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61 NPC
1) Общая лексика: Национальный Конгресс Пенсионеров (National Pensionr)2) Компьютерная техника: New Primary Copy3) Морской термин: Northern Pacific Corridor, Северо-Тихоокеанский коридор4) Американизм: National Panhellenic Conference, Not Particularly Careful5) Спорт: National Physique Committee, National Provincial Championship, National Provincial Competition, New Player Character, No Parental Consent, Non Player Controlled, Non Playing Character6) Военный термин: NATO Parliamentarians' Conference, NATO Pipeline Committee, NATO Political Committee, NATO Programming Center, Navy procurement circular, Normalized Projection Coordinates, Nuclear Planning Committee7) Техника: naval photographic center, noise protection circuit8) Юридический термин: Not Particularly Cooperative9) Астрономия: Nice Planetary Contrast10) Сокращение: NATO Programming Centre, National Peace Council, National People's Congress, National Petroleum Council, National Ports Council, Nuclear Power Company11) Физиология: No Previous Complaint12) Вычислительная техника: Network Parameter Control, nonprintable character, Non-Player Character (see, Role-playing), non-player character, non-printable character13) Нефть: Национальный совет по нефти (США; National Petroleum Council)14) Иммунология: National Prescriptions Collaborative15) Биохимия: Nasopharyngeal Carcinoma Tissue16) Онкология: Nasopharyngeal Carcinoma18) Бурение: Национальный нефтяной совет (National Petroleum Council; США)19) Нефтегазовая техника Национальный совет нефтяной промышленности (США, National Petroleum Council), National Petrochemical Company (Национальная нефтехимическая компания, Иран)20) Программирование: Non Programable Character21) Автоматика: numerical positioning control22) Нефтеперерабатывающие заводы: National Petrochemical Company (Государственная компания Ирана, возглавляемая зам. министора нефтяной промышленности)23) НАТО: Комитет НАТО по трубопроводам24) Молекулярная биология: nuclear pore complex25) Компьютерные игры: ( non-player character) неигровой персонаж, торговать с NPC (например, I NPCed this item - "Я продал этот предмет неигровому персонажу")26) Общественная организация: Национальная Конвенция Пенсионеров (National Pensioners Convention (UK))27) Федеральное бюро расследований: Newspaper clippings -
62 NR
1) Компьютерная техника: Not Rpg2) Авиация: (Rotor speed) частота вращения несущего винта, частота оборотов несущего винта (на панели приборов вертолета Еврокоптер)3) Американизм: National Register, Nationally Registered, Non Resident4) Спорт: National Ranking, National Record, Not Ranked5) Военный термин: NATO restricted, Nary regulations, Naval Reactors, No Recall, No Requirement, Non-Recurring, North region, Not Rejected, Not Reliable, Not Reported, naval rating, naval reserve, navigational radar, nonrecoverable, number, Research Submarine (Nuclear)6) Техника: narrow range, narrow resonance, national radio, negative resistance, network redundancy, network reliability, no reflection, noise ratio, nonconformance report, nonlinear resistance, nonreturnable, nonreversible7) Сельское хозяйство: nonreturn, nutritive ratio8) Химия: Not Recorded9) Математика: количество (number)10) Метеорология: No Rain11) Юридический термин: No Resistance, Non Rehab, Non Reported, Not Responsible12) Бухгалтерия: Net Revenue13) Политика: Nauru14) Сокращение: NORAD Region, Nuclear Reporting, Submersible research vehicle (USA), no record, noise reduction, not recommended, not required, nuclear reactor, nonreactive (relay), Not Rated (Fitch Ratings: A designation of "Not Rated" or "NR" is used to denote securities not rated by Fitch where Fitch has rated some, but not all, securities comprising an issuance capital structure.)15) Физиология: Nerve Root, No Reaction, No Response, Normal Range, Not Remarkable, Not Responsive, Nutritional Requirements16) Электроника: No Rewind, Noise Removal, Non-Reactive17) Нефть: no recovery, no reflection events, no report, no returns, non-returnable, затрачиваемый, не рекомендованный (not recommended), невозвратный (non-return), невосстанавливаемый (nonrecoverable), неотражённые волны (no reflection events), отсутствие циркуляции (no returns), полное поглощение, срабатываемый полностью (о материалах, инструменте), надёжность схемы (network reliability), извещение о несоответствии техническим условиям (nonconformance report)18) Биохимия: нитратредуктаза19) Банковское дело: без риска (no risk), нет рейтинга (указание на отсутствие официальной оценки качества ценных бумаг; not rated)20) Транспорт: Named Route21) Фирменный знак: Northrop22) СМИ: New Republic, News Release23) Деловая лексика: Never Received24) Бурение: без выхода циркуляции (no returns), катастрофическое поглощение (no returns)25) Глоссарий компании Сахалин Энерджи: non recommended27) Сетевые технологии: Network Resource28) Полимеры: natural rubber, натуральный каучук29) Нефть и газ: normal mode, normal status31) Электротехника: network reduction32) Имена и фамилии: Nancy Rowe, Nolan Ryan33) Ebay. No Reserve34) Программное обеспечение: Not Released -
63 nr
1) Компьютерная техника: Not Rpg2) Авиация: (Rotor speed) частота вращения несущего винта, частота оборотов несущего винта (на панели приборов вертолета Еврокоптер)3) Американизм: National Register, Nationally Registered, Non Resident4) Спорт: National Ranking, National Record, Not Ranked5) Военный термин: NATO restricted, Nary regulations, Naval Reactors, No Recall, No Requirement, Non-Recurring, North region, Not Rejected, Not Reliable, Not Reported, naval rating, naval reserve, navigational radar, nonrecoverable, number, Research Submarine (Nuclear)6) Техника: narrow range, narrow resonance, national radio, negative resistance, network redundancy, network reliability, no reflection, noise ratio, nonconformance report, nonlinear resistance, nonreturnable, nonreversible7) Сельское хозяйство: nonreturn, nutritive ratio8) Химия: Not Recorded9) Математика: количество (number)10) Метеорология: No Rain11) Юридический термин: No Resistance, Non Rehab, Non Reported, Not Responsible12) Бухгалтерия: Net Revenue13) Политика: Nauru14) Сокращение: NORAD Region, Nuclear Reporting, Submersible research vehicle (USA), no record, noise reduction, not recommended, not required, nuclear reactor, nonreactive (relay), Not Rated (Fitch Ratings: A designation of "Not Rated" or "NR" is used to denote securities not rated by Fitch where Fitch has rated some, but not all, securities comprising an issuance capital structure.)15) Физиология: Nerve Root, No Reaction, No Response, Normal Range, Not Remarkable, Not Responsive, Nutritional Requirements16) Электроника: No Rewind, Noise Removal, Non-Reactive17) Нефть: no recovery, no reflection events, no report, no returns, non-returnable, затрачиваемый, не рекомендованный (not recommended), невозвратный (non-return), невосстанавливаемый (nonrecoverable), неотражённые волны (no reflection events), отсутствие циркуляции (no returns), полное поглощение, срабатываемый полностью (о материалах, инструменте), надёжность схемы (network reliability), извещение о несоответствии техническим условиям (nonconformance report)18) Биохимия: нитратредуктаза19) Банковское дело: без риска (no risk), нет рейтинга (указание на отсутствие официальной оценки качества ценных бумаг; not rated)20) Транспорт: Named Route21) Фирменный знак: Northrop22) СМИ: New Republic, News Release23) Деловая лексика: Never Received24) Бурение: без выхода циркуляции (no returns), катастрофическое поглощение (no returns)25) Глоссарий компании Сахалин Энерджи: non recommended27) Сетевые технологии: Network Resource28) Полимеры: natural rubber, натуральный каучук29) Нефть и газ: normal mode, normal status31) Электротехника: network reduction32) Имена и фамилии: Nancy Rowe, Nolan Ryan33) Ebay. No Reserve34) Программное обеспечение: Not Released -
64 system
ˈsɪstɪm сущ.
1) а) система Syn: method б) система, устройство;
метод adversary system ≈ система состязательности в суде (правда выясняется в ходе соревнования позиций и доказательств сторон в судебном процессе) health system ≈ органы здравоохранения narrative evaluation system ≈ описательная система оценок( письменная характеристика успеваемости учащегося, даваемая преподавателем в свободной форме) political system ≈ государственный строй air-conditioning system
2) какая-л. определенная система а) сеть( дорог и т. п.) б) мир;
вселенная( система планет)
3) организм или часть организма nervous system support-locomotion system
4) геол. система, формация система;
способ;
метод - a good * of teaching French хорошая система /-ий метод/ обучения французскому языку - the touch * of typewriting печатание на машинке по слепому методу (тк. в ед. ч.) система, систематичность - to work without * работать без( строгой) системы - his work lacks * (в) его работе недостает системы - to bring * out of confusion упорядочить неразбериху;
найти выход из запутанного положения строй, устройство - political * государственный строй - the feudal * феодальный строй - * of government система правления - bipartisan /two-party/ * (американизм) (политика) двухпартийная система классификация, система - * of axes (математика) система координат - * of units( физическое) система измерений - natural * (химическое) периодическая система элементов - the decimal * десятичная система - binary * (химическое) бинарная /двойная/ система (философское) система;
комплекс идей, образующих целое - a * of philosophy философская система;
философское учение( философское) вселенная, мир сеть (дорог, труб и т. п.) - tramway * трамвайная сеть - irrigation * система орошения - nervous * нервная система - circulatory * система кровообращения - telephone * телефонная сеть организм - to pass into the * проникнуть в организм - to introduce smth. into the * ввести что-л. в организм - strong drink is bad for the * крепкие напитки вредны для организма - to get smth. out of one's * вывести( яд и т. п.) из организма;
избавиться от какого-л. чувства, навязчивой идеи и т. п. - I must get her out of my * я должен выбросить ее из головы (астрономия) система - * of comets система комет - solar * солнечная система (геология) система, формация (спортивное) судейство - closed /written/ * закрытое судейство - open /public/ * открытое судейство (военное) средство - forward-based *s средства передового базирования - all *s go (космонавтика) все системы (корабля) работают нормально( компьютерное) система - multiprocession * многопроцессорная система - * manager системный программист;
администратор системы - * management сопровождение /координация работы/ системы accept ~ система акцептования accounting information ~ вчт. бухгалтерская информационная система accounting ~ система бухгалтерского учета accounting ~ система счетов adaptive ~ вчт. адаптивная система administrative ~ административная система alarm ~ система сигнализации analysis ~ система анализа application visualization ~ вчт. прикладная система изображения asset quality rating ~ система квалификации активов asymptotically stable ~ асимптотически устойчивая система automated control ~ асу, автоматизированная система управления axiomatic ~ аксиоматическая система backup ~ вчт. дублирующая система banking ~ банковская система belief ~ система доверия bicameral ~ двухпалатная система bicameral ~ парл. двухпалатная система bipartite ~ парл. двухпартийная система block ~ =blocking bonus ~ премиальная система buddy ~ метод близнецов bulk-service ~ система с групповым обслуживанием business ~ экономическая система cad ~ вчт. система автоматизированного проектирования call-reply ~ вчт. запрсно-ответная система certification ~ система сертификации closed queueing ~ замкнутая система массового обслуживания closed ~ замкнутая система code-dependent ~ вчт. система зависящая от данных code-independent ~ вчт. система не зависящая от данных code-insensitive ~ вчт. система не зависящая от данных code-sensitive ~ вчт. система зависящая от данных code-transparent ~ вчт. система не зависящая от данных coinage ~ монетная система column ~ система бухгалтерского учета по колонкам commission ~ система комиссионных вознаграждений computer ~ вычислительная система computer ~ вчт. вычислительная система computer ~ вычислительный комплекс computer ~ система вычислительных машин computer-aided control ~ автоматизированная система управления computer-to-plate ~ система создания печатных форм на компьютере computerized information ~ информационная система на базе ЭВМ concealment ~ система маскировки concession ~ система концессий constrained ~ вчт. система с ограничениями consulting ~ вчт. консультирующая система control ~ система управления control ~ вчт. система управления cooperative ~ система кооперации cooptation ~ система кооптации costing ~ система калькуляции себестоимости court ~ судебная система, система судопроизводства credit ~ кредитная система criminal reestablishment ~ система восстановления личности преступника crisis alert ~ система предупреждения о кризисе cross ~ вчт. кросс-система cyclical response ~ вчт. система циклических реакций data base management ~ вчт. система управления базой данных data handling ~ вчт. система обработки данных data processing ~ вчт. система обработки данных data ~ вчт. информационная система database ~ вчт. система баз данных decimal ~ десятичная система dedicated ~ специализированная система deductive ~ дедуктивная система delay ~ система с ожиданием desktop ~ система непосредственного взаимодействия direct debit ~ система прямого дебета direct ~ целевая система directional ~ система управления disk operating ~ вчт. дисковая операционная система, ДОС distributed file ~ вчт. распределенная файловая система distributed ~ вчт. распределенная система distribution ~ система распределения distributive ~ распределительная система DP ~ (data processing ~) система обработки данных dynamic ~ динамическая система educational ~ система образования educational ~ система обучения election ~ избирательная система electronic book-entry ~ вчт. электронная система бухгалтерского учета electronic full-page makeup ~ вчт. электронная система верстки полос enclave ~ анклавная группа;
полузащищенная группа (работающих под специальным наблюдением в обычных рабочих условиях инвалидов) equilibrium ~ равновесная система evolutionary ~ развиваемая система executive ~ вчт. операционная система expand a ~ вчт. расширять комплект оборудования системы expert ~ вчт. экспертная система explanatory ~ вчт. система объяснений fail-soft ~ вчт. система с амортизацией отказов federal ~ федеральная система fee ~ система вознаграждений feedback ~ система с обратной связью file ~ вчт. файловая система filing ~ система регистрации документов filing ~ система хранения документов financial ~ финансовая система fiscal ~ система финансов fixed price ~ система с фиксированной ценой flat-rate guarantee ~ система гарантий с фиксированной ставкой formal ~ формальная система fractional reserve ~ система частичных резервов frame ~ вчт. система фреймов functional information ~ вчт. функциональный информационная система giro ~ система жиросчетов governmental ~ правительственная система grading ~ система сортировки guarantee ~ система гарантий guidance ~ вчт. система -путеводитель hard disk ~ вчт. система с жестким диском help ~ вчт. справочник hire ~ =hire-purchase historical cost ~ выч. калькуляция на основе фактических издержек производства homogeneous ~ однородная система host ~ вчт. базисная система host ~ вчт. централизованная система imprest ~ система авансирования imputation ~ система условного начисления indexing ~ система индексации inductive ~ вчт. индуктивная система information ~ вчт. информационная система instruction ~ вчт. обучающая система integrated ~ вчт. интегрированная система intelligent ~ вчт. интеллектуальная система interactive ~ вчт. диалоговая система interactive ~ вчт. интерактивная система interest ~ система ставок процента international monetary ~ международная валютная система judicial ~ система судебных органов judicial ~ судебная система, система судебных органов judicial ~ судебная система jury ~ система суда присяжных knowledge base management ~ вчт. система управления базой знаний knowledge representation ~ вчт. система представления знаний land registration ~ система регистрации земельного участка learning ~ вчт. самообучаемая система licensing ~ система лицензирования linear programming ~ система линейного программирования linear ~ линейная система loadable ~ вчт. загружаемая система loan limit ~ система предельных размеров кредита loose-leaf ~ полигр. издание с отрывными или вкладными листами loss ~ система с потерями mail ~ вчт. электронная почта management information ~ (MIS) управленческая информационная система manual ~ система ручного управления many-server ~ вчт. многоканальная система mapped ~ вчт. система с управлением памятью market ~ рыночная система market ~ рыночная экономика market ~ страна с рыночной экономикой marketing information ~ система маркетинговой информации markov ~ марковская система markovian ~ марковская система master-slave ~ несимметричная система match ~ система выравнивания курсов militia ~ система милиции minimum price ~ система минимальных цен minimum wage ~ система минимальной заработной платы ministerial ~ правительственная система mixed price ~ смешанная ценовая система mixed ~ смешанная система modeless ~ вчт. система с однородным интерфейсом monetary ~ денежная система monetary ~ финансовая система monitoring ~ система мониторинга monitoring ~ система текущего контроля multi-user ~ вчт. многопользовательская система multiprocessing ~ вчт. многопроцессорная система multiprogramming ~ вчт. система, работающая в мультипрограммном режиме multiserver ~ вчт. многоканальная система multistation ~ вчт. многопунктовая система multitasking ~ вчт. многозадачная система multiuser ~ система коллективного пользования multivariable ~ вчт. многомерная система municipal ~ муниципальная система non-markovian ~ вчт. немарковская система nonstop ~ вчт. безостановочный компьютер normative ~ нормативная система number ~ система счисления numeration ~ система счисления off-line ~ вчт. автономная система on-demand ~ вчт. система без ожидания on-line ~ вчт. неавтономная система on-line ~ вчт. система, работающая в реальном масштабе времени on-line ~ вчт. система реального времени one-party ~ однопартийная система open learning ~ гибкая система обучения open ~ вчт. открытая система open-item ~ система с незакрытыми статьями баланса operating ~ действующая система operating ~ вчт. операционная система organized banking ~ организованная банковская система page ~ вчт. страничная система parliamentary ~ парламентская система partial cost ~ система калькуляции издержек производства с использованием нормативов party ~ партийная система patent ~ система патентования pay-as-you-go ~ система выплаты выходных пособий при увольнении payments ~ система платежей penal ~ пенитенциарная система periodic reordering ~ вчт. система с периодической подачей заказов pilot ~ вчт. прототип системы ~ система, устройство;
political system государственный строй portable ~ вчт. мобильная система preferential ~ система преференций premium ~ премиальная система price control ~ система регулирования цен price support ~ система гарантирования цен price ~ система цен priority ~ вчт. система приоритетов priority ~ вчт. система с приоритетами probabilistic ~ вероятностная система process cost ~ система исчисления производственных издержек production ~ продукционная система productions ~ система продукций program development ~ вчт. система разработки программ programming ~ вчт. система программирования progressive taxation ~ система прогрессивного налогообложения proportional taxation ~ система пропорционального налогообложения protection ~ вчт. система защиты prototyping ~ макет системы public health ~ система здравоохранения quality ~ система критериев качества quality ~ система проверки качества quata ~ система квот question-answering ~ вчт. вопросно-ответная система queueing ~ система массового обслуживания queueing ~ вчт. система массового обслуживания quota ~ система иммиграционных квот quota ~ система квот quota ~ система контингентов real time ~ вчт. система реального времени reasoning ~ вчт. разумная система redundant ~ вчт. избыточная система reliable ~ надежная система report ~ система отчетности reporting ~ система отчетности reporting ~ система сбора информации reporting ~ система учета representation ~ система представления reservation ~ система резервирования resident ~ вчт. резидентная система retrieval ~ док. система внесения исправлений retrieval ~ вчт. система поиска revision control ~ вчт. система управления версиями risk control ~ система контроля рисков salary adjustment ~ система регулирования заработной платы salary ~ система заработной платы scalable ~ вчт. расширяемая система school ~ школьная система segment ~ вчт. система с сегментной организацией self-assessment tax ~ система самообложения налогом self-contained ~ замкнутая система serving ~ вчт. система обслуживания setting up the ~ вчт. начальная установка системы short-term support ~ система краткосрочной поддержки simulation ~ имитационная система single-channel ~ вчт. одноканальная система single-server ~ вчт. одноканальная система slave ~ подчиненная система stable ~ устойчивая система standard pay ~ система нормативной заработной платы standby ~ резервная система static-priority ~ вчт. система со статическими приоритетами stationary ~ стационарная система stochastic ~ стохастическая система support ~ вчт. исполняющая система system метод ~ мир, вселенная ~ организм ~ сеть (дорог и т. п.) ~ геол. система, формация ~ система, устройство;
political system государственный строй ~ система, устройство ~ система, метод ~ система;
метод;
system of axes система координат;
what system do you go on? какому методу вы следуете? ~ comp. система ~ устройство ~ for medium-term financial assistance программа среднесрочной финансовой помощи ~ система;
метод;
system of axes система координат;
what system do you go on? какому методу вы следуете? ~ of commands система команд ~ of deductions система выводов ~ of financial contributions система финансовых взносов ~ of import control система контроля за импортом ~ of monitoring balance sheet growth система контроля за ростом статей баланса ~ of reimbursement система возмещения расходов ~ of remuneration система вознаграждения ~ of state государственное устройство ~ of taxation система налогообложения target ~ вчт. целевая система tax ~ налоговая система tax-at-source ~ система удержания налога из общей суммы доходов taxation ~ система налогообложения tender ~ система торгов terminal ~ вчт. система терминалов test ~ вчт. испытательная система text-retrieval ~ вчт. документальная информационная система thin-route ~ вчт. малоканальная система tightly-coupled ~ вчт. система с сильной связью time sharing ~ вчт. система разделения времени time-sharing ~ вчт. система разделения времени time-sharing ~ вчт. система с разделением времени timecard ~ система табельного учета totting-up ~ система зачетов trade support ~ система поддержки торговли trading ~ система торговли transaction-oriented ~ вчт. диалоговая система обработки запросов truck ~ система оплаты труда натурой truck ~ система оплаты труда товарами truck: truck = truck system ~ attr.: ~ system оплата труда товарами вместо денег;
Truck Acts ист. законы, ограничивающие систему оплаты труда товарами turnkey ~ вчт. готовая система two-channel ~ вчт. двухканальная система two-party ~ двухпартийная система unicameral ~ однопалатная система unitary tax ~ единая система налогообложения unmapped ~ вчт. система без управления памятью up ~ исправная система virgin ~ вчт. исходная система voluntary labelling ~ система добровольного снабжения продукта этикеткой wage ~ система оплаты труда waiting ~ вчт. система с ожиданием watch ~ бирж. система наблюдения weighting ~ система весов ~ система;
метод;
system of axes система координат;
what system do you go on? какому методу вы следуете? windowing ~ вчт. система управления окнами word processing ~ вчт. система обработки текстов work-space ~ вчт. система с рабочим состоянием -
65 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
66 ♦ mean
♦ mean (1) /mi:n/a.1 meschino; gretto; piccino; dappoco; basso; umile; mediocre; insignificante; misero; povero; avaro; spilorcio; taccagno; ignobile; squallido; vile: a mean part of town, un quartiere squallido; a man of mean birth, un uomo di bassi natali (o d'umili origini); a mean present, un dono meschino; mean hospitality, ospitalità gretta; a mean proposal, una proposta ignobile; Though he is made of money, he's very mean, anche se è ricco sfondato, è avarissimo2 cattivo; maligno; scortese; sgarbato; fatto con cattiveria: a mean remark, un'osservazione maligna (o scortese); Don't be so mean to your sister, non essere così cattivo con tua sorella!3 (fam.) umiliato; pieno di vergogna5 ( slang) bravissimo; eccellente; buono; fantastico; splendido; formidabile; favoloso: He's a mean marksman, è un tiratore bravissimo; to play a mean piano, suonare il pianoforte in modo splendido● mean streets, strade malfamate ( di una città) □ (stor. USA) mean white, nullatenente di razza bianca ( negli Stati del Sud) □ to feel mean, sentirsi meschino; essere umiliato; vergognarsi; (fam. USA) essere indisposto, star poco bene □ to get mean, incattivirsi; arrabbiarsi □ She's no mean actress, come attrice se la cava bene □ No mean feat!, impresa non da poco!; e dici poco! (iron.) □ What a mean thing to do (o to say), che sgarbo!; che villania!mean (2) /mi:n/a.(spec. mat.) medio; intermedio: a mean quantity, una quantità media; (astron.) mean distance, distanza media; mean annual temperature, temperatura media annuale; mean sea level, livello medio del mare● (demogr.) mean age, età media □ (stat.) mean density, densità media □ (stat.) mean deviation, scarto (o scostamento) semplice medio □ (ass., stat.) mean life, vita media □ (mat.) mean line, bisettrice □ (demogr.) mean population, popolazione media □ mean price, (market.) prezzo medio; ( Borsa) prezzo (o corso) medio □ (fin.) mean return, rendimento medio atteso □ (stat.) mean square deviation, scarto quadratico medio.mean (3) /mi:n/n.2 (mat., stat.) media: arithmetic mean, media aritmetica; geometric mean, media geometrica; proportional mean, media proporzionale.♦ (to) mean /mi:n/(pass. e p. p. meant), v. t. e i.1 significare; voler dire: What does this word mean?, che cosa significa questa parola?; What do you mean by that?, che vuoi dire con ciò?; You mean a lot to me, sei molto importante per me; Being a fireman means having to work in dangerous conditions, fare il pompiere vuol dire dover lavorare in condizioni pericolose; to mean nothing, non significare nulla NOTA D'USO: - to intend o to mean?-2 intendere; avere intenzione (di); avere in animo (di): He means to go, intende andarsene; I don't mean you to go there, non intendo che tu ci vada; Do you mean me or my sister?, intendi (parlare di) me o mia sorella?; I'm sorry if I hurt you; I didn't mean to, mi dispiace se t'ho offeso; non ne avevo l'intenzione; DIALOGO → - Organizing a meeting- I've been meaning to speak to you, è da tempo che volevo parlarti3 designare; destinare; fare: He wasn't meant for a political career, non era destinato a una carriera politica; You are meant for each other, siete fatti l'uno per l'altra● to mean business, fare sul serio; non scherzare □ to mean what one says, dire (o fare) sul serio □ to mean well, avere buone intenzioni; essere bene intenzionato □ to mean well by sb., avere intenzioni amichevoli (o essere ben intenzionato) verso q. □ He means mischief, sta tramando qualcosa di brutto; è male intenzionato □ Do you mean this painting for me?, è per me questo quadro? □ Money means little to me, il denaro conta poco per me. -
67 ♦ stuff
♦ stuff /stʌf/n. [u]1 materia; materiale; roba; sostanza: What's this stuff?, che cos'è questa roba?; This is good stuff, questa è roba buona; DIALOGO → - New clothes- They've got some really nice stuff in that shop, hanno della roba veramente carina in quel negozio; hard stuff, superalcolici; droga pesante2 stoffa (fig., ma arc. in senso concreto); tessuto (spec. di lana): a stuff gown, una toga di lana ( indossata dagli avvocati che non vestono la seta)5 (spreg.) cosa senza valore; robaccia; (fig.) sciocchezze: Take that stuff away!, porta via quella robaccia!; What stuff he writes!, che sciocchezze scrive!6 faccenda; storia: What's this stuff about you giving up college?, che cos'è questa storia che vuoi lasciare l'università?9 (fam.) campo; materia; ramo: Our teacher knows his stuff, il nostro insegnante conosce bene la sua materia● (leg., in Inghil.) stuff-gown barristers, avvocati patrocinanti «ordinari» ( sono la quasi totalità; cfr. to take silk, sotto silk) □ (fam. ingl.) a bit of stuff, un bel pezzo di roba; una bella donna □ (fam.) to do one's stuff, fare quello che si deve fare; fare la propria parte; ( anche) esibirsi; far vedere quel che si sa fare: (fam.) Do your stuff!, fa' vedere quel che sai fare! □ (fam.) doctor's stuff, medicine □ to know one's stuff, sapere il fatto proprio: That boy knows his stuff, quel ragazzo sa il fatto suo (o ha tutti i numeri) □ (fam.) to be short of stuff, essere a corto di quattrini □ Stuff and nonsense!, balle!; fesserie!; sciocchezze! □ That's the stuff!, bravo!; proprio così!; ben fatto!; ben detto! □ (spreg.) political stuff, cose della politica; (la) politica: I don't know much about political stuff, di politica non me ne intendo □ (fam.) That's the stuff to give them!, questo è quello che ci vuole per loro! □ This book is good stuff, questo è un buon libro □ This wine is sorry stuff, questo vino è una porcheria □ He is made of sterner stuff than his brother, ha più forza di carattere che suo fratello.(to) stuff /stʌf/A v. t.1 riempire; imbottire ( anche fig.); turare: to stuff a bag with straw, riempire di paglia un sacco; to stuff a cushion with down, imbottire di piume un cuscino; to stuff one's ears with cotton wool, turarsi le orecchie con la bambagia; to stuff sb. 's head with nonsense, imbottire di sciocchezze la testa a q.4 rimpinzare; ingrassare: to stuff a child with sweets, rimpinzare un bambino di dolci; to stuff a goose, ingrassare un'oca5 cacciare; ficcare; comprimere: He stuffed a handkerchief into his pocket, si è cacciato un fazzoletto in tasca9 (volg.) chiavare, scopare, fottere (volg.)B v. i.rimpinzarsi; ingozzarsi; abbuffarsi: He stuffed with crisps, si è abbuffato di patatine● to stuff dates into one's mind, riempirsi la testa di date □ to stuff food into one's mouth, riempirsi la bocca di cibo; ( anche) ingozzarsi di cibo □ ( slang) to stuff it, abbozzare; mandare giù (fig.) □ to stuff oneself, rimpinzarsi; ingozzarsi; abbuffarsi. -
68 company
['kʌmpənɪ] 1.1) comm. dir. compagnia f., società f.2) mus. teatr. compagnia f.3) mil. compagnia f.4) (companionship) compagnia f.to keep sb. company — tenere compagnia a qcn.
in sb.'s company, in company with sb. — in compagnia di qcn.
to part company with — scherz. [ person] separarsi da [person, bike]
on political matters they part company — per quanto riguarda la politica, sono del tutto discordi
don't worry, you're in good company — fig. non prendertela, sei in buona compagnia
5) (visitors) ospiti m.pl.6) (society)and company — e compagni; spreg. e compagnia (bella)
7) (gathering) compagnia f., comitiva f.8) mar. equipaggio m.2.modificatore [accountant, car park, headquarters] dell'azienda, della ditta* * *plural - companies; noun1) (a number of people joined together for a (commercial) purpose: a glass-manufacturing company.) compagnia, società2) (guests: I'm expecting company tonight.) ospiti3) (companionship: I was grateful for her company; She's always good company.) compagnia4) (a group of companions: He got into bad company.) compagnia5) (a large group of soldiers, especially part of an infantry battalion.) compagnia•- keep someone company- keep company
- part company with
- part company* * *['kʌmpənɪ] 1.1) comm. dir. compagnia f., società f.2) mus. teatr. compagnia f.3) mil. compagnia f.4) (companionship) compagnia f.to keep sb. company — tenere compagnia a qcn.
in sb.'s company, in company with sb. — in compagnia di qcn.
to part company with — scherz. [ person] separarsi da [person, bike]
on political matters they part company — per quanto riguarda la politica, sono del tutto discordi
don't worry, you're in good company — fig. non prendertela, sei in buona compagnia
5) (visitors) ospiti m.pl.6) (society)and company — e compagni; spreg. e compagnia (bella)
7) (gathering) compagnia f., comitiva f.8) mar. equipaggio m.2.modificatore [accountant, car park, headquarters] dell'azienda, della ditta -
69 organization
n1. організація, об'єднання, установа2. устрій, формування- autonomous organizations автономні (неурядові) організації- consultative organizations консультативні організації- foreign trade organizations зовнішньоторгові організації- intergovernmental organizations міжурядові організації- intergovernmental military organizations міжурядові військові організації- intergovernmental political organizations міжурядові політичні організації- international non-govermental organizations міжнародні неурядові організації- member organizations організації-учасники- mixed organizations змішані організації- non-governmental organizations неурядові організації- O. Man частіше несхв. організатор, адміністратор; керівник-бюрократ- party organizations партійні організації- polling organizations організації з проведення анкетного опитування населення (для визначення громадської думки)- public organizations громадські організації- regional organizations регіональні організації- related organization споріднена організація- relating organization споріднена організація- socio-political organization громадсько-політична організація- world organization всесвітня організація- organization of the Committee's work організація роботи комітету- organization of a new government формування нового уряду- classification of international organizations класифікація міжнародних організацій- creation of international organizations створення міжнародних організацій- office of an international organization відділення міжнародної організації- permanent head of an organization постійний голова організації- regulations of the organization правила організації- running of the organization функціонування організації; керівництво організації- seat of an international organization штаб-квартира міжнародної організації- to classify international organizations according to their aims класифікувати міжнародні організації за їх метою- to disband an organization розпустити організацію- to grade international organizations according to their aims класифікувати міжнародні організації за їх метою- organizations of the UN family організації, що входять в систему ООН- the United Nations O. (UNO) Організація Об'єднаних Націй (ООН) -
70 market
1. сущ.1) эк. рынок; базар (специальное место, где осуществляется торговля)COMBS:
It is cheaper to buy vegetables from the market than from a shop. — Овощи дешевле покупать на рынке, чем в магазине.
Syn:marketplace 1), bazaar 1)See:2) эк. рынок (совокупность продавцов и покупателей какого-л. товара)to place [to put\] goods on the market, to bring goods to market — предлагать товар к продаже
In 1930 the first home laundry machine and refrigerator were put on the market. — В 1930 г. на рынке появилась первая бытовая стиральная машина и холодильник.
ATTRIBUTES [structure\]: actual 1. 1), auction 1. 1), call 1. 1), n6б, captive 1. 1), n4, classical 1. 3), concentrated 1. 1) а), continuous 1. 1) а), first 2. 3) а), forward 1. 1), n4, fourth, imperfect 1. 1), б, inside 2. 1) а), intermediate 2. 2) а), inverted 1. 3), monopolistic, oligopolistic, one-sided 1. 3), one-way 2. 4) а), open outcry, outcry, over-the-counter 2. 1) а), over-the-telephone, parallel 2. 1) а), perfect 1. 1), n2б, pitching, physical 2. 1) а), public 1. 1), n4, pure 1. 1) а), retail 2. 1) а), screen-based, second 1. 1), n2, sideways 2. 6) а), spot 2. 1) а), third 2. 3) а), wholesale 2. 1) а)
ATTRIBUTES [legality\]: administered 1), bear 1. 2), black 1. 3) а), blocked 1. 2) а), controlled, democratic 1), formal 1. 1) а), free 1. 1) а), informal 1), б, illicit, kerb, organized 1), в, overt 1. 2) а), regulated, rigged 1. 2) а)
See:CHILD [product\]: product market, financial market, services market, political market, pollution permit market, related markets CHILD [structure\]: actual market 2), 3), aftermarket 1), auction market, call market, carrying market, cash market, 1), 1), continuous market, double auction market, double-auction market, first market, forward market, fourth market, imperfect market, inside market 2), inter-dealer market, intermediate market, inverted market, monopolistic market, non-exchange market, off-board market, oligopolistic market, one-sided market, one-way market, open outcry market, OTC market, outcry market, 2), over-the-counter market, over-the-counter securities market, over-the-telephone market, parallel market, perfect market, physical market, public market 2), pure market, retail market, screen-based market, second market, spot market, street market 1), third market, upstairs market 2), wholesale market CHILD [legality\]: administered market, bear market 2), black market 1) а), blocked market, closed market, controlled market, formal market, free market, free and open market, informal market, grey market 1) а), illicit market, kerb market, organized market, price-making market, regulated market 1) а), rigged market, self-regulated market, access to market, market access, market disruption, inside market 1), 1), market-determined price3)а) эк. спрос; объем спроса, размер рынка (наличие желающих купить товар; часто используется как характеристика определенной территории)COMBS:
The European market for this product is estimated at $10 billions during next 5 years. — По оценкам, объем европейского рынка этого продукта будет равен 10 млрд долл. в течение ближайших пяти лет.
ATTRIBUTES: actual 1. 1), assured 1. 2), brisk 1. 1), business 1. 4) а), commercial 1. 1), consumer 1. 1), consumers, customer 1. 1), dealer 1. 1), б, enterprise 1. 2) а), government 1. 7) а), heavy user, industrial 1. 1), а, institutional 1. 1), а, manufacturing 2. 1) а), organizational, personal 1. 2) а), potential, producer 1. 1), professional 1. 1), promising, ready 1. 1), reseller, trade 1. 2), world 2. 1) а)
See:actual market 1), assured market, brisk market, business market, commercial market, consumer market, consumers market, consumers' market, customer market, dealer market, enterprise market, government market, heavy-user market, industrial market, institutional market, large-volume market, manufacturing market, organizational market, personal market 1), potential market 1) б), producer market, professional market, promising market, ready market, reseller market, trade market, world market 2) б)б) эк. потребителиATTRIBUTES: brand-loyal, control 3. 1), conventional 3. 2), core 2. 2), exploratory, intended, main 1. 1), mass 3. 1), personal 3. 2), potential, primary 2. 2), n2, principal 2. 2), n1, prospective, target 3. 1), test 3. 1), traditional
Syn:See:brand-loyal market, control market, conventional market, core market, exploratory market, intended market, main market 2), personal market 2), potential market 2) а), primary market 2), principal market 1) а), prospective market, target market, test market, traditional market, market acceptance, market attritionв) марк. рынок сбыта ( географический район)ATTRIBUTES: colonial, domestic 2) а), export 3. 2) а), external 1. 2) а), foreign 1. 1) а), global 1. 1) а), home 2. 2) а), internal 1. 2) а), international 1. 1) а), dispersed, distant 1. 1) а), local 1. 1) а), national 1. 1) а), nation-wide, nationwide, overseas 1. 2) а), regional, scattered 1. 1) а), world 2. 1) а), world-wide
Syn:See:colonial market, domestic market 1), export market, external market 1), foreign market 1), global market, home market, internal market 1), 2), international market, dispersed market, distant market, local market, national market, nation-wide market, overseas market, regional market, scattered market, world market 1), worldwide market, new-to-market, old-to-marketг) марк. = market segmentATTRIBUTES:
ATTRIBUTES: concentrated 1) а), craft 1. 1) а), demographic, downscale 1. 2) а), heterogeneous, homogeneous, high-income, low-end, metro, metropolitan, middle-aged, middle-class, mid-range, military, rural, specialized, specialty, silver 2. 3) а), upscale 1. 2) а), youth 2. 4) а)
See:black market 2), 2), craft market, demographic market, downmarket, down-market, downscale market, heterogeneous market, homogeneous market, high-income market, low-end market, lower end of the market, middle-aged market, middle-class market, mid-range market, military market 2) б), specialized market, specialty market, silver market 1) б), upscale market, youth market4) эк. конъюнктура, уровень цен, состояние рынка (состояние рынка в значении 2, с точки зрения активности продавцов и покупателей и соответствующей динамики изменения цен)ATTRIBUTES: active 1. 3), advancing, bid 1. 3), bear 1. 2), barren 1. 3), broad 1. 1), bull 1. 2), close II 2. 3) в), competitive II 2. 2) а), complete 1. 2), confident II 2. 1) а), congested, contango, contestable, crossed II 2. 2) а), crowded II 2. 1) а), а, dead 1. 2), declining, deep II 2. 2) а), depressed II 2. 2) а), б, differentiated, dull II 2. 1) а), efficient II 2. 1) а), б, emerging, established II 2. 1) а), expanding, falling, fast II 1. 2) а), fertile II 2. 1) а), firm I 1. 1) а), flat I 2. 4) а), graveyard, growing 1. 1), growth II 2. 1) а), heavy II 2. 1) а), inactive II 2. 2) а), increasing, jumpy II 2. 1) а), б, languid II 2. 2) а), limited II 2. 1) а), liquid I 2. 6) а), locked II 2. 2) а), lucrative, mature 1. 2), narrow 1. 1), nervous I 2. 5) б), normal I 1. 5) б), offered, overstocked II 2. 1) а), а, pegged I 1. 3) б), present I 2. 2) б), price-sensitive, productive I 1. 3) б), profitable II 2. 1) а), protected, recession-hit, restricted II 2. 1) а), restrictive II 2. 1) а), rising, sagging I 2. 2) б), saturated I 1. 3) б), seller II 2. 1) а), а, selective I 2. 5) б), sensitive I 2. 4) б), short 1. 1), shrinking, slack I 2. 2) б), sluggish II 2. 2) а), soft I 2. 4) б), sold-out, stable I 2. 1) б), stagnant II 2. 1) а), static I 2. 2) б), steady 1. 1), stiff 1. 1), б, strong II 2. 2) а), technically strong, technically weak, tight I 2. 4) б), wide II 2. 1) а)
See:active market, advancing market, bid market, bear market 1), Big Emerging Markets, broad market, bull market, buyers' market, close market, competitive market, complete market, contango market, contestable market, crossed market, crowded market, dead market, declining market, deep market, depressed market, differentiated market, dull market, efficient market, emerging market, established market, expanding market, fast market, fertile market, firm market, flat market, growing market, inactive market, jumpy market, languid market, lemons market, limited market, liquid market, locked market, lucrative market, market of lemons, mature market, narrow market, normal market, offered market, overstocked market, pegged market, present market, price-sensitive market, productive market, profitable market, protected market, recession-hit market, restricted market, restrictive market, rising market, sagging market, saturated market, sellers market, seller's market, sellers' market, selective market, sensitive market, short market, shrinking market, slack market, sluggish market, soft market, sold-out market, stable market, stagnant market, static market, steady market, stiff market, strong market, technically strong market, technically weak market, tight market, wide market5) эк., амер. розничный магазин (обычно специализированный, напр., мясной, рыбный)6) эк., пол. рынок (принцип устройства экономической системы, предусматривающий свободное формирование цен под воздействием спроса и предложения)See:7) межд. эк. рынок (экономический союз нескольких стран, в основе которого лежит создание единого торгового пространства для товаров, услуг и факторов производства)ATTRIBUTES: common 1) а), single 2) а)
See:common market, single market, Andean Common Market, Arab Common Market, Central American Common Market, Central American Common Market, common market, Common Market for Eastern and Southern Africa2. гл.1) эк. продавать, реализовывать, распространятьto receive approval from X agency to market the product — получить разрешение от органа Х на распространение продукта
2) марк. осуществлять маркетинг, позиционировать, продвигатьE-mail is recognized as the easiest and cheapest way to market your organization, your programs, and your issues. — Электронная почта считается самым легким и недорогим способом продвижения [рекламирования\] вашей организации, ваших программ и вашей работы.
See:3. прил.1) эк. рыночныйAnt:market age, market animal, market livestock, market output, market place, market quality 1), market services, market stall, market weight 1)See:market activity 1), market behaviour 2), market capitalism, 1), market competition, market conduct, market discipline, market economy, market exchange, market fundamentalism, market ideology, market mechanism, market mode of coordination, market order of worth, market political culture, market sector 3), market socialism, market system, market transactionSee:market absorption, market acceptance, market activity 2), market appraisal, market area, market attractiveness, market attrition, market audience, market basket, market behaviour 1), market breadth, market break, market breakdown, market cap, market capacity, market capitalization, market challenger, 2), market clearance 2), market clearing, market communications, market composition, market concentration, market condition, market conditions 2), market coverage, market decline, market definition, market demand, market depth, market disequilibrium, market dominance, market dynamics, market equilibrium, market expectation, market expectations, market failure, market focus, market follower, market form, market glut, market grade, 1), market growth, market homogeneity, market interest rate, market intermediary, market jitters, market leader, market leadership, market level 2), market maker, market making, market needs, market nicher, market organization, market out, market participant, market partnership, market pattern, market position, market potential, market power, market presence, market pressure, market price, market profile, market quality 2), market quotation, market rate, market rate of interest, market range, market reaction, market requirements, market resistance, market response, market return, market satisfaction, market saturation, market segment, market selection, market sensitivity, market sentiment, market share, market situation 1), market size, market stability, market standard, market standing, market structure, market supply, market tone, market trader, market trend, market undertone, market user, market value, market value added, market volume, market weight 2) Market EyeSee:market analysis, market analyst, market approach, market arbitrage, market audit, market average, market barrier, market build-up, market channel, market clearance 1), market closing, market conditions 1), market conversion price, market cycle, market data, market development, market discount, market entry, market evidence, market exit, market expansion, market experiment, market exploration, market exposure, market factor, market fluctuation, market fluctuations, market forces, market forecast, market forecasting, 2), market hours, market incentive, market index, market indicator, market information, market inroad, market intelligence, market interface, market investigation, market letter, market level 1), market liquidity, market manager, market mapping, market matching, market maximization, market model, market modification, market movement, market multiple, market niche, market node, market opening, market opportunity, market order, market orientation, market outlet, market penetration, market performance, market period, market plan, market planning, market portfolio, market positioning, market prognosis, market ratio, market report, market research, market researcher, market reversal, market review, market risk, market rollout, market sector 1), &2, market segmentation, market selectivity, market sharing, market signal, market situation 2), market skimming, market specialist, market specialization, market stimulant, market strategy, market study, market survey, market sweep, market target, market targeting, market test, market testing, market timer, market timing2) эк. товарный, рыночный ( предназначенный для продажи на рынке)market fish — товарная рыба, рыба для продажи
market stock — товарный скот, скот для продажи
market vegetables — товарные овощи, овощи для продажи
Syn:marketable 3)See:market age, market animal, market livestock, market output, market place, market quality 1), market services, market stall, market weight 1)
* * *
market; Mkt; mart 1) рынок: организованная или неформальная система торговли товарами, услугами или финансовыми инструментами на основе четких правил (напр., фондовая биржа); 2) рыночные цены, состояние конъюнктуры; 3) совокупность людей или юридических лиц, предъявляющих текущий или потенциальный спрос на товары услуги; равнозначно спросу; 4) основные участники финансового рынка: дилеры, торгующие за свой счет, посредники и покупатели; 5) = marketplace; 6) рынок как столкновение спроса и предложения покупателей и продавцов, в результате которого определяется цена товара; 7) (to) продавать; см. marketing; 8) = market value; 9) "The Market"= Dow Jones Industrial Average.* * *рынок; рыночное хозяйство; рыночная экономика; рыночный механизм; спрос; конъюнктура. Как правило, употребляется применительно к фондовому рынку. 'Сегодня рынок упал' означает, что в этот день стоимость сделок на фондовом рынке снизилась . Инвестиционная деятельность .* * *организованное собрание/встреча людей, на которой происходит торговля ценными бумагами-----территория, на которой встречаются продавцы и покупатели, чтобы обменяться тем, что представляет ценность-----конъюнктурный обзор; бюллетень о состоянии рынка -
71 factor
nфактор; обстоятельство; предпосылка- basic factorto identify development factors — определять / выявлять факторы развития
- chief factor
- climatic factor
- common factor
- decisive factor
- development factor
- dominant factor
- economic factor
- efficiency factor
- external factors
- factor of production
- Falklands factor
- feel-good factor
- harmful factors
- human factor
- important factor
- internal development factors
- internal factors
- key factor
- leading factor
- limiting factor
- long-term factor
- major factor
- market factors
- military and political factors
- mitigating factor
- natural factors
- non-economic factors
- objective factor
- outside factors
- Pentagon factor
- permanent factors
- political factor
- population factor
- powerful factor
- principal factor
- production factors
- psychological factor
- quantitative and qualitative factors of economic growth
- real factor
- safety factor
- secondary factor
- social factor
- sociological factor
- spiritual factor
- stabilizing factor
- subjective factor
- technological factor
- time factor
- transient factor
- transitory factor
- uniting factor
- usability factor
- use factor -
72 ♦ party
♦ party (1) /ˈpɑ:tɪ/n.1 partito; parte politica: the Conservative party, il partito conservatore; the Labour party, il partito laburista; opposition party, partito di (o alla) opposizione; political party, partito politico; the ruling party, il partito al potere (o al governo)2 squadra; gruppo; comitiva; crocchio: a rescue party, una squadra di soccorso; to make up a party, formare una comitiva; the bridal party, la sposa e il suo seguito3 festa; ricevimento; riunione; party: to give a party, dare un ricevimento (o un party); organizzare una festa; dinner party, pranzo ( con invitati); hen party, festa di addio al nubilato; surprise party, festa a sorpresa; stag party, festa di addio al celibato; farewell party, festa d'addio; garden party, garden party; trattenimento in giardino; to throw a party, dare una festa4 (leg.) parte; parte contraente; parte in causa: to become party to an action, costituirsi parte in un processo; innocent party, parte in causa non responsabile; the two parties to the contract, le due parti contraenti; the interested parties, le parti interessate; gli interessati; le parti in causa6 (mil.) distaccamento ( di soldati); squadra; plotone; reparto: a firing party, un plotone d'esecuzione; ( oppure) un plotone d'onore ( a un funerale, dove si spara a salve); a landing party, un reparto di fanteria da sbarco7 (telef.) abbonato; utente● (leg.) the party at fault, la parte responsabile □ (leg.) the party concerned, la parte interessata; l'interessato; gli interessati □ (leg.) the party entitled, l'avente diritto; gli aventi diritto □ party funding, finanziamento dei partiti □ party game, gioco di società (spec. di bambini) □ party leader, leader (o segretario) di un partito politico □ (polit.) the party line, la linea (politica) del partito □ (telef.) party line, telefono in duplex; duplex; ( anche) party line, linea calda (o erotica) □ (polit.) party-liner, chi segue la linea politica del partito □ party man, festaiolo, chi va ai party di frequente; (polit.) uomo di partito, sostenitore della linea (politica) d'un partito □ (polit.) party office, sezione □ (ingl.) party piece, pezzo forte ( poesia, canzone, ecc. in cui q. si esibisce in compagnia); (fig.) numero; cavallo di battaglia □ (spec. ingl.) party-political, di partito; partitico: party-political broadcast, tribuna politica ( trasmessa in TV durante il periodo elettorale) □ (fam.) party pooper, guastafeste; musone; muso lungo □ (polit.) party rally, riunione di partito; comizio □ the party grass roots, la base del partito □ party spirit, fedeltà a un partito; spirito di parte; partigianeria; ( anche) umore festaiolo, atmosfera festaiola: to get into the party spirit, cominciare a divertirsi □ (ferr.) party ticket, biglietto collettivo □ (leg.) to be a party to a crime, essere complice in un delitto □ (edil., leg.) party wall, muro divisorio fra due proprietà; muro in comune □ Will you join our party?, vuoi essere dei nostri? □ (iron.) The party is over, la festa (o la pacchia, la cuccagna) è finita.NOTA D'USO: - the party is o the party are?- party (2) /ˈpɑ:tɪ/a.(arald.) partito.(to) party /ˈpɑ:tɪ/v. i. (fam. spec. USA)1 divertirsi; fare festa2 bere; drogarsi; fare sesso. -
73 power
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74 start
start [stɑ:t]commencement ⇒ 1 (a) début ⇒ 1 (a) départ ⇒ 1 (a), 1 (b) avance ⇒ 1 (c) sursaut ⇒ 1 (d) commencer ⇒ 2 (a), 3 (a), 3 (c) amorcer ⇒ 2 (a) déclencher ⇒ 2 (b) démarrer ⇒ 2 (d), 3 (d), 3 (f) se mettre en marche ⇒ 3 (d) créer ⇒ 2 (f) installer ⇒ 2 (g) débuter ⇒ 3 (b) partir ⇒ 3 (e) sursauter ⇒ 3 (g)1 noun(a) (beginning → gen) commencement m, début m; (→ of inquiry) ouverture f; (of journey, race) départ m;∎ it's the start of a new era c'est le début ou le commencement d'une ère nouvelle;∎ the start of the school year la rentrée scolaire;∎ the start of the footpath is marked by an arrow le début du sentier est signalé par une flèche;∎ £5 isn't much, but it's a start 5 livres ce n'est pas grand-chose, mais c'est un début;∎ I've cleaned the kitchen - well, it's a start j'ai nettoyé la cuisine - eh bien, c'est déjà ça;∎ things are off to a bad/good start ça commence mal/bien, c'est mal/bien parti;∎ my new boss and I didn't get off to a very good start dès le début, mes rapports avec mon nouveau patron ont été un peu difficiles;∎ it was a good/bad start to the day la journée commençait bien/mal;∎ it was an inauspicious start to his presidency c'était un début peu prometteur pour sa présidence;∎ to get a good start in life prendre un bon départ dans la vie ou l'existence;∎ we want an education that will give our children a good start nous voulons une éducation qui donne à nos enfants des bases solides;∎ a second honeymoon will give us a fresh start une deuxième lune de miel nous fera repartir d'un bon pied;∎ the programme will give ex-prisoners a fresh or new start (in life) le programme va donner aux anciens détenus une seconde chance (dans la vie);∎ to make or to get an early start (gen) commencer de bonne heure; (on journey) partir de bonne heure;∎ to make a start on sth commencer qch;∎ I've made a good start on my Christmas shopping j'ai déjà fait une bonne partie de mes achats de Noël;∎ I was lonely at the start au début je me sentais seule;∎ at the start of the war au début de la guerre;∎ at the very start au tout début;∎ (right) from the start dès le début ou commencement;∎ the trip was a disaster from start to finish le voyage a été un désastre d'un bout à l'autre;∎ I laughed from start to finish j'ai ri du début à la fin;∎ the project was ill-conceived from start to finish le projet était mal conçu de bout en bout∎ they are lined up for or at the start ils sont sur la ligne de départ;∎ where's the start of the rally? où est le départ du rallye?;∎ wait for the start attendez le signal de départ(c) (lead, advance) avance f;∎ she has two hours' start or a two-hour start on us elle a une avance de deux heures sur nous;∎ he gave him 20 metres' start or a 20-metre start il lui a accordé une avance de 20 mètres;∎ our research gives us a start over our competitors nos recherches nous donnent de l'avance sur nos concurrents;∎ to have a start on sb être en avance sur qn∎ she woke up with a start elle s'est réveillée en sursaut;∎ with a start, I recognized my own handwriting j'ai eu un sursaut quand j'ai reconnu ma propre écriture;∎ he gave a start il a tressailli, il a sursauté;∎ to give sb a start faire sursauter ou tressaillir qn;∎ you gave me such a start! tu m'as fait une de ces peurs!∎ I've started the first chapter (write) j'ai commencé (à écrire) le premier chapitre; (read) j'ai commencé (à lire) le premier chapitre;∎ to start doing or to do sth commencer à ou se mettre à faire qch;∎ it's starting to rain il commence à pleuvoir;∎ it had just started raining or to rain when I left il venait juste de commencer à pleuvoir quand je suis parti;∎ she started driving or to drive again a month after her accident elle a recommencé à conduire ou elle s'est remise à conduire un mois après son accident;∎ to start school (for the first time) commencer l'école; (after holidays) rentrer à ou reprendre l'école;∎ she started her speech with a quotation from the Bible elle a commencé son discours par une citation de la Bible;∎ I started my investigation with a visit to Carl j'ai commencé mon enquête par une visite chez Carl;∎ they started the year with a deficit ils ont commencé l'année avec un déficit;∎ he started work at sixteen il a commencé à travailler à seize ans;∎ when do you start your new job? quand commencez-vous votre nouveau travail?;∎ he started life as a delivery boy il débuta dans la vie comme garçon livreur;∎ frogs start life as tadpoles les grenouilles commencent par être des têtards;∎ go ahead and start lunch without me allez-y, vous pouvez commencer (à déjeuner) sans moi;∎ I like to finish anything I start j'aime aller au bout de tout ce que j'entreprends;∎ I think I'm starting a cold je crois que j'ai attrapé un rhume;∎ to get started (person → on task) commencer, s'y mettre; (→ on journey) partir, se mettre en route; (→ in career) débuter, démarrer;∎ I got started on the dishes j'ai commencé la vaisselle;∎ shall we get started on the washing-up? si on attaquait la vaisselle?;∎ to help sb get started in life aider qn à démarrer dans la vie;∎ let's get started! allons-y!;∎ once he gets started there's no stopping him une fois lancé, il n'y a pas moyen de l'arrêter;∎ I need a coffee to get me started in the morning j'ai besoin d'un café pour commencer la journée(b) (initiate, instigate → reaction, revolution, process) déclencher; (→ fashion) lancer; (→ violence) déclencher, provoquer; (→ conversation, discussion) engager, amorcer; (→ rumour) faire naître;∎ her article started the controversy son article a été à l'origine de la controverse;∎ to start legal proceedings engager une action en justice;∎ which side started the war? quel camp a déclenché la guerre?;∎ you started it c'est toi qui as commencé;∎ it wasn't me who started the quarrel/the fight! ce n'est pas moi qui ai commencé la dispute/la bagarre!;∎ the breakup of the empire started the process of decline le démantèlement de l'empire a déclenché le processus de déclin;∎ to start a fire (in fireplace) allumer le feu; (campfire) faire du feu; (by accident, bomb) mettre le feu;∎ the fire was started by arsonists l'incendie a été allumé par des pyromanes;∎ familiar are you trying to start something? tu cherches la bagarre, ou quoi?(c) (cause to do → person) faire;∎ it started her (off) crying/laughing cela l'a fait pleurer/rire;∎ the news is going to start tongues wagging la nouvelle va faire jaser;∎ I'll start a team (working) on it right away je vais mettre une équipe là-dessus tout de suite;∎ if you start him on this subject he will never stop si vous le lancez sur ce sujet il ne tarira pas(d) (set in motion → motor, car) (faire) démarrer, mettre en marche; (→ machine, device) mettre en marche; (→ meal) mettre en route;∎ how do I start the tape (going)? comment est-ce que je dois faire pour mettre le magnétophone en marche?;∎ I couldn't get the car started je n'ai pas réussi à faire démarrer la voiture;∎ to start the printer again, press this key pour remettre en marche l'imprimante, appuyez sur cette touche(e) (begin using → bottle, pack) entamer(f) (establish, found → business, school, political party) créer, fonder; (→ restaurant, shop) ouvrir; (→ social programme) créer, instaurer;∎ to start a newspaper créer ou fonder un journal;∎ to start a family fonder un foyer(g) (person → in business, work) installer, établir;∎ he started his son in the family business il a fait entrer son fils dans l'entreprise familiale;∎ his election success started him on his political career son succès aux élections l'a lancé dans sa carrière d'homme politique;∎ they start new pilots on domestic flights ils font débuter les nouveaux pilotes sur les vols intérieurs∎ to start the race donner le signal du départ;∎ the referee blew his whistle to start the match l'arbitre siffla pour signaler le début du match∎ the movie starts at 8 o'clock le film commence à 20 heures;∎ when did the contractions start? quand les contractions ont-elles commencé?;∎ school starts on September 5th la rentrée a lieu ou les cours reprennent le 5 septembre;∎ our problems are just starting nos ennuis ne font que commencer;∎ before the New Year/the rainy season starts avant le début de l'année prochaine/de la saison des pluies;∎ before the cold weather starts avant qu'il ne commence à faire froid;∎ starting (from) next week à partir de la semaine prochaine;∎ to start again or afresh recommencer;∎ to start all over again, to start again from scratch recommencer à zéro;∎ calm down and start at the beginning calmez-vous et commencez par le commencement;∎ I didn't know where to start je ne savais pas par quel bout commencer;∎ she started with a joke/by introducing everyone elle a commencé par une plaisanterie/par faire les présentations;∎ I'd like to start by saying how pleased I am to be here tonight j'aimerais commencer par vous dire à quel point je suis heureux d'être parmi vous ce soir;∎ the book starts with a quotation le livre commence par une citation;∎ I'll have the soup to start (with) pour commencer, je prendrai du potage;∎ to start as one means to go on donner la mesure dès le début;∎ isn't it time you got a job? - don't YOU start! il serait peut-être temps que tu trouves du travail - tu ne vas pas t'y mettre, toi aussi!(b) (in career, job) débuter;∎ she started in personnel/as an assistant elle a débuté au service du personnel/comme assistante;∎ have you been working here long? - no, I've just started vous travaillez ici depuis longtemps? - non, je viens de commencer;∎ I start on $500 a week je débute à 500 dollars par semaine;∎ gymnasts have to start young les gymnastes doivent commencer jeunes∎ the neutral zone starts at the river la zone neutre commence à la rivière;∎ there's an arrow where the path starts il y a une flèche qui indique le début du sentier;∎ the bus route starts at the station la ligne de bus commence à la gare;∎ where does the tunnel start? où est l'entrée du tunnel?(d) (car, motor) démarrer, se mettre en marche;∎ the engines started with a roar les moteurs ont démarré en vrombissant;∎ why won't the car start? pourquoi la voiture ne veut-elle pas démarrer?∎ the tour starts at or from the town hall la visite part de la mairie;∎ I'll have to start for the airport soon il va bientôt falloir que je parte pour l'aéroport;∎ we start tomorrow nous partons demain;∎ the train was starting across or over the bridge le train commençait à traverser le pont ou s'engageait sur le pont;∎ she started along the path elle s'engagea sur le sentier;∎ Sport only four horses started quatre chevaux seulement ont pris le départ∎ houses here start at $100,000 ici, le prix des maisons démarre à 100 000 dollars;∎ return fares start from £299 on trouve des billets aller retour à partir de 299 livres(g) (jump involuntarily → person) sursauter; (→ horse) tressaillir, faire un soubresaut; (jump up) bondir;∎ he started in surprise il a tressailli de surprise;∎ she started from her chair elle bondit de sa chaise;∎ to start out of one's sleep se réveiller en sursaut∎ tears started to his eyes les larmes lui sont montées aux yeuxpour commencer, d'abord∎ to start with, my name isn't Jo pour commencer ou d'abord, je ne m'appelle pas Jo(b) (in the beginning) au début;∎ there were only six members to start with il n'y avait que six membres au début;∎ she was an architect to start with, then a journalist elle a d'abord été architecte, puis journaliste►► Computing start bit bit m de départ;Computing start button (in Windows) bouton m Démarrer;Computing start code code m de départ(a) (turn back) rebrousser chemin(b) (start again) recommencer;∎ the children start back at school tomorrow c'est la rentrée scolaire demains'attaquer à;∎ I started in on the pile of mail je me suis attaqué à la pile de courrier;∎ once he starts in on liberty and democracy, there's no stopping him une fois qu'il est lancé sur le sujet de la liberté et de la démocratie, il n'y a plus moyen de l'arrêter;∎ familiar to start in on sb s'en prendre à qn□, tomber à bras raccourcis sur qn(a) (begin → book, meeting, show) commencer;∎ she started the meeting off with introductions elle a commencé la réunion en faisant les présentations(b) (person → on task, in business)∎ here's some wool to start you off voici de la laine pour commencer;∎ he lent us a couple of thousand pounds to start us off il nous a prêté quelques milliers de livres pour nous aider à démarrer;∎ the pianist played a few bars to start them off le pianiste a joué quelques mesures d'introduction∎ what started the alarm off? qu'est-ce qui a déclenché l'alarme?;∎ if you mention it it'll only start her off again n'en parle pas, sinon elle va recommencer;∎ to start sb off laughing/crying faire rire/pleurer qn;∎ the baby's crying again, what started him off this time? le bébé s'est remis à pleurer, qu'est-ce qu'il a cette fois?;∎ dad's finally calmed down, don't you start him off again papa s'est enfin calmé, ne va pas l'énerver∎ he started off at a run il est parti en courant;∎ when do you start off on your trip? quand est-ce que vous partez en voyage?(b) (begin → speech, film) commencer;∎ it starts off with a description of the town ça commence par une description de la ville;∎ start off with a summary of the problem commencez par un résumé du problème;∎ she started off by talking about… elle commença en parlant de…;∎ the interview started off badly/well l'entretien a mal/bien commencé;∎ I started off agreeing with him au début, j'étais d'accord avec lui(c) (in life, career) débuter;∎ he started off as a cashier il a débuté comme caissier;∎ she started off as a Catholic elle était catholique à l'origine;∎ you're starting off with all the advantages vous partez avec tous les avantages∎ they had already started on their dessert ils avaient déjà commencé à manger ou entamé leur dessert;∎ after they'd searched the car they started on the luggage après avoir fouillé la voiture, ils sont passés aux bagages(b) (attack, berate) s'en prendre à;∎ don't start on me, I'm not to blame! ne t'en prends pas à moi, ce n'est pas de ma faute!(a) (begin journey) partir, se mettre en route(b) (begin career) débuter;∎ he started out as a cashier il a débuté comme caissier;∎ she started out as a Catholic elle était catholique à l'origine;∎ he started out in business with his wife's money il s'est lancé dans les affaires avec l'argent de sa femme;∎ when she started out there were only a few women lawyers quand elle a commencé sa carrière, il y avait très peu de femmes avocats∎ he started out to write a novel au départ il voulait écrire un romanrecommencer (depuis le début)recommencer (depuis le début)➲ start up(a) (establish, found → business, school, political party) créer, fonder; (→ restaurant, shop) ouvrir(b) (set in motion → car, motor) faire démarrer; (→ machine) mettre en marche; (→ computer) mettre en route; (→ program) lancer, démarrer∎ the applause started up again les applaudissements ont repris(b) (car, motor) démarrer, se mettre en marche; (machine) se mettre en marche; (computer, program) se mettre en route(c) (set up business) se lancer, s'installer, s'établir;∎ he decided to start up by himself il a décidé de se mettre à son compteⓘ I've started so I'll finish Le jeu télévisé britannique Mastermind fut diffusé de 1972 à 1997. Les concurrents de ce jeu portant sur la culture générale devaient répondre au plus grand nombre de questions possible en l'espace de deux minutes. Si l'animateur était en train de poser une question lorsque retentissait la sonnerie qui annonçait la fin du temps imparti, il prononçait rituellement ces mots ("j'ai commencé, je vais donc finir") avant de finir de lire la question au concurrent. Aujourd'hui, on utilise cette phrase par allusion au jeu télévisé lorsqu'on est interrompu. -
75 ordinary ambassador
гос. упр. постоянный посолSyn:"похоже не синонимы! Просто тот, который не ""чрезвычайный посол"""!An ordinary ambassador is charged with the duties of heading a permanent diplomatic mission and maintaining relations between his home and his host country and to conduct relations on an equal basis with other nations. An Extraordinary Ambassador is appointed to head some particular mission for a particular purpose and such postings are for an indefinite period lasting till the completion of the mission. Such appointments are generally politically initiated.A resident ambassador resides within the political boundaries of the country to which he/she is posted while a non-resident ambassador does not live within the country of his/her posting but lives in a neighboring country. Therefore, a resident ambassador of US in India may at the same time be a non-resident ambassador of other countries of the sub-continent. Ambassadors are deemed representatives of their heads of state to the heads of state of their place of posting and not representative of one state government to another state government. This is a practice that has persisted ever since the ambassadorial post was created. Only high commissioners (since once they shared their heads of state) are deemed to represent their governments.It may sometimes transpire that the post of ambassador is handed out to a person as a matter of routine transfer or promotion within the country in the ministry of foreign affairs as furtherance to their careers."An ambassador, rarely embassador, is a diplomatic official accredited to a foreign sovereign or government, or to an international organization, to serve as the official representative of his or her own country. In everyday usage it applies to the ranking plenipotentiary minister stationed in a foreign capital. The host country typically allows the ambassador control of specific territory called an embassy, whose territory, staff, and even vehicles are generally afforded diplomatic immunity from most laws of the host country. The senior diplomatic officers among members of the Commonwealth of Nations are known as High Commissioners, who are the heads of High Commissions. Representatives of the Holy See are known as Papal or Apostolic Nuncios, while the head of a Libyan People's Bureau is a Secretary. Historically, officials representing their countries abroad were termed ministers, but this term was also applied to diplomats of the second rank. The Congress of Vienna of 1815 formalized the system of diplomatic rank under international law: Ambassadors are ministers of the highest rank, with plenipotentiary authority to represent their head of state. An Ordinary Ambassador is one heading a permanent diplomatic mission, for instance the senior professional diplomat in an embassy. An Extraordinary Ambassador could be appointed for special purposes or for an indefinite term; politically appointed ambassadors would fall under this category. Moreover, a Resident Ambassador is one who resides within the country to which s/he is accredited. A Non-Resident Ambassador is one who does not reside within the country to which s/he is accredited, but lives in a nearby country. Thus a resident ambassador to a country might at the same time also be a non-resident ambassador to several other countries." -
76 resident ambassador
гос. упр. = ordinary ambassador !An ordinary ambassador is charged with the duties of heading a permanent diplomatic mission and maintaining relations between his home and his host country and to conduct relations on an equal basis with other nations. An Extraordinary Ambassador is appointed to head some particular mission for a particular purpose and such postings are for an indefinite period lasting till the completion of the mission. Such appointments are generally politically initiated.A resident ambassador resides within the political boundaries of the country to which he/she is posted while a non-resident ambassador does not live within the country of his/her posting but lives in a neighboring country. Therefore, a resident ambassador of US in India may at the same time be a non-resident ambassador of other countries of the sub-continent. Ambassadors are deemed representatives of their heads of state to the heads of state of their place of posting and not representative of one state government to another state government. This is a practice that has persisted ever since the ambassadorial post was created. Only high commissioners (since once they shared their heads of state) are deemed to represent their governments.It may sometimes transpire that the post of ambassador is handed out to a person as a matter of routine transfer or promotion within the country in the ministry of foreign affairs as furtherance to their careers."An ambassador, rarely embassador, is a diplomatic official accredited to a foreign sovereign or government, or to an international organization, to serve as the official representative of his or her own country. In everyday usage it applies to the ranking plenipotentiary minister stationed in a foreign capital. The host country typically allows the ambassador control of specific territory called an embassy, whose territory, staff, and even vehicles are generally afforded diplomatic immunity from most laws of the host country. The senior diplomatic officers among members of the Commonwealth of Nations are known as High Commissioners, who are the heads of High Commissions. Representatives of the Holy See are known as Papal or Apostolic Nuncios, while the head of a Libyan People's Bureau is a Secretary. Historically, officials representing their countries abroad were termed ministers, but this term was also applied to diplomats of the second rank. The Congress of Vienna of 1815 formalized the system of diplomatic rank under international law: Ambassadors are ministers of the highest rank, with plenipotentiary authority to represent their head of state. An Ordinary Ambassador is one heading a permanent diplomatic mission, for instance the senior professional diplomat in an embassy. An Extraordinary Ambassador could be appointed for special purposes or for an indefinite term; politically appointed ambassadors would fall under this category. Moreover, a Resident Ambassador is one who resides within the country to which s/he is accredited. A Non-Resident Ambassador is one who does not reside within the country to which s/he is accredited, but lives in a nearby country. Thus a resident ambassador to a country might at the same time also be a non-resident ambassador to several other countries." -
77 ♦ contest
♦ contest /ˈkɒntɛst/n.1 gara; concorso; competizione: beauty contest, concorso di bellezza; sports contest, gara sportiva; close contest, gara serrata; bitter contest, aspra competizione; uneven contest, gara impari; to enter a contest, partecipare a una competizione; iscriversi a una gara; scendere in gara2 (polit.) corsa; competizione elettorale: a contest for the party leadership, la corsa alla guida del partito; presidential contest, corsa alla presidenza; elezioni presidenziali3 contesa; controversia; disputa4 lotta; conflitto● No contest, (leg. USA) dichiarazione con cui un imputato non accetta né nega l'accusa; ( boxe) no contest □ There is no contest, non c'è gara; non c'è storiaFALSI AMICI: contest non significa contesto. (to) contest /kənˈtɛst/A v. t.1 partecipare a ( una gara, una competizione): to contest a political election, partecipare alle elezioni politiche4 (polit.) presentarsi candidato a: to contest a parliamentary seat, presentarsi candidato a un seggio in parlamento; to contest the presidency, porre la propria candidatura alla presidenza5 contestare: to contest a claim, contestare una rivendicazione; (leg.) to contest a contract, contestare un contratto6 (leg.) impugnare: He wants to contest his father's will, vuole impugnare il testamento di suo padre7 disputare; contendere: The enemy contested every inch of land in their retreat, nella ritirata il nemico contese ogni palmo di terrenoB v. i.contendere; disputare. -
78 persuasion
[pə'sweɪʒn]1) U persuasione f.no amount of persuasion will make her change her mind — non servirà a nulla tentare di convincerla, non cambierà idea
2) relig. credo m., fede f.3) (view, belief) idea f., convinzione f.4) (kind, sort) sorta f., tipo m.* * *[-ʒən]noun (the act of persuading: He gave in to our persuasion and did what we wanted him to do.) persuasione, convincimento* * *persuasion /pəˈsweɪʒn/n.3 religione; credo; fede4 [u] (con attr.) (fam. scherz.) genere; specie; tipo; scuola.* * *[pə'sweɪʒn]1) U persuasione f.no amount of persuasion will make her change her mind — non servirà a nulla tentare di convincerla, non cambierà idea
2) relig. credo m., fede f.3) (view, belief) idea f., convinzione f.4) (kind, sort) sorta f., tipo m. -
79 ♦ (to) refer
♦ (to) refer /rɪˈfɜ:(r)/A v. t.1 indirizzare; mandare (q.): My doctor referred me to a specialist, il mio medico mi ha mandato da uno specialista; They referred me to another office, mi hanno indirizzato a un altro ufficio2 deferire; (leg.) rinviare: Let's refer the question to arbitration, deferiamo la questione a un arbitro; The case has been referred to the Court of Appeal, il caso è stato rinviato alla Corte d'Appello; (polit.) to refer a bill to a committee, rinviare un disegno di legge a una commissione ( per ulteriore esame)5 (bot., zool.) assegnare: to refer the subclass of barnacles to the crustaceans, assegnare la sottoclasse dei cirripedi ai crostaceiB v. i.1 alludere: Don't refer to the accident again, non alludere più all'incidente; She never referred to him in her letters, non lo ha mai menzionato nelle sue lettere; I wouldn't refer to myself as a writer, non mi definirei uno scrittore2 riferirsi: His remark refers only indirectly to you, la sua osservazione si riferisce a te soltanto indirettamente; referring to what I said just now, rifacendomi a quanto ho appena detto; The term communism refers to a variety of political movements, il termine comunismo designa una serie di movimenti politici3 – to refer to, consultare: Candidates should refer to our website for information, i candidati devono consultare il nostro sito Internet per informazioni; to refer to a map [a dictionary], consultare una carta geografica [un dizionario]● to refer back, rifarsi, richiamarsi: His paintings refer back constantly to his childhood, i suoi dipinti si richiamano continuamente alla sua infanzia; Please refer back to the answer we gave earlier, si rimanda alla risposta già data in precedenza □ ( banca) «refer to drawer» (abbr. R.D.), «rivolgersi all'emittente» ( formula con cui una banca rifiuta il pagamento di un assegno scoperto) □ ( anche comm.) referring to, in riferimento a; riguardo a.FALSI AMICI: to refer non significa riferire nel senso di riportare fatti o mettere in relazione -
80 ♦ set
♦ set (1) /sɛt/n.1 assortimento; collezione; raccolta; complesso; insieme ( di cose affini); serie; servizio ( di piatti, ecc.); set; coordinato: a set of medical instruments, un assortimento di strumenti medicali; a set of rare books, una collezione di libri rari; a carpentry set, un complesso di arnesi da falegname; a set of lectures, una serie di conferenze; a china set, un servizio di porcellana; a tea set, un servizio da tè2 gruppo ( di persone); consorteria; cricca; squadra; ambiente, mondo (fig.): a set of politicians, una consorteria di politicanti; a set of smugglers, una cricca di contrabbandieri; the political set, gli ambienti politici; the racing set, l'ambiente delle corse ippiche; the literary set, gli ambienti letterari; the smart set, il bel mondo3 ( radio, TV) apparecchio; radio; televisore: a radio set, un apparecchio radio; a television set, un televisore4 (solo al sing.) conformazione; portamento; positura, postura: (geogr.) the set of the hills, la conformazione delle colline; the set of one's head, il modo di tenere la testa ( alta, china, ecc.); the set of one's shoulders, la positura delle spalle5 (solo al sing.) direzione; corso; moto; tendenza; inclinazione; propensione: the set of the current, la direzione della corrente6 (teatr.) set; scenario; allestimento scenico; (cinem.) set: The actors are now on ( the) set, adesso gli attori sono sul set10 [u] (edil., mecc.) deformazione permanente22 (poet.) tramonto; occaso (poet.)● (cinem.) set decorator (o set designer), scenografo □ (comput.) set of characters, insieme di caratteri □ a set of diamonds, una parure di diamanti □ (mat.) a set of equations, un sistema di equazioni □ (comm., fin.) set of exchange, prima, seconda e terza di cambio □ a set of horses, un tiro (a due, a quattro) □ the set of a jacket, il taglio d'una giacca; il modo in cui cade una giacca □ a set of pearls, un vezzo di perle □ (leg.) a set of rules, un regolamento; una normativa □ (naut.) a set of sails, una muta (o un corredo) di vele □ (comm.) set of samples, campionario □ a set of ( false o artificial) teeth, una dentiera □ a set of ( natural) teeth, una dentatura □ (autom.) a set of tyres, un treno di gomme □ ( slang USA) a set of wheels, un'automobile □ ( tennis, pallavolo) set point, punto che decide un set; set point; palla set □ (TV) set-top box, set-top box; decodificatore ( di segnali di cavo o satellite) □ to change the set of a thermostat, regolare un termostato in modo diverso □ (fig.) to make a dead set at sb., fare una corte accanita a ( una donna, ecc.) □ a toilet set, un set da bagno ( pettine, specchietto, ecc.).set (2) /sɛt/a.1 posto; collocato; situato: The cottage is set back from the road, la villetta è in posizione arretrata rispetto alla strada; The village is set on a hill, il paese è situato su una collina2 fisso; fermo; saldo; reciso: set rules, regole fisse; a set stare, uno sguardo fisso; set wages, salario fisso; a set purpose, un saldo proposito; a man of set opinions, un uomo dalle idee ferme (o recise); un testardo3 fisso; fissato; stabilito; prestabilito: at set hours, a ore fisse; at the set time, all'ora stabilita; (comm.) set terms, condizioni fisse; termini precisi ( di un accordo)4 preparato; studiato, stereotipato; fatto: a set speech, un discorso preparato; a set smile, un sorriso studiato (o stereotipato); set phrases, frasi fatte; luoghi comuni5 deciso; risoluto; determinato: He is set on leaving the country, è deciso a emigrare; He's dead set on marrying her, è fermamente deciso a sposarla; His mother is dead set against his marriage, sua madre è decisamente contraria al suo matrimonio9 destinato; probabile: The bill is [looks] set to cause controversy, il progetto di legge è [sembra] destinato a creare polemiche; The weather is set to change for the worse, è probabile che il tempo peggiori10 (fam.; anche all set) pronto: Everything was set for the picnic, tutto era pronto per il picnic; DIALOGO → - Paying for petrol- All set?, tutto pronto?; I'm all set!, sono pronto!● ( pallavolo) set ball, alzata □ (mil.) a set battle, una battaglia campale □ set books, libri da portare per l'esame; testi prescritti □ ( del tempo) set fair, messo al bello; bello stabile □ set hammer, martello piano; butteruola □ to be set in one's ways, avere abitudini radicate □ set lunch, menù turistico □ set piece, ( arte, letter.) lavoro convenzionale; ( anche fig.) pezzo forte (o di bravura); (teatr.) scena fissa; fuochi d'artificio fissi; (mil.) operazione preparata a tavolino; ( sport) manovra studiata, schema: ( calcio) set-piece specialist, specialista nei tiri da fermo □ ( sport) set play, gioco basato su schemi fissi □ ( basket) set-play offence, attacco contro zona □ ( rugby) set scrum, mischia chiusa (o comandata) □ (teatr.) set scene, scenario □ ( sport) set shot, ( basket) tiro da fermo; ( pallamano) tiro a giavellotto □ ( disegno) set square, squadra a triangolo □ ( del cielo) set with stars, trapunto di stelle □ ( sport: nelle corse) «Get set! – go!», «pronti! – via!».♦ (to) set /sɛt/(pass. e p. p. set)A v. t.1 mettere; porre; posare; disporre; collocare; preparare: She set the bowl of milk before the kitten, ha messo la ciotola di latte davanti al gattino; He set his hand on my shoulder, mi ha posato la mano sulla spalla; to set a trap, collocare (o preparare) una trappola; to set a wheel on the axle, collocare una ruota sull'asse; Set your mind at ease, mettiti l'animo in pace; He set the men to dig a ditch, ha messo gli uomini a scavare un fossato; The barons set the pretender on the throne, i baroni misero sul trono il pretendente; We set pickets around the factory, mettemmo picchetti intorno alla fabbrica; They set a price on his head ( o on his life), hanno messo una taglia sulla sua testa2 conficcare; piantare: I set the tent pole in the ground, ho piantato (o ho conficcato) il palo della tenda nel terreno; to set potatoes, piantar patate3 fissare; rendere fisso; assicurare4 fissare; stabilire: The price was set at 5,000 pounds, il prezzo è stato fissato in cinquemila sterline; The time of the meeting has not yet been set, l'ora della riunione non è stata ancora stabilita5 (mecc.) regolare; registrare; tarare, mettere a punto; sistemare; inserire, attaccare: to set a clock (o a watch) regolare un orologio; rimettere un orologio (all'ora giusta); to set an alarm clock, regolare (o mettere) una sveglia; to set a burglar alarm, inserire un antifurto6 assegnare; dare; proporre: The teacher set us five exercises, l'insegnante ci ha assegnato cinque esercizi7 fare rapprendere; rendere solido; seccare; solidificare; rassodare: to set varnish, seccare la vernice13 (tipogr.) comporre: to set close [wide], comporre con poca [con molta] spaziatura15 (letter., cinem., teatr., ecc.) ambientare ( una storia, un racconto, ecc.): The ( action of the) film is set in Venice, il film è ambientato a Venezia; l'azione del film si svolge a Venezia16 (med.) aggiustare, mettere a posto ( un osso rotto, ecc.): to set a ( broken) leg, aggiustare una gamba rotta18 accostare; avvicinare; applicare19 ( anche sport) stabilire: to set new rules, stabilire regole nuove; to set a record, stabilire un primato22 (naut.: del vento, ecc.) portare, spingere ( una nave): The tide set us towards the island, la corrente della marea ci spinse verso l'isola23 (naut.) dirigere, volgere ( un'imbarcazione): They set the trawler for shore, diressero il peschereccio a riva25 (comput.) impostareB v. i.1 ( di un astro o pianeta) tramontare; calare: The sun sets in the west, il sole tramonta a occidente; The moon is setting, sta calando la luna2 (fig.) tramontare; essere in declino3 indurirsi; (edil.) fare presa; solidificare; rassodarsi; rapprendersi; coagularsi: The mortar hasn't set yet, la malta non ha ancora fatto presa; This jam has set at last, questa marmellata s'è finalmente rassodata; The milk has set, il latte s'è rappreso (o s'è coagulato)4 (fig.) indurirsi; irrigidirsi; assumere un'espressione dura: His face set and he hit back, la faccia gli s'indurì ed egli colpì a sua volta5 muoversi, fluire, scorrere; (cominciare a) spirare ( in una data direzione): The Gulf Stream sets eastwards, la Corrente del Golfo fluisce verso est6 volgersi (o voltarsi, orientarsi) verso; prendere posizione (fig.): Public opinion has set hard against him, l'opinione pubblica gli è nettamente avversa● to set one's affairs in order, mettere in ordine i propri affari □ to set st. [the law] at defiance, sfidare qc. [la legge] □ to set sb. at ( his) ease, mettere q. a suo agio □ (form.) to set (sb., st.) at naught, non fare alcun conto di, non stimare affatto (q., qc.) □ (fig.) to set one's cap at ( USA: for) sb., ( di donna) mettere gli occhi addosso a q.; cercar d'accalappiare q. □ to set the ball rolling, mettere le cose in moto; ( sport) mettere in gioco la palla □ to set eggs, far covare le uova □ to set one's face homeward, prendere la via del ritorno □ to set the fashion, fare (o lanciare) la moda □ to set sb. free, mettere q. in libertà; lasciar libero, liberare q.; (leg.) rilasciare ( un detenuto); ( sport) smarcare ( un compagno) □ (mecc.) to set going, mettere in moto; avviare □ to set sb. 's heart (o mind) at rest, tranquillizzare q. □ (fig.) to set one's house in order, fare ordine nella propria vita □ (topogr.) to set a map, orientare una carta □ to set sb. laughing, far ridere q. □ to set the pace, fare il passo; ( sport) fare l'andatura; (fig.) fare da esempio, servir da modello □ ( a scuola) to set the papers, preparare (o proporre) i temi d'esame □ to set pen to paper, metter mano alla penna; cominciare a scrivere □ to set right, accomodare, aggiustare ( un apparecchio, ecc.); mettere a posto, correggere ( un errore, un conto, ecc.); rimettere a posto (o in sesto); rinvigorire: A short holiday will set you right, una breve vacanza ti rimetterà in sesto □ (naut.) to set sail, far vela; salpare □ to set seed, piantar semi; seminare □ to set st. straight, raddrizzare qc.; chiarire, spiegare qc. □ to set sb. straight, spiegare a q. come stanno le cose □ ( canottaggio) to set the stroke, battere il tempo della voga; stabilire la vogata □ to set the table, apparecchiare (la tavola) □ to set one's teeth, serrare (o stringere) i denti; (fig.) tener duro □ to set sb. 's teeth on edge, ( di suono) far rabbrividire q.; ( di cibo) allegare i denti a q.; (fig.) irritare q., dare ai nervi a q. □ to set sb. thinking, fare pensare (o fare riflettere) q.; dare da pensare a q. □ to set things going, dare l'avvio; mettere le cose in moto; ( sport) movimentare il gioco □ to set the tone of st., dare il tono a qc. □ (mil.) to set a watch, piazzare le sentinelle □ His eyes set, ha sbarrato gli occhi ( per uno svenimento o in punto di morte).
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