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Advertising Standards Authority (United Kingdom) — The Advertising Standards Authority (ASA) is the independent self regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non statutory organisation and so cannot interpret or enforce legislation. However,… … Wikipedia
advertising brief — An agreement between an advertising agency and a client on the objectives of an advertising campaign. It is important that the client knows exactly what the objectives are, helps to plan the overall strategy, and sets the budgets. Once the brief… … Big dictionary of business and management
spot advertising — ➔ advertising * * * spot advertising UK US noun [U] MARKETING, COMMUNICATIONS ► advertising on television or radio: »The spot advertising agreement is worth around €200m … Financial and business terms
cooperative advertising — /kəυˌɒp(ə)rətɪv ædvəˌtaɪzɪŋ/ noun 1. the sharing by two companies, often a producer and a distributor, of advertising costs ● A cooperative advertising agreement means that two companies can enjoy quantity discounts offered by the media. 2.… … Marketing dictionary in english
Tobacco Master Settlement Agreement — The Tobacco Master Settlement Agreement (MSA) was entered in November 1998, originally between the four largest US tobacco companies and the attorneys general of 46 states. The states settled their Medicaid lawsuits against the tobacco industry… … Wikipedia
Tobacco advertising — Part of a series on Tobacco … Wikipedia
Local marketing agreement — In U.S. and Canadian broadcasting, a local marketing agreement (or local management agreement, or LMA) is an agreement in which one company agrees to operate a radio station or TV station owned by another licensee. In essence, it is a sort of… … Wikipedia
Burger King advertising — Burger King Type Private Industry Restaurants Predecessor Insta Burger King … Wikipedia
U.S.-Korea Free Trade Agreement — Infobox Korean name hangul = 한·미 자유 무역 협정 hanja = 韓美自由貿易協定 rr = Han Mi jayu muyeok hyeopjeong mr = Han Mi chayu muyŏk hyŏpchŏngThe U.S. Korea Free Trade Agreement (also known as KORUS FTA) is a trade agreement between the United States and the… … Wikipedia
Australian Workplace Agreement — An Australian Workplace Agreement (AWA) was an individual written agreement on terms and conditions of employment between an employer and employee in Australia, under the Workplace Relations Act 1996 . An AWA can override employment conditions in … Wikipedia
North American Free Trade Agreement — ➡ NAFTA. * * * ▪ Canada United States Mexico [1992] trade pact signed in 1992 that would gradually eliminate most tariffs (tariff) and other trade (free trade) barriers on products and services passing between the United States, Canada, and… … Universalium