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1 advance advertising
рекл. предварительная реклама (реклама, осуществляемая до выхода товара на рынок, в которой сообщается о предстоящем выходе этого товара)Syn:See: -
2 advance advertising
Большой англо-русский и русско-английский словарь > advance advertising
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3 advance advertising
1) Экономика: заблаговременная реклама2) Реклама: анонс, предварительная реклама -
4 advance advertising
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5 advance advertising
Англо-русский словарь по экономике и финансам > advance advertising
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6 advance advertising
English-russian dctionary of contemporary Economics > advance advertising
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7 advance advertising
English-russian dctionary of diplomacy > advance advertising
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8 advance advertising
English-russian dctionary of diplomacy > advance advertising
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9 advance advertising
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10 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
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реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
11 advertising
nреклама; рекламирование
- advance advertising
- auxiliary advertising
- bank advertising
- billboard advertising
- black-and-white advertising
- broadcast advertising
- cinema advertising
- classified advertising
- colour advertising
- combined advertising
- commercial advertising
- commodity advertising
- consumer advertising
- cooperative advertising
- corporate advertising
- coupon advertising
- current advertising
- decent advertising
- direct advertising
- direct-mail advertising
- display advertising
- domestic advertising
- electrical advertising
- export advertising
- farm advertising
- film advertising
- follow-up advertising
- graphic advertising
- illuminated advertising
- indirect advertising
- individual advertising
- industrial advertising
- informational advertising
- informative advertising
- inside-the-store advertising
- international advertising
- joint advertising
- keyed advertising
- legal advertising
- local advertising
- long-term advertising
- low-pressure advertising
- magazine advertising
- mail-order advertising
- mass advertising
- media advertising
- misleading advertising
- national advertising
- newspaper advertising
- outdoor advertising
- package advertising
- patent advertising
- persuasive advertising
- point-of-purchase advertising
- point-of-sale advertising
- poster advertising
- press advertising
- prestige advertising
- prestigious advertising
- product advertising
- professional advertising
- promotional advertising
- radio advertising
- regional advertising
- regular advertising
- retail advertising
- sales advertising
- scheduled advertising
- screen advertising
- seasonal advertising
- semi-display advertising
- short-term advertising
- slide advertising
- specialty advertising
- street advertising
- subliminal advertising
- trade advertising
- transit advertising
- transport advertising
- TV advertising
- advertising of goods
- advertising on difficult marketing
- advertising to business
- arrange advertising
- do advertising
- finance advertising
- handle advertising
- promote advertisingEnglish-russian dctionary of contemporary Economics > advertising
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12 advertising
реклама; рекламирование• -
13 advance
1. сущ.1) общ. движение вперед, продвижение; наступление2) общ. прогресс; улучшение, успех, достижениеqualitative advance — качественное совершенствование [улучшение\]
industrial advance — промышленный [индустриальный\] прогресс, успехи промышленности
3)а) эк. увеличение, повышение, рост (напр., цен, стоимости)advance in the cost of living — повышение стоимости жизни [прожиточного минимума\]
б) марк. продвижение (товаров, услуг)Syn:promotion 1) а)See:4) упр., воен. продвижение ( по службе), повышениеadvance in rank — повышение в звании [чине\]
advance in office — повышение [продвижение\] по службе
Syn:promotion 3)See:5)а) фин. аванс, авансирование (выплата в счет будущих платежей; напр., выплата поставщику части стоимости товаров до фактической поставки, выплата работникам определенной суммы в счет будущей заработной платы и т. д.)to make an advance — авансировать, выдавать аванс
advance in the amount of $_ — аванс на сумму $_
An employee may request an advance against salary. — Работник может попросить аванс в счет заработной платы.
Syn:See:б) фин., банк. ссуда, заем; аванс (напр., сумма, выплачиваемая заемщику по кредитной линии или по кредитной карте, частичный платеж по выделенному целевому кредиту, частичный платеж в счет причитающейся к получению дебиторской задолженности и т. п.)See:advance against documents, advance against goods, advance against securities, ways and means advances, future advance clause2. гл.1) общ. продвигать(ся), идти вперед, наступатьas the work advances — по мере выполнения [по ходу\] работы
2)а) общ. делать успехи, развиватьсяб) упр. продвигать ( по службе), повышать в звании [должности\]to advance smb. from lieutenant to the rank of captain — повысить лейтенанта до звания капитана
My supervisor was advanced to the position of vice-president about a year ago. — Примерно год назад мой начальник был переведен на должность вице-президента.
3)а) общ. способствовать (чему-л.), ускорятьб) упр. переносить на более ранний срок4) фин. платить авансомHe advanced me fifty dollars. — Он ссудил мне $50.
5)а) эк. повышать (цену и т. п.)б) эк. повышаться, возрастать ( в цене)to advance in price — дорожать, повышаться в цене
Coal advanced. — Цена на уголь повысилась.
6) общ. вносить, выдвигать (план, предложение и т. д.)3. прил.1) общ. передовой; передний; головной (напр., о вагонах); продвинутый (напр., о курсе обучения); продвинутый, подготовленный (об учащихся, студентах и т. п.)advance section of a train — головная часть [головные вагоны\] поезда
2) эк. предварительный, заблаговременный; авансовый, выплаченный авансом1advance payment — авансовый платеж; досрочная выплата (долга и т. п.)
See:advance advertising, advance dividend, advance freight, advance premium, advance purchase, advance refunding, salary advance
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advance; Adv. 1) кредит, ссуда; 2) аванс, авансовый платеж (платеж в счет будущих сумм); 3) рост, повышение (цен, курсов).* * *• 1) /vi/ продвигаться; 2) /vt/ продвигать• 1) аванс; 2) кредит* * *аванс; кредит; ссуда; авансовые платежи, аванс, авансировать. . Словарь экономических терминов .* * *Финансы/Кредит/Валюта1. аванс, ссуда2.авансовый платежпредварительная выплата заказчиком определенной денежной суммы в счет предстоящих платежей за поставляемые товары, выполняемые услуги abbr Adv-----денежная сумма или иная вещественная ценность, которая при заключении договора передается одной стороной другой стороне в счет причитающейся по договору суммы для того, чтобы удостоверить заключение договора и обеспечить исполнение вытекающих из него обязательств-----Банки/Банковские операцииденежная сумма, выдаваемая в счет предстоящих платежей на определенных условиях -
14 advertising
1) реклама; рекламирование2) рекламное дело; публикация объявлений -
15 advertising method
рекл. метод рекламы, рекламный метод (способы (приемы) создания рекламы, проведения рекламной кампании)See:advertising spoof, advertising exaggeration, advertising gimmick, deceptive advertising, denigratory advertising, joint advertising, analogy advertising, testimonial advertising, comparison advertising, alternative advertising, ambient advertising, traditional advertising, aerial advertising, advertising wedge, direct advertising, advance advertising, test advertising, medicalization -
16 advertising
n1) реклама, рекламирование2) рекламное дело; публикация объявлений• -
17 advertising
реклама; рекламирование- customer advertising - display advertising - local advertising - selective advertising - technical advertising -
18 advertising
n1) помещение объявлений (о чем-л.)2) реклама, рекламирование•- follow-up advertising
- party advertising -
19 advance advertisement
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20 advance publicity
рекл. опережающее [заблаговременное\] информирование (сообщение о каком-л. событии, которое должно состояться)See:
См. также в других словарях:
Advance-fee fraud — African sting An advance fee fraud is a confidence trick in which the target is persuaded to advance sums of money in the hope of realizing a significantly larger gain.[1] Among the variations on this type of scam are the Nigerian Letter (also… … Wikipedia
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
Advance agent — or Advance Man Traveling ahead of a touring company, the advance agent or working agent, later called press agent, would oversee any special arrangements contracted with the theatre manager, consult with the local bill posting business on the… … The Historical Dictionary of the American Theater
In-game advertising — (IGA) refers to the use of computer and video games as a medium in which to deliver advertising. In 2005, spending on in game advertising was USD$56 million, and this figure is estimated to grow to $1.8 billion by 2010 according to Massive… … Wikipedia
Outdoor Advertising Association of America — Outdoor Advertising Association Type Non profit Founded 1891 Headquarters Washington, DC Website www.oaaa.org The Outdoor Advertising Association of America (OAAA) is a trade association representing the outdoor advertising industry in the United … Wikipedia
word-of-mouth advertising — word of mouth influence The process in which the purchaser of a product or service tells friends, family, neighbours, and associates about its virtues, especially when this happens in advance of media advertising. See viral marketing … Big dictionary of business and management
Corrick Family Entertainers — The Corrick Family was a troupe of musicians and entertainers from Christchurch, New Zealand. They toured widely throughout New Zealand, Australia, India, Southeast Asia and England during the period 1898 to 1915. They advertised themselves… … Wikipedia
Unwound (radio show) — Infobox Radio Show show name = Unwound imagesize = 250px format = Media Review show runtime = ca. 120 min. country = USA language = English home station = Japan A Radio presenter = Michael D. Garcia, Ten chan creator = Michael D. Garcia, Jesse… … Wikipedia
Crush, Texas — Crush, Texas, was a temporary city established as a one day publicity stunt in 1896. William George Crush, general passenger agent of the Missouri Kansas Texas Railroad (popularly known as the Katy), conceived the idea to demonstrate a train… … Wikipedia
buildup — Synonyms and related words: access, accession, accretion, accrual, accruement, accumulation, acknowledgment, addition, advance, advertising, advocacy, advocating, aggrandizement, amplification, appreciation, ascent, assemblage, assembly,… … Moby Thesaurus
trailer — noun 1》 an unpowered vehicle towed by another. ↘the rear section of an articulated truck. ↘N. Amer. a caravan. 2》 an extract from a film or programme used for advance advertising. 3》 a trailing plant. verb 1》 advertise with a trailer. 2》… … English new terms dictionary
