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61 sicuro
[si'kuro] sicuro (-a)1. agg1) (senza pericolo) safe, (ben difeso) safe, securesentirsi sicuro — to feel safe o secure
2) (certo) certain, sureessere sicuro di qc/che... — to be sure of sth/that...
ne sei proprio sicuro? — are you sure o certain?
3) (fiducioso, tranquillo) (self-)confident, sure of o.s.essere sicuro di sé — to be self-confident, be sure of o.s.
5) (saldo) firm, steady2. avvof course, certainlydi sicuro — (senz'altro) certainly, (con certezza) for sure
3. sm1)dare qc per sicuro — to be sure about sthdare per sicuro che... — to be sure that...
2)essere al sicuro — to be safe, be in a safe placenon preoccuparti, qui siamo al sicuro — don't worry, we're safe here
3)andare sul sicuro — to play safe -
62 руководить фирмой
run (manage, direct, operate) a firmBanks. Exchanges. Accounting. (Russian-English) > руководить фирмой
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63 director
nouna person or thing that directs, eg one of a group of persons who manage the affairs of a business or a person who is in charge of the making of a film, play etc:مُدير، مُخْرِجThe producer and the director quarrelled about the film.
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64 succeed
[səkˈsiːd] verb1) to manage to do what one is trying to do; to achieve one's aim or purpose:She tried three times to pass her driving-test, and at last succeeded
يَنْجَحOur new teaching methods seem to be succeeding.
2) to follow next in order, and take the place of someone or something else:He succeeded his father as manager of the firm / as king
يَخْلُف، يَتْلو، يَتْبَعIf the duke has no children, who will succeed to (= inherit) his property?
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65 hand
1 [lichaamsdeel] hand♦voorbeelden:in andere handen komen • change handsblote handen • bare handsdie zaak is in goede/slechte handen • that matter is in good/bad handsin goede/verkeerde handen vallen • 〈 figuurlijk〉 fall into the right/wrong handsiemand de helpende hand bieden • lend someone a (helping) handniet met lege handen komen • not come empty-handed〈 figuurlijk〉 uit de losse hand • roughly, in an improvised wayiets met vaste hand doen • do something with a sure touch〈 figuurlijk〉 met vaste/krachtige hand regeren • rule with a firm/iron handhij is in veilige handen • he is in safe handsiemand (de) handen vol werk geven • give someone no end of work/troublede handen vol hebben aan iemand/iets • have one's hands full with someone/somethinghij heeft de handen meer dan vol • he has enough/too much on his platedat kost handen vol geld • that costs lots of moneyiets aan vreemde handen toevertrouwen • entrust something to strangershij heeft de handen niet vrij • he does not have a free hand〈 figuurlijk〉 de vrije hand hebben/krijgen • have/acquire a free handergens zijn handen niet aan vuil willen maken • refuse to soil one's hands with something〈 figuurlijk〉 ik draai er mijn hand niet voor om • 〈 ik heb er geen moeite mee〉 I think nothing of it; 〈 het kan me niet schelen〉 I don't care a rap (for it)iemand de hand drukken/geven/schudden • give someone one's hand, shake hands with someonedan kunnen we elkaar de hand geven • we're in the same boat〈 figuurlijk〉 iemand de hand boven het hoofd houden • 〈 aan zijn kant staan〉 stand by someone; 〈 iemand beschermen die iets misdaan heeft〉 protect someone〈 figuurlijk〉 de handen op elkaar krijgen • earn/get applause〈 figuurlijk〉 de hand op iets/iemand leggen • lay hands on someone/somethingiemands hand lezen • read someone's palmde hand lichten met het reglement • disregard the regulationselkaar de hand reiken • hold out a hand to each other 〈 ook figuurlijk〉; 〈 figuurlijk〉 reach out to each otherhanden schudden • shake handshij steekt geen/nooit een hand uit • he never does a stroke of workde hand over het hart strijken • 〈 figuurlijk〉 be lenient/soft-heartedhij kan zijn handen niet thuishouden • he can't keep his hands to himselfdaar wordt vaak de hand mee gelicht • that is often skimped/not taken seriously(mijn) hand erop! • you have/here's my hand on it!handen omhoog! (of ik schiet) • hands up!/ 〈 informeel〉stick 'em up! (or I'll shoot)handen thuis! • hands off!〈 figuurlijk〉 iets aan de hand hebben • 〈 met iets bezig zijn〉 have something going/on; 〈 bij iets betrokken zijn〉 be involved in somethingaan de hand van deze berekeningen • on the basis of these calculationsiemand een middel aan de hand doen tegen huiduitslag • put someone on to a good remedy for a rashniks aan de hand! • there's nothing the matteraan de hand van deze ervaringen concludeer ik … • in view of these experiences I conclude …iets achter de hand hebben • 〈 figuurlijk〉 have something to fall back on; 〈 heimelijk〉 have something up one's sleevewat geld achter de hand houden • keep some money for a rainy dayik heb mijn gummetje altijd vlak bij de hand • I always have my rubber near at handin de handen klappen • clap one's handsiemand iets in handen spelen • put something someone's wayiemand iets in de hand duwen/stoppen • slip/thrust something into someone's hands; 〈 figuurlijk〉 palm/fob someone off with somethingeen bewijs in handen hebben • have evidencehet onderzoek is in handen van N. • the investigation is being conducted by N.de markt in handen hebben • control/have control of the marketde politie heeft de zaak nu in handen • the police have the case in handde macht in handen hebben • have powerde toestand in de hand hebben • have the situation in handin handen vallen van de politie/de vijand • fall into the hands of the police/enemy〈 figuurlijk〉 iets met beide handen aangrijpen • jump at something; 〈 aanbod, gelegenheid ook〉 seize (upon) somethingmet de hand gemaakt/geschreven • hand-made/handwritten〈 figuurlijk〉 iemand naar zijn hand zetten • force/mould/bend someone to one's will, manage someone, twist someone round one's (little) fingeriets om handen hebben • have something to do〈 figuurlijk〉 iemand onder handen nemen • take someone in hand/to taskiemand op (de) handen dragen • 〈 figuurlijk〉 worship/idolize someonehand over hand toenemen • increase hand over fist, gain ground rapidlyiemand iets ter hand stellen • hand something (over) to someoneiets ter hand nemen • take something up, take something in hand, undertake somethinger komt niets uit zijn handen • he doesn't get anything doneuit de hand lopen • get out of handiemand het werk uit (de) handen nemen • take work off someone's handsiets van de hand doen • sell/part with/dispose of somethingvan hand tot hand gaan • be passed from hand to handgoed/duur van de hand gaan • sell well/at high prices 〈 van koopwaren〉dat is de meest voor de hand liggende conclusie • that is the most obvious conclusiongeen hand voor iemand/iets uitsteken • not lift a finger for someone/somethinghij heeft er geen hand naar uitgestoken • 〈 niets aan gedaan〉 he hasn't done a stroke of work on it; 〈 niets van gegeten〉 he hasn't touched itgeen hand voor ogen kunnen zien • 〈 figuurlijk〉 not be able to see one's hand in front of one('s face)ik heb maar twee handen! • I have only (got) one pair of hands!een verhaal van de hand van • a story (written) by3 de zieke is aan de beterende hand • the patient is on the mend/getting betteraan mijn rechter/linker hand • on my right/left (hand/side)aan de winnende hand zijn • be winning〈 figuurlijk〉 iemand op zijn hand hebben/krijgen • have/get someone on one's side¶ wat is er daar aan de hand? • what's going on there?〈 figuurlijk〉 alsof er niets aan de hand was • as if nothing had happened/was wronger is iets aan de hand • there's something the matter/upiets/iemand in de hand werken • encourage something/someone; 〈 iets ook〉 make for something; 〈 iemand ook〉 play into someone's hands〈 van personen〉 zwaar op de hand zijn • be heavy/ponderousop handen zijn • be (near) at hand/imminent/forthcomingvan de hand in de tand leven • live from hand to moutheen verzoek/voorstel van de hand wijzen • refuse a request 〈 verzoek〉; turn down a proposal 〈 voorstel〉 -
66 return on sales
Fina company’s operating profit or loss as a percentage of total sales for a given period, typically a year.Abbr. ROSEXAMPLEReturn on sales shows how efficiently management uses the sales income, thus reflecting its ability to manage costs and overhead and operate efficiently. It also indicates a firm’s ability to withstand adverse conditions such as falling prices, rising costs, or declining sales. The higher the figure, the better a company is able to endure price wars and falling prices. It is calculated using the basic formula:Operating profit / total sales × 100 = Percentage return on salesSo, if a company earns $30 on sales of $400, its return on sales is:30 / 400 = 0.075 × 100 = 7.5%Some calculations use operating profit before subtracting interest and taxes; others use after-tax income. Either figure is acceptable as long as ROS comparisons are consistent. Using income before interest and taxes will produce a higher ratio.Return on sales has its limits, since it sheds no light on the overall cost of sales or the four factors that contribute to it: materials, labor, production overheads, and administrative and selling overheads. -
67 Train, George Francis
[br]b. 24 March 1829 Boston, Massachusetts, USA d. 1904[br]American entrepreneur who introduced tramways to the streets of London.[br]He was the son of a merchant, Oliver Train, who had settled in New Orleans, Louisiana. His mother and sister died in a yellow fever epidemic and he was sent to live on his grandmother's farm at Waltham, Massachusetts, where he went to the district school. He left in 1843 and was apprenticed in a grocery store in nearby Cambridge, where, one day, a relative named Enoch Train called to see him. George Train left and went to join his relative's shipping office across the river in Boston; Enoch Train, among other enterprises, ran a packet line to Liverpool and, in 1850, sent George to England to manage his Liverpool office. Three years later, George Train went to Melbourne, Australia, and established his own shipping firm; he is said to have earned £95,000 in his first year there. In 1855 he left Australia to travel in Europe and the Levant where he made many contacts. In the late 1850s and early 1860s he was in England seeking capital for American railroads and promoting the construction of street railways or trams in Liverpool, London and Staffordshire. In 1862 he was back in Boston, where he was put in jail for disturbing a public meeting; in 1870, he achieved momentary fame for travelling around the world in eighty days.[br]Further ReadingD.Malone (ed.), 1932–3, Dictionary of American Biography, Vol. 5, New York: Charles Scribner.IMcN -
68 Truth
1) I Am, I Exist, Is Necessarily TrueArchimedes used to demand just one firm and immovable point in order to shift the entire earth; so I too can hope for great things if I manage to find just one thing, however slight, that is certain and unshakeable. I will suppose then, that everything is spurious. I will believe that my memory tells me lies, and that none of the things that it reports ever happened. I have no senses. Body, shape, extension, movement and place are chimeras. So what remains true? Perhaps just the fact that nothing is certain.Yet apart from everything I have just listed, how do I know that there is not something else which does not allow even the slightest occasion for doubt? Is there not a God, or whatever I may call him, who puts into me the thoughts I am now having? But why do I think this, since I myself may perhaps be the author of these thoughts? In that case am not I, at least, something? But I have just said that I have no senses and no body. This is the sticking point: what follows from this? Am I not so bound up with a body and with senses that I cannot exist without them? But I convinced myself that there is absolutely nothing in the world, no sky, no earth, no minds, no bodies. Does it now follow that I too do not exist?No: if I convinced myself of something then I certainly existed.... So after considering everything very thoroughly, I must finally conclude that this proposition, I am, I exist, is necessarily true whenever it is put forward by me or conceived in my mind. (Descartes, 1984, pp. 16-17)It would be an error to suppose that the great discoverer seizes at once upon the truth, or has any unerring method of divining it. In all probability the errors of the great mind exceed in number those of the less vigorous one. Fertility of imagination and abundance of guesses at truth are among the first requisites of discovery; but the erroneous guesses must be many times as numerous as those that prove well founded. The weakest analogies, the most whimsical notations, the most apparently absurd theories, may pass through the teeming brain, and no record remain of more than the hundredth part. (Jevons, 1900, p. 577)Historical dictionary of quotations in cognitive science > Truth
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