with anchor plates - pumice concrete - pump concrete - quality concrete - rammed concrete - reactive aggregate concrete - ready-mix concrete - ready-mixed concrete - refractory concrete - reinforced concrete - rich concrete - roller compacted concrete - rough concrete - rubble concrete - sample of concrete - sand and gravel concrete - sand-cinder concrete - sandwich concrete - sawdust concrete - segregated concrete - segregating concrete - self-stressed concrete - setting of concrete - site concrete - slag concrete - slag-foam concrete - slow-setting concrete - spread concrete - spreaded concrete - spun concrete - stamped concrete - steam-cured concrete - steamed concrete - steel concrete - steel-fibre reinforced concrete - stiff concrete - stone concrete - structural concrete - stuck concrete - subaqueous concrete - substandard concrete - sulphur concrete - sulphur modified concrete - tamped concrete - tar concrete - terazzo concrete - transit-mix concrete - transit-mixed concrete - tremie concrete - ultra-high-strength concrete - undersanded concrete - underwater concrete - unworkable concrete - vacuum concrete - vacuum-treated concrete - vermiculite concrete - water-cured concrete - waterproof concrete - watertight concrete - weather resistant concrete - wet concrete - wood-fibre concrete - workability of concrete - workable concreteto strike off excess concrete — снимать, срезать излишки бетона
* * *бетон; бетонная смесь || бетонироватьconcrete around reinforcing steel — бетон в зоне [между стержнями] арматуры
concrete compacted by jolting — бетонная смесь, уплотнённая ударным методом [трамбованием]
concrete cured at 20°C — бетон, выдерживаемый при температуре 20°C
concrete cured at elevated temperatures — бетон, выдержанный [отвердевший] в условиях повышенных температур
concrete in mass — массивный бетон, бетон, уложенный в большой массив
concrete in the structure — бетон в теле конструкции [сооружения] ( в отличие от бетона в контрольных образцах)
concrete placed in lifts — бетон, укладываемый слоями [послойно]
concrete placed in the work — бетон, уложенный в конструкцию
concrete strong enough to support its own weight — бетон, достигший прочности, достаточной для восприятия собственного веса
concrete strong enough to support superimposed loads — бетон, достигший прочности, позволяющей воспринимать приложенные [временные] нагрузки
- concrete of inadequate qualityconcrete with a high cement factor — бетонная смесь с большим содержанием цемента, жирная бетонная смесь
- concrete of the required quality
- abrasion-resistant concrete
- acid-resisting concrete
- acrylic concrete
- aerated concrete
- air-entrained concrete
- air entrapped concrete
- air-placed concrete
- air-tight concrete
- alkali-resistant glass grain-reinforced concrete
- all-lightweight-aggregate concrete
- architectural concrete
- architectural exposed concrete
- architectural precast concrete
- asbestos foamed concrete
- as-mixed concrete
- asphaltic concrete
- asphalt concrete
- as-placed concrete
- autoclaved concrete
- backfill concrete
- basalt chippings concrete
- base course concrete
- base concrete
- belt-conveyed concrete
- biological shielding concrete
- bitumen concrete
- black concrete
- blended cement concrete
- blinding concrete
- board-finished concrete
- board marked concrete
- breeze concrete
- brick-look concrete
- brushed concrete
- bulk concrete
- bush hammered concrete
- calcium silicate concrete
- cast-in-place concrete
- cellular concrete
- cement concrete
- centrifugally cast concrete
- chloride-contaminated concrete
- cinder concrete
- clay concrete
- coarse-graded asphaltic concrete
- coarse asphaltic concrete
- coarse-graded asphalt concrete
- coarse asphalt concrete
- cold-laid asphaltic concrete
- cold asphaltic concrete
- cold-laid asphalt concrete
- cold asphalt concrete
- colloidal concrete
- colored concrete
- compacted concrete
- composite reinforced concrete
- constructional concrete
- continuously reinforced concrete
- conventional concrete
- corrosion-damaged concrete
- crushed concrete
- crushed brick concrete
- cryogenic concrete
- cured concrete
- custom concrete
- cyclopean concrete
- dense concrete
- densit concrete
- dingy concrete
- disintegrated concrete
- doubly prestressed concrete
- doubly reinforced concrete
- dry concrete
- dry mixture concrete
- dry mix concrete
- durable concrete
- earth-damp concrete
- electrically conductive concrete
- electrically heated concrete
- epoxy concrete
- exfoliated vermiculite concrete
- expanded concrete
- expanded-clay concrete
- expansive-cement concrete
- exposed aggregate concrete
- extra heavy concrete
- extreme lightweight concrete
- extruded concrete
- facing concrete
- fair-faced concrete
- fat concrete
- fiber reinforced concrete
- field concrete
- field-cured concrete
- fill concrete
- fine grained concrete
- fine grain concrete
- fire-proof concrete
- floated concrete
- flowing concrete
- flow concrete
- foamed concrete
- foamed slag concrete
- foam-gas concrete
- free-flowing concrete
- fresh concrete
- freshly laid concrete
- freshly mixed concrete
- freshly placed concrete
- fully consolidated concrete
- furnace cinder concrete
- gas concrete
- glass concrete
- glass-fiber reinforced concrete
- granolithic concrete
- green concrete
- grouted-aggregate concrete
- grouted concrete
- gunned concrete
- gypsum concrete
- gypsum fiber concrete
- hand mixed concrete
- hardened concrete
- harsh concrete
- hearting concrete
- heated concrete
- heat insulating concrete
- heat-resistant concrete
- heavyweight concrete
- weight concrete
- high-density concrete
- high-early-strength concrete
- high flowability concrete
- high-pressure steam cured concrete
- high-strength concrete
- high-temperature-resisting concrete
- high-temperature concrete
- high-workability concrete
- holdover concrete
- honeycombed concrete
- hot concrete
- hot-laid asphaltic concrete
- hot asphaltic concrete
- hot-laid asphalt concrete
- hot asphalt concrete
- hot weather concrete
- hydraulic concrete
- ice concrete
- improved quality concrete
- in-fill concrete
- initial concrete
- in-situ concrete
- insulating concrete
- integrally colored concrete
- iron-shot concrete
- latex modified concrete
- lean mix concrete
- lean concrete
- left-over concrete
- lightweight concrete
- lightweight aggregate concrete
- lime concrete
- low cement content concrete
- low-density concrete
- low-grade concrete
- low-heat concrete
- low-pressure steam cured concrete
- low-slump concrete
- low-slump dense concrete
- low workability concrete
- machine mixed concrete
- marine concrete
- mass concrete
- microsilica concrete
- monolithic concrete
- mushy concrete
- nailable concrete
- new concrete
- no-fines concrete
- no-fine concrete
- noncomplying concrete
- nonshrink concrete
- normal-weight concrete
- normal concrete
- no-slump concrete
- no-voids concrete
- ocrated concrete
- off-formwork concrete
- ordinary structural concrete
- ornamental concrete
- oversite concrete
- packaged concrete
- pattern stamped concrete
- pavement concrete
- perlite aggregate concrete
- perlite concrete
- perlite insulating concrete
- pfa concrete
- pigmented concrete
- plain concrete
- plant-mixed concrete
- plastic concrete
- plastic state concrete
- pneumatically placed concrete
- polyester resin concrete
- polyester concrete
- polymer concrete
- polymer-cement concrete
- polymer-impregnated concrete
- polymer-modified concrete
- polymer-modified glass-fiber-reinforced concrete
- polystyrene bead concrete
- polystyrene-foam concrete
- poor concrete
- popcorn concrete
- porous concrete
- Portland cement concrete
- post-tension concrete
- pourable concrete
- poured-in-place concrete
- pozzolana concrete
- precast concrete
- precast glass-fiber-reinforced concrete
- precast prestressed concrete
- precast reinforced concrete
- precast with cast-in-place concrete
- prefabricated reinforced concrete
- prefab reinforced concrete
- prepacked aggregate concrete
- prepacked concrete
- pre-post tensioned concrete
- prestressed concrete
- pretensioned concrete
- pretension concrete
- properly consolidated concrete
- pumice concrete
- pumpable concrete
- quality concrete
- quality controlled concrete
- radiation shielding concrete
- rammed concrete
- ready mixed concrete
- recycled concrete
- refractory concrete
- refractory insulating concrete
- regular concrete
- reinforced concrete
- reinforced polymer concrete
- resin concrete
- resin modified cement concrete
- returned concrete
- rich concrete
- roller compacted concrete
- rubble concrete
- salt water resistant concrete
- sand concrete
- sand blasted concrete
- sawdust concrete
- scale-resistant concrete
- scoria concrete
- sealed concrete
- seawater resisting concrete
- seawater concrete
- self-compacting concrete
- self-stressed concrete
- semidry concrete
- semilightweight concrete
- set concrete
- shielding concrete
- shrinkage compensating concrete
- shrink-mixed concrete
- shuttered concrete
- silica-fume concrete
- silicate concrete
- site concrete
- site mixed concrete
- site mixed ready mixed concrete
- slag concrete
- specialty concretes
- special concretes
- specified ready mixed concrete
- sprayed concrete
- sprayed steel fiber concrete
- spun concrete
- stabilized concrete
- stamped concrete
- standard concrete
- steam cured concrete
- steel fiber concrete
- steel fiber reinforced concrete
- steel fibrous concrete
- sticky concrete
- stiff consistency concrete
- stiff concrete
- stone concrete
- structural concrete
- structural lightweight aggregate concrete
- structural lightweight concrete
- structural precast concrete
- submerged concrete
- sulfate-resistant concrete
- sulfur concrete
- sulfur-modified concrete
- super concrete
- superplasticized concrete
- superplasticized flowing concrete
- tamped concrete
- tar concrete
- terrazzo concrete
- textured architectural concrete
- textured concrete
- textured concrete left as cast
- three component concrete
- tooled concrete
- transit-mix concrete
- translucent concrete
- tremie concrete
- trowelled concrete
- truck-mixed concrete
- two-component concrete
- ultra-high-strength concrete
- uncured concrete
- undersanded concrete
- underwater concrete
- uniform concrete
- unreinforced concrete
- unsurfaced exposed concrete
- vacuum treated concrete
- vacuum concrete
- vermiculate concrete
- vibrated concrete
- waterproofed concrete
- water-repellent concrete
- watertight concrete
- weak concrete
- wearproof concrete
- wet concrete
- white cement concrete
- white concrete
- wire prestressed precast concrete
- wire stressed precast concrete
- wood cement concrete
- wood fiber concrete
- zero slump concrete -
6 Warp-Printed Fabrics
In shadow cretonne the warp is printed prior to weaving, and the partly coloured threads are inter-woven with grey, bleached or very light-coloured wefts. This breaks up the solidity of the colour mass and tones down the whole colour effect in a manner that gives rise to the name " shadow cretonne." A shadow cretonne can be readily identified by abstracting a few picks of weft which will be found to be unprinted.Dictionary of the English textile terms > Warp-Printed Fabrics
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7 confetti
kən'feti(small pieces of coloured paper thrown in celebration at weddings etc.) confetitr[kən'fetɪ]1 confeti nombre masculinoconfetti [kən'fɛt̬i] n: confeti mn.• confeti s.m.kən'fetimass noun confeti m or (Chi) chaya f or (RPl) papel m picado or (Ven) papelillos mpl[kǝn'fetiː]N confeti m* * *[kən'feti]mass noun confeti m or (Chi) chaya f or (RPl) papel m picado or (Ven) papelillos mpl -
8 ink
iŋk(a black or coloured liquid used in writing, printing etc: Please sign your name in ink rather than pencil; I spilt red ink all over my dress.) tinta- inky- inkpot
- inkwell
ink n tintatr[ɪŋk]1 tinta1 entintar\SMALLIDIOMATIC EXPRESSION/SMALLto write in ink escribir con tintaIndian ink tinta chinaink ['ɪŋk] vt: entintarink n: tinta fn.• tinta s.f.v.• entintar v.ɪŋkmass & count noun tinta fPhrasal Verbs:- ink in[ɪŋk]1.N tinta f ; (=printing ink) tinta f de imprenta2.VT (Typ) entintar3.CPDink pad N — almohadilla f, tampón m (de entintar)
- ink in- ink out- ink over* * *[ɪŋk]mass & count noun tinta fPhrasal Verbs:- ink in -
9 lager
(a light-coloured beer.) cerveza rubiatr['lɑːgəSMALLr/SMALL]1 cerveza rubialager ['lɑgər] n: cerveza f rubian.• cerveza (rubia) s.f.• cerveza reposada s.f.'lɑːgər, 'lɑːgə(r)mass & count noun cerveza f (rubia); (before n)['lɑːɡǝ(r)]lager lout — (BrE) vándalo m, gamberro m (Esp)
1.N cerveza f rubia2.CPDlager lout N — (Brit) * gamberro m borracho, gamberro m de la litrona (Sp)
* * *['lɑːgər, 'lɑːgə(r)]mass & count noun cerveza f (rubia); (before n)lager lout — (BrE) vándalo m, gamberro m (Esp)
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10 mourning
1) (grief shown eg because of someone's death.) luto, duelo2) (black or dark-coloured clothes suitable for a mourner: She was wearing mourning.) lutomourning n lutotr['mɔːnɪŋ]1 luto, duelo\SMALLIDIOMATIC EXPRESSION/SMALLto be in mourning for somebody estar de luto por alguiento be dressed in mourning ir vestido,-a de lutoto go into mourning ponerse de lutomourning ['mornɪŋ] n: duelo m, luto madj.• de luto adj.• plañidero, -a adj.n.• duelo s.m.• enlutado s.m.• luto s.m.'mɔːrnɪŋ, 'mɔːnɪŋmass noun (action, period) duelo m, luto mto be in mourning for somebody — estar* de luto por alguien, guardar luto por alguien
['mɔːnɪŋ]to go into/come out of mourning — ponerse* de/quitarse el luto
1.N luto m, duelo m ; (=dress) luto mto be in mourning (for sb) — estar de luto or duelo (por algn)
2.CPDmourning clothes NPL — luto m
* * *['mɔːrnɪŋ, 'mɔːnɪŋ]mass noun (action, period) duelo m, luto mto be in mourning for somebody — estar* de luto por alguien, guardar luto por alguien
to go into/come out of mourning — ponerse* de/quitarse el luto
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11 Plasticine
'plæstisi:n(a coloured substance like clay used for modelling especialy by children.)Plasticine n plastilinatr['plæstɪsiːn]1 SMALLBRITISH ENGLISH/SMALL plastilina® 'plæstəsiːn mass noun plastilina® f, plasticina® f (CS)* * *® ['plæstəsiːn] mass noun plastilina® f, plasticina® f (CS) -
12 ♦ high
♦ high /haɪ/A a.1 alto; elevato; (fig.) grande sommo, eminente, nobile, sublime: The house is nine metres high, la casa è alta nove metri; (fis., radio) high frequency, alta frequenza; (geogr.) high latitudes, alte latitudini; (elettr.) high tension, alta tensione; high finance, alta finanza; at a high speed, a una velocità elevata; a high wall, un muro alto; un'alta parete; a high mind, un animo nobile; a high caste, una casta alta (per es., in India)6 (fam.) alticcio; brillo7 (fam.) euforico; gasato; su di giri (spec. per effetto della droga); fatto, impasticcato (fam.): to be high on drugs, essersi fattoB n.1 altura; posizione elevata; livello alto3 (meteor.) area d'alta pressione; anticiclone4 ( Borsa, fin.) prezzo massimo; livello massimo; quotazione più alta; punta; picco: highs and lows, alti e bassi, massimi e minimi ( delle quotazioni)5 (autom., mecc.) (la) marcia più alta: to move into high, mettere (o ingranare) la quinta ( un tempo: la quarta; o comunque la marcia più alta)C avv.1 in alto ( anche fig.); in posizione elevata; in un grado alto; nella posizione più alta: to aim high, avere grandi mire (o aspirazioni); puntare in alto● (fam.) the High = High Street (spec. a Oxford) ► sotto □ high achiever, ( a scuola, ecc.) chi ottiene grandi risultati; campione; fuoriclasse □ high altar, altar maggiore □ high and dry, (naut.) arenato; incagliato, a secco; (fig.: di persona) nei guai, in difficoltà, in braghe di tela; abbandonato □ high and low, (gente) di ogni condizione, ricchi e poveri; (avv.) dappertutto, per mari e per monti □ high-and-mighty, arrogante; prepotente □ (fam.) to be (as) high as a kite, essere ubriaco fradicio; essere completamente fatto ( di droga); ( anche) essere su di giri (o eccitatissimo) □ high-backed chair, sedia dallo schienale alto □ ( sport) high ball, palla alta □ ( ginnastica) high bar, sbarra □ (autom. USA) high beam, fascio (di luce) di profondità □ (autom.) high-beams (o high-beam headlights), (fari) abbaglianti; luci di profondità □ (fam. USA) high-binder, politico corrotto, faccendiere; ( anche) sicario □ high born (o high-born) ► highborn □ high bred (o high-bred) ► highbred □ high chair, seggiolone ( per bambini) □ High Church, «Chiesa Alta» ( la corrente più conservatrice e filocattolica della Chiesa anglicana) □ High Churchman, membro della «Chiesa Alta» □ high-class, di prim'ordine, di prima qualità; d'alta classe: high-class goods, merce di prim'ordine □ a high colour, un colorito acceso □ high-coloured, dai colori vivaci; dal colore acceso; ( di persona) colorito, florido □ (mil.) high command, comando supremo □ a high complexion, una carnagione colorita □ ( arte, pitt.) high contrast, contrasto forte □ (econ.) high cost of living, carovita □ High Court ( of Justice), Alta Corte di giustizia (in Inghilterra e Galles: giudica spec. le cause civili più complesse) □ (in GB, form.) the High Court of Parliament, il Parlamento □ (GB) high day, festività religiosa □ (fam. GB) high days and holidays, occasioni speciali □ high-density, ad alta densità: (biol.) high-density lipoprotein, (abbr. HDL) lipoproteina ad alta densità □ (econ., fin.) high earners, i percettori di redditi alti □ (market.) high-end, di fascia (o di gamma) alta: high-end computers, computer di fascia alta □ (mil.) high explosive, esplosivo ad alto potenziale; alto esplosivo □ high five, il cinque ( segno di vittoria o di saluto) □ high farming, agricoltura intensiva □ ( radio, mus.) high fidelity, alta fedeltà □ ( di registratore, ecc.) high-fidelity, ad alta fedeltà; hi-fi □ (fig.) high-flier (o high-flyer), persona (dal grande potenziale) di successo; persona capace e ambiziosa; giovane in carriera; ( anche) azienda di successo; ( Borsa) titolo che va forte □ high flying, (aeron.) che vola in alto (o ad alta quota); (fig.) capace e ambizioso, di successo □ high-flown, ( di linguaggio, ecc.) enfatico; ampolloso; altisonante □ (elettron., radio) high-frequency, ad alta frequenza □ (autom.) high gear, marcia alta; quinta ( un tempo: quarta) velocità; presa diretta; (fig.) grande velocità □ (ling.) High German, alto tedesco □ high-grade, di qualità superiore; ( di esplosivo) di elevata potenza □ high ground, altura; (fig., in una discussione, ecc.) posizione di vantaggio □ high-handed, prepotente, autoritario; tirannico □ high hat, cappello a cilindro □ high-hat, (fam. USA) persona altezzosa, snob; (agg.) altezzoso, snobistico □ high heels, tacchi alti; scarpe con tacco alto □ high hopes, forti speranze □ (econ.) high-income, ad alto reddito: high-income households, nuclei familiari ad alto reddito □ to be high in office, occupare una posizione di rilievo □ (fam. antiq.) high jinks, allegria sfrenata; baldoria □ ( sport) high jump, salto in alto □ ( sport) high jumper, saltatore in alto □ ( sport) high jumping, salto in alto □ high-keyed, (mus.) acuto; (fig.) eccitabile, nervoso □ high-level, ad alto livello; ( di personale) di grado elevato; ( di rifiuti radioattivi) ad alta attività: (comput.) high-level language, linguaggio ad alto livello; linguaggio avanzato □ high life, bella vita (fig.), vita lussuosa; ( anche) gran mondo; alta società □ high light ► highlight □ high living, bella vita (fig.); vita lussuosa □ high-maintenance (agg.), che richiede molta manutenzione; delicato; (fig. fam.: di persona) difficile, capriccioso □ (relig.) High Mass, messa grande (o solenne) □ high-mettled, ( di cavallo) focoso; ( d'uomo) coraggioso, intrepido □ high-minded, magnanimo; di nobili sentimenti □ high-mindedness, magnanimità; nobiltà d'animo □ ( di indumento) high-necked, accollato □ high noon, mezzogiorno; (fig.) apice, culmine, vertice □ (ind., chim.) high-octane, ad alto numero di ottani □ (fam.) to have a high old time, divertirsi un mondo; spassarsela □ to be high on st., andare pazzo per qc.; essere entusiasta (di fare qc.) □ to be high on drugs, essere sotto l'effetto della droga; essere completamente fatto □ to be high on whisky, essere sbronzo di whisky □ (fin.: di un investimento, ecc.) high-paying, altamente remunerativo □ high-pitched, ( di suono) acuto; ( di tetto) aguzzo, con una forte pendenza □ high point, punto alto; (fig.) momento culminante ( di uno spettacolo, ecc.); clou (franc.) □ (chim.) high polymer, polimero ad alto peso molecolare □ high-powered, ( anche elettr.) ad alta potenza; (fig.) potente, influente, dinamico, efficace; (di mansione, ecc.) di grande responsabilità □ (autom., mecc.) a high-powered engine, un motore di grande potenza; a high-powered job, un posto di grande responsabilità □ high pressure, (tecn., meteor.) alta pressione; (fig.) forte pressione □ high-pressure, (tecn.) ad alta pressione; (mecc.: di un cilindro, ecc.) che resiste alle alte pressioni; (fig.) che esercita una forte pressione, insistente, pressante; ( anche) intenso, stressante □ (comm.) high-priced, dal prezzo elevato; costoso: ( Borsa) high-priced shares, titoli pesanti □ high priest, gran sacerdote ( anche fig.) □ high priestess, gran sacerdotessa ( anche fig.) □ high-principled, di nobili (o di alti) princìpi □ high profile, (geogr.) profilo alto ( di una costa, ecc.); (fig.) alto profilo (angl.); alto livello; tono maggiore; grande rilievo (o rilevanza) □ (fig.) high-profile, di alto profilo (angl.); di primo piano, di alto livello, in tono maggiore, di tutto rilievo; (fatto) alla grande (fam.): a high-profile campaign, una campagna ( elettorale o pubblicitaria) in tono maggiore; a high-profile position, una posizione di tutto rilievo □ high-ranking, di grado elevato: the highest-ranking state officials, le massime cariche istituzionali □ high-reaching, che mira in alto; ambizioso □ ( arte) high relief, altorilievo □ (comput.) high-resolution display, schermo ad alta risoluzione □ (edil.) high-rise, (agg.) ( di un edificio) alto, a molti piani; (sost.) edificio a molti piani; piccolo grattacielo □ high-rise handlebars, manubrio alto ( di bici, ecc.) □ high-risk, ad alto rischio: high-risk patients, pazienti ad alto rischio □ high road, (antiq.) strada principale, strada maestra; (fig.) strada maestra, via (più diretta); the high road to success, la strada maestra (o la via) per il successo □ the ( moral) high road, la strada (moralmente) più corretta: The party took the moral high road and disclosed the scandal, il partito scelse la strada più corretta (o scelse la trasparenza) e rivelò lo scandalo □ (fam. USA) high roller, forte giocatore (o scommettitore); ( anche) spendaccione, chi sperpera soldi nei vizi □ high school, (in GB) scuola secondaria ( inferiore o superiore); (in USA) scuola secondaria superiore; ( balletto, equit., ecc.) alta scuola □ (naut.) the high seas, il mare aperto; gli oceani; le acque extraterritoriali □ (tur.) high season, alta stagione □ high sheriff ► sheriff □ high society, l'alta società; il gran mondo □ high-sounding, sonoro; altisonante □ high speed, alta velocità; (mecc., autom.) quarta (o quinta) velocità; presa diretta □ high-speed, ad alta velocità; ad azione rapida: (elettron.) high-speed oscilloscope, oscilloscopio ad alta velocità; high-speed relay, relè ad azione rapida □ High Speed Train (abbr. HST) power car, motrice di treno ad alta velocità □ high-spirited, allegro, brioso, vivace; ( di cavallo) focoso, ombroso □ high spirits, buonumore; euforia: to be in high spirits, essere di buonumore; essere euforico (o su di giri) □ high spot = high point ► sopra □ ( nei giochi e fig.) high stakes, posta forte; posta in gioco alta □ (ingl.) high street, corso, via principale; (fig.) il centro ( della città); (fig.) il commercio □ (ingl.) high-street (agg.), del centro, centrale; (fig.) commerciale; ( anche) per la massa: high-street shops, i negozi del centro; high-street products, prodotti per la massa □ (ingl.) high-street bank, banca di credito ordinario □ ( USA) high-strung = highly-strung ► highly □ the high table, la tavola dei professori ( nei refettori dei college); il tavolo d'onore ( in un banchetto ufficiale) □ (in GB) high tea, pasto leggero nel tardo pomeriggio, che sostituisce la cena □ (fam.) high-tech (abbr. di high-technology), high-tech; ad alto contenuto tecnologico; a tecnologia avanzata: high-tech furniture, mobili high-tech; (fin.) high-tech securities, titoli tecnologici; titoli di imprese ad alto contenuto tecnologico; high-tech industries, industrie a tecnologia avanzata □ (ind.) high-technology, ad alto contenuto tecnologico; a tecnologia avanzata □ high-temperature material, materiale resistente ad alte temperature □ (elettr.) high-tension line, linea ad alta tensione □ high tide, alta marea; (fig.) apice, culmine □ high time, (l') ora (di fare qc.); il momento giusto: It's high time ( that) we left, è ora che ce ne andiamo! □ (fig.) high-toned, elevato; nobile; (fam. USA) altolocato, snob □ ( di scarpe sportive) high-top, che coprono la caviglia □ high-tops, scarpe sportive che coprono la caviglia; (spec.) scarpe da basket □ (leg.) high treason, alto tradimento □ (fam.) high-ups ► high-up □ (elettr.) high voltage, alta tensione □ high water, alta marea □ high-water mark, livello di piena; livello dell'alta marea; (fig.) punto più alto, livello massimo, apice, culmine □ a high wind, un forte vento □ high words, parole grosse; accenti d'ira □ ( Borsa, fin.) high yielders (o high-yield securities), titoli ad alto rendimento □ (antiq. o spreg. USA) high yellow, persona mulatta di carnagione quasi bianca □ to fly high, volare in alto (o ad alta quota); (fig.) avere successo □ from on high, dall'alto; dal cielo □ (fam.) to get off [get on] one's high horse ► horse □ (di prezzi ecc.) to go high, andare su; salire □ to be in high favour ( with sb.), essere molto stimato (da q.) □ in high places, negli (o in) ambienti elevati, nelle alte sfere; ( di persona) altolocato: people in high places, (le) persone altolocate □ (relig.) the Most High, l'Altissimo; Dio □ on high, in alto; in cielo □ ( di sentimenti e sim.) to run high, essere al massimo (o alle stelle); divampare: Discontent ran high, divampava lo scontento.NOTA D'USO: - high o tall?- -
13 advertisement
(ad; advert)n рек., марк. реклама; рекламне оголошення; оголошення; повідомлення; анонс; a рекламнийоплачена форма повідомлення, що використовується для просування товару (promotion¹), послуг (service¹), ідей, осіб і т. п. за допомогою засобів масової інформації (mass media) з метою ознайомити споживачів (consumer) з новим товаром, домогтися їхньої прихильності до послуг певного підприємства, привабити нових споживачів до товару певної марки (brand) тощо═════════■═════════air advertisement повітряна реклама; all-copy advertisement чисто текстове оголошення; alternative advertisement альтернативне оголошення; announcement advertisement повідомлення-оголошення; bargain-sales advertisement реклама розпродажу; billboard advertisement щитова реклама; black-and-white advertisement чорно-біла реклама; blind advertisement анонімне оголошення; borderless advertisement оголошення без рамки; boxed advertisement оголошення в рамці; broadcast advertisement передача оголошення; broadside advertisement широкоформатна реклама; challenged advertisement заперечне оголошення • спірне оголошення; charity advertisement благодійне оголошення; cinema advertisement кінореклама; classified advertisement згруповані за тематикою оголошення; classified display advertisement тематична вітринно-виставкова реклама; colour advertisement кольорове оголошення; coloured advertisement кольорова реклама; commercial advertisement комерційне оголошення • оголошення від імені організації; competing advertisement оголошення конкурента; consumer advertisement реклама, розрахована на споживачів; conventional advertisement звичайна реклама • загальноприйнята реклама; convincing advertisement переконливе оголошення; cooperative advertisement спільна торговельно-промислова реклама; corporate advertisement оголошення престижної реклами • корпоративна реклама; coupon advertisement оголошення з купоном • оголошення-купон; cover advertisement оголошення на обкладинці; cut-in advertisement оголошення-врізка; deceptive advertisement облудне оголошення • неправдиве оголошення • нечесна реклама • реклама неякісних товарів; direct-action advertisement оголошення прямої дії; direct-mail advertisement пряма поштова реклама; directory advertisement оголошення для довідника; display advertisement advertisement вітринно-виставкова реклама; effective advertisement ефективне оголошення; exchange advertisement обмінне оголошення; false advertisement фальшиве оголошення; film advertisement кінореклама; film-based advertisement рекламний кіносюжет; finished advertisement закінчене рекламне оголошення; flexform advertisement оголошення довільної форми; follow-up advertisement повторне оголошення; food advertisement реклама харчових продуктів; fractional-page advertisement оголошення на частину сторінки; framed advertisement оголошення в рамці; free advertisement безплатне оголошення; front page advertisement реклама на титульній сторінці; full-page advertisement рекламне оголошення на всю шпальту; gender advertisement оголошення тендерного змісту; half-page advertisement оголошення на півшпальти; hard-sell advertisement агресивне рекламне оголошення; house advertisement реклама торгового дому; illuminated advertisement світлова реклама; illustrated advertisement ілюстроване оголошення; image-building advertisement оголошення, розраховане на створення образу • оголошення, розраховане на створення іміджу; industrial advertisement реклама для промислових замовників; inferior advertisement оголошення низької якості; informational advertisement інформаційне оголошення; informative advertisement інформативне оголошення • оголошення з великим обсягом інформації; insurance advertisement оголошення про страхування; introductory advertisement вступне оголошення; intrusive advertisement настирливе оголошення • надокучлива реклама; job advertisement оголошення про приймання на роботу • оголошення про вакансії; keyed advertisement позначена реклама • кодифікована реклама; local advertisement місцеве оголошення • місцева реклама; magazine advertisement журнальна реклама; mail-order advertisement реклама, що закликає замовляти товари поштою • оголошення через пошту; mobile advertisement реклама на транспортному засобі; monotone advertisement одноманітна реклама • чорно-біле оголошення; newspaper advertisement газетна реклама; open advertisement відкрите оголошення; outdoor advertisement вулична реклама; paid-for advertisement оплачене оголошення • платна реклама; personal advertisement особисте оголошення; personalized advertisement уособлена реклама; pop-up advertisement реклама, що спливає (комп.); poster advertisement плакатна реклама; press advertisement оголошення в пресі; printed advertisement друкована реклама; product-centred advertisement реклама продукції • оголошення, яке націлює на певний товар; promotional advertisement реклама, що стимулює просування товару; proposed advertisement пропоноване оголошення; public-interest advertisement оголошення, яке викликає громадське зацікавлення; quarter-page advertisement оголошення на чверть сторінки; radio advertisement рекламне оголошення через радіо • радіореклама; reader advertisement оголошення, яке розраховане на читача; recruitment advertisement оголошення про приймання на роботу • оголошення про набір робочої сили; reminder advertisement оголошення-нагадування; repeat advertisement повторне оголошення; retail advertisement оголошення про роздрібну торгівлю; run-of-paper (ROP) advertisement оголошення, розміщене на розсуд видавця; sample advertisement рекламне оголошення з допомогою зразків; scented advertisement ароматизоване оголошення; screen advertisement екранна реклама; semi-display advertisement тематична вітринно-виставкова реклама; small-space advertisement малоформатне оголошення; soft-sell advertisement стримана, ненав'язлива реклама; spin-off advertisement похідне оголо-шення-реклама як побічний продукт чогось іншого; structured advertisement структурно оформлене оголошення • оголошення з простою структурою; supermarket advertisement реклама для супермаркету; supporting advertisement допоміжне оголошення; television advertisement телевізійна реклама; test advertisement пробне оголошення; testimonial advertisement реклама-рекомендація; tie-in advertisement супровідне оголошення; tombstone advertisement стримане оголошення; trade advertisement торгова реклама; transit advertisement рекламне оголошення на транспорті; user-centred advertisement оголошення, спрямоване на споживача; walking advertisement ходяча реклама; wall advertisement настінне рекламне оголошення═════════□═════════advertisement canvasser рекламний агент; advertisement copy текст рекламного оголошення; advertisement panel рекламна вивіска; advertisement positioning розміщення реклами; keying an advertisement шифрування рекламних оголошень; to place an advertisement давати/подати рекламу; to put in an advertisement поміщати/помістити рекламу; to take out an advertisement брати/взяти рекламу═════════◇═════════реклама < фр. réclamer < лат. reclāmāre — поставити вимогу, вигукувати, кликати (Фасмер З: 465; СІС: 579)▹▹ advertising -
14 Cashmere Shawls
French woollen manufacturers make a fabric on jacquard looms in many coloured effects from fine worsted and woollen yarns that they term cashmere shawls. At the best they are only imitations. ———————— The natives of Kashmir and Tibet have made these shawls for centuries, and they are, perhaps, the finest textiles known. They are made on hand looms from hand spun yarns of Pashmina wool. Either plain or twill weave, one or more colours, in numerous gorgeous designs and often being embroidered. A doubled warp yarn and single weft is usual, the weft being wound on small sticks to use as shuttles. There are numerous varieties, of which the most esteemed are Doshalla, Kussaba, Jamewar and Ulwan. The fabric is also used for gowns and dress purposes (see kasabeh, jamawar). The ornaments of the shawls are denoted by different names, viz: - Pala - The whole of the embroidery at the two ends. Hashia - The border, one at each side. Zanjir (or Chain) - Runs above and also below the principal mass of the Pala and confines it. Dhour (or Running Ornament) - Situated to the inside in regard to the Hashia and the Zanjir enveloping the whole field. Kunjbutha - A cornet ornament of clustered flowers. Mitton - The field or ground within the borders. Matton - The decorated part of the field. Butha - Generic term for flowers, especially the cone-like ornaments (see butha)
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