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1 Consumers' Assocation
= association britannique de consommateurs -
2 adopted by a large number of consumers
Comm. plébiscité par un grand nombre de consommateursEnglish-French dictionary of law, politics, economics & finance > adopted by a large number of consumers
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3 potential consumers
Comm. consommateurs potentiels/en puissanceEnglish-French dictionary of law, politics, economics & finance > potential consumers
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4 Energy, Consumers', Bill, of, Rights
Charte f des droits des consommateurs d'énergieEnglish-French legislative terms > Energy, Consumers', Bill, of, Rights
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5 mission
(a) (delegation) mission f;∎ a Chinese trade mission une mission commerciale chinoise(b) (of company) mission fmission statement ordre m de missionThe purpose of the NCC, which was established with government funds in 1975, is to safeguard the interests of consumers - particularly, according to its mission statement, "the inarticulate and disadvantaged". It has battled on their behalf against sharp practice, especially in the insurance, banking, supermarket and utilities sectors. Now, however, consumers could be forgiven for wondering whose side it is on.
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6 indeed
indeed [ɪnˈdi:d]a. (indicating confirmation, agreement) en effet• he promised to help and indeed he helped us a lot il a promis de nous aider et effectivement il nous a beaucoup aidés• did you know him? -- I did indeed vous le connaissiez ? -- oui, tout à fait• are you coming? -- indeed I am! vous venez ? -- bien sûr !• I don't know what she said, indeed I don't want to know je ne sais pas ce qu'elle a dit, d'ailleurs je ne veux pas le savoir• he was happy, indeed delighted, to hear the news il était content, et même ravi, d'entendre la nouvelle• that's praise indeed coming from him venant de lui, c'est vraiment un compliment• I am very grateful/pleased indeed je suis vraiment reconnaissant/très contentd. (showing interest, irony, surprise) indeed? vraiment ?• did you indeed! vraiment ?• who is that man? -- who is he indeed? qui est-ce ? -- bonne question !* * *[ɪn'diːd]1) ( certainly) en effet, effectivement‘it's unfair’ - ‘indeed!’ — ‘c'est injuste’ - ‘en effet!’
‘indeed I am!’ — ‘bien sûr que oui!’
‘indeed you can’ ou ‘you can indeed’ — ‘bien sûr que oui’
‘he's not coming, is he?’ - ‘indeed he is!’ — ‘lui, il ne vient pas?’ - ‘bien sûr que si!’
2) ( in fact) en faitshe is polite, indeed charming — elle est polie et même charmante
3) ( for emphasis) vraiment4) iron ( expressing surprise)‘does he indeed?’ — ‘ah bon?’, ‘vraiment?’
‘why did she do it?’ - ‘why indeed?’ — ‘pourquoi est-ce qu'elle l'a fait?’ - ‘ça c'est une bonne question’
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7 perception
perception [pəˈsep∫ən]a. [of sound, sight] perception fb. ( = insight) perspicacité f• our perception of the situation is that... d'après notre analyse de la situation...• consumers have a different perception of the situation les consommateurs se font une idée différente de la situation* * *[pə'sepʃn]1) Philosophy, Psychology perception f2) ( view)3) (also perceptiveness) ( of person) perspicacité f; (of essay, novel) finesse f4) Commerce, Finance perception f -
8 risk
risk [rɪsk]1. nouna. ( = possible danger) risque mb. (Insurance) risque m3. compounds* * *[rɪsk] 1.1) gen risque m‘at owner's risk’ — ‘aux risques et périls du propriétaire’
2) (in banking, insurance)2.to be a good/bad risk — être un bon/mauvais risque
transitive verb1) ( endanger)to risk one's life/neck — risquer sa vie/peau
2) ( venture) -
9 CA
(a) British ( abbreviation chartered accountant) expert-comptable m f, French Canadian comptable m f agréé(e) -
10 after-sales
après-venteafter-sales department service m après-vente;after-sales marketing marketing m après-vente;after-sales service service après-venteIt is difficult enough to entice consumers to buy online without sites blatantly disregarding consumer rights. In the real world, shoppers like stores that carry a wide range of goods at competitive prices. If they have a query, they want it answered promptly and competently, and once they have purchased, they want helpful and efficient after-sales service.
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11 buying
achat m;∎ buying and selling l'achat et la vente;∎ buying back rachat m;MARKETING buying behaviour comportement m d'achat;MARKETING buying behaviour model modèle m de comportement d'achat;MARKETING buying decision décision f d'achat;buying department service m (des) achats;MARKETING buying incentive incitation f à l'achat;MARKETING buying inducement mobile m d'achat;MARKETING buying motive motif m ou motivation f d'achat;buying order ordre m d'achat;buying power pouvoir m d'achat;MARKETING buying situation situation f d'achatBut with economic clouds gathering in America, the strong buying power of Europe's consumers is expected to bolster growth. Indeed, even in the German manufacturing sector, growth in foreign orders is nowhere near as bad as in 1992-93, the last recession. Orders for consumer goods are holding up well.
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12 consumer
consommateur(trice) m, fconsumer acceptance réceptivité f des consommateurs;consumer adviser conseiller(ère) m, f de clientèle;Consumers' Assocation = association britannique de consommateurs;consumer audit audit m consommateur;consumer behaviour comportement m du consommateur;consumer behaviour study étude f du comportement du consommateur;consumer benefit bénéfice m consommateur;consumer brand marque f grand public;consumer confidence niveau m de confiance des consommateurs;consumer credit crédit m à la consommation;consumer debt endettement m des consommateurs;consumer demand demande f des consommateurs;consumer durables biens m pl de consommation (durables);consumer expenditure dépenses f pl de consommation;consumer goods biens de (grande) consommation;consumer group groupe m de consommateurs;consumer industry industrie f de consommation;consumer journalism = journalisme dans le cadre de la défense des consommateurs;consumer loan prêt m à la consommation, prêt personnel;consumer loyalty fidélité f du consommateur;consumer magazine magazine m pour les consommateurs;consumer market marché m de la consommation;consumer motivation motivation f de consommateur;consumer organization organisme m de défense des consommateurs;consumer panel groupe-témoin m, panel m de consommateurs;consumer preference préférence f du consommateur;American consumer price index indice m des prix à la consommation;consumer product bien m de consommation;consumer profile profil m du consommateur;consumer protection défense f des consommateurs;consumer protection agency bureau m d'acceuil des consommateurs;consumer purchasing power richesse f vive;consumer research recherche f sur les besoins des consommateurs;consumer resistance résistance f ou réticence f des consommateurs;consumer satisfaction satisfaction f du consommateur;consumer society société f de consommation;consumer sovereignty souveraineté f du consommateur;consumer spending dépenses de consommation ou des ménages;consumer survey enquête f auprès des consommateurs;consumer test test m auprès des consommateurs;consumer test group groupe test des consommateurs;consumer testing tests m pl auprès des consommateurs;consumer trends tendances f pl de la consommationThat is a bit extreme, but making assumptions about people can be counter-productive and lead to a puzzling, if not insulting, experience. It is a case of traditional brand-value building competing with the current digital-channels marketing mantra of tailoring the retail offering to an audience of one. The Internet has given retailers more direct access to consumer behaviour and is capable of producing staggering amounts of "clickstream" and other data for analysis.
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13 cooling-off period
période f de réflexion, délai m de réflexionThe directives require suppliers of mail-order goods (as distinct from services) to provide written information about the company and terms of sale, as well as delivering goods promised within a 30-day period. Perhaps more importantly, however, they also give consumers a seven-day cooling-off period after the goods are delivered, during which time they can change their mind and receive a full refund.
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14 corporate
corporatif(ive), d'entreprisecorporate advertising publicité f institutionnelle, publicité d'entreprise;corporate assets biens m pl sociaux;corporate banking banque f d'entreprise;corporate body personne f morale;corporate bond obligation f de société;corporate budget budget m de la société;corporate buy-out rachat m d'entreprise par les salariés;corporate card carte f de crédit professionnelle;corporate culture culture f d'entreprise;∎ their corporate culture emphasizes the need for continuous improvement in customer service leur culture d'entreprise insiste sur la nécessité d'améliorer constamment le service clientèle;corporate entertainment divertissement m fourni par la société;corporate environment environnement m institutionnel;corporate film film m d'entreprise ou institutionnel;corporate finance finance f d'entreprise;corporate finance manager financier(ère) m, f d'entreprise;corporate governance committee groupe m de travail interne au Conseil, comité m de gouvernement d'entreprise;corporate hospitality = réceptions, déjeuners, billets de spectacle etc offerts par une entreprise à ses clients;corporate identity, corporate image image f de marque;∎ the company cares about its corporate image la société se préoccupe de son image;corporate income revenu m de société;corporate income tax impôt m sur les bénéfices des sociétés;corporate institution personne morale;corporate law droit m des entreprises;corporate lawyer juriste m f spécialisé(e) en droit des entreprises;American corporate licensing cession f de licence de marque;corporate literature brochures f pl décrivant une société;corporate member (of association) société-membre f;corporate misery index = indice de mesure de l'évolution des marges bénéficiaires;corporate model modèle m d'entreprise;corporate name raison f sociale;corporate planning planification f de l'entreprise;corporate raider attaquant(e) m, f;corporate responsibility responsabilité f de l'entreprise;∎ the idea of corporate responsibility is now taken seriously by an increasing number of companies de plus en plus de sociétés prennent très au sérieux le concept de responsabilité de l'entreprise;corporate restructuring restructuration f;∎ two subsidiary companies will be sold off as part of the corporate restructuring plan deux des filiales seront vendues dans le cadre du plan de restructuration de la société;corporate sector secteur m des grandes entreprises;corporate sponsorship mécénat m d'entreprise, parrainage m d'entreprises, sponsoring m;corporate strategy stratégie f de l'entreprise;corporate structure structure f de l'entreprise;corporate tax impôt sur les sociétés;corporate video film d'entreprise ou institutionnel;American corporate welfare = aide financière apportée par l'État à des entreprises privéesAs if investors didn't have enough to worry about, a brokerage house has invented a new measure to show that the corporate profit recovery could take longer than the market and some analysts think. A key economic measure in the last decades of the 20th century was the "misery index," which combined inflation and unemployment to show how badly consumers were hurting. But the key gauge for the first decade of the new century could be something called the " corporate misery index."
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15 featherbed
ECONOMICS (industry, business) subventionner excessivementDespite US recession, Euro-zone slump, the collapse in American tourists and foot and mouth fears, consumers just keep on spending - so much so that towns in Northern Ireland are reporting a surge in shoppers offloading their punts. Some of this is down to the side effects of the monumental currency switch. At least IR£500 million (£392m) in so-called 'mattress money' is featherbedding the economy by boosting consumer spending.
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16 mousetrap
∎ to build a better mousetrap élaborer un meilleur produitThe common philosophy among many Southeast Asian executives is that if their products are good - if they build a better mousetrap - consumers will know how to get to them. But these executives need to change their focus from achieving short-term sales to building long-term relationships with the key stakeholders in their businesses.
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17 off-brand
sans marqueIn 1960 Harry Zimmerman introduced value. He opened his first Service Merchandise catalog showroom, providing consumers an alternative to both discount stores that offered off-brand merchandise and traditional retailers who required full retail mark-up.
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18 opportunity
∎ the opportunities for advancement are excellent les perspectives d'avancement sont excellentes∎ opportunities and threats opportunités f pl et menaces f pl;ECONOMICS opportunity cost coût m d'opportunité ou de renoncement;MARKETING opportunity to hear occasion f d'entendre;MARKETING opportunity and issue analysis analyse f des attraits et des atouts;MARKETING opportunity to see occasion de voir;MARKETING opportunity and threat analysis analyse des opportunités et des menacesAs if economic turmoil, fickle consumers, the rival popularity of computer games and rising music piracy were not enough, the music industry is now faced with opportunities and threats presented by the Internet.
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19 recapitalize
China is still deflating, its banking system needs to be recapitalized, but [the] government's ability to raise enough taxes to do it is poor, while consumers save and do not spend to protect their own futures.
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20 brainwashing
brainwashing n ( of prisoners) lavage m de cerveau ; fig péj (of public, consumers etc) bourrage ○ m de crâne.
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