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1 farm advertising
рекл., с.-х. сельскохозяйственная [фермерская\] реклама (реклама товаров, используемых в сельском хозяйстве, направлена на фермеров и др. субъектов, занятых в сельскохозяйственном бизнесе)Syn:See:* * *реклама на сферу сельского хозяйства -
2 farm advertising
Реклама: сельскохозяйственная реклама -
3 farm advertising
English-russian dctionary of contemporary Economics > farm advertising
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4 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
5 advertising
nреклама; рекламирование
- advance advertising
- auxiliary advertising
- bank advertising
- billboard advertising
- black-and-white advertising
- broadcast advertising
- cinema advertising
- classified advertising
- colour advertising
- combined advertising
- commercial advertising
- commodity advertising
- consumer advertising
- cooperative advertising
- corporate advertising
- coupon advertising
- current advertising
- decent advertising
- direct advertising
- direct-mail advertising
- display advertising
- domestic advertising
- electrical advertising
- export advertising
- farm advertising
- film advertising
- follow-up advertising
- graphic advertising
- illuminated advertising
- indirect advertising
- individual advertising
- industrial advertising
- informational advertising
- informative advertising
- inside-the-store advertising
- international advertising
- joint advertising
- keyed advertising
- legal advertising
- local advertising
- long-term advertising
- low-pressure advertising
- magazine advertising
- mail-order advertising
- mass advertising
- media advertising
- misleading advertising
- national advertising
- newspaper advertising
- outdoor advertising
- package advertising
- patent advertising
- persuasive advertising
- point-of-purchase advertising
- point-of-sale advertising
- poster advertising
- press advertising
- prestige advertising
- prestigious advertising
- product advertising
- professional advertising
- promotional advertising
- radio advertising
- regional advertising
- regular advertising
- retail advertising
- sales advertising
- scheduled advertising
- screen advertising
- seasonal advertising
- semi-display advertising
- short-term advertising
- slide advertising
- specialty advertising
- street advertising
- subliminal advertising
- trade advertising
- transit advertising
- transport advertising
- TV advertising
- advertising of goods
- advertising on difficult marketing
- advertising to business
- arrange advertising
- do advertising
- finance advertising
- handle advertising
- promote advertisingEnglish-russian dctionary of contemporary Economics > advertising
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6 business-to-business advertising
рекл. деловая [промышленная\] реклама, реклама товаров производственного назначения (реклама в адрес деловых людей и предприятий, покупающих продукцию в производственных целях)Business to business advertising will increase your sales and profits. — Деловая реклама увеличит ваши продажи и прибыли.
Syn:Ant:industrial goods, business advertisement, business paper advertising, trade advertising, professional advertising, farm advertisingSee:industrial goods, business advertisement, business paper advertising, trade advertising, professional advertising, farm advertising
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реклама "бизнес-бизнесу": реклама товаров, нацеленная на другие компании и бизнесменов, в отличие от рекламы для населения.* * *Англо-русский экономический словарь > business-to-business advertising
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7 agricultural advertising
рекл., с.-х. = farm advertisingАнгло-русский экономический словарь > agricultural advertising
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8 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
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маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
9 budget
1. сущ.1)а) фин., учет бюджет, смета, финансовый план (план доходов и расходов на определенный срок; может иметься в виду соответствующий план государства, региона, компании или отдельного домохозяйства)ATTRIBUTES:
municipal budget — муниципальный бюджет, бюджет муниципального образования
national [state\] budget — государственный бюджет
COMBS:
a budget data — бюджетные данные, бюджетная информация
an item in [on\] a budget — статья в бюджете
the budget debate; the debate on the budget — обсуждение бюджета
The budget debate [the debate on the budget\] lasted for two days. — Обсуждение бюджета продолжались два дня.
to submit [present\] a budget — предоставить бюджет на рассмотрение
to pass [approve\] the budget — принять [одобрить, утвердить\] бюджет
The council could refuse to set a legal budget which would result in its being unable to borrow money and pay its employees. — Совет может отказаться от составления официального бюджета, в результате чего не сможет брать кредиты и оплачивать труд своих служащих.
See:consumer budget 1), actual budget, administrative budget, adopted budget, advertising and promotion budget, advertising budget, alternative budget, annual budget, appropriated budget, bottom-up budget, balanced budget, bottom-up budgeting, baseline budget, capital budget, cash budget, civilian budget, Common Budget, complete budget, congressional budget, continuous budget, consolidated budget, consolidated cash budget, construction budget 1), cost of goods manufactured budget, cost of goods sold budget, current budget, defense budget, deficit budget, departmental budget, direct labour budget, direct materials budget, draft budget, executive budget, family budget, federal budget 1), financial budget, fixed assets budget, fixed budget, flexed budget, flexible budget, forecast budget, full-employment budget, functional budget, high-employment budget, household budget, incremental budget, labour budget, lame-duck budget, life-cycle budget, line-item budget, local budget, long-range budget, manufacturing overhead budget, marketing budget, master budget, materials budget, merchandise budget, military budget, national income accounts budget, non-appropriated budget, operating budget, original budget, overhead budget, partial budget, participative budget, performance budget, planned budget, president's budget, production budget, profit budget, pro forma budget, programme budget, promotion budget 1) а), project budget 1) а), proposed budget, publicity budget, purchasing budget, regulatory budget, revised budget, sales cost budget, selling and administrative expense budget, short-range budget, state budget, stock budget, supporting budget, surplus budget, tax expenditure budget, top-down budget, training budget 1) а), travel budget 1) а), Treasury Budget, unbalanced budget, unified budget, zero-based budget, budget analyst, budget balance, budget deficit, budget director, budget surplus, budget accountant, budget allocation, budget analysis, budget analyst, budget assumption, budget authority, budget balance, budget bill, Budget Bureau, budget category, budget classification, budget day, budget deficit, budget director, budget engineer, budget estimates, budget examiner, budget expenditures, budget line, budget message, budget officer, budget planning, budget price, budget process, budget programming, budget proposal, budget receipts, budget report, budget resolution, budget revenues, budget statement, budget variance, budget year, balance the budget, Congressional Budget Office, Financial Statement and Budget Report, off-budget, Office of Management and Budget, on-budget, budgeting, backdoor financing, highlightsб) фин., учет бюджет (план хозяйственный деятельности, выраженный не в денежных, а в натуральных единицах; напр., план производства, в котором данные о количестве использованных материалов, запасов незавершенного производства на конец и начало планируемого периода и количестве готовой продукции приводятся в физических (натуральных) единицах измерения: штуках, килограммах и т. п.)See:production budget, labour budget, materials budget, stock budget, quantitative budget, purchasing budget, budget accountant2) фин., учет бюджет (сумма, выделенная на реализацию какой-л. программы, осуществление проекта или покрытие каких-л. целевых расходов)ATTRIBUTES:
tight budget — напряженный [ограниченный, стесненный\] бюджет
to exceed [stretch\] a budget — выходить за пределы бюджета
to cut [reduce\] a budget — урезать [сократить\] бюджет
See:advertising budget, construction budget 2), consumer budget 2), administrative budget, budget level, advertising and promotion budget, federal budget 1), training budget 1) б), travel budget 1) б), total budget, publicity budget, promotion budget 1) б), project budget 1) б) budget constraint3) фин., учет бюджет, бюджетный фонд* (единый пул средств, образуемый в течение данного периода и предназначенный для покрытия ряда расходов)To get reimbursed from our budget for purchases, you must fill out a voucher form. — Чтобы получить возмещение стоимости покупки из нашего закупочного фонда, вы должны заполнить подтверждающий документ.
4) эк. прир. баланс (схема движения какого-л. ресурса и оценка его запаса на начало и конец периода)energy budget — энергетический баланс (количественное описание энергообмена в физической или экологической системе)
See:5) общ. запас, большое количество.2. гл.If you don't dedicate an adequate budget of time and money to marketing, it's unlikely you'll attract enough customers to sustain and grow your venture. — Маловероятно, что вам удастся привлечь достаточное количество клиентов, чтобы поддерживать и развивать свое предприятие, если вы не выделите на маркетинг достаточное количество времени и денег.
фин., учет намечать, планировать, составлять бюджет [смету\], бюджетировать; предусматривать [выделять\] в бюджете, ассигновать по бюджету (выделять в бюджете сумму на какую-л. цель)to budget expenditures — составлять бюджет [смету\] расходов
The council is budgeting for a 25% increase in expenditure on roads. — Совет планирует двадцатипятипроцентное увеличение расходов на дороги.
How will I know how much to budget for my entire cruise vacation? — Как я узнаю, какие средства нужно выделить на весь круиз?
The university had to budget for an increase in the number of students. — Университету пришлось предусмотреть в бюджете средства на увеличение числа студентов.
See:3. прил.1) эк. дешевый, недорогой; экономичныйbudget price — низкая [невысокая\] цена
Syn:See:budget price 1)2) общ. малобюджетный, имеющий ограниченный бюджет, с ограниченными средствамиSee:
* * *
бюджет: 1) детальный план (предполагаемые размеры) расходов и доходов правительства на новый финансовый год; 2) прогноз финансового положения предприятия (компании) в течение определенного периода; расчет материальных затрат и потребностей; обычно расчет идет от бюджета производства и материальных затрат к наличному бюджету и далее - к расчетному балансу компании и счету прибылей; 3) смета расходов и доходов по проекту, мероприятию; см. balanced budget; 4) экономичный, на основе продуманного бюджета, дешевый (напр., бюджетный отдых (budget holiday)).* * *• /vt/ ассигновать• бюджет* * *бюджет; смета; финансовая смета; планируемые расходы; план по расходам; план по расходам и доходам. Детальная смета финансовой деятельности, например, рекламный бюджет (смета расходов на рекламу), план сбыта, бюджет капиталовложений (смета инвестиций в основной капитал) . ассигновать; предусматривать в бюджете Словарь экономических терминов .* * *Финансы/Кредит/Валюта-----роспись денежных доходов и расходов государства, предприятия на определенный период, утвержденный в законодательном порядке см. bdgt-----количественное выражение плана, помощь для его координации и воплощения -
10 manager
сущ.сокр. mgr1) упр. менеджер, управляющий, руководитель, директор, заведующий (лицо, осуществляющее руководство людьми, управление процессами, распоряжение имуществом и т. п.; первоначально термин использовался в основном в частном секторе, однако позже стал применяться и в области государственного управления)Syn:See:absentee manager, account manager, accounting manager, accounts manager, acting manager, administrative manager, advertisement manager, advertising agency manager, advertising manager, advertising production manager, alternative asset manager, area manager, artist's manager, asset manager, assistant manager, assistant to manager, bank manager, benefits manager, booking manager, branch manager, branch office manager, brand manager, building manager, business manager, business promotion manager, CDO asset manager, CDO manager, change manager, circulation manager, claim manager, claims manager, comanager, co-manager, combination export manager, commercial manager, commissary manager, compensation manager, contract manager, customer service manager, data processing manager 1), debt manager, department manager, departmental manager, deputy manager, design manager, display manager 1), district manager, divisional manager, economic manager, employee benefits manager, employee welfare manager, employment manager, engineering managers, entrepreneurial manager, estate manager, executive manager, export manager, export sales manager, factory manager, factory services manager, farm manager, field district manager, field sales manager, finance manager, financial manager, first-line manager, fishery manager, floor manager, functional manager, fund manager, general manager, goods manager, group brand manager, group manager, house manager 1), &2, human resources manager, insurance claim manager, insurance claims manager, insurance manager, integrating manager, interim manager, inventory manager, investment manager, joint manager 1), junior manager, knowledge manager 1) а), labor relations manager, labour manager, line manager, list manager 1), &2, location manager, lodging managers, mailing list manager, market manager, marketing administration manager, marketing manager, marketing research manager, material control manager, media manager 1), middle manager, money manager, national sales manager, new product manager, new products manager, non-owning manager, office manager, one-minute manager, operating manager, operations manager, owner-manager, paid manager, parts manager, pension manager, pension plan manager, pension scheme manager, pensions manager, personal manager, personnel manager, planning manager, plant manager, portfolio manager, primary care manager, procurement manager, procurement services manager, product development manager, product group manager, product line manager, product manager, product promotion manager, product sales manager, production control manager 1), production manager, production theatrical manager, professional manager, program manager 1), project manager, promotion manager, promotional manager, property manager, public relations managers, purchasing manager, quality control manager, quality manager, ranch manager, real estate asset manager, regional manager, regional sales manager, relationship manager, research manager, risk manager, run-off manager, safety manager, sales managers, sales promotion manager, security manager, senior manager, service manager, shift manager, special manager, staff manager, 1), stockroom manager, sub-manager, supplies manager, syndicate manager, system manager 1), technical manager, technology manager, top manager, traffic manager, training manager, transportation manager, turnaround manager, unit manager, upper manager, value stream manager, vice-manager, works manager, manager's assistant, manager's fee, manager's job, manager's performance, manager's qualities, Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc., Lewis v. BT Investment Managers, Inc.2) комп. администратор; менеджер; распорядитель; диспетчер (компьютерная программа либо устройство, предназначенное для автоматической организации данных, управления другими устройствами или программами)Syn:See:data processing manager 2), display manager 2), house manager 2), б, knowledge manager 2) б), list manager 3) б), media manager, production control manager 2), program manager 2), 2), system manager 2)3) фин., банк. банк-организатор займа*, управляющий банк* (банк, входящий в группу организаторов размещения нового выпуска ценных бумаг или синдицированного кредита; может быть главным организатором или одним из организаторов)See:
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менеджер, управляющий: 1) лицо, осуществляющее оперативное руководство компанией или ее подразделением; 2) банк - организатор займа, в отличие от простого участника синдиката; может быть главным организатором (лид-менеджер) или одним из организаторов (коменеджер); см. co-manager;* * *руководитель; менеджер; участник синдиката по размещению ценных бумаг (о банке). . Словарь экономических терминов . -
11 cooperative
1. сущ.1) эк., юр. кооператив, кооперативное общество (добровольное объединение людей или мелких компаний с целью организации производства и предоставления всем участникам этого объединения (членам кооператива) какой-л. услуги на более выгодных условиях, чем они могли бы получить без создания кооператива (при покупке этой услуги на рынке); напр., кооперативный банк, созданный для повышения процента по вкладам и снижения процента по кредитам своим членам, потребительское общество для совместных закупок товаров, сельскохозяйственный кооператив для совместной продажи продукции, жилищный кооператив и т. п.; в американском законодательстве кооператив может быть инкорпорированной компанией)Syn:See:advertising cooperative, agricultural credit cooperative, buyers' cooperative, consumer cooperative, consumer's cooperative, credit cooperative, full cooperative, partial cooperative, producers' cooperative, sellers' cooperative, workers' cooperative, cooperative bank, investor-owned firm, incorporated2) эк. кооперативный магазин3) эк., юр. член кооперативного обществаSyn:2. прил.1) общ. совместный, объединенный; согласованно действующийSee:cooperative advertisement, cooperative advertising, cooperative approach, cooperative bargaining, cooperative behaviour, cooperative conjectural variations, cooperative game, cooperative learning, cooperative mailing, cooperative marketing2) эк. кооперативныйSyn:See:cooperative advertising, cooperative agreement, cooperative bank, cooperative buying, cooperative credit society, cooperative enterprise, cooperative farm, cooperative farming, cooperative joint venture, cooperative marketing association, cooperative society
* * *
сo-op кооператив: ассоциация людей или мелких компаний, организация, принадлежащая своим членам и призванная обслуживать их или решать общие проблемы; это может быть кооперативный банк, созданный для повышения процента по вкладам и снижения процента по кредитам своим членам, потребительское общество для совместных закупок товаров, сельскохозяйственный кооператив для совместной продажи продукции, жилищный кооператив и т. д. -
12 specialist
1) эк. специалист, профессионал (человек, профессионально занимающийся определенной деятельностью); эксперт (в какой-л. области)She's a specialist in modern French literature. — Она специализируется на современной французской литературе.
specialist advice [help\] — совет [помощь\] эксперта
Syn:See:advertising specialist, agricultural extension specialist, agricultural specialist, computer specialists, contract specialist, creative specialist, customs import specialist, design specialist, financial specialists, functional specialist, go-ahead specialist, graphics specialist, job development specialist, market specialist, marketing specialist, media specialist, nutritional specialist, pricing specialist, public relations specialists, recreation specialist, sales promotion specialist, skin care specialists, takeover specialist, tax specialist, technical specialist, training specialist, trash-collection specialist, specialist buyer, specialist contractor, specialist farm, specialist farmer, specialist unit, specialist's book2) бирж., амер. специалист (член фондовой биржи, зарегистрированный как специалист по одному или нескольким видам ценных бумаг; поддерживает рынок по этим бумагам, проводя операции за свой счет)Syn:See:3) ауд. специалист (консультант аудитора по не связанным с бухгалтерией вопросам, напр., оценщик или эколог)See:
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"специалист" (США): члены фондовой биржи, зарегистрированные как специалисты по одному или нескольким видам ценных бумаг (примерно 400 на Нью-Йоркской фондовой бирже); поддерживают рынок по этим бумагам (оперируя за свой счет) и выступают в роли посредников между брокерскими фирмами, исполняя ограниченные приказы за часть комиссии брокеров; к специалистам предъявляются жесткие требования относительно собственного капитала и правил проведения операций; = specialist unit.* * *Специалист, первичный дилер. Компания - член фондовой биржи, которая зарегистрирована как специалист по одному или нескольким видам ценных бумаг, поддерживает рынок по этим бумагам (оперируя за свой счет) и выступает посредником между брокерскими фирмами. На один вид акций может быть назначен лишь один 'специалист', однако дилеры по обращающимся на бирже обычным акциям могут быть 'специалистами' по нескольким видам акций. В противоположность этому, на внебиржевом рынке может быть несколько компаний, специализирующихся на одном и том же виде ценных бумаг . Инвестиционная деятельность . -
13 price
1. сущ.1) эк. цена (денежное выражение стоимости товара, т. е. количество денежных единиц, которое должно быть уплачено за единицу товара; термин также может относиться к количеству другого товара, которое необходимо отдать в обмен на данный товар)ATTRIBUTES: actual 1. 1), adjustable 1. 2), adjusted 1. 1), administered 1. 1), 1. 2), arm's length, base 3. 2), base period, basic 3. 5), best 2. 5), budget 3. 2), n1&g1n1а clean 1. 1), comparable, competitive 1. 1), &2а current 1. 2), depressed 1. 2), а dirty 1. 1), discount 1. 1), а domestic 1. 2) а), dutiable, duty-paid, fair 2. 5), n1 final 1. 2), firm II 1. 1) б), fixed II 1. 4) б), flat 2. 5), n2&g2n4 flexible 1. 2), б full 1. 2), going, graduated 1. 2), gross II 1. 3) а), internal II 1. 2) а), negotiable 1. 2), negotiated, net 3. 2), n1а nominal II 1. 3) а), original 2. 5), n1 pegged 1. 2), planned, premium 2. 5), n2&g1n3б present I 2. 2) а), published, quoted I 2. 2) а), I 2. 3) а), I 2. 4) а), reasonable 1. 2), regular 1. 1), set 2. 5), n1 special I 1. 6) а), standard 2. 5), n2 stated 1. 1), target 3. 2), threshold, total 2. 5), n4 usual, variable II 1. 2) а), advertise 1. 1), discount 2. 5), n1 suggest 1. 1)
aggregate price — совокупная [суммарная, общая, итоговая\] цена
Option is the right to buy or sell a specified quantity of a security at an agreed price. — Опцион — это право купить или продать определенное количество ценных бумаг по согласованной цене.
consumer-friendly [customer-friendly, user-friendly\] price — цена, приемлемая для потребителя [клиента, пользователя\]*; цена, дружественная к потребителю [клиенту, пользователю\]*
estimated price — ориентировочная [предполагаемая\] цена
The price was fabulous and so was the room and continental breakfast. — Цена была просто сказочной, так же как и комната, и континентальный завтрак.
famine prices — недоступные цены; дороговизна ( как при товарном голоде)
give-away price — бросовая цена, крайне низкая цена
honest price — честная цена, справедливая цена
prevailing price — преобладающая [господствующая\] цена
reduced price — сниженная [пониженная\] цена
remunerative price — выгодная [прибыльная\] цена; цена, дающая [обеспечивающая\] прибыль; цена, обеспечивающая получение прибыли
stable [steady, stationary\] prices — стабильные цены
top price — высшая [максимальная, потолочная\] цена
Prices are exclusive of VAT. — Цены не включают НДС.
VAT inclusive price, price inclusive of VAT — цена с НДС, цена с учетом НДС; цена, включая НДС
Prices shown are VAT inclusive. — Указанные цены включают НДС.
GST inclusive price, price inclusive of GST — австр., новозел. цена, включая налог на товары и услуги*; цена с учетом налога на товары и услуги*; цена с налогом на товары и услуги*
dollar price, price in dollars — цена в долларах
The real price in silver is only $0.229 a gallon. — Реальная цена в серебре составляет всего лишь $0.229 за галлон.
crude oil price ( COP) — цена на сырую нефть
Farmland prices are continuing to rise, but it's not so much due to farmers trying to outbid one another. — Цены на сельскохозяйственную землю продолжают расти, но это не так уж зависит от фермеров, старающихся перебить цены друг друга.
member price — цена для членов/участников
COMBS:
price decline, reduction in price(s), fall in price(s), decline in price(s), price decrease, decrease in price(s), downturn in price(s), price downturn, drop in price(s), drop of price(s), dip in price(s) — снижение [падение\] цен(ы)
jump [bounce\] in prices — скачок цен, резкое повышение цен
agricultural product prices, farm product prices — цены на сельскохозяйственную продукцию
price per gallon, per gallon price — цена за галлон
at a price of $1 per copy — по цене (в) 1 долл. за экземпляр
price per person — цена на (одного) человека, цена с человека
for half price — за половинную цену, за полцены
at current [present, going\] prices — по текущим ценам
at a greatly reduced price — по значительно сниженной цене, с большой скидкой
to sell (smth.) at a discount price — продавать (что-л.) со скидкой [с дисконтом\]
to sell at a sacrifice price — продавать по убыточной цене, продавать себе в убыток
to buy (smth.) at a premium price — покупать (что-л.) с премией [с надбавкой, по более высокой цене\]
at a price below $55 — по цене ниже $55
U.S. companies with a stock price above $500 — американские компании с ценами акций, превышающими $500
The base price under the contract is $21 per unit. — Базовая цена по контракту [в соответствии с контрактом\] составляет $21 за единицу.
Price before discount is $32.95. — Цена до скидки составляет $32.95.
The purchase price after discount is $51000. — Покупная цена после скидки — $51000.
to put a price on smth. — назначать цену за что-л., оценить что-л.
to make a price — объявлять цену, назначать цену
to arrive at a price — устанавливать цену, определять цену; договариваться о цене
to bargain on [about\] a price — торговаться о цене, торговаться из-за цены
to knock $1 off price — сбавлять [снижать\] цену на $1, делать скидку с цены на $1
to bring down [to cut, to lower, to reduce, to slash, to roll back, to shave, to undercut, to scale down, to force down, to put down, to send down, to squeeze down, to mark down\] prices, to send prices down, to put prices down, to ease prices — понижать [снижать, срезать\] цены
to hike [to increase, to mark up, to raise, to enhance, to bump up, to boost\] prices; to bid up prices, to push up prices, to force up prices, to send prices up, to send up prices — повышать цены; вздувать [взвинчивать\] цены
Natural gas, in particular, has increased in price during the past year. — В частности, за прошлый год подорожал природный газ.
to go down in price, to decrease in price, to fall in price, to decline in price, to sink in price, to drop in price — понижаться в цене, дешеветь
to keep to the price — придерживаться (какой-л.) цены
We will do our very best to keep the price as low as possible. — Мы приложим все усилия, чтобы сохранить цену на как можно более низком уровне.
to keep down prices, to keep prices down — не допускать повышения цен
to gripe about prices — выражать недовольство по поводу (высоких) цен, жаловаться на (высокие) цены
to administer prices, to regulate prices — регулировать цены
to control prices — регулировать [контролировать\] цены
prices eased [dropped, dipped\] — цены снизились [упали\]
prices tend downward(s)/upward(s) — цены имеют тенденцию к понижению/повышению
Prices closed firm yesterday. — Вчера цены окрепли к закрытию.
Gold prices closed down $3.80 to $554.60/oz. — Цены золота закрылись с понижением на $3,80, сократившись до уровня в $554,60 за унцию.
The price works out to [at\] $29. — Цена составляет 29 долларов.
See:absolute price, accounting price, acquisition price, actual price, adjustable price, adjusted price, administered price, admission price, advertised price, advertising price, after-hours price, agricultural price, all-in price, all-inclusive price, arbitrage price, arbitrage-free price, arm's length price, ask price, asked price, asking price, auction price, bargain price, bargain sale price, bargained price, base period price, base price, base-point price, basic price, basing-point price, basis price, best price, bid price, bond price, book price, border price, bride price, brideprice, budget price, budget-conscious price, budget-friendly price, budget-pleasing price, buy price, buyback price, buyer's price, buying price, C&F price, call price, cancellation price, cartel price, cash price, catalogue price, ceiling price, CFR price, CIF price, CIP price, clean price, close price, closing price, comparable prices, competitive price, consumer price, contract price, conversion price, cost and freight price, cost price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price а), б), cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, 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insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price 1. 1) а), cost, insurance, freight price 1. 3) а), cost, insurance, freight price 1. 1) а), cost, insurance, freight price 1. 3) а), а cost, insurance, freight price 1. 1) а), а cost, insurance, freight price 1. 1) а), б cost, insurance, freight price 1. 3) а) cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price 2., cost, insurance, freight price 2., cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price, cost, insurance, freight price 2., cost, insurance, freight price2) общ. цена, жертва, платаATTRIBUTES:
at any price — любой ценой, во что бы то ни стало
not at any price — ни за что; ни при каких обстоятельствах
to pay the price — расплачиваться, уплатить цену
These individuals are often willing to pay the price for success by investing time, energy, and even money into developing their success. — Эти люди часто готовы платить за успех, вкладывая свое время, силы и даже деньги в достижение этого успеха.
We all have to pay a high price for freedom. — Мы все вынуждены дорого платить за свободу.
The price of progress was paid with the blood of the American Indian. — За прогресс было заплачено кровью американских индейцев.
Syn:worth 1. 2), value 1. 2)3) общ. ценностьabove [beyond, without\] price — бесценный
See:unpriced 2)2. гл.1) эк. назначать цену, оценивать (определять, по какой цене должен продаваться данный товар или услуга); указывать цену ( на товаре)the seller priced the house at $359000 — продавец оценил дом в $359000
to be priced at $10 — быть оцененным в $10
The book is priced at $30.00 plus shipping and handling of $5.00. — Книга оценена в 30 долл. плюс затраты на погрузку и перевозку в размере 5 долл.
See:misprice, overprice 1., preprice, price out 1., price-conscious, priced, pricer, pricing, reprice, underprice 1., unpriced2) эк. узнавать цену, прицениватьсяyou can price the different models and compare features — вы можете прицениться к разным моделям и сравнить характеристики
I did make the usual trip to the local home improvement store and priced the different models. — Я все-таки посетил местный магазин бытовых товаров и приценился к различным моделям.
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abbrev.: PX price цена; стоимость; курс.* * *• /vt/ оценивать• 1) цена; 2) /stock exchange/ курс; 3) ценовой* * *. . Словарь экономических терминов .* * *сумма, которую следует уплатить при приобретении товара или услуги; обычно имеет денежное выражение-----денежное выражение обязательства произвести платеж за проданную продукцию, выполненные работы или оказанные услуги -
14 manager
1) управляющий; руководитель; директор; менеджер2) заведующий; администратор -
15 expert
ˈekspə:t
1. сущ. знаток, эксперт;
мастер, специалист (at, in, on) demolition expert ≈ специалист-подрывник efficiency expert ≈ специалист по научной организации труда technical expert ≈ технический специалист expert at troubleshooting ≈ специалист по устранению неисправностей/по решению проблем expert in computer science ≈ специалист по компьютерам expert evidence ≈ мнение специалистов, заключение экспертов Syn: connoisseur, specialist
2. прил. опытный, искусный (at, in - в) ;
квалифицированный Syn: skillful, skilled специалист;
эксперт - chemical * специалист-химик - financial * финансовый эксперт - beauty * косметолог - foreign affairs * специалист-международник - * evidence (юридическое) показания экспертов (в суде) - * report доклад эксперта;
экспертиза - * personnel специалисты, кадры специалистов - an * in questions of international law специалист по вопросам международного права знаток;
умелец, искусник - an * with the sword искусный фехтовальщик (американизм) (военное) отличный стрелок, стрелок 1-го класса опытный, знающий, сведущий;
(высоко) квалифицированный - * accountant высококвалифицированный бухгалтер - * rifleman( американизм) (военное) отличный стрелок, стрелок 1-го класса - * with a rifle искусный стрелок - * in /at/ driving a motor-car опытный водитель( автомашины) - the Egyptians were especially * in the working of stone египтяне особенно отличались искусством резьбы по камню - neither of them was * in riding ездить верхом ни тот ни другой как следует не умел данный специалистом или экспертом - * opinion заключение специалиста;
экспертиза;
экспертное заключение - * advice квалифицированный совет;
экспертное заключение - * work квалифицированная /тонкая/ работа - to determine smth. by * knowledge определить что-л. экспертным расчетом (американизм) подвергать экспертизе, изучать - to * the accounts of a company проверять бухгалтерские книги компании (американизм) быть экспертом (в каком-л. деле) - to * at bridge судействовать на матче по бриджу advertising ~ специалист по рекламе agricultural ~ специалист в области сельского хозяйства building ~ эксперт по строительству commercial ~ специалист по вопросам торговли court ~ судебный эксперт domain ~ специалист по предметной области economic ~ экономический советник economic ~ экономический эксперт expert высококвалифицированный ~ данный специалистом или экспертом ~ знаток, эксперт;
специалист ~ знаток ~ знающий ~ компетентный ~ опытный, искусный (at, in - в) ;
квалифицированный ~ опытный ~ (амер.) подвергать экспертизе ~ подвергать экспертизе ~ сведущий ~ специалист, эксперт ~ специалист ~ эксперт ~ attr.: ~ evidence мнение, показание специалистов ~ attr.: ~ evidence мнение, показание специалистов farm ~ специалист по сельскому хозяйству government ~ правительственный эксперт independent ~ независимый эксперт legal ~ судебный эксперт medical ~ медицинский эксперт tax ~ специалист по вопросам налогообложения technical ~ технический эксперт -
16 agency
сущ.сокр. agcy1) общ. агентство, орган, учреждение, организация, бюро, служба, ведомствоATTRIBUTES:
Syn:See:administrative agency, distribution agency, enforcement agency, executive agency, federal agency, independent agency 1), international agency, quasi-official agency, private agency, public agency, regional agency, regulatory agency, specialized agency, support agency, welfare agency, Advanced Research Projects Agency, Agency for Cultural and Technical Cooperation, Agency for Francophony, Agency for Healthcare Research and Quality, Agency for Instructional Television, Agency for International Development, Agency for Toxic Substances and Disease Registry, Arms Control and Disarmament Agency, Army Audit Agency, Canada Border Services Agency, Canada Customs and Revenue Agency, Canada Revenue Agency, Central Intelligence Agency, Defense Advanced Research Projects Agency, Defense Commissary Agency, Defense Contract Audit Agency, Defense Contract Management Agency, Defense Information Systems Agency, Defense Intelligence Agency, Defense Legal Services Agency, Defense Logistics Agency, Defense Security Cooperation Agency, Defense Threat Reduction Agency, Environmental Protection Agency, European Research Coordination Agency, Farm Service Agency, Federal Emergency Management Agency, Foreign Investment Review Agency, International Atomic Energy Agency, International Development Cooperation Agency, International Energy Agency, Japan International Cooperation Agency, Korea Trade-Investment Promotion Agency, Minority Business Development Agency, Missile Defense Agency, Multilateral Investment Guarantee Agency, Mutual Security Agency, National Geospatial-Intelligence Agency, National Imagery and Mapping Agency, National Security Agency, Norwegian Agency for Development Cooperation, Nuclear Energy Agency, Risk Management Agency, Trade and Development Agency, White House Communications Agency, White House Transportation Agency, public body, subagency 1)2) эк. агентство, посредническая организация, организация-посредник (специализирующаяся на предоставлении услуг другим компаниям, напр., рекламных, страховых, информационных и т. п.)recruitment agency — кадровое [рекрутинговое\] агентство
See:CHILD [object\]: advertising agency, canalizing agency, cargo agency, clearing agency, collection agency, credit repair agency, customs agency, export credit agency, financing agency, forwarding agency, insurance agency, mercantile agency, national numbering agency, port agency, rating agency, sales agency, selling agency, shipping agency, ships agency CHILD [scope\]: a la carte agency, full-service agency, limited-service agency, single-service agency, agency bill 1), agency commission, agency fee 1)3) общ. посредничество, содействие, поддержка, помощь; действие, деятельность ( в качестве посредника)COMBS:
by the agency of, through the agency of — посредством, при помощи, при содействии (чего-л. или кого-л.)
4) общ. фактор, средство (достижения какого-л. результата)In the 20th century science becomes an agency of destruction. — В 20 в. наука становится разрушительной силой.
5) агентские отношения, поручительство, представительствоа) юр., эк. (взаимоотношения между доверителем (принципалом) и агентом, представляющим интересы первого в различных операциях; в американском праве — юридическая форма предпринимательства)See:agency by estoppel, agency by necessity, agency by appointment, agency by ratification, exclusive agency, general agency, independent agency 2), sole agency, agency account, agency agreement, agency contract, agency fee 2), agency fund, contract of agency, principal 1. 3), agent 1. 1), agent's duties to principal, subagency 2)б) юр., эк., амер. (согласно официальному определению института поручительства в американском праве, имеющемуся во Втором обновленном изложении права: доверительное отношение, проистекающее из выражения согласия одной из сторон доверия другой стороне действовать на вере и под контролем первой стороны и согласия на это второй стороны)See:6) соц. свобода действия (способность людей действовать независимо от ограничений, накладываемых социальной структурой)7) соц. влияние (по Э. Гидденсу: действия людей, способные менять социальное устройство, синоним власти)See:8) мн., фин., амер. = agency security
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agency (Agсy) 1) агентство, государственное учреждение или организация; 2) агент, представитель, посредник; компания или организация, специализирующаяся на предоставлении услуг другим компаниям (реклама, недвижимость, страхование, поиск сотрудников и др.);3) юридические отношения между принципалом и агентом, который представляет интересы первого в различных операциях; 4) агентские услуги: купля-продажа финансовых инструментов или товаров по поручению и за счет клиента; представление интересов принципала агентом; 5) ценные бумаги государственных агентств; = agencies.* * *агентство; агентские отношения; агентские услуги; отношения представительства; агентский договор; договор поручения; поручение; агентская деятельность. . Словарь экономических терминов .* * *1. предпринимательская деятельность, осуществляемая коммерческим агентом2. взаимоотношения между агентом и его патроном -
17 bank
1. сущ.1) банк. банк (финансовая организация, которая сосредоточивает временно свободные денежные средства в виде принятых вкладов и предоставляет их во временное пользование в виде кредитов (займов, ссуд), а также оказывает населению и предприятиям услуги по проведению расчетов)ATTRIBUTES:
Syn:See:accepting bank, acquiring bank, advising bank, agent bank, agricultural bank, Agricultural Credit Bank, avalizing bank, bank of first deposit, bankers' bank, bridge bank, central bank, clearing bank, collecting bank, commercial bank, community bank, concentration bank, confirming bank, consortium bank, consumer bank, cooperative bank, correspondent bank, dealer bank, depositary bank, development bank, district bank, drive-in bank, eurobank, Export-Import Bank, Farm Credit Bank, Federal Intermediate Credit Bank, Federal Land Bank, Federal Reserve Bank, foreign trade bank, full-service bank, Girobank, high-street bank, independent bank, industrial bank, in-house bank, internet bank, investment bank, issuing bank, lead bank, limited-service bank, member bank, merchant bank, mortgage bank, national bank, negotiating bank, nominated bank, nonbank bank, notifying bank, offshore bank, one-stop bank, opening bank, paying bank, presenting bank, private bank, receiving bank, regional bank, remitting bank, reserve city bank, respondent bank, retail bank, savings bank, state bank, super regional bank, unit bank, universal bank, wholesale bank, wildcat bank, bank acceptance, bank advertising, Bank Advisory Committee, bank balance, bank bill, bank charges, bank cheque, bank commission, bank crisis, bank draft, bank guarantee, bank manager, bank marketing, bank statement, bank supervisor COMBS: bank affiliate export trading company, Bank Export Services Act, Association of Central African Banks, Arab Bank for Economic Development in Africa, Arab International Bank, Bank for International Settlements, Central American Bank for Economic Integration, European Bank for Reconstruction and Development, European Investment Bank, International Bank for Reconstruction and Development, Latin American Export Bank, Nordic Investment Bank, World Bank, Federal Reserve System, clearing 4), deposit 1. 1), loan 1. 1), а interbank2) эк. фонд; резерв; место хранения запасовSee:2. гл.1) банк. класть деньги в банк; держать деньги в банке; вести дела с банкомto bank with The Royal Bank of Scotland Group — держать деньги в "Ройял бэнк оф Скотланд Груп"
2) банк. держать банк, быть владельцем банка; осуществлять банковские операции, заниматься банковской деятельностьюSee:3) общ. хранить что-л. про запас
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Bk 1) банк: компания, специализирующаяся на приеме вкладов, кредитовании, осуществлении расчетов и др. финансовых операций; см. central bank, commercial bank, investment bank, merchant bank; 2) держать деньги в банке.* * *. . Словарь экономических терминов .* * *Банки/Банковские операциифинансово-кредитное учреждение, накапливающее денежные средства, предоставляющее займы, ссуды и осуществляющее денежные расчеты, учет векселей, выпуск денег и ценных бумаг -
18 contractor
сущ.1) эк., юр. подрядчик, контрактор; поставщик (физическое или юридическое лицо, выполняющее какие-л. работы или оказывающее услуги по контракту)ATTRIBUTES:
a/v contractor — поставщик аудио- и видеооборудования
See:advertising contractor, agricultural contractor, associate contractor, co-contractor, christmas-tree contractor, defense contractor, development contractor, exhibition contractor, farm labor contractors, federal contractor, field contractor, general contractor, government contractor, haulage contractor, home improvement contractor, independent contractor, joint contractor, low level contractor, mail contractor, main contractor, original contractor, outside contractor, poster contractor, prime contractor, private contractor, public contractor, specialist contractor, subcontractor, sub-contractor, contractor agreement, contractor loan, contractor's all risks, contractor's capability, contractor's fee, contractor's services, Building Equipment Contractors, Building Finishing Contractors, contractor controlled insurance program, contractor performance evaluation, contractor-controlled insurance program, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors, Foundation, Structure, and Building Exterior Contractors2) эк., юр., амер. контрактор* (принципал, дающий поручение поверенному на разовой основе)See:
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контрактор, подрядчик.* * *1) исполнитель; 2) /construction-man/ подрядчик* * *. организация или лицо, принимающие на себя определенные обязательства по контракту. . Словарь экономических терминов 1 .* * *-----специализированная фирма (организация), выполняющая строительно-монтажные работы при сооружении объектов в стране заказчика на основе договоров подряда на капитальное строительство -
19 exchange
1. сущ.1) общ. обмен, менаto give [to offer, to take\] in exchange — давать [предлагать, брать\] в обмен
to make an exchange — обменять, обменяться
Syn:barter 1), 2), interchangeSee:advertising exchange, exchange against actuals, exchange of commodities, exchange of contracts, exchange advertisement, exchange bureau, exchange contract, exchange offer, exchange office, exchange privilege, exchange ratio2) эк. обмен (в экономической теории: обмен какими-л. благами или услугами; в классической политической экономии: один из четырех основных этапов хозяйственной деятельности: производство-распределение-обмен-потребление; в неоклассической теории является предметом изучения теории спроса и предложения)See:3)а) фин. обмен валютSee:б) фин. = exchange rateSee:в) фин. иностранная валютаExport of goods and services is the major source of foreign exchange. — Экспорт товаров и услуг является основным источником иностранной валюты.
Syn:See:exchange broker 1), exchange brokerage, exchange control, exchange dealer, exchange dumping, exchange market, exchange policy, exchange restrictions, Exchange Equalization Account4) бирж. биржаа) (наиболее развитая форма регулярно функционирующего рынка для заключения сделок и осуществления спекулятивных операций, основанных на законе спроса и предложения, и извлечения прибыли за счет курсовой разницы)б) 8№ (некоммерческая организация с правами юридического лица, формирующая оптовый рынок путем регулирования биржевой торговли в форме гласных публичных торгов; осуществляет посреднические услуги по заключению торговых сделок, по которым получает соответствующие комиссионные)See:barter exchange 1), employment exchange, mercantile exchange, stock exchange, exchange acquisition, exchange distribution, exchange member, exchange property, exchange quotationв) (здание, в котором проходят биржевые торги)See:5) соц. обмен (любое социальное взаимодействие, из которого субъекты извлекают обоюдную пользу)Syn:6) связь центральная телефонная станция; коммутатор2. гл.1) общ. менять (одно на другое, напр., валюту какой-л. страны на национальную валюту)to exchange farm products for manufactured goods — обменивать продукты сельского хозяйства на промышленные товары
2) общ. обмениваться (комплиментами, мнениями, взглядами)3) общ. поменять, обменять (получить другой предмет, обычно более нужный или подходящий, при возврате полученного ранее предмета; обычно применяется для обозначения обмена товаров в магазине)She exchanged her coat for one a size smaller. — Она обменяла свое пальто на меньшее размером.
4) общ. променятьto exchange future security for immediate pleasure — променять уверенность в будущем на сиюминутные развлечения
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exchange; Exch. 1) обмен; процесс обмена; 2) размен денег; 3) иностранная валюта; 4) валютный курс; 5) биржа: учреждение, которое обеспечивает своих членов (уплативших определенный взнос) торговым залом, средствами связи, т. е. всем необходимым для проведения биржевых сделок; см. commodity exchange;* * *Биржа, любая организация, ассоциация или группа, которая обеспечивает или поддерживает выход на рынок, где можно торговать ценными бумагами, опционами, фьючерсами или товарами. Торговая площадка, на которой торгуются акции, опционы и фьючерсы на акции, облигации, товары и индексы. Основные биржи США включают в себя Нью-Йоркскую фондовую биржу (NYSE), Американскую фондовую биржу (AMEX) и Автоматизированную систему котировок Национальной ассоциации дилеров по ценным бумагам (NASDAQ) . See Contract Market. Инвестиционная деятельность .* * *Финансы/Кредит/Валюта1. размен денегФинансы/Кредит/ВалютаФинансы/Кредит/Валюта-----Ценные бумаги/Биржевая деятельность1. рынок, на котором совершаются сделки по покупке и продаже ценных бумаг (фондовая), - валюты (валютная) и массовых товаров, продающихся по стандартам и образцам (товарная)2. учреждение, где совершаются финансовые и торговые сделки -
20 AAF
1) Компьютерная техника: Advanced Authoring Format2) Медицина: Adverse Analytical Findings3) Американизм: Against All Fascists4) Военный термин: Allied Air Forces, Army Air Forces, Army airfield, Army and Air Force, Auxiliary Air Force, Auxiliary Airfield, antiaircraft fire, antiaircraft forces, antiarmor fuze, armament artificer, fitter, Вооруженные силы Албании (Albanian Armed Forces)6) Сельское хозяйство: amino-allantoid fluid7) Сокращение: American Advertising Federation, American Architectural Foundation, American Astronautical Federation, Army Air Force, Auxiliary Air Force (UK), Atlantic Amphibious Force (десантные силы Атлантического флота), ascorbic acid factor (фактор аскорбиновой кислоты), antiaircraft frigate8) Вычислительная техника: Advanced Authoring Format (MS)9) Фирменный знак: American Air Filter10) Реклама: Американская рекламная федерация11) Полимеры: acetic-alcohol-formalin12) Химическое оружие: Army Air Field, atomic absorption flame13) Расширение файла: Advanced Authoring Format File14) Фантастика Alien Ant Farm15) ООН: Anti American Faction16) Общественная организация: Arizona Aerospace Foundation17) Чат: As A Friend18) NYSE. ABN Amro Funds
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