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1 défense
défense [defɑ̃s]feminine nounb. ( = protection) protectiond. (Law) defence (Brit), defense (US) ; ( = avocat) counsel for the defence (Brit), defense attorney (US)• qu'avez-vous à dire pour votre défense ? what have you to say in your defence?e. ( = interdiction) « défense d'entrer » "no entrance"• « danger: défense d'entrer » "danger - keep out"• « défense de fumer/stationner » "no smoking/parking"• « défense d'afficher » "stick no bills"f. [d'éléphant, sanglier] tusk* * *defɑ̃s1) ( interdiction)‘défense de pêcher/fumer’ — ‘no fishing/smoking’
‘défense d'entrer’ — ‘no entry’
‘défense de toucher’ — ‘(please) do not touch’
2) ( contre un agresseur) gén, Armée, Sport defence [BrE] ( contre against); (moyens, ouvrages)défenses — defences [BrE]
courir à la défense de quelqu'un — to leap to somebody's defence [BrE]
pour sa défense, elle a dit que... — in her defence [BrE], she said that...
le budget de la défense (nationale) — the defence [BrE] budget
sans défense — ( faible) helpless; ( sans protection) unprotected
prendre la défense de quelqu'un/quelque chose — to stand up for somebody/something
3) Médecine, Psychologie defence [BrE]les défenses de l'organisme — the body's defences [BrE]
4) Zoologie (d'éléphant, de sanglier, morse) tusk* * *defɑ̃s nf1) (pour se protéger) MILITAIRE defence Grande-Bretagne defense USAministre de la défense — Minister of Defence Grande-Bretagne Defence Secretary
2) (pour protéger) defence Grande-Bretagne defense USAprendre la défense de qn — to stand up for sb, to back sb up
3) SPORT defence Grande-Bretagne defense USA4) (interdiction) prohibition"défense de fumer " — "no smoking ", "smoking prohibited"
5) [éléphant] tusk* * *défense nf1 ( interdiction) ‘défense de pêcher/nager/fumer’ ‘no fishing/swimming/smoking’; ‘défense d'entrer’ ‘no entry’; ‘défense de toucher’ ‘(please) do not touch’; défense d'en parler devant lui don't mention it in front of him; ils sont sortis malgré la défense qui leur en avait été faite they went out although they had been forbidden to do so;2 ( contre un agresseur) gén, Mil defenceGB (contre against); (moyens, ouvrages) défenses defencesGB; courir à la défense de qn to leap to sb's defenceGB; le budget de la défense (nationale) the defenceGB budget; ligne/moyens de défense line/means of defenceGB; position/armes de défense defensive position/weapons; assurer la défense du territoire to defend the country; sans défense ( faible) defencelessGB, helpless; ( sans protection) unprotected; ⇒ légitime;3 ( protection) protection; la défense de l'environnement the protection of the environment; la défense du patrimoine/de la langue française the preservation of the national heritage/of the French language; association pour la défense des consommateurs/droits de l'homme/libertés consumer rights/human rights/civil liberties organization; faire grève pour la défense de l'emploi to strike against job cuts; prendre la défense de qn/qch to stand up for sb/sth;4 ( résistance) Sport defenceGB; opposer une défense énergique to put up a stubborn defenceGB ou resistance; jouer en défense Sport to play in defenceGB;5 Physiol, Psych defenceGB; les défenses de l'organisme the body's defencesGB; les défenses immunitaires the immune system;6 (justification, plaidoyer) gén, Jur defenceGB; pour sa défense, elle a dit que… in her defenceGB, she said that…; assurer la défense d'un accusé Jur to conduct the case for the defenceGB;7 Jur ( partie défendante) defenceGB; ( defenseur) defenceGB; l'avocat de la défense counsel for the defenceGB, defense attorney US; la parole est à la défense (the counsel for) the defenceGB may now speak;8 Zool (d'éléphant, de sanglier, morse) tusk;9 la Défense commercial and residential district in Paris.défense passive civil defenceGB.ⓘ La Défense The area immediately to the north-west of Paris, developed as a modern business and residential area from the 1960s to the 1980s. Its biggest attraction is the Grande arche de la Défense, an enormous archway erected in 1989 to mark the bicentenary of the Revolution. It is also an architectural throwback to the Arc de Triomphe which, together with the Obélisque in the Place de la Concorde, can be seen from the vantage point of the steps leading up to the Grande arche itself.[defɑ̃s] nom féminin1. [interdiction] prohibition‘défense d'entrer’ ‘no admittance ou entry’‘danger, défense d'entrer’ ‘danger, keep out’‘défense d'afficher’ ‘stick no bills’‘défense de fumer’ ‘no smoking’‘défense de déposer des ordures’ ‘no dumping’2. [protection] defencepour la défense des institutions in order to defend ou to safeguard the institutions[moyen de protection] defence3. [dans un débat] defenceprendre la défense de quelqu'un/quelque chose to stand up for ou to defend somebody/something7. SPORT————————défenses nom féminin pluriel————————de défense locution adjectivale————————pour ma défense locution adverbiale,pour sa défense etc. locution adverbialein my/his etc. defenceje dirai pour ma défense que... I will say in my (own) defence that...————————sans défense locution adjectivaleDéfense nom propre féminin -
2 consumerism
Mktgthe influence of the general public, as end users of products and services, on the way companies manufacture and sell their goods. Consumers exert considerable power over companies as organizations become more customer-focused. Demand is rising for products that are high quality, ethically produced, well priced, and safe, and consumerism pressurizes companies to operate and produce goods and services in accordance with the public’s wishes. In fact, the aims of consumerism are not at odds with those of marketing (see marketing management), as both have the end goal of pleasing the consumer. In practice, however, marketing does not always succeed, and there is still a need for legislation to back up the right of consumers to demand products that are of good quality and for consumer protection bodies that influence the commercial world on consumers’ behalf. A particular form of consumer pressure, motivated by environmental concerns, is green consumerism, which campaigns for environmentally friendly goods, services, and means of production.
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